<br />
<br />
<br />
AUGUST 2010 • www.craftsreport.com 3<br />
CraftsReport<br />
August 2010 the VOL. 36 NO. 412<br />
<br />
<br />
<br />
<br />
®<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
Features<br />
10 Insight Gained<br />
Adjusting to Economic Realities<br />
by Linda Harbrecht<br />
<br />
22 Hire a Professional Salesperson to<br />
Staff Your Booth<br />
by Patti Dowse<br />
<br />
24 Craft Scene<br />
Ceramics of Today and Tomorrow<br />
by Jim Weaver<br />
<br<a title="The Crafts Report digital - August 2010 page 1" href="http://viewer.zmags.com/publication/07bfc96d?page=1"></a> <a title="The Crafts Report digital - August 2010 page 2" href="http://viewer.zmags.com/publication/07bfc96d?page=2"></a> <a title="The Crafts Report digital - August 2010 page 3" href="http://viewer.zmags.com/publication/07bfc96d?page=3">AUGUST 2010 • www.craftsreport.com 3</a> AUGUST 2010 • www.craftsreport.com 3<a title="The Crafts Report digital - August 2010 page 4" href="http://viewer.zmags.com/publication/07bfc96d?page=4"> </a> <a title="The Crafts Report digital - August 2010 page 5" href="http://viewer.zmags.com/publication/07bfc96d?page=5">AUGUST 2010 • www.craftsreport.com 5</a> AUGUST 2010 • www.craftsreport.com 5<a title="The Crafts Report digital - August 2010 page 6" href="http://viewer.zmags.com/publication/07bfc96d?page=6"> </a> <a title="The Crafts Report digital - August 2010 page 7" href="http://viewer.zmags.com/publication/07bfc96d?page=7">AUGUST 2010 • www.craftsreport.com 7</a> AUGUST 2010 • www.craftsreport.com 7<a title="The Crafts Report digital - August 2010 page 8" href="http://viewer.zmags.com/publication/07bfc96d?page=8">TCTC PUBLISHERʼS Letter </a> TCTC PUBLISHERʼS Letter <a title="The Crafts Report digital - August 2010 page 9" href="http://viewer.zmags.com/publication/07bfc96d?page=9">AUGUST 2010 • www.craftsreport.com 9</a> AUGUST 2010 • www.craftsreport.com 9<a title="The Crafts Report digital - August 2010 page 10" href="http://viewer.zmags.com/publication/07bfc96d?page=10">INSIGHT GainedAdjusting toEconomic Real</a> INSIGHT GainedAdjusting toEconomic Real<a title="The Crafts Report digital - August 2010 page 11" href="http://viewer.zmags.com/publication/07bfc96d?page=11">was that lack of transparency that was always sor</a> was that lack of transparency that was always sor<a title="The Crafts Report digital - August 2010 page 12" href="http://viewer.zmags.com/publication/07bfc96d?page=12">INSIGHT Gained</a> INSIGHT Gained<a title="The Crafts Report digital - August 2010 page 13" href="http://viewer.zmags.com/publication/07bfc96d?page=13">in 1978, and Skookum Art Glass Inc. was formed in</a> in 1978, and Skookum Art Glass Inc. was formed in<a title="The Crafts Report digital - August 2010 page 14" href="http://viewer.zmags.com/publication/07bfc96d?page=14">INSIGHT Gained3Be flexible As with many art</a> INSIGHT Gained3Be flexible As with many art<a title="The Crafts Report digital - August 2010 page 15" href="http://viewer.zmags.com/publication/07bfc96d?page=15">· Unusual & Specialized Fabric and Materials· </a> · Unusual & Specialized Fabric and Materials· <a title="The Crafts Report digital - August 2010 page 16" href="http://viewer.zmags.com/publication/07bfc96d?page=16">JUST Askby Donald Clarkjustask@craftsreport</a> JUST Askby Donald Clarkjustask@craftsreport<a title="The Crafts Report digital - August 