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Analytics<br /> Driving Betteer Business Decisions July/August 2010<br /> ALSO INSIDE::<br /> • Predictive Analytics: Practical ways to drive customer service<br /> • Enterprise-Wide Analytics: How HP delivers business value<br /> • Corporate Profile: It’s all about the math at Wagner Associates<br /> Focus on Forecasting<br /> • Overcoming obstacles to reach software’s full potential<br /> • The eight worst practices in business forecasting<br /> • Survey: how to find the product that’s right for you<br /> Edelman<br /> Award Gala:<br /> Mexico’s Indeval<br /> honored for its fast,<br /> efficient securities<br /> settlement systemForecasting the Future<br /> Despite all of the philosophers<br /> past and present urging us to “live for<br /> the moment,” most folks just seem to<br /> be more interested in the future. The<br /> past? Forget about it. The present?<br /> Who’s got time? The future? Bingo!<br /> Now you’re talking. So tell me, what’s<br /> going to <a title="Analytics, July/August 2010 page 1" href="http://viewer.zmags.com/publication/07afc96c?page=1">Analytics Driving Betteer Business Decisions July</a> <a title="Analytics, July/August 2010 page 2" href="http://viewer.zmags.com/publication/07afc96c?page=2">Forecasting the Future Despite all of the philo</a> <a title="Analytics, July/August 2010 page 3" href="http://viewer.zmags.com/publication/07afc96c?page=3">Contents Analytics July/August 2010 DRIVING BETT</a> <a title="Analytics, July/August 2010 page 4" href="http://viewer.zmags.com/publication/07afc96c?page=4">Departments Inside Story Profit Center Analyze </a> <a title="Analytics, July/August 2010 page 5" href="http://viewer.zmags.com/publication/07afc96c?page=5">Profit Center A leap of rationality By E. Andr</a> <a title="Analytics, July/August 2010 page 6" href="http://viewer.zmags.com/publication/07afc96c?page=6">Profit Center x4, and x5 that, among all feasible</a> <a title="Analytics, July/August 2010 page 7" href="http://viewer.zmags.com/publication/07afc96c?page=7">Analyze This! Adventures in analytics By Vijay M</a> <a title="Analytics, July/August 2010 page 8" href="http://viewer.zmags.com/publication/07afc96c?page=8">Analyze This! I am going to visit them next wee</a> <a title="Analytics, July/August 2010 page 9" href="http://viewer.zmags.com/publication/07afc96c?page=9">Focus on Forecasting Overcoming Obstacles Elevat</a> <a title="Analytics, July/August 2010 page 10" href="http://viewer.zmags.com/publication/07afc96c?page=10">Overcoming Obstacles All are valid responses. Ind</a> <a title="Analytics, July/August 2010 page 11" href="http://viewer.zmags.com/publication/07afc96c?page=11">Overcoming Obstacles and woven together with th</a> <a title="Analytics, July/August 2010 page 12" href="http://viewer.zmags.com/publication/07afc96c?page=12">sometimes used as a band-aid for trying to solve </a> <a title="Analytics, July/August 2010 page 13" href="http://viewer.zmags.com/publication/07afc96c?page=13">Focus on Forecasting Worst practices in business </a> <a title="Analytics, July/August 2010 page 14" href="http://viewer.zmags.com/publication/07afc96c?page=14">Worst Practices has a special interest of some </a> <a title="Analytics, July/August 2010 page 15" href="http://viewer.zmags.com/publication/07afc96c?page=15">Worst Practices may have chosen an inappropriat</a> <a title="Analytics, July/August 2010 page 16" href="http://viewer.zmags.com/publication/07afc96c?page=16">Worst Practices converge on Company X to study </a> <a title="Analytics, July/August 2010 page 17" href="http://viewer.zmags.com/publication/07afc96c?page=17">Worst Practices Everyone is familiar with the q</a> <a title="Analytics, July/August 2010 page 18" href="http://viewer.zmags.com/publication/07afc96c?page=18">Worst Practices practices, such as cutting pric</a> <a title="Analytics, July/August 2010 page 19" href="http://viewer.zmags.com/publication/07afc96c?page=19">Focus on Forecasting Forecasting software survey</a> <a title="Analytics, July/August 2010 page 20" href="http://viewer.zmags.com/publication/07afc96c?page=20">Forecasting Software Survey frequently