<br />
THE INTERNATIONAL<br />
BUSINESS SUMMIT FOR<br />
LEADERS IN FOOTBALL<br />
<br />
7TH & 8TH OCTOBER 2009<br />
CHELSEA FC, LONDON<br />
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OFFICIAL EVENT GUIDE<br />
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<br /> <a title="Leaders in Football page 1" href="http://viewer.zmags.com/publication/154d02a3?page=1">THE INTERNATIONALBUSINESS SUMMIT FORLEADERS IN </a> THE INTERNATIONALBUSINESS SUMMIT FORLEADERS IN <a title="Leaders in Football page 2" href="http://viewer.zmags.com/publication/154d02a3?page=2">PARTNERS ANDMEDIA SUPPORTERSWITH THANKS TO OU</a> PARTNERS ANDMEDIA SUPPORTERSWITH THANKS TO OU<a title="Leaders in Football page 3" href="http://viewer.zmags.com/publication/154d02a3?page=3">CONTENTSPremier League Chairman’s welcome </a> CONTENTSPremier League Chairman’s welcome <a title="Leaders in Football page 4" href="http://viewer.zmags.com/publication/154d02a3?page=4">Our service excellence, acclaimed catering and un</a> Our service excellence, acclaimed catering and un<a title="Leaders in Football page 5" href="http://viewer.zmags.com/publication/154d02a3?page=5">WELCOME FROMSIR DAVE RICHARDS“I TRU</a> WELCOME FROMSIR DAVE RICHARDS“I TRU<a title="Leaders in Football page 6" href="http://viewer.zmags.com/publication/154d02a3?page=6">THE LEADERS’TEAM CHALLENGEDOYOU LOVE FOOTBAL</a> THE LEADERS’TEAM CHALLENGEDOYOU LOVE FOOTBAL<a title="Leaders in Football page 7" href="http://viewer.zmags.com/publication/154d02a3?page=7">WELCOME FROMJAMES WORRALLIt is my pleasure to</a> WELCOME FROMJAMES WORRALLIt is my pleasure to<a title="Leaders in Football page 8" href="http://viewer.zmags.com/publication/154d02a3?page=8">CONVENIENCEfor fans and business</a> CONVENIENCEfor fans and business<a title="Leaders in Football page 9" href="http://viewer.zmags.com/publication/154d02a3?page=9">ESSENTIALINFORMATIONLEADERS IN FOOTBALLChels</a> ESSENTIALINFORMATIONLEADERS IN FOOTBALLChels<a title="Leaders in Football page 10" href="http://viewer.zmags.com/publication/154d02a3?page=10">Populous is a global design practice specialising</a> Populous is a global design practice specialising<a title="Leaders in Football page 11" href="http://viewer.zmags.com/publication/154d02a3?page=11">SPEEDNETWORKINGThe football industry, more th</a> SPEEDNETWORKINGThe football industry, more th<a title="Leaders in Football page 12" href="http://viewer.zmags.com/publication/154d02a3?page=12">FROM STADIUM TO SCREENON EVERY PLATFORMHD</a> FROM STADIUM TO SCREENON EVERY PLATFORMHD<a title="Leaders in Football page 13" href="http://viewer.zmags.com/publication/154d02a3?page=13">LEADERSSCHEDULEOF EVENTSDAY ONE – WEDNESD</a> LEADERSSCHEDULEOF EVENTSDAY ONE – WEDNESD<a title="Leaders in Football page 14" href="http://viewer.zmags.com/publication/154d02a3?page=14">CONFERENCEPROGRAMMEDAY 1 </a> CONFERENCEPROGRAMMEDAY 1 <a title="Leaders in Football page 15" href="http://viewer.zmags.com/publication/154d02a3?page=15">DAY 2 THE LEADERS SUMMIT: 8TH </a> DAY 2 THE LEADERS SUMMIT: 8TH <a title="Leaders in Football page 16" href="http://viewer.zmags.com/publication/154d02a3?page=16">SMALL TEAM,BIG RESULTSAt THE FOREST, we know th</a> SMALL TEAM,BIG RESULTSAt THE FOREST, we know th<a title="Leaders in Football page 17" href="http://viewer.zmags.com/publication/154d02a3?page=17">BRAND LEADERS’SUMMITBRAND LEADERS SUMMI</a> BRAND LEADERS’SUMMITBRAND LEADERS SUMMI<a title="Leaders in Football page 18" href="http://viewer.zmags.com/publication/154d02a3?page=18">THE RICHLISTLEADERS IN FOOTBALLIS DELIGHTE</a> THE RICHLISTLEADERS IN FOOTBALLIS DELIGHTE<a title="Leaders in Football page 19" href="http://viewer.zmags.com/publication/154d02a3?page=19">THE VERY FIRST LIST FOOTBALL RICH LIST 20031. R</a> THE VERY FIRST LIST FOOTBALL RICH LIST 20031. R<a