<br />
The Official Publication of the North American Association of State & Provincial Lotteries<br />
Conference Issue 2011<br />
Lottery Insights<br />
“Expect the Unexpected ”<br />
<br />
<br />
In This Issue<br />
Lottery Insights Conference Issue 2011<br />
Instant Game Sales follow<br />
an Economic Predictive Model<br />
Stephen E. Wade, Ph.D.Research and<br />
Development Manager, Washington’s<br />
Lottery<br />
Page 28<br />
Tensions Rise Regarding Lotteies’<br />
Role In Internet Gambling<br />
Jennifer Webb, Legal Analyst,<br />
GamblingCompliance<br />
Page 32<br />
Young Adults not willing<br />
to Gamble on a Shaky Economy<br />
Playing it Safe When it Comes<br />
to Lotteries and Gaming<br />
Kim Griffin & Scott Morasch, Ipsos Reid<br />
Page 36<br />
State of the Industry –<br />
Lottery Results in Fiscal 2011<br />
U.S. Lotteries Show Modest Gains as<br />
a Group, while Canada Boasts some<br />
Impressive Individual Results<br />
Pa<a title="Conference.Issue.2011 page 1" href="http://viewer.zmags.com/publication/57b99bec?page=1"> The Official Publication of the North American As</a>
<a title="Conference.Issue.2011 page 2" href="http://viewer.zmags.com/publication/57b99bec?page=2"> In This Issue Lottery Insights Conference Issue </a>
<a title="Conference.Issue.2011 page 3" href="http://viewer.zmags.com/publication/57b99bec?page=3"> Lottery Insights - Conference Issue 2011 | 3</a>
<a title="Conference.Issue.2011 page 4" href="http://viewer.zmags.com/publication/57b99bec?page=4"> From the NASPL President After last Novemb</a>
<a title="Conference.Issue.2011 page 5" href="http://viewer.zmags.com/publication/57b99bec?page=5"> Lottery Insights - Conference Issue 2011 | 5</a>
<a title="Conference.Issue.2011 page 6" href="http://viewer.zmags.com/publication/57b99bec?page=6"> Industry News D clot</a>
<a title="Conference.Issue.2011 page 7" href="http://viewer.zmags.com/publication/57b99bec?page=7"> fun features with their social networks. Generic </a>
<a title="Conference.Issue.2011 page 8" href="http://viewer.zmags.com/publication/57b99bec?page=8"> Industry News A </a>
<a title="Conference.Issue.2011 page 9" href="http://viewer.zmags.com/publication/57b99bec?page=9"> JAN FEB MAR APR MAY JUN JUL AUG SEP</a>
<a title="Conference.Issue.2011 page 10" href="http://viewer.zmags.com/publication/57b99bec?page=10"> Industry News </a>
<a title="Conference.Issue.2011 page 11" href="http://viewer.zmags.com/publication/57b99bec?page=11"> Lottery Insights - Conference Issue 2011 | 11</a>
<a title="Conference.Issue.2011 page 12" href="http://viewer.zmags.com/publication/57b99bec?page=12"> Industry News </a>
<a title="Conference.Issue.2011 page 13" href="http://viewer.zmags.com/publication/57b99bec?page=13"> Lottery Insights - Conference Issue 2011 | 13</a>
<a title="Conference.Issue.2011 page 14" href="http://viewer.zmags.com/publication/57b99bec?page=14"> Industry News features a top cash prize </a>
<a title="Conference.Issue.2011 page 15" href="http://viewer.zmags.com/publication/57b99bec?page=15"> </a>
<a title="Conference.Issue.2011 page 16" href="http://viewer.zmags.com/publication/57b99bec?page=16"> Industry News With</a>
<a title="Conference.Issue.2011 page 17" href="http://viewer.zmags.com/publication/57b99bec?page=17"> Leverage the retro-chic Frogger® brand to engage </a>
<a title="Conference.Issue.2011 page 18" href="http://viewer.zmags.com/publication/57b99bec?page=18"> Industry News The Value- Added RFP: The anatom</a>
<a title="Conference.Issue.2011 page 19" href="http://viewer.zmags.com/publication/57b99bec?page=19"> “Without the ability to get additional technical </a>
