<br />
NAMM SHOW PREVIEW ISSUE NAMM SHOW PREVIEW ISSUE NAMM SHOW PREVIEW ISSUE NAMM SHOW PREVIEW ISSUE<br />
THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS<br />
By Dan Ferrisi<br />
There is no greater pleasure for m<br />
than to celebrate the music products<br />
est: from the most innovative manufa<br />
leaders in community service and co<br />
greater acknowledgement in MI than<br />
December 15, 2014<br />
Volume 31, No. 12<br />
BE SURE TO WATCH<br />
e, as Editor of The Retailer,<br />
industr y’s best and bright-<br />
cturers and new products to<br />
rporate citizenship. There’s no<br />
CELEBRATE<br />
to receive a Music & Sound<br />
Award: the most prestigious and sought-after honor in the music<b<a title="MSR 12 2014 December page 1" href="http://viewer.zmags.com/publication/4eac80a8?page=1"> NAMM SHOW PREVIEW ISSUE NAMM SHOW PREVIEW ISSUE</a>
<a title="MSR 12 2014 December page 2" href="http://viewer.zmags.com/publication/4eac80a8?page=2"> PORTABILITY AND CONVENIENCE MADE SIMPLE </a>
<a title="MSR 12 2014 December page 3" href="http://viewer.zmags.com/publication/4eac80a8?page=3"> PRS Celebrates Landmark Anniversary In 1985, </a>
<a title="MSR 12 2014 December page 4" href="http://viewer.zmags.com/publication/4eac80a8?page=4"> 4 THE NEWS MAGAZINE FOR MUSIC PRODUC</a>
<a title="MSR 12 2014 December page 5" href="http://viewer.zmags.com/publication/4eac80a8?page=5"> </a>
<a title="MSR 12 2014 December page 6" href="http://viewer.zmags.com/publication/4eac80a8?page=6"> EDITORIAL It Takes A Village When December </a>
<a title="MSR 12 2014 December page 7" href="http://viewer.zmags.com/publication/4eac80a8?page=7"> </a>
<a title="MSR 12 2014 December page 8" href="http://viewer.zmags.com/publication/4eac80a8?page=8"> ATEST L Major Shake-Up At Guitar Center BREAKING</a>
<a title="MSR 12 2014 December page 9" href="http://viewer.zmags.com/publication/4eac80a8?page=9"> </a>
<a title="MSR 12 2014 December page 10" href="http://viewer.zmags.com/publication/4eac80a8?page=10"> L ATEST Waller Founds Consultancy </a>
<a title="MSR 12 2014 December page 11" href="http://viewer.zmags.com/publication/4eac80a8?page=11"> </a>
<a title="MSR 12 2014 December page 12" href="http://viewer.zmags.com/publication/4eac80a8?page=12"> L ATEST (L-R): Hal Leonard </a>
<a title="MSR 12 2014 December page 13" href="http://viewer.zmags.com/publication/4eac80a8?page=13"> Omacro Partners With Tri-Tech, Integrates Service</a>
<a title="MSR 12 2014 December page 14" href="http://viewer.zmags.com/publication/4eac80a8?page=14"> ADVERTORIAL • DECEMBER 2014 vis</a>
<a title="MSR 12 2014 December page 15" href="http://viewer.zmags.com/publication/4eac80a8?page=15"> resonate E xpand Your Share of the Market </a>
<a title="MSR 12 2014 December page 16" href="http://viewer.zmags.com/publication/4eac80a8?page=16"> EOPLE P Bob Lee, QSC Technical Communications</a>
<a title="MSR 12 2014 December page 17" href="http://viewer.zmags.com/publication/4eac80a8?page=17"> Mayo’s The Man The Audio Engineering Society </a>
<a title="MSR 12 2014 December page 18" href="http://viewer.zmags.com/publication/4eac80a8?page=18"> RODUCTS P And…Voila! Over view: D’Addar</a>
<a title="MSR 12 2014 December page 19" href="http://viewer.zmags.com/publication/4eac80a8?page=19"> King Of Sting Over view: Source Audio’</a>
<a title="MSR 12 2014 December page 20" href="http://viewer.zmags.com/publication/4eac80a8?page=20"> RODUCTS Kiss Kiss, Lang Lang Over view: Alfred</a>
<a title="MSR 12 2014 December page 21" href="http://viewer.zmags.com/publication/4eac80a8?page=21"> This holiday season, invest in success with Sennh</a>
