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<br />Brand Standards<br />prInt on dEMAnd<br /><br />the print on demand program provides our sales partners with vital support tools, allowing<br />our third parties to purchase vital marketing collateral materials the following &#64257;ve version<br />identi&#64257;ers can be selected for each piece of transfirst collateral depending on the third party&rsquo;s<br />relationship agreement with transfirst<br /><br />V1 2006<br />Independent Sale representative (ISA) of transfirst, LLc under fifth third sponsorship:<br /><br />(Employee name here)<br />Independent Sales representative of transfirst, LLc<br />transfirst, LLc, is a registered ISo of fifth third bank, cincinnati, ohio<br /><br />V2 2006<br />Independent Sales representative (ISA) of transfirst, LLc under columbus bank &amp; trust<br />sponsorship:<br /><br />(Employee name here)<br />Independent Sales representative of transfirst, LLc<br />transfirst, LLc, is a registered ISo of columbus bank &amp; trust, columbus, georgi <a title="9-TFC-176 Graphic Standards_R12.pdf page 48" href="http://viewer.zmags.com/publication/0e45c1a8?page=48">prInt on dEMAndthe print on demand program prov</a> prInt on dEMAndthe print on demand program prov<a title="9-TFC-176 Graphic Standards_R12.pdf page 20" href="http://viewer.zmags.com/publication/0e45c1a8?page=20">CORPORATEPOWERPOINT PRESENTATIONSIn order to en</a> CORPORATEPOWERPOINT PRESENTATIONSIn order to en<a title="9-TFC-176 Graphic Standards_R12.pdf page 28" href="http://viewer.zmags.com/publication/0e45c1a8?page=28">product LogoSLogoSthere are two proprietary pr</a> product LogoSLogoSthere are two proprietary pr<a title="9-TFC-176 Graphic Standards_R12.pdf page 41" href="http://viewer.zmags.com/publication/0e45c1a8?page=41">coLor pALEttEthe dominant color for the Merchant</a> coLor pALEttEthe dominant color for the Merchant<a title="9-TFC-176 Graphic Standards_R12.pdf page 36" href="http://viewer.zmags.com/publication/0e45c1a8?page=36">othEr LogoSLogo confIgurAtIonSbrand color Logo</a> othEr LogoSLogo confIgurAtIonSbrand color Logo<a title="9-TFC-176 Graphic Standards_R12.pdf page 37" href="http://viewer.zmags.com/publication/0e45c1a8?page=37">&bull; Industry-specific value added consultation&bull; Bh</a> &bull; Industry-specific value added consultation&bull; Bh<a title="9-TFC-176 Graphic Standards_R12.pdf page 49" href="http://viewer.zmags.com/publication/0e45c1a8?page=49">tEMpLAtIzEd MArkEtIngfinancial Institutions and</a> tEMpLAtIzEd MArkEtIngfinancial Institutions and<a title="9-TFC-176 Graphic Standards_R12.pdf page 14" href="http://viewer.zmags.com/publication/0e45c1a8?page=14">CORPORATECORPORATE PHONE NUMBERThe corporate p</a> CORPORATECORPORATE PHONE NUMBERThe corporate p<a title="9-TFC-176 Graphic Standards_R12.pdf page 42" href="http://viewer.zmags.com/publication/0e45c1a8?page=42">the Independent Sales Services (ISS) division of</a> the Independent Sales Services (ISS) division of<a title="9-TFC-176 Graphic Standards_R12.pdf page 9" href="http://viewer.zmags.com/publication/0e45c1a8?page=9">INCORRECT LOGO USAGEDo not place any version of</a> INCORRECT LOGO USAGEDo not place any version of<a title="9-TFC-176 Graphic Standards_R12.pdf page 19" href="http://viewer.zmags.com/publication/0e45c1a8?page=19">INTRALINKThe purpose of TransFirst&rsquo;s Intralink W</a> INTRALINKThe purpose of TransFirst&rsquo;s Intralink W<a title="9-TFC-176 Graphic Standards_R12.pdf page 15" href="http://viewer.zmags.com/publication/0e45c1a8?page=15">MARKETING COLLATERALAs an established leader in</a> MARKETING COLLATERALAs an established leader in<a title="9-TFC-176 Graphic Standards_R12.pdf page 10" href="http://viewer.zmags.com/publication/0e45c1a8?page=10">CORPORATEFAMILY OF FONTSFOR PRIMARY GENERAL U</a> CORPORATEFAMILY OF FONTSFOR PRIMARY GENERAL U<a