<a title="Conference.Issue.2011 page 20" href="http://viewer.zmags.com/publication/57b99bec?page=20"> Industry News “I was confident that th</a>
<a title="Conference.Issue.2011 page 21" href="http://viewer.zmags.com/publication/57b99bec?page=21"> Lottery Insights - September 2011 | 21</a>
<a title="Conference.Issue.2011 page 22" href="http://viewer.zmags.com/publication/57b99bec?page=22"> Industry News elements was based on esti</a>
<a title="Conference.Issue.2011 page 23" href="http://viewer.zmags.com/publication/57b99bec?page=23"> Take the luck out of marketing jackpot games.</a>
<a title="Conference.Issue.2011 page 24" href="http://viewer.zmags.com/publication/57b99bec?page=24"> Industry News agreements, early retailer </a>
<a title="Conference.Issue.2011 page 25" href="http://viewer.zmags.com/publication/57b99bec?page=25"> If You Think This Guy is Cool... ...Then you've p</a>
<a title="Conference.Issue.2011 page 26" href="http://viewer.zmags.com/publication/57b99bec?page=26"> Industry News N eoGa</a>
<a title="Conference.Issue.2011 page 27" href="http://viewer.zmags.com/publication/57b99bec?page=27"> </a>
<a title="Conference.Issue.2011 page 28" href="http://viewer.zmags.com/publication/57b99bec?page=28"> Industry News We have found </a>
<a title="Conference.Issue.2011 page 29" href="http://viewer.zmags.com/publication/57b99bec?page=29"> </a>
<a title="Conference.Issue.2011 page 30" href="http://viewer.zmags.com/publication/57b99bec?page=30"> Industry News contributed to the dev</a>
<a title="Conference.Issue.2011 page 31" href="http://viewer.zmags.com/publication/57b99bec?page=31"> We hope to use this type of analysis to identify </a>
<a title="Conference.Issue.2011 page 32" href="http://viewer.zmags.com/publication/57b99bec?page=32"> Industry News T rad</a>
<a title="Conference.Issue.2011 page 33" href="http://viewer.zmags.com/publication/57b99bec?page=33"> While it would be a revolutionary step for the U.</a>
<a title="Conference.Issue.2011 page 34" href="http://viewer.zmags.com/publication/57b99bec?page=34"> Industry News z h The obj and fac Pract</a>
<a title="Conference.Issue.2011 page 35" href="http://viewer.zmags.com/publication/57b99bec?page=35"> gaming equipment manufacturers to apply for licen</a>
<a title="Conference.Issue.2011 page 36" href="http://viewer.zmags.com/publication/57b99bec?page=36"> Research A ccor</a>
<a title="Conference.Issue.2011 page 37" href="http://viewer.zmags.com/publication/57b99bec?page=37"> This continues to point to the fact that younger </a>
<a title="Conference.Issue.2011 page 38" href="http://viewer.zmags.com/publication/57b99bec?page=38"> Research Betting on Technology Young adults </a>
<a title="Conference.Issue.2011 page 39" href="http://viewer.zmags.com/publication/57b99bec?page=39"> market. With the economy hav- ing an impact on ho</a>
<a title="Conference.Issue.2011 page 40" href="http://viewer.zmags.com/publication/57b99bec?page=40"> Feature State of the Industry – Lottery Result</a>
<a title="Conference.Issue.2011 page 41" href="http://viewer.zmags.com/publication/57b99bec?page=41"> enues from video lotteries in five provinces, sal</a>
<a title="Conference.Issue.2011 page 42" href="http://viewer.zmags.com/publication/57b99bec?page=42"> Feature opening in fiscal 2011. Their open- i</a>
<a title="Conference.Issue.2011 page 43" href="http://viewer.zmags.com/publication/57b99bec?page=43"> “We are really doing our best to establish that d</a>
<a title="Conference.Issue.2011 page 44" href="http://viewer.zmags.com/publication/57b99bec?page=44"> Feature ing a popular Ravens Cash Fantasy scra</a>
<a title="Conference.Issue.2011 page 45" href="http://viewer.zmags.com/publication/57b99bec?page=45"> Fiscal 2011 Lottery Sales and Revenues United Sta</a>
