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<br /> Ranching with Care<br /> Sustainability, simplicity drive<br /> Environmental Award recipient’s program<br /> Beef Cow Efficiency<br /> Issue Gains Momentum<br /> JBBA Nationals<br /> Become a Sponsor!<br /> 2 The Beefmaster Cowman / May 2017<br /> May 2017 / The Beefmaster Cowman 3<br /> Volume 40, Number 5 May 2017<br /> Simply Sustainable<br /> Santa Ana Ranch has combined effective<br /> natural resource and herd management<br /> to achieve success in their deep South<br /> Texas operation ....................................8<br /> JBBA National Show and Convention<br /> Join this year’s fun in Wichita Falls, Texas ............... 28<br /> Columns<br /> Executive Notes......................................................................................................... 12<br /> Junior Breeder News .........................................................<a title="May2017TBC page 1" href="http://viewer.zmags.com/publication/3d360b62?page=1"> Ranching with Care Sustainability, </a> <a title="May2017TBC page 2" href="http://viewer.zmags.com/publication/3d360b62?page=2"> 2 The Beefmaster Cowman / May 2017</a> <a title="May2017TBC page 3" href="http://viewer.zmags.com/publication/3d360b62?page=3"> May 2017 / The Beefmaster Cowman 3</a> <a title="May2017TBC page 4" href="http://viewer.zmags.com/publication/3d360b62?page=4"> Volume 40, Number 5 </a> <a title="May2017TBC page 5" href="http://viewer.zmags.com/publication/3d360b62?page=5"> L221/16 Turbo 21 An IntroductIon to one of our ne</a> <a title="May2017TBC page 6" href="http://viewer.zmags.com/publication/3d360b62?page=6"> The Bull Market Over 14 Top Herd Si</a> <a title="May2017TBC page 7" href="http://viewer.zmags.com/publication/3d360b62?page=7"> Jones Farm & Cottage Farm SOUTHERN TRADITI</a> <a title="May2017TBC page 8" href="http://viewer.zmags.com/publication/3d360b62?page=8"> Low cost, environmentally-friendly efforts</a> <a title="May2017TBC page 9" href="http://viewer.zmags.com/publication/3d360b62?page=9"> fill in areas that were severely eroded and planti</a> <a title="May2017TBC page 10" href="http://viewer.zmags.com/publication/3d360b62?page=10"> ONE STAR Beefmaster Breeders Association Lone Sta</a> <a title="May2017TBC page 11" href="http://viewer.zmags.com/publication/3d360b62?page=11"> 118 W. Bandera Road, Boerne, TX 78006 210/732-313</a> <a title="May2017TBC page 12" href="http://viewer.zmags.com/publication/3d360b62?page=12"> Executive Notes Beef Cow Efficiency is Next Majo</a> <a title="May2017TBC page 13" href="http://viewer.zmags.com/publication/3d360b62?page=13"> bbu newS continued from page 11 Schedule Your BB</a> <a title="May2017TBC page 14" href="http://viewer.zmags.com/publication/3d360b62?page=14"> Junior Breeder News Breeding with a Plan by </a> <a title="May2017TBC page 15" href="http://viewer.zmags.com/publication/3d360b62?page=15"> From the President’s Desk The Future is Bright </a> <a title="May2017TBC page 16" href="http://viewer.zmags.com/publication/3d360b62?page=16"> Unclassified Old Bull A not too serious visit wi</a> <a title="May2017TBC page 17" href="http://viewer.zmags.com/publication/3d360b62?page=17"> Scholarship Opportunity! Springtime can mean many</a> <a title="May2017TBC page 18" href="http://viewer.zmags.com/publication/3d360b62?page=18"> executive noteS continued from page 12 anyone el</a> <a title="May2017TBC page 19" href="http://viewer.zmags.com/publication/3d360b62?page=19"> suggesting that Beefmaster-sired steers average 6</a> <a title="May2017TBC page 20" href="http://viewer.zmags.com/publication/3d360b62?page=20"> Contact These Breeders Today For The Best In POL</a> <a title="May2017TBC page 21" href="http://viewer.zmags.com/publication/3d360b62?page=21"> LIVESTOCK SERVICES Livestock Insurance</a> <a title="May2017TBC page 22" href="http://viewer.zmags.com/publication/3d360b62?page=22"> ARKANSAS Dedicated to Outstanding Genetics </a> <a title="May2017TBC page 23" href="http://viewer.zmags.com/publication/3d360b62?page=23"> NORTH CAROLINA Mills Diamond M Ranch NIGHT</a> <a title="May2017TBC page 24" href="http://viewer.zmags.com/publication/3d360b62?page=24"> TEXAS DOS AMIGOS RANCH </a> <a title="May2017TBC page 25" href="http://viewer.zmags.com/publication/3d360b62?page=25"> TEXAS Colonel Tom Arthur W. Epley III,</a> <a title="May2017TBC page 26" href="http://viewer.zmags.com/publication/3d360b62?page=26"> TEXAS Kenneth & Nancy Allen 10653 FM 974, Brya</a> <a title="May2017TBC page 27" href="http://viewer.zmags.com/publication/3d360b62?page=27"> Sweet Home AlAbAmA BEEFMASTER SALE MAY 27, 2017 </a> <a title="May2017TBC page 28" href="http://viewer.zmags.com/publication/3d360b62?page=28"> JBBA National Show & Convention Wi</a> <a title="May2017TBC page 29" href="http://viewer.zmags.com/publication/3d360b62?page=29"> </a> <a title="May2017TBC page 30" href="http://viewer.zmags.com/publication/3d360b62?page=30"> Create an original caption for this photograph an</a> <a title="May2017TBC page 31" href="http://viewer.zmags.com/publication/3d360b62?page=31"> Beefmaster Calendar EDITOR’S NOTE: Bold face list</a> <a title="May2017TBC page 32" href="http://viewer.zmags.com/publication/3d360b62?page=32"> Advertisers’ Index Agee Farm, Ty ................</a> <a title="May2017TBC page 33" href="http://viewer.zmags.com/publication/3d360b62?page=33"> McManusBeefmasters.com • Lake Charles, Louisiana </a> <a title="May2017TBC page 34" href="http://viewer.zmags.com/publication/3d360b62?page=34"> McManusBeefmasters.com • Lake Charles, Louisiana </a> <a title="May2017TBC page 35" href="http://viewer.zmags.com/publication/3d360b62?page=35"> McManusBeefmaste</a> <a title="May2017TBC page 36" href="http://viewer.zmags.com/publication/3d360b62?page=36"> EPDs: BW 1.0 (.66), WW 40 (.80), YW 75 (.59), Mil</a>