The women in business issue<br />
Teamwork At The Top<br />
At 30 years old, Karen Trowbridge has built a $30 million IT contracting firm by surrounding herself with the best in the business.<br />
Karen Trowbridge<br />
President and CEO<br />
Trowbridge & Trowbridge<br />
Reading list: the summer's hottest business books<br />
25 powerhouse women: Get to know DC's Brava! Award winners<br />
Seal the deal: CEOs reveal their best sales-closing tipsIt's not about the cloud.<br />
It is about reducing cost and improving control, scalability and quality of service.Stay ahead of the pack and keep your business moving!<br />
Business potential. Brought to you by RCN.JULY 2012 : VOLUME 8 : NUMBER 7<br />
6 Upfront: Man enough<br />
8 Scene<br />
10 Quick Takes: Martin Mayorga, president and founder of Mayorga Coffee<br />
11 Surf<br />
11 Data Dump<br />
12 Federally Speaking: iDirect Government Technologies (iGT)<br />
12 Bookmark: Business Model Generation<br />
14 CEO Fo<a title="DCEO.7.12 page 1" href="http://viewer.zmags.com/publication/310d10e2?page=1">The women in business issue Teamwork At The Top</a>
<a title="DCEO.7.12 page 2" href="http://viewer.zmags.com/publication/310d10e2?page=2">It's not about the cloud. It is about reducing co</a>
<a title="DCEO.7.12 page 3" href="http://viewer.zmags.com/publication/310d10e2?page=3">Stay ahead of the pack and keep your business movi</a>
<a title="DCEO.7.12 page 4" href="http://viewer.zmags.com/publication/310d10e2?page=4">JULY 2012 : VOLUME 8 : NUMBER 7 6 Upfront: Man </a>
<a title="DCEO.7.12 page 5" href="http://viewer.zmags.com/publication/310d10e2?page=5">When one in one million is hard to find, you need </a>
<a title="DCEO.7.12 page 6" href="http://viewer.zmags.com/publication/310d10e2?page=6">man enough What’s in it for the guys? Jeanine Cl</a>
<a title="DCEO.7.12 page 7" href="http://viewer.zmags.com/publication/310d10e2?page=7">Champions of the words "strategic hiring" www.a</a>
<a title="DCEO.7.12 page 8" href="http://viewer.zmags.com/publication/310d10e2?page=8"> scene AB C </a>
<a title="DCEO.7.12 page 9" href="http://viewer.zmags.com/publication/310d10e2?page=9">Suite rentals Ignite your Natitude nationals.c</a>
<a title="DCEO.7.12 page 10" href="http://viewer.zmags.com/publication/310d10e2?page=10">Business Perks Bringing a taste of Latin America </a>
<a title="DCEO.7.12 page 11" href="http://viewer.zmags.com/publication/310d10e2?page=11">Surf If women ruled the boardroom http://econo</a>
<a title="DCEO.7.12 page 12" href="http://viewer.zmags.com/publication/310d10e2?page=12">BOOkMARk BuSINESS MO</a>
<a title="DCEO.7.12 page 13" href="http://viewer.zmags.com/publication/310d10e2?page=13"> DO YOU KNOW A CEO... who is running a fast</a>
<a title="DCEO.7.12 page 14" href="http://viewer.zmags.com/publication/310d10e2?page=14"> if you want to walk on water, you have Got to Get</a>
<a title="DCEO.7.12 page 15" href="http://viewer.zmags.com/publication/310d10e2?page=15"> the Ghost map By Steven Johnson The book i</a>
<a title="DCEO.7.12 page 16" href="http://viewer.zmags.com/publication/310d10e2?page=16"> CEO forum GUy Berliner, president, Berliner Spec</a>
<a title="DCEO.7.12 page 17" href="http://viewer.zmags.com/publication/310d10e2?page=17"> mary-Claire BUriCk, president, MCStrategy </a>
<a title="DCEO.7.12 page 18" href="http://viewer.zmags.com/publication/310d10e2?page=18"> absolutely critical. If I’m going to find, identi</a>
<a title="DCEO.7.12 page 19" href="http://viewer.zmags.com/publication/310d10e2?page=19"> Connecting and Empowering the Businesses that Are</a>
<a title="DCEO.7.12 page 20" href="http://viewer.zmags.com/publication/310d10e2?page=20"> “people need to have the heart of a teacher and </a>