<a title="MSR 12 2014 December page 22" href="http://viewer.zmags.com/publication/4eac80a8?page=22"> CELEBRATE ME HOME (continued from cover) BEST AC</a>
<a title="MSR 12 2014 December page 23" href="http://viewer.zmags.com/publication/4eac80a8?page=23"> </a>
<a title="MSR 12 2014 December page 24" href="http://viewer.zmags.com/publication/4eac80a8?page=24"> BEST GUITAR ACCESSORY OF 2014 </a>
<a title="MSR 12 2014 December page 25" href="http://viewer.zmags.com/publication/4eac80a8?page=25"> BEST BASS GUITAR OF 2014 Epiphone’s Jack Casady S</a>
<a title="MSR 12 2014 December page 26" href="http://viewer.zmags.com/publication/4eac80a8?page=26"> PRS Guitars’ SE Kestrel “When the PRS SE electric</a>
<a title="MSR 12 2014 December page 27" href="http://viewer.zmags.com/publication/4eac80a8?page=27"> THEUndisputed Boss of Bass “After working with th</a>
<a title="MSR 12 2014 December page 28" href="http://viewer.zmags.com/publication/4eac80a8?page=28"> BEST I NSTRUMENT AMP OF 2014 Epiphone’s 1939 Cent</a>
<a title="MSR 12 2014 December page 29" href="http://viewer.zmags.com/publication/4eac80a8?page=29"> BEST SPEAKER OF 2014 Alto Professional’s TX Serie</a>
<a title="MSR 12 2014 December page 30" href="http://viewer.zmags.com/publication/4eac80a8?page=30"> Whereas other brands boast of having the high- es</a>
<a title="MSR 12 2014 December page 31" href="http://viewer.zmags.com/publication/4eac80a8?page=31"> B E S T M U LT I T R A C K RECORDER/ RECORDING & </a>
<a title="MSR 12 2014 December page 32" href="http://viewer.zmags.com/publication/4eac80a8?page=32"> BEST CABLED MICROPHONE OF 2014 AKG’s P</a>
<a title="MSR 12 2014 December page 33" href="http://viewer.zmags.com/publication/4eac80a8?page=33"> BEST C O YMBALS F 2014 Meinl’s Byzance Vintage P</a>
<a title="MSR 12 2014 December page 34" href="http://viewer.zmags.com/publication/4eac80a8?page=34"> Sabian’s 22-Inch HHX Omni Cymbal “Collaborating w</a>
<a title="MSR 12 2014 December page 35" href="http://viewer.zmags.com/publication/4eac80a8?page=35"> BEST F LOOR EFFECT OF 2014 BEST P A O ERCUSSION</a>
<a title="MSR 12 2014 December page 36" href="http://viewer.zmags.com/publication/4eac80a8?page=36"> present on nearly our entire line. The drumhead c</a>
<a title="MSR 12 2014 December page 37" href="http://viewer.zmags.com/publication/4eac80a8?page=37"> BEST BOOK/VIDEO/ SOFTWARE OF 2014 Alfred Music’s </a>
<a title="MSR 12 2014 December page 38" href="http://viewer.zmags.com/publication/4eac80a8?page=38"> BEST DJ PRODUCT OF 2014 Casio’s XW-J</a>
<a title="MSR 12 2014 December page 39" href="http://viewer.zmags.com/publication/4eac80a8?page=39"> BEST LIGHTING PRODUCT OF 2014 </a>
<a title="MSR 12 2014 December page 40" href="http://viewer.zmags.com/publication/4eac80a8?page=40"> will be sought ou</a>
<a title="MSR 12 2014 December page 41" href="http://viewer.zmags.com/publication/4eac80a8?page=41"> REP OF THE YEAR Billy Bohanna, Brio Sales Group “</a>
<a title="MSR 12 2014 December page 42" href="http://viewer.zmags.com/publication/4eac80a8?page=42"> what we can do to positively effect change.” —Suz</a>
<a title="MSR 12 2014 December page 43" href="http://viewer.zmags.com/publication/4eac80a8?page=43"> MULTI-STORE DEALER DIVISION RECORDING-RELATED PR</a>
<a title="MSR 12 2014 December page 44" href="http://viewer.zmags.com/publication/4eac80a8?page=44"> Gruhn Guitars’ Guitars.com Launches Gruhn Gui</a>
<a title="MSR 12 2014 December page 45" href="http://viewer.zmags.com/publication/4eac80a8?page=45"> Cassell’s Music Mentors College Seniors Each </a>
<a title="MSR 12 2014 December page 46" href="http://viewer.zmags.com/publication/4eac80a8?page=46"> FIVE MINUTES WITH TOM SUMNER Senior VP, Yamah</a>
