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Best regards
Zmags
WELCOME TO THE
NOVEMBER ISSUE
OF GOLF RETAILING
ENSURE YOU RECEIVE YOUR
OWN FREE MONTHLY COPY
CLICK HERE TO REGISTER
November 2021
January 25 th -28 th 2022
Official Preview Inside
S2G MID
NEVER OUT
OF BOUNDS
© 2021 adidas America, Inc. adidas, the Badge of Sport, and the 3-Stripes mark are registered trademarks of adidas AG or its affiliates. adidas Golf tour professionals wear a variety of adidas Golf apparel and footwear.
FROM THE EDITOR
W
hat a year this
has been. Gone as
quick as a flash,
this year has raced by.
Partly because the later
start to the season due to
lockdown has compressed
the season a touch. Being
kept busy with constant
chats with manufacturers,
distributors and retailers
on the huge demand for
product
WELCOME TO THE NOVEMBER ISSUE OF GOLF RETAILI
November 2021 January 25 th -28 th 2022 Official
S2G MID NEVER OUT OF BOUNDS © 2021 adidas Ameri
FROM THE EDITOR W hat a year
5 NEWS MOTOCADDY SUPER-CHARGES ITS HI-TECH GPS
NEWS 6 GROUND-BREAKING STUDY PROV
7 NEWS TGI GOLF WELCOMES SIX BRANDS FROM WORDWI
NEWS 8 BGIA ANNUAL CHARITY GOLF
9 NTECWHSNICAL ADVICE MARKET LEADING TROLLEY BRA
TECHNICAL ADVICE 10 BATTERY CARE GOOD PRACTICE As
11 NEWS BRAND FUSION HELPS DRIVE WINTER SALES WI
Tom Fleming - PGA Professional Donnington Gro
13 EXPERT RETAIL ADVICE BUSINESS PLANNING – WHY
FIND OUT MORE MOTOCADDY.COM #M3GPS W TOUC
IN PARTNERSHIP WITH: 15 CUSTOM FIT ADVICE
TRUST THE FORWARD partnership THINKING GROUP The
17 INDUSTRY INTERVIEW CELEBRATING 20 YEARS OF S
XXIO is the #1 hardware brand in Japan Hideki Ma
19 BRAND FOCUS TAYLORMADE ACQUIRES FURTHER GOLF
DISCOVER THE PLAYER THEY’LL PUSH YOU TO BECOME
21 INDUSTRY ADVICE GENERATE REVENUE WITH A WINT
INDUSTRY ADVICE 22
23 INDUSTRY INTERVIEW CALLAWAY’S CONTINUED SUCC
INDUSTRY INTERVIEW 24 Da
25 COVER STORY SKECHERS SET FOR GROWTH IN 2022
COVER STORY 26 Men’s Skechers GO GOLF Elite 5
27 EXPERT INSIGHT THE BEST OF TIMES, THE WORST
29 INDUSTRY STATISTICS A TAXING YEAR’S REVIEW
this performance to the same period in 2019 was +
31 INDUSTRY INTERVIEW LYNX ON THE PROWL Stepha
33 INDUSTRY INSIGHT LARGEST-EVER FOREMOST EMP C
DATA DRIVEN COACHING Hopefully the first of many,
35 PRODUCT INSIGHT LAMKIN GRIPS EUROPE SUPPORTI
INDUSTRY INTERVIEW 36 THE RISE OF PETE THE PENG
37 TECHNOLOGY THE EVOLUTION OF THE DRIVING RANG
39 EVENT NEWS THE PGA SHOW IS BACK IN 2022 More
41 INDUSTRY INSIGHT EQ1-NX: THE SAME LENGTH DES
FOOTWEAR REPORT 2022
43 PRODUCT ROUND-UP
FOOTWEAR REPORT 2022
45 BEHIND THE BRAND BEHIND THE BRAND: JESSE OTI
IN PARTNERSHIP WITH: 46
47 10 MINUTES WITH 10 MINUTES WITH: GRAEME STEV
EST. 1978 Europe’s only dedicated component supp
Turn trade-ins and unsold stock into cash The G