MSR 05 2015 May

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PRO AUDIO ISSUE PRO AUDIO ISSUE PRO AUDIO ISSUE PRO AUDIO ISSUE PRO AUDIO ISSUE THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS May 15, 2015 Volume 32, No. 5 BE SURE TO WATCH DOING AND DOING WELL GOOD CELEBRATING THE MI INDUSTRY’S CHARITABLE AND PHILANTHROPIC SPIRIT By Dan Ferrisi There are a lot of stories that, as Editor of The Re- tailer, I write every single year: “Born In The U.S.A.,” “Salute To Lesser-Publicized Music Products,” “In- dependent Retailer Roundtable” and several others. None of them, however, brings me greater pleasure and psychic income than writing this piece, which we colloquially call “The Good Stuff.” Here, we celebrate the music products manufacturers whose charitable, philanthropic and community-minded initiatives and activities serve to inspire the entire industry, and to make our world that m<a title="MSR 05 2015 May page 1" href="http://viewer.zmags.com/publication/482518a7?page=1"> PRO AUDIO ISSUE PRO AUDIO ISSUE PRO AUDIO ISSUE</a> <a title="MSR 05 2015 May page 2" href="http://viewer.zmags.com/publication/482518a7?page=2"> Subsonic Architecture Low frequency by Celestio</a> <a title="MSR 05 2015 May page 3" href="http://viewer.zmags.com/publication/482518a7?page=3"> LATES T The Unity Performing Arts Foundation’s</a> <a title="MSR 05 2015 May page 4" href="http://viewer.zmags.com/publication/482518a7?page=4"> THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS </a> <a title="MSR 05 2015 May page 5" href="http://viewer.zmags.com/publication/482518a7?page=5"> BE D1 TO COME TO TOWN BE D1 TO BURN IT</a> <a title="MSR 05 2015 May page 6" href="http://viewer.zmags.com/publication/482518a7?page=6"> EDITORIAL Yes We Can! In line with The Music</a> <a title="MSR 05 2015 May page 7" href="http://viewer.zmags.com/publication/482518a7?page=7"> </a> <a title="MSR 05 2015 May page 8" href="http://viewer.zmags.com/publication/482518a7?page=8"> L ATEST Deering To Host 40th Anniversary Conce</a> <a title="MSR 05 2015 May page 9" href="http://viewer.zmags.com/publication/482518a7?page=9"> Selling Music Software Has Never Been Easier. </a> <a title="MSR 05 2015 May page 10" href="http://viewer.zmags.com/publication/482518a7?page=10"> ATEST L Founder Acquires Michael Kelly Guitars </a> <a title="MSR 05 2015 May page 11" href="http://viewer.zmags.com/publication/482518a7?page=11"> </a> <a title="MSR 05 2015 May page 12" href="http://viewer.zmags.com/publication/482518a7?page=12"> ATEST L Gretsch Brings Music-Making To Life T</a> <a title="MSR 05 2015 May page 13" href="http://viewer.zmags.com/publication/482518a7?page=13"> Gibson Brands Acquires HarmonyCentral.com Gi</a> <a title="MSR 05 2015 May page 14" href="http://viewer.zmags.com/publication/482518a7?page=14"> ADVERTORIAL • MAY 2015 • NAMM.ORG Note From Joe</a> <a title="MSR 05 2015 May page 15" href="http://viewer.zmags.com/publication/482518a7?page=15"> </a> <a title="MSR 05 2015 May page 16" href="http://viewer.zmags.com/publication/482518a7?page=16"> P EOPLE Steve Spak Daniel Lee Ruby BC Roland</a> <a title="MSR 05 2015 May page 17" href="http://viewer.zmags.com/publication/482518a7?page=17"> SOUND CHANGES EVERYTHING THE ZOOM Q8 </a> <a title="MSR 05 2015 May page 18" href="http://viewer.zmags.com/publication/482518a7?page=18"> P EOPLE Sean Humphries Craig Lewis Let’s G</a> <a title="MSR 05 2015 May page 19" href="http://viewer.zmags.com/publication/482518a7?page=19"> Ace Of Case Over view: Harptone’s Tradi</a> <a title="MSR 05 2015 May page 20" href="http://viewer.zmags.com/publication/482518a7?page=20"> P RODUCTS Beam Me Up Overview: CHAU</a> <a title="MSR 05 2015 May page 21" href="http://viewer.zmags.com/publication/482518a7?page=21"> DOING WELL AND DOING GOOD (continued from cover) </a> <a title="MSR 05 2015 May page 22" href="http://viewer.zmags.com/publication/482518a7?page=22"> D’Addario & Co. The D’Addario Foundation, which i</a> <a title="MSR 05 2015 May page 23" href="http://viewer.zmags.com/publication/482518a7?page=23"> Alfred Music Alfred Music, in collaboration with </a> <a title="MSR 05 2015 May page 24" href="http://viewer.zmags.com/publication/482518a7?page=24"> Casio America, Inc. Casio America, Inc., donated </a> <a title="MSR 05 2015 May page 25" href="http://viewer.zmags.com/publication/482518a7?page=25"> Harman The Harman Volunteer Committee has