<br />
The Official Publication of the North American Association of State & Provincial Lotteries<br />
Lottery Insights<br />
June/July 2012<br />
NASPL 2012 Lottery Leadership Institute graduates posing<br />
at the Amway Grand Hotel in Grand Rapids, Michigan<br />
Register Now for WLS2012 - Featuring the largest Tradeshow to date!<br />
In this Issue<br />
Lottery Insights June/July Issue 2012<br />
From the President<br />
Gordon Medenica, Director,<br />
New York Lottery<br />
Page 4<br />
Two Iowa Lottery Promotions<br />
Are Award Winners<br />
‘Great State Tailgate’ And ‘Rock Of Ages’<br />
Initiatives Honored By Marketing<br />
Association<br />
Page 6<br />
The D.C. Lottery is Optimizing<br />
Business for the Digital Age<br />
Page 8<br />
Do you Blog?<br />
By Patricia McQueen, Staff Writer,<br />
NASPL<br />
Page 10<br />
Twenty Years<br />
in the Lone Star State<br />
By Patricia McQueen, Staff Writer,<br />
NASPL<br />
Page 18<br />
Lottery<a title="June.July.Issue.2012 page 1" href="http://viewer.zmags.com/publication/00aa09e6?page=1"> The Official Publication of the North American As</a>
<a title="June.July.Issue.2012 page 2" href="http://viewer.zmags.com/publication/00aa09e6?page=2"> In this Issue Lottery Insights June/July Issue 20</a>
<a title="June.July.Issue.2012 page 3" href="http://viewer.zmags.com/publication/00aa09e6?page=3"> Lottery Insights - June/July Issue 2012 | 3</a>
<a title="June.July.Issue.2012 page 4" href="http://viewer.zmags.com/publication/00aa09e6?page=4"> From the President Gordon Medenica L ot</a>
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<a title="June.July.Issue.2012 page 28" href="http://viewer.zmags.com/publication/00aa09e6?page=28"> NASPL Interviews... Q&A with GLI’s Michael Cape</a>
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<a title="June.July.Issue.2012 page 37" href="http://viewer.zmags.com/publication/00aa09e6?page=37"> Please see below for some of the trending topics </a>
<a title="June.July.Issue.2012 page 38" href="http://viewer.zmags.com/publication/00aa09e6?page=38"> Lottery Leadership Review Lottery Leadership </a>
<a title="June.July.Issue.2012 page 39" href="http://viewer.zmags.com/publication/00aa09e6?page=39"> Welcome: Scott Bowen, Director, Michigan Lottery,</a>
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<a title="June.July.Issue.2012 page 50" href="http://viewer.zmags.com/publication/00aa09e6?page=50"> Check out past issues of Lottery Insights by </a>