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THE NAMM SHOW ISSUE
Ja
Vo
GET
BA
nuary 23, 2014
lume 31, No. 1
NAMM PRODUCT SPOTLIGHT
The Show’s Hottest New Products…
All In One Place
By Dan Ferrisi
If you’re a manufacturer in the music products industr y and
you’re only going to make one big product launch for the year, the
chances are pretty good that you’re going to make that launch at
the NAMM show, our market’s biggest trade exposition and the
principal MI gathering of the year. Drawing on industr y contacts,
The Music & Sound Retailer was able to get advance word on some
of the hottest products that are launching at the NAMM show
this month. If you’re in Anaheim and trying to plan how you’re
going to tackle the enormous show floor, consider this your “cheat
sheet,” featuring all the new products that manufacturers believe
will really make a splas
THE NAMM SHOW ISSUE Ja Vo GET BA
GET TO KNOW THE NEW DEAN MARKLEY • Higher Margins
Jupiter Launches Banded Campaign Jupiter Band
Inside VOLUME 31 NO.1 32 FEATURES ON T
! E A K A S & N W O D H AS G N I
DITORIAL E Launch Into 2014! Although I have
Mobilize your Music NOMAD is a complete li
L ATEST Harman Bows Technology Center
Over the past 40 years, Dave Smith has designed m
ATEST L Absara Acquires Supro Trademark Absar
digital wireless for all Epic digital wire
L ATEST Hohner’s Traveling Harmonica Roadshow
PERFORMS UNDER PRESSURE REMIX-STATI
ADVERTORIAL • JANUARY 2014 vi
Grow Your Mind, Grow Your Business "NAMM U is th
ATEST L Dinah Gretsch To Receive Award Dinah
Road Tough. Studio Ready. Introducing the upda
L ATEST Yamaha Adds Strings Workshop
New Piano, Old Soul The new Yamaha P-255 digital
L ATEST (L-R) Bill San
The DTX502 Series DTX562K shown, bass dru
EOPLE P The Award Of A Lifetime Full Compass
The Future of Sales and Marketing is Here LEARN
EOPLE P Mikkel Nymand F
PEOPL The RØDE Less Traveled Australian pr
P RODUCTS Hit The Bass Line
P RODUCTS Dirty Deed Done Dirt Cheap
Designed by Musicians for Musicians.
P RODUCTS Don’t Be Intimidated
Keep Your Balance Overview: ProMark by D’Adda
P RODUCTS Ukadelic Psychedelic Over
RODUCTS P Are You Receiving Me? Over vi
NEW POWER-PACKED FOR MOBILE PERFORMERS EZwedge™ T
(continued from cover) NAMM NEW PRODUCT SPOT
Grand Slam EHX’s Slammi Pitch-Shifter/Harmony
Walking On Air Hohner has released the Ai
Mobile Mania MXL has created a full line of mics
Uke-aholic Best Buddy ChordBuddy’s latest
In Fluence Fishman’s Fluence pickups represent th
Slay The Dragon On The
Make A Prophet The Prophet 12 module, from polyph
The Eagle Soars Deering’s Eagle II Acoustic/E
Keep Control Odyssey’s Complete Control Series co
Let There Be Light Tub
Feed The Beast StudioFeed has announced bass tech
NAMM NEW PRODUCT SPOTLIGHT Pick Of The L
MMMBop Gon Bops has added two cajon models to its
Dueling Banjos Strap I
Amp Up QSC presents the PLD Series for portable/l
Astounding Acoustics S
In A Snap On-Stage has unveiled six new products
X Marks The Spot AIAIAI has released an entry-l
Rated X Pro X Cases’ Signature series line of fl
SPOTLIGHT ‘E’ Is For Elite Westone has launched
Work It Yamaha’s Tyros5 Arranger Workstation keyb
Published as supplied by NAMM. The NAMM Sho
NAMM University is proud to offer the ever-popula
business by getting students to take total owners
2 p.m. 5 Technologies That Will Change Your Busi
82ND EDITION Blues Angel Music Gets ‘Tanked’ B
Morbid Angel Bassist In Memo
COMING WINTER NAMM 2014 BOOTH 3240 JAM WITH FR
FIVE MINUTES WITH GREG BEEBE President, Sennh
1234 APC (AUDIO - POWER COMBO) SNAKES
Sennheiser’s SC 260 USB CTRL Call Center Headset.
is no product on the market quite like it. It fill
MI SPY PROBING THE PACIFIC NORT
See you at NAMM
We had a discussion about getting what you pay
Tom’ 1103 ed M s Guitars N. Riverside ford, OR
SPECIAL TO THE RETAILER SUPPORTMUSIC COALITI
Celebrating 50 Years In Business! Thanks to all o
SHINE A LIGHT THE CENTER OF IT ALL By Michell
NEW LOWER PRICING ON THE BEST SELLING $ SAVE $39
SALES GURU I NEED TO KNOW By Gene Fresco
PROFOUND SOUND New! ROKIT Generation 3
BUSINESS & MARKETING WHAT’S THE MOST IMPO
LAUNCH YOUR MUSIC The Novation Launch family is
VEDDATORIAL DON’T CAPTURE MARKET SHARE…
“The Audix D6 is in a class by itself!” Derek Le
TheRetailer's Mall
TheRetailer's Mall
TheRetailer's Mall
GETTIN’ THE BAND BACK TOGETHER (continued from co
1 3
5 music, including Bernie Williams playing an a
Jonny Lang
SHINE A LIGHT advocacy discussions. “We had g
UNDER THE HOOD NOVATION’S LAUNCH FAMILY By Da