2010 page 17" href="http://viewer.zmags.com/publication/07bfc96d?page=17">Quantity vs. Quality Production TimeIs there a d</a> Quantity vs. Quality Production TimeIs there a d<a title="The Crafts Report digital - August 2010 page 18" href="http://viewer.zmags.com/publication/07bfc96d?page=18">REGIONAL ProfileMarin County,Crafting a Comm</a> REGIONAL ProfileMarin County,Crafting a Comm<a title="The Crafts Report digital - August 2010 page 19" href="http://viewer.zmags.com/publication/07bfc96d?page=19">CaliforniaArt in the GardenT he 11-acre Marin </a> CaliforniaArt in the GardenT he 11-acre Marin <a title="The Crafts Report digital - August 2010 page 20" href="http://viewer.zmags.com/publication/07bfc96d?page=20">REGIONAL ProfileFire and Rain Gallery4359 </a> REGIONAL ProfileFire and Rain Gallery4359 <a title="The Crafts Report digital - August 2010 page 21" href="http://viewer.zmags.com/publication/07bfc96d?page=21">Art in the Maze </a> Art in the Maze <a title="The Crafts Report digital - August 2010 page 22" href="http://viewer.zmags.com/publication/07bfc96d?page=22">Raymond OʼConnor and Joyce Trimper interact w</a> Raymond OʼConnor and Joyce Trimper interact w<a title="The Crafts Report digital - August 2010 page 23" href="http://viewer.zmags.com/publication/07bfc96d?page=23">unique selling proposition and steps into her rol</a> unique selling proposition and steps into her rol<a title="The Crafts Report digital - August 2010 page 24" href="http://viewer.zmags.com/publication/07bfc96d?page=24">CRAFT Sceneby Jim WeaverCeramics ofToday </a> CRAFT Sceneby Jim WeaverCeramics ofToday <a title="The Crafts Report digital - August 2010 page 25" href="http://viewer.zmags.com/publication/07bfc96d?page=25">Garden figure </a> Garden figure <a title="The Crafts Report digital - August 2010 page 26" href="http://viewer.zmags.com/publication/07bfc96d?page=26">CRAFT SceneMcCracken is an assistant profes</a> CRAFT SceneMcCracken is an assistant profes<a title="The Crafts Report digital - August 2010 page 27" href="http://viewer.zmags.com/publication/07bfc96d?page=27"></a> <a title="The Crafts Report digital - August 2010 page 28" href="http://viewer.zmags.com/publication/07bfc96d?page=28">Handmade®Hits 25th AnniversaryTwo newsection</a> Handmade®Hits 25th AnniversaryTwo newsection<a title="The Crafts Report digital - August 2010 page 29" href="http://viewer.zmags.com/publication/07bfc96d?page=29">HandmadeDesigner MakerWhat hasn't changed over</a> HandmadeDesigner MakerWhat hasn't changed over<a title="The Crafts Report digital - August 2010 page 30" href="http://viewer.zmags.com/publication/07bfc96d?page=30"></a> <a title="The Crafts Report digital - August 2010 page 31" href="http://viewer.zmags.com/publication/07bfc96d?page=31"></a> <a title="The Crafts Report digital - August 2010 page 32" href="http://viewer.zmags.com/publication/07bfc96d?page=32">o ogdesaterall.net</a> o ogdesaterall.net<a title="The Crafts Report digital - August 2010 page 33" href="http://viewer.zmags.com/publication/07bfc96d?page=33">2 1 6 .5286.622</a> 2 1 6 .5286.622<a title="The Crafts Report digital - August 2010 page 34" href="http://viewer.zmags.com/publication/07bfc96d?page=34">Vintagewool.Reborn.231.256.7176baabaazu</a> Vintagewool.Reborn.231.256.7176baabaazu<a title="The Crafts Report digital - August 2010 page 35" href="http://viewer.zmags.com/publication/07bfc96d?page=35"></a> <a