<br />
Delivering Content to<br />
Mobile Devices<br />
Introduction of Zmags Mobile BETA<br />
Peter Velikin, VP Marketing<br />
Nicolai Bentsen, Product Manager<br />
July 12, 2010<br />
Our Presenters<br />
PETER VELIKIN is Vice President of Marketing at<br />
Zmags, responsible product management, marketing,<br />
and business development<br />
NICOLAI BENTSEN is Product Manager at Zmags and<br />
responsible for discovering and defining products<br />
Agenda<br />
Introduction to Zmags<br />
Delivering content to mobile devices (content considerations)<br />
Delivering content mobile devices (technical considerations)<br />
Overview of Zmags Mobile<br />
Product demonstration<br />
Zmags Helps Companies to Engage With Customers Online in a<br />
Format that Significantly Increases the Time Spent With Their Brand<br />
X Expanded subscriptions and readership<br />
X Increased revenue from commerce and advertising<br />
X Actionable <a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 1" href="http://viewer.zmags.com/publication/15fa69e3?page=1"> Delivering Content to Mobile Devices Introduction</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 2" href="http://viewer.zmags.com/publication/15fa69e3?page=2"> Our Presenters PETER VELIKIN is Vice Pres</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 3" href="http://viewer.zmags.com/publication/15fa69e3?page=3"> Agenda Introduction to Zmags Delivering co</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 4" href="http://viewer.zmags.com/publication/15fa69e3?page=4"> Zmags Helps Companies to Engage With Customers On</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 5" href="http://viewer.zmags.com/publication/15fa69e3?page=5"> Who Does Zmags Help? X Publishing Professiona</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 6" href="http://viewer.zmags.com/publication/15fa69e3?page=6"> Expand Your Web 2.0 Investment with Zmags Publica</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 7" href="http://viewer.zmags.com/publication/15fa69e3?page=7"> Zmags Customers Enjoy Measurable Benefits X </a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 8" href="http://viewer.zmags.com/publication/15fa69e3?page=8"> Agenda Introduction to Zmags Delivering co</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 9" href="http://viewer.zmags.com/publication/15fa69e3?page=9"> It is Increasingly Difficult to Differentiate You</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 10" href="http://viewer.zmags.com/publication/15fa69e3?page=10"> It is Increasingly Difficult to Ensure Consistenc</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 11" href="http://viewer.zmags.com/publication/15fa69e3?page=11"> Zmags Increases the Time Customers Spend With You</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 12" href="http://viewer.zmags.com/publication/15fa69e3?page=12"> Agenda Introduction to Zmags Delivering co</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 13" href="http://viewer.zmags.com/publication/15fa69e3?page=13"> Mobile Data Traffic Is Expected to Grow</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 14" href="http://viewer.zmags.com/publication/15fa69e3?page=14"> And the Number of Platforms Has Increased</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 15" href="http://viewer.zmags.com/publication/15fa69e3?page=15"> Smartphone Unit Market Share Trend sc</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 16" href="http://viewer.zmags.com/publication/15fa69e3?page=16"> Data Matters, Not Devices</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 17" href="http://viewer.zmags.com/publication/15fa69e3?page=17"> Technical Considerations for Delivery of Content </a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 18" href="http://viewer.zmags.com/publication/15fa69e3?page=18"> Custom Aps vs. Browser-Based Applications Advan</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 19" href="http://viewer.zmags.com/publication/15fa69e3?page=19"> HTML 5 Overview Smartphones and tablets from </a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 20" href="http://viewer.zmags.com/publication/15fa69e3?page=20"> Recap: What You Need to Consider Before You Defin</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 21" href="http://viewer.zmags.com/publication/15fa69e3?page=21"> Agenda Introduction to Zmags Delivering co</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 22" href="http://viewer.zmags.com/publication/15fa69e3?page=22"> Capabilities of Zmags Mobile X Browser-based: </a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 23" href="http://viewer.zmags.com/publication/15fa69e3?page=23"> Compatibility Support for the most popular mo</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 24" href="http://viewer.zmags.com/publication/15fa69e3?page=24"> Agenda Introduction to Zmags Delivering co</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 25" href="http://viewer.zmags.com/publication/15fa69e3?page=25"> Product Demonstration Playing ipad-demo.m</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 26" href="http://viewer.zmags.com/publication/15fa69e3?page=26"> Poll Question 1: Please describe your primary us</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 27" href="http://viewer.zmags.com/publication/15fa69e3?page=27"> Poll Question 2: What percentage of your viewers</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 28" href="http://viewer.zmags.com/publication/15fa69e3?page=28"> Poll Question 3: Did this webinar meet your expe</a>
<a title="Zmags Webinar: How to Deliver Marketing Content to Mobile Devices page 29" href="http://viewer.zmags.com/publication/15fa69e3?page=29"> Thank you!</a>