<a title="DCEO.7.12 page 21" href="http://viewer.zmags.com/publication/310d10e2?page=21"> When it comes to live events, you only have one c</a>
<a title="DCEO.7.12 page 22" href="http://viewer.zmags.com/publication/310d10e2?page=22"> my turn what’s holding you back? how to push pas</a>
<a title="DCEO.7.12 page 23" href="http://viewer.zmags.com/publication/310d10e2?page=23"> liquid event occur. Awarding equity can be a very</a>
<a title="DCEO.7.12 page 24" href="http://viewer.zmags.com/publication/310d10e2?page=24"> the leGal edGe Wha</a>
<a title="DCEO.7.12 page 25" href="http://viewer.zmags.com/publication/310d10e2?page=25"> Fulfill your end of the bargain so that the other </a>
<a title="DCEO.7.12 page 26" href="http://viewer.zmags.com/publication/310d10e2?page=26"> interior matters Why women</a>
<a title="DCEO.7.12 page 27" href="http://viewer.zmags.com/publication/310d10e2?page=27"> ColleCtiVe wisdom </a>
<a title="DCEO.7.12 page 28" href="http://viewer.zmags.com/publication/310d10e2?page=28"> ten thinGs </a>
<a title="DCEO.7.12 page 29" href="http://viewer.zmags.com/publication/310d10e2?page=29"> When faced with inconsistencies betwee</a>
<a title="DCEO.7.12 page 30" href="http://viewer.zmags.com/publication/310d10e2?page=30"> the power of Public SPeaking Should you tak</a>
<a title="DCEO.7.12 page 31" href="http://viewer.zmags.com/publication/310d10e2?page=31"> they inheri Make S WHAT DOES </a>
<a title="DCEO.7.12 page 32" href="http://viewer.zmags.com/publication/310d10e2?page=32"> BLACk BELT : THE GAME How are you preparing your </a>
<a title="DCEO.7.12 page 33" href="http://viewer.zmags.com/publication/310d10e2?page=33"> event marketing, public relations and the like. </a>
<a title="DCEO.7.12 page 34" href="http://viewer.zmags.com/publication/310d10e2?page=34"> At 30 years old, Karen Trowbridge has built a $30</a>
<a title="DCEO.7.12 page 35" href="http://viewer.zmags.com/publication/310d10e2?page=35"> www.smartceo.com July 2012 Washington Sma</a>
<a title="DCEO.7.12 page 36" href="http://viewer.zmags.com/publication/310d10e2?page=36"> Last fall, Karen Trowbridge was visiting her team</a>
<a title="DCEO.7.12 page 37" href="http://viewer.zmags.com/publication/310d10e2?page=37"> ployees need to have some sort of stake in the co</a>
<a title="DCEO.7.12 page 38" href="http://viewer.zmags.com/publication/310d10e2?page=38"> 8 secrets to success karen Trowbridge shares her </a>
<a title="DCEO.7.12 page 39" href="http://viewer.zmags.com/publication/310d10e2?page=39"> The Challenge at Trump National Trump National G</a>
<a title="DCEO.7.12 page 40" href="http://viewer.zmags.com/publication/310d10e2?page=40"> me check with all of my advisers and management i</a>
<a title="DCEO.7.12 page 41" href="http://viewer.zmags.com/publication/310d10e2?page=41"> “We stuck with it, we finally closed after</a>
<a title="DCEO.7.12 page 42" href="http://viewer.zmags.com/publication/310d10e2?page=42"> f aster. How Mei Xu built a $70 million candle e</a>
<a title="DCEO.7.12 page 43" href="http://viewer.zmags.com/publication/310d10e2?page=43"> www.smartceo.com July 2012 Washington Sma</a>
<a title="DCEO.7.12 page 44" href="http://viewer.zmags.com/publication/310d10e2?page=44"> The “year from hell” The “year from hell” started</a>
<a title="DCEO.7.12 page 45" href="http://viewer.zmags.com/publication/310d10e2?page=45"> Stacked against her: After her stroke, Amirault w</a>
<a title="DCEO.7.12 page 46" href="http://viewer.zmags.com/publication/310d10e2?page=46"> help create a more constructive and enjoyable wor</a>
<a title="DCEO.7.12 page 47" href="http://viewer.zmags.com/publication/310d10e2?page=47"> “So we introduced the concept of symbiosis</a>