title="The Crafts Report digital - August 2010 page 36" href="http://viewer.zmags.com/publication/07bfc96d?page=36"></a> <a title="The Crafts Report digital - August 2010 page 37" href="http://viewer.zmags.com/publication/07bfc96d?page=37">On the RocksA natural improvement for chilling </a> On the RocksA natural improvement for chilling <a title="The Crafts Report digital - August 2010 page 38" href="http://viewer.zmags.com/publication/07bfc96d?page=38"></a> <a title="The Crafts Report digital - August 2010 page 39" href="http://viewer.zmags.com/publication/07bfc96d?page=39">Leaf Leather,Inc.28120 S.R. 410, Ste. A-8Buckl</a> Leaf Leather,Inc.28120 S.R. 410, Ste. A-8Buckl<a title="The Crafts Report digital - August 2010 page 40" href="http://viewer.zmags.com/publication/07bfc96d?page=40">Creative Women70 East Shore North, Grand Isle, V</a> Creative Women70 East Shore North, Grand Isle, V<a title="The Crafts Report digital - August 2010 page 41" href="http://viewer.zmags.com/publication/07bfc96d?page=41"></a> <a title="The Crafts Report digital - August 2010 page 42" href="http://viewer.zmags.com/publication/07bfc96d?page=42"> </a> <a title="The Crafts Report digital - August 2010 page 43" href="http://viewer.zmags.com/publication/07bfc96d?page=43"></a> <a title="The Crafts Report digital - August 2010 page 44" href="http://viewer.zmags.com/publication/07bfc96d?page=44">Get the ScoopTrends & TipsThe Crafts Report</a> Get the ScoopTrends & TipsThe Crafts Report<a title="The Crafts Report digital - August 2010 page 45" href="http://viewer.zmags.com/publication/07bfc96d?page=45">AUGUST 2010 • www.craftsreport.com 45</a> AUGUST 2010 • www.craftsreport.com 45<a title="The Crafts Report digital - August 2010 page 46" href="http://viewer.zmags.com/publication/07bfc96d?page=46">Special Discount Offer Celebrating the 25th A</a> Special Discount Offer Celebrating the 25th A<a title="The Crafts Report digital - August 2010 page 47" href="http://viewer.zmags.com/publication/07bfc96d?page=47"> New show location, new time of year – are you</a> New show location, new time of year – are you<a title="The Crafts Report digital - August 2010 page 48" href="http://viewer.zmags.com/publication/07bfc96d?page=48">BEGINNING Businessby Patrice Lewisplewis@re</a> BEGINNING Businessby Patrice Lewisplewis@re<a title="The Crafts Report digital - August 2010 page 49" href="http://viewer.zmags.com/publication/07bfc96d?page=49"> This is wonderful news because, although yo</a> This is wonderful news because, although yo<a title="The Crafts Report digital - August 2010 page 50" href="http://viewer.zmags.com/publication/07bfc96d?page=50">BEGINNING Businessevery two weeks—that's a </a> BEGINNING Businessevery two weeks—that's a <a title="The Crafts Report digital - August 2010 page 51" href="http://viewer.zmags.com/publication/07bfc96d?page=51">Yourdisplay advertisingmanager</a> Yourdisplay advertisingmanager<a title="The Crafts Report digital - August 2010 page 52" href="http://viewer.zmags.com/publication/07bfc96d?page=52">Shows & FairsDEFINITION OF TERMS IN THIS SECTION</a> Shows & FairsDEFINITION OF TERMS IN THIS SECTION<a title="The Crafts Report digital - August 2010 page 53" href="http://viewer.zmags.com/publication/07bfc96d?page=53">NEW YORKCrafts On StageThe Performing Arts Cent</a> NEW YORKCrafts On StageThe Performing Arts Cent<a title="The Crafts