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<br /> JEWELRY<br /> NOVEMBER<br /> DECEMBER<br /> BUSINESS ADVISOR 2013<br /> THE INDEPENDENT JEWELERS #1 RESOURCE FOR BUSINESS GROWTH AND PROFITABILITY<br /> The Industry's Premier<br /> Equal Opportunity Buying Group.<br /> No fees. No minimums. No restrictions.<br /> PAGE 30 - SEE HOW VARDI HAS QUICKLY BECOME AN<br /> INDUSTRY RESOURCE FOR INDEPENDENT RETAILERS<br /> PRSRT STD<br /> US POSTAGE PAID<br /> BOLINGBROOK IL<br /> PERMIT# 323<br /> CIRCULATING TO OVER 25,000 INDEPENDENT<br /> JEWELRY STORES IN THE U.S. AND CANADA<br /> We know you're busy…<br /> And since you're so slammed with<br /> the holiday season, we're a little<br /> quiet. To fill our quiet time we are<br /> offering a rare opportunity.<br /> Place a minimum stock<br /> order in December and<br /> get a 20% discount!<br /> Merry Christmas!<br /> We wish you the best in 2014!<br /> www.lashbrookdesigns.com<br /> info@lashbrookdesig<a title="JBA Nov/Dec 2013 page 1" href="http://viewer.zmags.com/publication/29c77aa6?page=1"> JEWELRY NOVEMBER DECEMBER BUSINESS ADVISOR </a> <a title="JBA Nov/Dec 2013 page 2" href="http://viewer.zmags.com/publication/29c77aa6?page=2"> We know you're busy… And since you're so slamme</a> <a title="JBA Nov/Dec 2013 page 3" href="http://viewer.zmags.com/publication/29c77aa6?page=3"> Bring More Customers Into Your Store This Christm</a> <a title="JBA Nov/Dec 2013 page 4" href="http://viewer.zmags.com/publication/29c77aa6?page=4"> JEWELRY BUSINESS ADVISOR Contents | Novem</a> <a title="JBA Nov/Dec 2013 page 5" href="http://viewer.zmags.com/publication/29c77aa6?page=5"> CREATORS OF BEAUTIFUL DIAMOND & COLOR JEWELRY.</a> <a title="JBA Nov/Dec 2013 page 6" href="http://viewer.zmags.com/publication/29c77aa6?page=6"> Leadership 50 26 GIVING BACK A</a> <a title="JBA Nov/Dec 2013 page 7" href="http://viewer.zmags.com/publication/29c77aa6?page=7"> Gems & Jewellery designed by , Quadamas 2</a> <a title="JBA Nov/Dec 2013 page 8" href="http://viewer.zmags.com/publication/29c77aa6?page=8"> From the Publisher PREPARING FOR SUCCESS IN 201</a> <a title="JBA Nov/Dec 2013 page 9" href="http://viewer.zmags.com/publication/29c77aa6?page=9"> Managing a business can sometimes seem chaotic </a> <a title="JBA Nov/Dec 2013 page 10" href="http://viewer.zmags.com/publication/29c77aa6?page=10"> JEWELRY BUSINESS ADVISOR INTERACTIVE TECHNOLOGY H</a> <a title="JBA Nov/Dec 2013 page 11" href="http://viewer.zmags.com/publication/29c77aa6?page=11"> JEWELRY BUSINESS ADVISOR AUDIO EDITORIAL DOWNLOAD</a> <a title="JBA Nov/Dec 2013 page 12" href="http://viewer.zmags.com/publication/29c77aa6?page=12"> BREAKING NEWS AND INDUSTRY ANNOUNCEMENTS INDUSTR</a> <a title="JBA Nov/Dec 2013 page 13" href="http://viewer.zmags.com/publication/29c77aa6?page=13"> TW Steel Proudly Showcases CEO Tech Kivanç Tatlit</a> <a title="JBA Nov/Dec 2013 page 14" href="http://viewer.zmags.com/publication/29c77aa6?page=14"> INDUSTRY ALERTS Charles Garnier Paris Introduces</a> <a title="JBA Nov/Dec 2013 page 15" href="http://viewer.zmags.com/publication/29c77aa6?page=15"> loose diamonds to the trade for over 70 years, an</a> <a title="JBA Nov/Dec 2013 page 16" href="http://viewer.zmags.com/publication/29c77aa6?page=16"> Success Story Lafayette, Indiana has been home </a> <a title="JBA Nov/Dec 2013 page 17" href="http://viewer.zmags.com/publication/29c77aa6?page=17"> use recyclable metals, which are both very import</a> <a title="JBA Nov/Dec 2013 page 18" href="http://viewer.zmags.com/publication/29c77aa6?page=18"> 18 JEWELRY BUSINESS ADVISOR | NOVEMBER/DECEMBE</a> <a title="JBA Nov/Dec 2013 page 19" href="http://viewer.zmags.com/publication/29c77aa6?page=19"> Alex Reubel, left, and Frank Reubel, right. www</a> <a title="JBA Nov/Dec 2013 page 20" href="http://viewer.zmags.com/publication/29c77aa6?page=20"> SALES GET THE COMPETITIVE EDGE BY CAT</a> <a title="JBA Nov/Dec 2013 page 21" href="http://viewer.zmags.com/publication/29c77aa6?page=21"> Materials Matter Besides the style and design, wh</a> <a title="JBA Nov/Dec 2013 page 22" href="http://viewer.zmags.com/publication/29c77aa6?page=22"> MANAGEMENT COMPETING AGAINST THE BIG CHAINS </a> <a title="JBA Nov/Dec 2013 page 