If you are visually impaired or blind, you can visit the PDF version by Pressing CONTROL + ALT + 4
You need a JavaScript-enabled browser to view this Publication
Please follow these steps to view the Publication:
Enable JavaScript in your browser
Refresh this page
Best regards
Zmags
Audi magazine
Audi
magazine issue 02/2010
drive
drive: Audi A8—the art of luxury
The new Audi A8 and
the art of luxury
From factory to floor,
precision reigns
move
/ move: Podium sweep at Le Mans / inspire: The molecular kitchen of Chef Andrés
Podium sweep for
Audi at Le Mans
inspire
The molecular kitchen
of Chef José Andrés
issue 02/2010
Audi magazine / 01
ENJOY YOUR FAVORITE TRACKS
For natural sound that will engage all your senses wherever
you are. The Bang & Olufsen sound system will ll your home
or Audi models A4, A5, A8, R8, Q5, Q7, and now also the
new A7 Sportback, with sound. Drop by your Audi partner or
visit www.bang-olufsen.com/audi.
Editorial
The idea of luxury has changed. The best examples
no longer represent the superfluous and the overindulgent.
The new luxury
Audi magazine Audi magazine issue 02/2010 dri
ENJOY YOUR FAVORITE TRACKS For natural sound tha
Editorial The idea of luxury
8 drive News 4 New models, new technology and n
2010 Condé Nast Traveler Gold List Award The Car
News New models, new technology and company news.
Audi rides the rails, CO2 free AUDI A
drive 06 / drive / Audi magazine
That essential edge: Progress throug
The art of luxury Beautiful, purposeful a
True luxury is an art. It is t
10 / drive / Audi magazine
“Reducing complexity— but never the driving
“Seeing what others have yet to see.” Dr. Wolfga
Headlights used to only have one job:
14 / drive / Audi magazine
“Design that reaches beyond the senses
“Controls that are intuitive,
We're not just interested in the coherent
18 / drive / Audi magazine
As a driver, you must be able to pe
02 Perfection is standard
Key to the Audi mindset is uncompromi
Uncompromising quality in every detail is an inte
Inside the shop building—above whose ent
Immovable object: To keep the car in position in
10
Salt first, then cold: Even under extremely hostil
17
Since the name Audi is based on the Latin word fo
Sonic boon With an astounding 1,400 watts
Bang & Olufsen® sound wizard Hegarty
Even the number of holes—44,653—needed in the gri
Audi collection The entire Audi coll
You. The Track. The Truth. There are very few pe
TT 34 / drive / Audi magazine
Now the legendary icon is twice as nice with the
The Audi TT—both in its original form and
Photos: AUDI AG For an extra dose of
Flash of genius 38 / drive / Audi magazine
Engineers scrutinized every inch of the Aud
move 40 / move / Audi magazine
Always on the go with
Victory at Le Mans The 24 Hours of Le Mans®, the
In the world of motor racing there may be
02 02
Audi owners can enjoy their “unfair advantage
30 years of quattro
02
04 By 1982, things were alread
came hurtling sideways through the corners and in
Fore! Heads up for the Audi quattro® Cu
01
The course, with fast fairways, menacing mar
04 02 and 05 Beautiful ocean views and sandy wa
“We really appreciate Dean for inviting
07 Audi quattro® Cup winners Daniel Park and Samu
01 Flights of fancy The romance of air travel
01 Vast expanses of glass at Hong Kong airport ov
04 06 and warmth
pitched roofs that, to some, recall the peaks of
Executive express Harkening back to a very
the platform. From within, rose-colored lamps emi
The 24 carriages were totally rebuilt in E&OE's S
Eastern & Oriental Hotel for a swim in their love
inspire 64 / inspire / Audi magazine
People an
The Lang Lang Effect At 28 years old, this con
Photo: Detlef Schneider Audi magazine / 67
68 / inspire / Audi magazine
“I don’t mind when a Chinese audience cl
“The love of the music is more important to me th
Lang Lang sees it this way: “I thin
LucidFlux At the Milan furniture fair, Audi showc
On the eve of the opening for the M
In the background, mannequins wearing bespoke s
Photos: Elias Hassos, Davide Sola increasingly e
Planning for a future of progress Anthon
Photo: Regis Lefebure It may be just a
Reimagining Australia More than the outback
Wine After a few glasses of the local Shir
Picturesque vines in McLaren Vale. The
The Louise luxury vineyard retreat.
The Golden Monkey, Melbourne. a beautiful sh
The Great Ocean Road. lot on one of Melbourne's m
On the road to Lorne.
The pastoral scenery of the Yarra V
Now serving Chef José Andrés serves his
The young couple next to me got the summ
Next came a brief stint i
The ultimate winter advantage Help maximize the
Vine of the times The Grgich Hills Estate
Drive down the main highway in N
What's the big idea? TED invites some
Meet Chris Anderson, the entrepreneur and journal
“We certainly don't claim to have ever
Protect what you love. Audi Guard Comfort and Pr
Cult Objects Both light and strong, aluminum pe
A case for cool As if the iPad® weren't cool en
Ownersspotlight Jonathan Yorde Traveling ma
On one recent evening, Ryan Farish was surfing wit
Team Publisher Audi of America, Inc. 2200 Ferdina
Ski free. Our treat. Stay with us this winter, an
Black Surf Self-winding chronometer certified mov