Report digital - August 2010 page 54" href="http://viewer.zmags.com/publication/07bfc96d?page=54">CRAFTS Technologyby Petra Jones5Waysto Ma</a> CRAFTS Technologyby Petra Jones5Waysto Ma<a title="The Crafts Report digital - August 2010 page 55" href="http://viewer.zmags.com/publication/07bfc96d?page=55">offer a choice of other aggregators like Feedly o</a> offer a choice of other aggregators like Feedly o<a title="The Crafts Report digital - August 2010 page 56" href="http://viewer.zmags.com/publication/07bfc96d?page=56">LIFE HAPPENS: Making it Workby Nancy LaFever</a> LIFE HAPPENS: Making it Workby Nancy LaFever<a title="The Crafts Report digital - August 2010 page 57" href="http://viewer.zmags.com/publication/07bfc96d?page=57"> 1. Let's say you increased your accounts by 15 p</a> 1. Let's say you increased your accounts by 15 p<a title="The Crafts Report digital - August 2010 page 58" href="http://viewer.zmags.com/publication/07bfc96d?page=58">CRAFTS Photographytext and photos by Steve M</a> CRAFTS Photographytext and photos by Steve M<a title="The Crafts Report digital - August 2010 page 59" href="http://viewer.zmags.com/publication/07bfc96d?page=59">4 Tweaking For a portfolio, the pictures </a> 4 Tweaking For a portfolio, the pictures <a title="The Crafts Report digital - August 2010 page 60" href="http://viewer.zmags.com/publication/07bfc96d?page=60">LISTINGS: COMPETITIONS/CALLS FOR ENTRYCOMPETITI</a> LISTINGS: COMPETITIONS/CALLS FOR ENTRYCOMPETITI<a title="The Crafts Report digital - August 2010 page 61" href="http://viewer.zmags.com/publication/07bfc96d?page=61">young jewelry designers who are 18years of </a> young jewelry designers who are 18years of <a title="The Crafts Report digital - August 2010 page 62" href="http://viewer.zmags.com/publication/07bfc96d?page=62">CRAFT NewsAmerican Craft WeekJoined by </a> CRAFT NewsAmerican Craft WeekJoined by <a title="The Crafts Report digital - August 2010 page 63" href="http://viewer.zmags.com/publication/07bfc96d?page=63">Baltimore Fine Furnishings &Fine Craft Show Anno</a> Baltimore Fine Furnishings &Fine Craft Show Anno<a title="The Crafts Report digital - August 2010 page 64" href="http://viewer.zmags.com/publication/07bfc96d?page=64">MarketCentralSHOW BOOTHS </a> MarketCentralSHOW BOOTHS <a title="The Crafts Report digital - August 2010 page 65" href="http://viewer.zmags.com/publication/07bfc96d?page=65">ADVERTISER/WEB ADDRESS PAGE ADV</a> ADVERTISER/WEB ADDRESS PAGE ADV<a title="The Crafts Report digital - August 2010 page 66" href="http://viewer.zmags.com/publication/07bfc96d?page=66"></a> <a title="The Crafts Report digital - August 2010 page 67" href="http://viewer.zmags.com/publication/07bfc96d?page=67"></a> <a title="The Crafts Report digital - August 2010 page 68" href="http://viewer.zmags.com/publication/07bfc96d?page=68"></a> <a title="The Crafts Report digital - August 2010 page 69" href="http://viewer.zmags.com/publication/07bfc96d?page=69"></a> <a title="The Crafts Report digital - August 2010 page 70" href="http://viewer.zmags.com/publication/07bfc96d?page=70">CRAFT Mattersby Luann UdellPuppies </a> CRAFT Mattersby Luann UdellPuppies <a title="The Crafts Report digital - August 2010 page 71" href="http://viewer.zmags.com/publication/07bfc96d?page=71"></a> <a title="The Crafts Report digital - August 2010 page 72" href="http://viewer.zmags.com/publication/07bfc96d?page=72"></a>