23" href="http://viewer.zmags.com/publication/29c77aa6?page=23"> which come into play beyond the price of the gift</a> <a title="JBA Nov/Dec 2013 page 24" href="http://viewer.zmags.com/publication/29c77aa6?page=24"> SIMPLE STEPS MANAGEMENT TO HELP ORGANIZ</a> <a title="JBA Nov/Dec 2013 page 25" href="http://viewer.zmags.com/publication/29c77aa6?page=25"> reflect the winter season can be a fun way to sho</a> <a title="JBA Nov/Dec 2013 page 26" href="http://viewer.zmags.com/publication/29c77aa6?page=26"> GIVING BACK AND GETTING BACK: LEADERSHIP </a> <a title="JBA Nov/Dec 2013 page 27" href="http://viewer.zmags.com/publication/29c77aa6?page=27"> </a> <a title="JBA Nov/Dec 2013 page 28" href="http://viewer.zmags.com/publication/29c77aa6?page=28"> couple, and every couple redeems the gift certifi</a> <a title="JBA Nov/Dec 2013 page 29" href="http://viewer.zmags.com/publication/29c77aa6?page=29"> </a> <a title="JBA Nov/Dec 2013 page 30" href="http://viewer.zmags.com/publication/29c77aa6?page=30"> www.vardicompany.com </a> <a title="JBA Nov/Dec 2013 page 31" href="http://viewer.zmags.com/publication/29c77aa6?page=31"> Since joining Vardi, running my business has beco</a> <a title="JBA Nov/Dec 2013 page 32" href="http://viewer.zmags.com/publication/29c77aa6?page=32"> Who is CG Creations and what do they do? CG Creat</a> <a title="JBA Nov/Dec 2013 page 33" href="http://viewer.zmags.com/publication/29c77aa6?page=33"> WIND & F </a> <a title="JBA Nov/Dec 2013 page 34" href="http://viewer.zmags.com/publication/29c77aa6?page=34"> MANAGEMENT ARE THE 4C'S WORKING AGAINST YOU</a> <a title="JBA Nov/Dec 2013 page 35" href="http://viewer.zmags.com/publication/29c77aa6?page=35"> HOLIDAY SPECIAL Get a 10 ring Tungsten </a> <a title="JBA Nov/Dec 2013 page 36" href="http://viewer.zmags.com/publication/29c77aa6?page=36"> STAINLESS STEEL GUNMETAL smaller stone is a V</a> <a title="JBA Nov/Dec 2013 page 37" href="http://viewer.zmags.com/publication/29c77aa6?page=37"> </a> <a title="JBA Nov/Dec 2013 page 38" href="http://viewer.zmags.com/publication/29c77aa6?page=38"> NASHVILLE, TENNESSEE - SEPTEMBER 22 & 23, 2013 T</a> <a title="JBA Nov/Dec 2013 page 39" href="http://viewer.zmags.com/publication/29c77aa6?page=39"> It is easy to forget that the holidays are a seas</a> <a title="JBA Nov/Dec 2013 page 40" href="http://viewer.zmags.com/publication/29c77aa6?page=40"> MARKETING GREATMARKETING STARTS INSIDE </a> <a title="JBA Nov/Dec 2013 page 41" href="http://viewer.zmags.com/publication/29c77aa6?page=41"> Introducing CURRENCY, a new branded collection of</a> <a title="JBA Nov/Dec 2013 page 42" href="http://viewer.zmags.com/publication/29c77aa6?page=42"> LEADERSHIP LEARNING FROMMISTAKES By: Bob DeMaria </a> <a title="JBA Nov/Dec 2013 page 43" href="http://viewer.zmags.com/publication/29c77aa6?page=43"> Two Ways For A More Profitable </a> <a title="JBA Nov/Dec 2013 page 44" href="http://viewer.zmags.com/publication/29c77aa6?page=44"> THE FOUR TIME SAVING MARKETING SECRET </a> <a title="JBA Nov/Dec 2013 page 45" href="http://viewer.zmags.com/publication/29c77aa6?page=45"> week, or a month’s worth of posts all in an hour </a> <a title="JBA Nov/Dec 2013 page 46" href="http://viewer.zmags.com/publication/29c77aa6?page=46"> THE TOP 5 MANAGEMENT MOST IMPORTANT </a> <a title="JBA Nov/Dec 2013 page 47" href="http://viewer.zmags.com/publication/29c77aa6?page=47"> ® Web Technology & Online Marketing </a> <a title="JBA Nov/Dec 2013 page 48" href="http://viewer.zmags.com/publication/29c77aa6?page=48"> Take Chubbsafes, for example, which make a Chatwo</a> <a title="JBA Nov/Dec 2013 page 49" href="http://viewer.zmags.com/publication/29c77aa6?page=49"> </a> <a title="JBA Nov/Dec 2013 page 50" href="http://viewer.zmags.com/publication/29c77aa6?page=50"> MANAGEMENT GEMSTONE TREATMENTS & ENHANCEMENTS By</a> <a title="JBA Nov/Dec 2013 page 51" href="http://viewer.zmags.com/publication/29c77aa6?page=51"> can aid the gemmologist in his determination </a> <a title="JBA Nov/Dec 2013 page 52" href="http://viewer.zmags.com/publication/29c77aa6?page=52"> LEADERSHIP OUR MOST VALUABLE ASSET By: Eri</a> <a title="JBA Nov/Dec 2013 page 53" href="http://viewer.zmags.com/publication/29c77aa6?page=53"> Perfectly Matched. 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