<a title="MSR 12 2014 December page 47" href="http://viewer.zmags.com/publication/4eac80a8?page=47"> variety of products: from digital pianos to guita</a>
<a title="MSR 12 2014 December page 48" href="http://viewer.zmags.com/publication/4eac80a8?page=48"> Pianist Megan Chang performs her composition</a>
<a title="MSR 12 2014 December page 49" href="http://viewer.zmags.com/publication/4eac80a8?page=49"> be it music in schools, music outside of schools </a>
<a title="MSR 12 2014 December page 50" href="http://viewer.zmags.com/publication/4eac80a8?page=50"> MI SPY FUN AND GAMES IN CONNECTICU</a>
<a title="MSR 12 2014 December page 51" href="http://viewer.zmags.com/publication/4eac80a8?page=51"> </a>
<a title="MSR 12 2014 December page 52" href="http://viewer.zmags.com/publication/4eac80a8?page=52"> </a>
<a title="MSR 12 2014 December page 53" href="http://viewer.zmags.com/publication/4eac80a8?page=53"> picks. It also happened to be among D’Addario’s h</a>
<a title="MSR 12 2014 December page 54" href="http://viewer.zmags.com/publication/4eac80a8?page=54"> SPECIAL TO THE RETAILER Transitioning From </a>
<a title="MSR 12 2014 December page 55" href="http://viewer.zmags.com/publication/4eac80a8?page=55"> implementing these tools has proven worthwhile fo</a>
<a title="MSR 12 2014 December page 56" href="http://viewer.zmags.com/publication/4eac80a8?page=56"> SHINE A LIGHT Vic’s </a>
<a title="MSR 12 2014 December page 57" href="http://viewer.zmags.com/publication/4eac80a8?page=57"> environments…similar to a high- end tech store. E</a>
<a title="MSR 12 2014 December page 58" href="http://viewer.zmags.com/publication/4eac80a8?page=58"> SALES GURU THE PARTY’S OVER By Gene Fresco </a>
<a title="MSR 12 2014 December page 59" href="http://viewer.zmags.com/publication/4eac80a8?page=59"> PHOTOGRAPHY BY ZACK WHITFORD INTRODUCING THE D</a>
<a title="MSR 12 2014 December page 60" href="http://viewer.zmags.com/publication/4eac80a8?page=60"> BUSINESS & MARKETING YOUR BUSINESS </a>
<a title="MSR 12 2014 December page 61" href="http://viewer.zmags.com/publication/4eac80a8?page=61"> EVOLVED RECORDING Take your creations to the next</a>
<a title="MSR 12 2014 December page 62" href="http://viewer.zmags.com/publication/4eac80a8?page=62"> VEDDATORIAL LONG By Dan Vedda “A bend in </a>
<a title="MSR 12 2014 December page 63" href="http://viewer.zmags.com/publication/4eac80a8?page=63"> The Audix i5 is a microphone of incredible range.</a>
<a title="MSR 12 2014 December page 64" href="http://viewer.zmags.com/publication/4eac80a8?page=64"> TheRetailer's Mall </a>
<a title="MSR 12 2014 December page 65" href="http://viewer.zmags.com/publication/4eac80a8?page=65"> TheRetailer's Mall </a>
<a title="MSR 12 2014 December page 66" href="http://viewer.zmags.com/publication/4eac80a8?page=66"> TheRetailer's Mall </a>
<a title="MSR 12 2014 December page 67" href="http://viewer.zmags.com/publication/4eac80a8?page=67"> months is all too familiar with the uncertainty t</a>
<a title="MSR 12 2014 December page 68" href="http://viewer.zmags.com/publication/4eac80a8?page=68"> Limited Lifetime Warranty “Helping Dealers</a>
<a title="MSR 12 2014 December page 69" href="http://viewer.zmags.com/publication/4eac80a8?page=69"> bit lower.” It’s really a natural move, following</a>
<a title="MSR 12 2014 December page 70" href="http://viewer.zmags.com/publication/4eac80a8?page=70"> UNDER THE HOOD NUMARK’S NV Controller By Dan F</a>
<a title="MSR 12 2014 December page 71" href="http://viewer.zmags.com/publication/4eac80a8?page=71"> </a>
<a title="MSR 12 2014 December page 72" href="http://viewer.zmags.com/publication/4eac80a8?page=72"> The strengths of KMC are the key to your retail s</a>