been ma</a> <a title="MSR 05 2015 May page 26" href="http://viewer.zmags.com/publication/482518a7?page=26"> The Music People (TMP) The Music People (TMP) has</a> <a title="MSR 05 2015 May page 27" href="http://viewer.zmags.com/publication/482518a7?page=27"> Peavey Electronics Peavey Electronics continues t</a> <a title="MSR 05 2015 May page 28" href="http://viewer.zmags.com/publication/482518a7?page=28"> Captivating Demo Held At Hot Licks Hot Licks </a> <a title="MSR 05 2015 May page 29" href="http://viewer.zmags.com/publication/482518a7?page=29"> Cultural Engagement Through Mariachi By Jory Tind</a> <a title="MSR 05 2015 May page 30" href="http://viewer.zmags.com/publication/482518a7?page=30"> FIVE MINUTES WITH DANIEL SENNHEISER CEO, Senn</a> <a title="MSR 05 2015 May page 31" href="http://viewer.zmags.com/publication/482518a7?page=31"> and expert advice from a very professional Superv</a> <a title="MSR 05 2015 May page 32" href="http://viewer.zmags.com/publication/482518a7?page=32"> and service. We are a part of this industry, and </a> <a title="MSR 05 2015 May page 33" href="http://viewer.zmags.com/publication/482518a7?page=33"> There are quite a few different regulations in pl</a> <a title="MSR 05 2015 May page 34" href="http://viewer.zmags.com/publication/482518a7?page=34"> MI SPY A SPY MISSION NEARLY THWARTED </a> <a title="MSR 05 2015 May page 35" href="http://viewer.zmags.com/publication/482518a7?page=35"> YOUR GUITAR'S NEW BEST FRIEND The Audix i5 is a </a> <a title="MSR 05 2015 May page 36" href="http://viewer.zmags.com/publication/482518a7?page=36"> I played with the Privias, including a PX-350 ($6</a> <a title="MSR 05 2015 May page 37" href="http://viewer.zmags.com/publication/482518a7?page=37"> Kennelly Keys – Lynnwood w 4918 196th St. SW. w L</a> <a title="MSR 05 2015 May page 38" href="http://viewer.zmags.com/publication/482518a7?page=38"> S P E C I A L T O T H E R E TA I L E R A SOC</a> <a title="MSR 05 2015 May page 39" href="http://viewer.zmags.com/publication/482518a7?page=39"> S P E C I A L T O T H E R E TA I L E R WHY DI</a> <a title="MSR 05 2015 May page 40" href="http://viewer.zmags.com/publication/482518a7?page=40"> SHINE A LIGHT JUST ANOTHER DAY IN PARADI</a> <a title="MSR 05 2015 May page 41" href="http://viewer.zmags.com/publication/482518a7?page=41"> Design Meets Intuition With TouchFlow OperationTM</a> <a title="MSR 05 2015 May page 42" href="http://viewer.zmags.com/publication/482518a7?page=42"> R E TA I L E R R E B E L By Gabriel O’Brien </a> <a title="MSR 05 2015 May page 43" href="http://viewer.zmags.com/publication/482518a7?page=43"> </a> <a title="MSR 05 2015 May page 44" href="http://viewer.zmags.com/publication/482518a7?page=44"> BUSINESS & MARKETING UNDERSTANDING SOCIAL MEDIA</a> <a title="MSR 05 2015 May page 45" href="http://viewer.zmags.com/publication/482518a7?page=45"> YOU ASKED FOR IT…AND WE’RE GIVING IT TO YOU! V</a> <a title="MSR 05 2015 May page 46" href="http://viewer.zmags.com/publication/482518a7?page=46"> VEDDATORIAL OUT WITH THE OLD? By Dan Vedda </a> <a title="MSR 05 2015 May page 47" href="http://viewer.zmags.com/publication/482518a7?page=47"> DOING WELL AND DOING GOOD (continued from page 27</a> <a title="MSR 05 2015 May page 48" href="http://viewer.zmags.com/publication/482518a7?page=48"> TheRetailer's Mall </a> <a title="MSR 05 2015 May page 49" href="http://viewer.zmags.com/publication/482518a7?page=49"> TheRetailer's Mall </a> <a title="MSR 05 2015 May page 50" href="http://viewer.zmags.com/publication/482518a7?page=50"> TheRetailer's Mall </a> <a title="MSR 05 2015 May page 51" href="http://viewer.zmags.com/publication/482518a7?page=51"> SPECIAL TO THE RETAILER: WHY DIGITAL WIRELESS? (c</a> <a title="MSR 05 2015 May page 52" href="http://viewer.zmags.com/publication/482518a7?page=52"> CAN YOU HEAR US NOW? (continued from cover) </a> <a title="MSR 05 2015 May page 53" href="http://viewer.zmags.com/publication/482518a7?page=53"> ing off portions of the wireless spectrum. “About</a> <a title="MSR 05 2015 May page 54" href="http://viewer.zmags.com/publication/482518a7?page=54"> UNDER THE HOOD ROLAND’S JD-Xi INTERACTIVE ANA</a> <a title="MSR 05 2015 May page 55" href="http://viewer.zmags.com/publication/482518a7?page=55"> PHOTOGRAPHY BY ZACK WHITFORD INTRODUCING THE D</a> <a title="MSR 05 2015 May page 56" href="http://viewer.zmags.com/publication/482518a7?page=56"> </a>