title="Leaders in Football page 20" href="http://viewer.zmags.com/publication/154d02a3?page=20">BEST OFTHE LEADERTHE LEADER IS ACOMPLETELY</a> BEST OFTHE LEADERTHE LEADER IS ACOMPLETELY<a title="Leaders in Football page 21" href="http://viewer.zmags.com/publication/154d02a3?page=21">SEXY FOOTBALL?It is often claimed, both by fans </a> SEXY FOOTBALL?It is often claimed, both by fans <a title="Leaders in Football page 22" href="http://viewer.zmags.com/publication/154d02a3?page=22">“Every manhas a right tobe wrong inhis opinion</a> “Every manhas a right tobe wrong inhis opinion<a title="Leaders in Football page 23" href="http://viewer.zmags.com/publication/154d02a3?page=23">THE LEADERSURVEYIFM SPORTS MARKETINGSURVEY</a> THE LEADERSURVEYIFM SPORTS MARKETINGSURVEY<a title="Leaders in Football page 24" href="http://viewer.zmags.com/publication/154d02a3?page=24">WHAT IS THEFOOTBALLINDUSTRY?FOOTBALL IS A ST</a> WHAT IS THEFOOTBALLINDUSTRY?FOOTBALL IS A ST<a title="Leaders in Football page 25" href="http://viewer.zmags.com/publication/154d02a3?page=25">STRANGE BUSINESS ISN’T IT?The key pressure point</a> STRANGE BUSINESS ISN’T IT?The key pressure point<a title="Leaders in Football page 26" href="http://viewer.zmags.com/publication/154d02a3?page=26">SPEAKERBIOGRAPHIESSIR DAVID RICHARDS </a> SPEAKERBIOGRAPHIESSIR DAVID RICHARDS <a title="Leaders in Football page 27" href="http://viewer.zmags.com/publication/154d02a3?page=27">DON GARBER </a> DON GARBER <a title="Leaders in Football page 28" href="http://viewer.zmags.com/publication/154d02a3?page=28">26</a> 26<a title="Leaders in Football page 29" href="http://viewer.zmags.com/publication/154d02a3?page=29">SPEAKERBIOGRAPHIESLORD TRIESMAN </a> SPEAKERBIOGRAPHIESLORD TRIESMAN <a title="Leaders in Football page 30" href="http://viewer.zmags.com/publication/154d02a3?page=30">WORLD CLASSBRANDING&(" </a> WORLD CLASSBRANDING&(" <a title="Leaders in Football page 31" href="http://viewer.zmags.com/publication/154d02a3?page=31">SPEAKERBIOGRAPHIESDANNY JORDAAN </a> SPEAKERBIOGRAPHIESDANNY JORDAAN <a title="Leaders in Football page 32" href="http://viewer.zmags.com/publication/154d02a3?page=32">30</a> 30<a title="Leaders in Football page 33" href="http://viewer.zmags.com/publication/154d02a3?page=33">SPEAKERBIOGRAPHIESROMY GAI </a> SPEAKERBIOGRAPHIESROMY GAI <a title="Leaders in Football page 34" href="http://viewer.zmags.com/publication/154d02a3?page=34">32</a> 32<a title="Leaders in Football page 35" href="http://viewer.zmags.com/publication/154d02a3?page=35">SPEAKERBIOGRAPHIESADAM SILVER </a> SPEAKERBIOGRAPHIESADAM SILVER <a title="Leaders in Football page 36" href="http://viewer.zmags.com/publication/154d02a3?page=36">34</a> 34<a title="Leaders in Football page 37" href="http://viewer.zmags.com/publication/154d02a3?page=37">SPEAKERBIOGRAPHIESGRAHAM LE SAUX </a> SPEAKERBIOGRAPHIESGRAHAM LE SAUX <a title="Leaders in Football page 38" href="http://viewer.zmags.com/publication/154d02a3?page=38"> </a> <a title="Leaders in Football page 39" href="http://viewer.zmags.com/publication/154d02a3?page=39">SPEAKERBIOGRAPHIESBRETT YORMARK </a> SPEAKERBIOGRAPHIESBRETT YORMARK <a title="Leaders in Football page 40" href="http://viewer.zmags.com/publication/154d02a3?page=40">Creating the most innovative stadia solutions fo</a> Creating the most innovative stadia solutions fo<a title="Leaders in Football page 41" href="http://viewer.zmags.com/publication/154d02a3?page=41">CENTREOF EXCELLENCEWELCOME TO THELEADERS I</a> CENTREOF EXCELLENCEWELCOME TO THELEADERS I<a title="Leaders in Football page 42" href="http://viewer.zmags.com/publication/154d02a3?page=42">7th – 8th OCTOBERCHELSEA FOOTBALL CLUB2425</a> 7th – 8th OCTOBERCHELSEA FOOTBALL CLUB2425<a title="Leaders in Football page 43" href="http://viewer.zmags.com/publication/154d02a3?page=43">EXHIBITOR