involves</a> <a title="Analytics, July/August 2010 page 21" href="http://viewer.zmags.com/publication/07afc96c?page=21">Forecasting Software Survey the user may ask fo</a> <a title="Analytics, July/August 2010 page 22" href="http://viewer.zmags.com/publication/07afc96c?page=22">Forecasting Software Survey integers from 1 to 23</a> <a title="Analytics, July/August 2010 page 23" href="http://viewer.zmags.com/publication/07afc96c?page=23">I strongly recommend that you check if a trial ve</a> <a title="Analytics, July/August 2010 page 24" href="http://viewer.zmags.com/publication/07afc96c?page=24">Forecasting Software Survey was to be as comprehe</a> <a title="Analytics, July/August 2010 page 25" href="http://viewer.zmags.com/publication/07afc96c?page=25">Game Changer Predictive Analytics Practical ways</a> <a title="Analytics, July/August 2010 page 26" href="http://viewer.zmags.com/publication/07afc96c?page=26">Field Service indicates the aftersales service pr</a> <a title="Analytics, July/August 2010 page 27" href="http://viewer.zmags.com/publication/07afc96c?page=27">Predictive Analytics Customer Service Mee ts Pre</a> <a title="Analytics, July/August 2010 page 28" href="http://viewer.zmags.com/publication/07afc96c?page=28">Predictive Analytics and the call (and the channe</a> <a title="Analytics, July/August 2010 page 29" href="http://viewer.zmags.com/publication/07afc96c?page=29">Better Decision-making How HP delivers business</a> <a title="Analytics, July/August 2010 page 30" href="http://viewer.zmags.com/publication/07afc96c?page=30">Enterprise-wide Analytics • People – Enhancing th</a> <a title="Analytics, July/August 2010 page 31" href="http://viewer.zmags.com/publication/07afc96c?page=31">Enterprise-wide Analytics The HP Story The analy</a> <a title="Analytics, July/August 2010 page 32" href="http://viewer.zmags.com/publication/07afc96c?page=32">Enterprise-wide Analytics Benefi ts and Lea rnin </a> <a title="Analytics, July/August 2010 page 33" href="http://viewer.zmags.com/publication/07afc96c?page=33">Enterprise-wide Analytics • Business impact – Fro</a> <a title="Analytics, July/August 2010 page 34" href="http://viewer.zmags.com/publication/07afc96c?page=34">Edelman Award Safe, secure securities settlemen</a> <a title="Analytics, July/August 2010 page 35" href="http://viewer.zmags.com/publication/07afc96c?page=35">Edelman Award in Mexico – securely, accurately an</a> <a title="Analytics, July/August 2010 page 36" href="http://viewer.zmags.com/publication/07afc96c?page=36">Edelman Award “I don’t know what to say. I haven’</a> <a title="Analytics, July/August 2010 page 37" href="http://viewer.zmags.com/publication/07afc96c?page=37">Edelman Award “They accomplished something in Me</a> <a title="Analytics, July/August 2010 page 38" href="http://viewer.zmags.com/publication/07afc96c?page=38">Edelman Award factors such as the order in which </a> <a title="Analytics, July/August 2010 page 39" href="http://viewer.zmags.com/publication/07afc96c?page=39">Edelman Award The Depository Trust & Clearing Cor</a> <a title="Analytics, July/August 2010 page 40" href="http://viewer.zmags.com/publication/07afc96c?page=40">Outstanding Application of O.R. Jeppesen wins IN</a> <a title="Analytics, July/August 2010 page 41" href="http://viewer.zmags.com/publication/07afc96c?page=41">Corporate Profile It’s all about the math at Wag</a> <a title="Analytics, July/August 2010 page 42" href="http://viewer.zmags.com/publication/07afc96c?page=42">Corporate Profile routes for anti-submarine warfa</a> <a title="Analytics, July/August 2010 page 43" href="http://viewer.zmags.com/publication/07afc96c?page=43">Corporate Profile environmental data that is used</a> <a title="Analytics, July/August 2010 page 44" href="http://viewer.zmags.com/publication/07afc96c?page=44">Learning Resources INFORMS’ library of audio and </a> <a title="Analytics, July/August 2010 page 45" href="http://viewer.zmags.com/publication/07afc96c?page=45">Learning Resources INFORM S Video Lea rnin g Cen </a> <a title="Analytics, July/August 2010 page 46" href="http://viewer.zmags.com/publication/07afc96c?page=46">PuzzlOR SurvivOR By John Toczek Getting lost wh</a>