<a title="DCEO.7.12 page 48" href="http://viewer.zmags.com/publication/310d10e2?page=48"> WinnERs inDEX 52 Jeri Lassiter, ASM Research, I</a>
<a title="DCEO.7.12 page 49" href="http://viewer.zmags.com/publication/310d10e2?page=49"> 24 Average years </a>
<a title="DCEO.7.12 page 50" href="http://viewer.zmags.com/publication/310d10e2?page=50"> BRaVa QUE st Winning LoCations: The Brava women a</a>
<a title="DCEO.7.12 page 51" href="http://viewer.zmags.com/publication/310d10e2?page=51"> Attend the SmartCEO Brava! Awards To celebrate 25</a>
<a title="DCEO.7.12 page 52" href="http://viewer.zmags.com/publication/310d10e2?page=52"> Jeri Lassiter CEo asM Research, inc. inDUstR</a>
<a title="DCEO.7.12 page 53" href="http://viewer.zmags.com/publication/310d10e2?page=53"> ASM RESEARCH Information Solution</a>
<a title="DCEO.7.12 page 54" href="http://viewer.zmags.com/publication/310d10e2?page=54"> Candice Bennett President Candice Bennett & as</a>
<a title="DCEO.7.12 page 55" href="http://viewer.zmags.com/publication/310d10e2?page=55"> Argelia Rodriguez President and CEo D</a>
<a title="DCEO.7.12 page 56" href="http://viewer.zmags.com/publication/310d10e2?page=56"> Susan M. Kidd CEo DRt strategies, inc. </a>
<a title="DCEO.7.12 page 57" href="http://viewer.zmags.com/publication/310d10e2?page=57"> Necole Parker Principal and CEo the Eloce</a>
<a title="DCEO.7.12 page 58" href="http://viewer.zmags.com/publication/310d10e2?page=58"> Dr. Jane Snider Nicole Geller Executive D</a>
<a title="DCEO.7.12 page 59" href="http://viewer.zmags.com/publication/310d10e2?page=59"> Congratulations to all of the 2012 </a>
<a title="DCEO.7.12 page 60" href="http://viewer.zmags.com/publication/310d10e2?page=60"> What makes a Brava leader? She fights for a bette</a>
<a title="DCEO.7.12 page 61" href="http://viewer.zmags.com/publication/310d10e2?page=61"> color ASPEN WEALTH MANAGEMENT Aspen Wealth Mana</a>
<a title="DCEO.7.12 page 62" href="http://viewer.zmags.com/publication/310d10e2?page=62"> What makes a Brava leader? she guides the next ge</a>
<a title="DCEO.7.12 page 63" href="http://viewer.zmags.com/publication/310d10e2?page=63"> Christine Candio, 2012 Brava! Women Business Achi</a>
<a title="DCEO.7.12 page 64" href="http://viewer.zmags.com/publication/310d10e2?page=64"> Lisa Brown Morton President and CEo </a>
<a title="DCEO.7.12 page 65" href="http://viewer.zmags.com/publication/310d10e2?page=65"> Caren Glassman, MD President and CE</a>
<a title="DCEO.7.12 page 66" href="http://viewer.zmags.com/publication/310d10e2?page=66"> Katie Crotty CEo Praescient analytics inDUst</a>
<a title="DCEO.7.12 page 67" href="http://viewer.zmags.com/publication/310d10e2?page=67"> Congratulates Our CEO Katie Crotty 2012</a>
<a title="DCEO.7.12 page 68" href="http://viewer.zmags.com/publication/310d10e2?page=68"> Karen A. Doner Founding Member roth doner </a>
<a title="DCEO.7.12 page 69" href="http://viewer.zmags.com/publication/310d10e2?page=69"> ® MCB congratulates all of the 2012 BRAVA w</a>
<a title="DCEO.7.12 page 70" href="http://viewer.zmags.com/publication/310d10e2?page=70"> Karen Sutter President The Sutter Group </a>
<a title="DCEO.7.12 page 71" href="http://viewer.zmags.com/publication/310d10e2?page=71"> C M Y CM MY CY CMY K Congratulations to Alka Dhi</a>
<a title="DCEO.7.12 page 72" href="http://viewer.zmags.com/publication/310d10e2?page=72"> What makes a Brava leader? she overcomes challeng</a>
<a title="DCEO.7.12 page 73" href="http://viewer.zmags.com/publication/310d10e2?page=73"> 1750 Attorneys | 35 Locations° Global Reach</a>
<a title="DCEO.7.12 page 74" href="http://viewer.zmags.com/publication/310d10e2?page=74"> What makes a Brava leader? she achieves great thi</a>