title="9-TFC-176 Graphic Standards_R12.pdf page 35" href="http://viewer.zmags.com/publication/0e45c1a8?page=35">trAnSfIrSt hEALth SErVIcES&reg; font trEAtMEntS And r</a> trAnSfIrSt hEALth SErVIcES&reg; font trEAtMEntS And r<a title="9-TFC-176 Graphic Standards_R12.pdf page 43" href="http://viewer.zmags.com/publication/0e45c1a8?page=43">coLor pALEttEthe dominant color for the ISS divi</a> coLor pALEttEthe dominant color for the ISS divi<a title="9-TFC-176 Graphic Standards_R12.pdf page 44" href="http://viewer.zmags.com/publication/0e45c1a8?page=44">bank newslettersfinancial Institutions Sales fol</a> bank newslettersfinancial Institutions Sales fol<a title="9-TFC-176 Graphic Standards_R12.pdf page 7" href="http://viewer.zmags.com/publication/0e45c1a8?page=7">ANASTOaMYfOeFgTHuE LaOGrOd YourDo not, under</a> ANASTOaMYfOeFgTHuE LaOGrOd YourDo not, under<a title="9-TFC-176 Graphic Standards_R12.pdf page 40" href="http://viewer.zmags.com/publication/0e45c1a8?page=40">MErchAnt SALESthe Merchant Sales division of tr</a> MErchAnt SALESthe Merchant Sales division of tr<a title="9-TFC-176 Graphic Standards_R12.pdf page 26" href="http://viewer.zmags.com/publication/0e45c1a8?page=26">CORPORATESCREEN SAVERAll TransFirst employees a</a> CORPORATESCREEN SAVERAll TransFirst employees a<a title="9-TFC-176 Graphic Standards_R12.pdf page 4" href="http://viewer.zmags.com/publication/0e45c1a8?page=4">MISSION STATEMENTThe corporate mission of Trans</a> MISSION STATEMENTThe corporate mission of Trans<a title="9-TFC-176 Graphic Standards_R12.pdf page 29" href="http://viewer.zmags.com/publication/0e45c1a8?page=29">HOW TO COMBINE THE LOGO AND TAGLINEThe TransActi</a> HOW TO COMBINE THE LOGO AND TAGLINEThe TransActi<a title="9-TFC-176 Graphic Standards_R12.pdf page 47" href="http://viewer.zmags.com/publication/0e45c1a8?page=47">the quickest and easiest way to for Independent S</a> the quickest and easiest way to for Independent S<a title="9-TFC-176 Graphic Standards_R12.pdf page 16" href="http://viewer.zmags.com/publication/0e45c1a8?page=16">Corporate PowerPoint CoverSecuring TheFutureOf</a> Corporate PowerPoint CoverSecuring TheFutureOf<a title="9-TFC-176 Graphic Standards_R12.pdf page 25" href="http://viewer.zmags.com/publication/0e45c1a8?page=25">EMAIL SIGNATUREAt TransFirst, we represent one v</a> EMAIL SIGNATUREAt TransFirst, we represent one v<a title="9-TFC-176 Graphic Standards_R12.pdf page 13" href="http://viewer.zmags.com/publication/0e45c1a8?page=13">COLOR PALETTEThe purpose of the corporate color</a> COLOR PALETTEThe purpose of the corporate color<a title="9-TFC-176 Graphic Standards_R12.pdf page 39" href="http://viewer.zmags.com/publication/0e45c1a8?page=39">dAtA WArEhouSE font trEAtMEntSAll letters should</a> dAtA WArEhouSE font trEAtMEntSAll letters should<a title="9-TFC-176 Graphic Standards_R12.pdf page 11" href="http://viewer.zmags.com/publication/0e45c1a8?page=11">typE uSAgE rEcoMMEndAtIonSWhen considering font</a> typE uSAgE rEcoMMEndAtIonSWhen considering font<a title="9-TFC-176 Graphic Standards_R12.pdf page 27" href="http://viewer.zmags.com/publication/0e45c1a8?page=27">ENVIRONMENTAL GRAPHICSThis program is meant to c</a> ENVIRONMENTAL GRAPHICSThis program is meant to c<a title="9-TFC-176 Graphic Standards_R12.pdf page 32" href="http://viewer.zmags.com/publication/0e45c1a8?page=32">Boarding simplicity at the speed of ligproduct</a> Boarding simplicity at the speed of ligproduct<a title="9-TFC-176 Graphic Standards_R12.pdf page 12" href="http://viewer.zmags.com/publication/0e45c1a8?page=12">ManagercorporAtEfont trEAtMEntSIn addition t</a> ManagercorporAtEfont trEAtMEntSIn addition t<a title="9-TFC-176 Graphic Standards_R12.pdf page 24" href="http://viewer.zmags.com/publication/0e45c1a8?page=24">CORPORATECOLOR PALETTEThe dominant color for t</a> CORPORATECOLOR PALETTEThe dominant color for t<a title="9-TFC-176 