LISTAND FLOORPLANSTAND NUMBER </a> EXHIBITOR LISTAND FLOORPLANSTAND NUMBER <a title="Leaders in Football page 44" href="http://viewer.zmags.com/publication/154d02a3?page=44">42</a> 42<a title="Leaders in Football page 45" href="http://viewer.zmags.com/publication/154d02a3?page=45">PREMIER EXHIBITORPROFILESAIRTON RISK MANA</a> PREMIER EXHIBITORPROFILESAIRTON RISK MANA<a title="Leaders in Football page 46" href="http://viewer.zmags.com/publication/154d02a3?page=46">SPORTSPRO MEDIA: THE GLOBAL PULSE OF SPORTING BU</a> SPORTSPRO MEDIA: THE GLOBAL PULSE OF SPORTING BU<a title="Leaders in Football page 47" href="http://viewer.zmags.com/publication/154d02a3?page=47">ICON DISPLAY </a> ICON DISPLAY <a title="Leaders in Football page 48" href="http://viewer.zmags.com/publication/154d02a3?page=48">THE P.A PEOPLE PTY LIMITED& CLEARCOM®Stand Numb</a> THE P.A PEOPLE PTY LIMITED& CLEARCOM®Stand Numb<a title="Leaders in Football page 49" href="http://viewer.zmags.com/publication/154d02a3?page=49"> </a> <a title="Leaders in Football page 50" href="http://viewer.zmags.com/publication/154d02a3?page=50">In the knowInform and entertain yourfans w</a> In the knowInform and entertain yourfans w<a title="Leaders in Football page 51" href="http://viewer.zmags.com/publication/154d02a3?page=51">SUPPONOR SYSTEMS Suppo</a> SUPPONOR SYSTEMS Suppo<a title="Leaders in Football page 52" href="http://viewer.zmags.com/publication/154d02a3?page=52"> </a> <a title="Leaders in Football page 53" href="http://viewer.zmags.com/publication/154d02a3?page=53">EXHIBITORLISTINGSCONTINUEDAFL ARCHITECTSS</a> EXHIBITORLISTINGSCONTINUEDAFL ARCHITECTSS<a title="Leaders in Football page 54" href="http://viewer.zmags.com/publication/154d02a3?page=54">OFFICIAL EVENT GUIDELEADERS IN PERFORMANCE8TH </a> OFFICIAL EVENT GUIDELEADERS IN PERFORMANCE8TH <a title="Leaders in Football page 55" href="http://viewer.zmags.com/publication/154d02a3?page=55">WELCOME FROMMIKE FORDE“THE TIMING O</a> WELCOME FROMMIKE FORDE“THE TIMING O<a title="Leaders in Football page 56" href="http://viewer.zmags.com/publication/154d02a3?page=56">PARTNERS ANDMEDIA SUPPORTERSWITH THANKS TO OU</a> PARTNERS ANDMEDIA SUPPORTERSWITH THANKS TO OU<a title="Leaders in Football page 57" href="http://viewer.zmags.com/publication/154d02a3?page=57"> </a> <a title="Leaders in Football page 58" href="http://viewer.zmags.com/publication/154d02a3?page=58">“A highly innovative and exciting leap fo</a> “A highly innovative and exciting leap fo<a title="Leaders in Football page 59" href="http://viewer.zmags.com/publication/154d02a3?page=59">WELCOME TOLEADERS INPERFORMANCE“IT’S NOT THE</a> WELCOME TOLEADERS INPERFORMANCE“IT’S NOT THE<a title="Leaders in Football page 60" href="http://viewer.zmags.com/publication/154d02a3?page=60">8</a> 8<a title="Leaders in Football page 61" href="http://viewer.zmags.com/publication/154d02a3?page=61">LEADERS INPERFORMANCEPROGRAMME </a> LEADERS INPERFORMANCEPROGRAMME <a title="Leaders in Football page 62" href="http://viewer.zmags.com/publication/154d02a3?page=62">SPEAKERBIOGRAPHIESFRANK DICKPresi</a> SPEAKERBIOGRAPHIESFRANK DICKPresi<a title="Leaders in Football page 63" href="http://viewer.zmags.com/publication/154d02a3?page=63">SPEAKERBIOGRAPHIESBERNIE MULLINFo</a> SPEAKERBIOGRAPHIESBERNIE MULLINFo<a title="Leaders in Football page 64" href="http://viewer.zmags.com/publication/154d02a3?page=64">STEVE MCCLARENManager, FC TwenteFrom a success</a> STEVE MCCLARENManager, FC TwenteFrom a success<a title="Leaders in Football page 65" href="http://viewer.zmags.com/publication/154d02a3?page=65">SPEAKERBIOGRAPHIESVALTER DI SALVO</a> SPEAKERBIOGRAPHIESVALTER DI SALVO<a title="Leaders in Football page 66" href="http://viewer.zmags.com/publication/154d02a3?page=66">VIS.track Visit usat stand 22</a> VIS.track Visit usat stand 22