<a title="DCEO.7.12 page 75" href="http://viewer.zmags.com/publication/310d10e2?page=75"> TMI Consulting, LLC is a Professional Services Co</a>
<a title="DCEO.7.12 page 76" href="http://viewer.zmags.com/publication/310d10e2?page=76"> What makes a Brava leader? she gives back to the </a>
<a title="DCEO.7.12 page 77" href="http://viewer.zmags.com/publication/310d10e2?page=77"> Christine Farrell Co-CEo Washington speakers</a>
<a title="DCEO.7.12 page 78" href="http://viewer.zmags.com/publication/310d10e2?page=78"> awar LEADERS IN TECHNOLOGY Congratulations to th</a>
<a title="DCEO.7.12 page 79" href="http://viewer.zmags.com/publication/310d10e2?page=79"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 80" href="http://viewer.zmags.com/publication/310d10e2?page=80"> BCC-01664_Ad_Layout 1 5/7/12 1:40 PM Page 2 </a>
<a title="DCEO.7.12 page 81" href="http://viewer.zmags.com/publication/310d10e2?page=81"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 82" href="http://viewer.zmags.com/publication/310d10e2?page=82"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 83" href="http://viewer.zmags.com/publication/310d10e2?page=83"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 84" href="http://viewer.zmags.com/publication/310d10e2?page=84"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 85" href="http://viewer.zmags.com/publication/310d10e2?page=85"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 86" href="http://viewer.zmags.com/publication/310d10e2?page=86"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 87" href="http://viewer.zmags.com/publication/310d10e2?page=87"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 88" href="http://viewer.zmags.com/publication/310d10e2?page=88"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 89" href="http://viewer.zmags.com/publication/310d10e2?page=89"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 90" href="http://viewer.zmags.com/publication/310d10e2?page=90"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 91" href="http://viewer.zmags.com/publication/310d10e2?page=91"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 92" href="http://viewer.zmags.com/publication/310d10e2?page=92"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 93" href="http://viewer.zmags.com/publication/310d10e2?page=93"> SPECIAL EVENT GUIDE SECTION: HELIOS HR APOLLO AWA</a>
<a title="DCEO.7.12 page 94" href="http://viewer.zmags.com/publication/310d10e2?page=94"> gua d l y r a n e n t e f r i e d -</a>
<a title="DCEO.7.12 page 95" href="http://viewer.zmags.com/publication/310d10e2?page=95"> WHERE TRAINING MEETS... GREEN • Two ideal north</a>
<a title="DCEO.7.12 page 96" href="http://viewer.zmags.com/publication/310d10e2?page=96"> Who's your top real estate professional? RSe</a>
<a title="DCEO.7.12 page 97" href="http://viewer.zmags.com/publication/310d10e2?page=97"> CleanTech Industry Group PROTECTING INNOVATION</a>
<a title="DCEO.7.12 page 98" href="http://viewer.zmags.com/publication/310d10e2?page=98"> the dozen sandwich and a glow stick Got </a>
<a title="DCEO.7.12 page 99" href="http://viewer.zmags.com/publication/310d10e2?page=99"> & above beyond audio • video • lighting • stagin</a>
<a title="DCEO.7.12 page 100" href="http://viewer.zmags.com/publication/310d10e2?page=100"> Expect a business meeting with a different kind o</a>
<a title="DCEO.7.12 page 101" href="http://viewer.zmags.com/publication/310d10e2?page=101"> >>>>>>>> digital library PUSHING PAST LIMITA</a>
<a title="DCEO.7.12 page 102" href="http://viewer.zmags.com/publication/310d10e2?page=102"> Welcome to the Digital Edition of SmartCEO magazi</a>