Graphic Standards_R12.pdf page 17" href="http://viewer.zmags.com/publication/0e45c1a8?page=17">EMPLOYEE COMMUNICATIONSEMAIL BANNERSTransFirst</a> EMPLOYEE COMMUNICATIONSEMAIL BANNERSTransFirst<a title="9-TFC-176 Graphic Standards_R12.pdf page 22" href="http://viewer.zmags.com/publication/0e45c1a8?page=22">NEWS RELEASESMANDATORY ITEMS1 Insert the Trans</a> NEWS RELEASESMANDATORY ITEMS1 Insert the Trans<a title="9-TFC-176 Graphic Standards_R12.pdf page 38" href="http://viewer.zmags.com/publication/0e45c1a8?page=38">othEr LogoShoW to coMbInE thE Logo And tAgLInE</a> othEr LogoShoW to coMbInE thE Logo And tAgLInE<a title="9-TFC-176 Graphic Standards_R12.pdf page 46" href="http://viewer.zmags.com/publication/0e45c1a8?page=46">co-brAndEd coLLAtErALpArtnErShIp progrAMthroug</a> co-brAndEd coLLAtErALpArtnErShIp progrAMthroug<a title="9-TFC-176 Graphic Standards_R12.pdf page 23" href="http://viewer.zmags.com/publication/0e45c1a8?page=23">I AM TRANSFIRSTTransFirst aims to hire the brigh</a> I AM TRANSFIRSTTransFirst aims to hire the brigh<a title="9-TFC-176 Graphic Standards_R12.pdf page 8" href="http://viewer.zmags.com/publication/0e45c1a8?page=8">CORPORATE</a> CORPORATE<a title="9-TFC-176 Graphic Standards_R12.pdf page 18" href="http://viewer.zmags.com/publication/0e45c1a8?page=18">CORPORATEHTML EMAILTEMPLATESTransFirst provide</a> CORPORATEHTML EMAILTEMPLATESTransFirst provide<a title="9-TFC-176 Graphic Standards_R12.pdf page 31" href="http://viewer.zmags.com/publication/0e45c1a8?page=31">hoW to coMbInE thE Logo And tAgLInEthe ELApp&trade; ta</a> hoW to coMbInE thE Logo And tAgLInEthe ELApp&trade; ta<a title="9-TFC-176 Graphic Standards_R12.pdf page 34" href="http://viewer.zmags.com/publication/0e45c1a8?page=34">othEr LogoSLogo confIgurAtIonSbrand color Logo</a> othEr LogoSLogo confIgurAtIonSbrand color Logo<a title="9-TFC-176 Graphic Standards_R12.pdf page 21" href="http://viewer.zmags.com/publication/0e45c1a8?page=21">MAKE YOUR NEWS COUNT: GUIDELINES FOR PUBLIC OUTRE</a> MAKE YOUR NEWS COUNT: GUIDELINES FOR PUBLIC OUTRE<a title="9-TFC-176 Graphic Standards_R12.pdf page 30" href="http://viewer.zmags.com/publication/0e45c1a8?page=30">ng Systeerchant functicessing syste the world</a> ng Systeerchant functicessing syste the world<a title="9-TFC-176 Graphic Standards_R12.pdf page 50" href="http://viewer.zmags.com/publication/0e45c1a8?page=50">MArkEtIng poLIcIES And procEdurESAs transfirst</a> MArkEtIng poLIcIES And procEdurESAs transfirst<a title="9-TFC-176 Graphic Standards_R12.pdf page 5" href="http://viewer.zmags.com/publication/0e45c1a8?page=5">The TransFirst brand tone of voice is one of quie</a> The TransFirst brand tone of voice is one of quie<a title="9-TFC-176 Graphic Standards_R12.pdf page 1" href="http://viewer.zmags.com/publication/0e45c1a8?page=1">Brand Standards</a> Brand Standards<a title="9-TFC-176 Graphic Standards_R12.pdf page 3" href="http://viewer.zmags.com/publication/0e45c1a8?page=3">A brand is one of the most valuable assets a comp</a> A brand is one of the most valuable assets a comp<a title="9-TFC-176 Graphic Standards_R12.pdf page 45" href="http://viewer.zmags.com/publication/0e45c1a8?page=45">coLor pALEttEthe dominant elements of the fI div</a> coLor pALEttEthe dominant elements of the fI div<a title="9-TFC-176 Graphic Standards_R12.pdf page 6" href="http://viewer.zmags.com/publication/0e45c1a8?page=6">CORPORATELOGO CONFIGURATIONSThe following sect</a> CORPORATELOGO CONFIGURATIONSThe following sect<a title="9-TFC-176 Graphic Standards_R12.pdf page 2" href="http://viewer.zmags.com/publication/0e45c1a8?page=2">tAbLE of contEntSIntroductIon</a> tAbLE of contEntSIntroductIon<a title="9-TFC-176 Graphic Standards_R12.pdf page 33" href="http://viewer.zmags.com/publication/0e45c1a8?page=33">othEr LogoSthere are three division logos under</a> othEr LogoSthere are three division logos under