<a title="Conference.Issue.2011 page 46" href="http://viewer.zmags.com/publication/57b99bec?page=46"> Feature Fiscal 2011 Lottery Sales and Revenues U</a>
<a title="Conference.Issue.2011 page 47" href="http://viewer.zmags.com/publication/57b99bec?page=47"> Fiscal 2011 Lottery Sales and Revenues United Sta</a>
<a title="Conference.Issue.2011 page 48" href="http://viewer.zmags.com/publication/57b99bec?page=48"> Feature Fiscal 2011 Lottery Sales and Revenues U</a>
<a title="Conference.Issue.2011 page 49" href="http://viewer.zmags.com/publication/57b99bec?page=49"> Fiscal 2011 Lottery Sales and Revenues United Sta</a>
<a title="Conference.Issue.2011 page 50" href="http://viewer.zmags.com/publication/57b99bec?page=50"> Feature Fiscal 2011 Lottery Sales and Revenues U</a>
<a title="Conference.Issue.2011 page 51" href="http://viewer.zmags.com/publication/57b99bec?page=51"> Lottery Insights - Conference Issue 2011 | 51</a>
<a title="Conference.Issue.2011 page 52" href="http://viewer.zmags.com/publication/57b99bec?page=52"> Feature Fiscal 2011 Lottery Sales and Revenues C</a>
<a title="Conference.Issue.2011 page 53" href="http://viewer.zmags.com/publication/57b99bec?page=53"> Fiscal 2011 Lottery Sales and Revenues Canada - U</a>
<a title="Conference.Issue.2011 page 54" href="http://viewer.zmags.com/publication/57b99bec?page=54"> NASPL History NASPL History - A Look Back at 40 </a>
<a title="Conference.Issue.2011 page 55" href="http://viewer.zmags.com/publication/57b99bec?page=55"> state lotteries to operate and serve the public i</a>
<a title="Conference.Issue.2011 page 56" href="http://viewer.zmags.com/publication/57b99bec?page=56"> NASPL History Congress acted within 90 days to e</a>
<a title="Conference.Issue.2011 page 57" href="http://viewer.zmags.com/publication/57b99bec?page=57"> an eight-page newsletter, Lottery Insights, which</a>
<a title="Conference.Issue.2011 page 58" href="http://viewer.zmags.com/publication/57b99bec?page=58"> Host Lottery Profile from Gaming States (NCLGS) </a>
<a title="Conference.Issue.2011 page 59" href="http://viewer.zmags.com/publication/57b99bec?page=59"> Welcome to Indianapolis! Lottery Insights - Con</a>
<a title="Conference.Issue.2011 page 60" href="http://viewer.zmags.com/publication/57b99bec?page=60"> Associate Members Primar</a>
<a title="Conference.Issue.2011 page 61" href="http://viewer.zmags.com/publication/57b99bec?page=61"> Intralot USA 11360 Technology Circle Duluth, GA 3</a>
<a title="Conference.Issue.2011 page 62" href="http://viewer.zmags.com/publication/57b99bec?page=62"> Associate Members </a>
<a title="Conference.Issue.2011 page 63" href="http://viewer.zmags.com/publication/57b99bec?page=63"> Pollard Banknote Limited 1499 Buffalo Place Winni</a>
<a title="Conference.Issue.2011 page 64" href="http://viewer.zmags.com/publication/57b99bec?page=64"> Associate Members Alchemy3, LLC 3480 Preston</a>
<a title="Conference.Issue.2011 page 65" href="http://viewer.zmags.com/publication/57b99bec?page=65"> - the best bet Betware Holtasmari 1 201 Kopavog</a>
<a title="Conference.Issue.2011 page 66" href="http://viewer.zmags.com/publication/57b99bec?page=66"> Associate Members Camelot Global Services Li</a>
<a title="Conference.Issue.2011 page 67" href="http://viewer.zmags.com/publication/57b99bec?page=67"> Cole & Weber United 221 Yale Avenue N., Suite 600</a>
<a title="Conference.Issue.2011 page 68" href="http://viewer.zmags.com/publication/57b99bec?page=68"> Associate Members Delehanty Consulting LLC 1</a>
<a title="Conference.Issue.2011 page 69" href="http://viewer.zmags.com/publication/57b99bec?page=69"> Diamond Game 9340 Penfield Ave. Chatsworth, CA 91</a>
<a title="Conference.Issue.2011 page 70" href="http://viewer.zmags.com/publication/57b99bec?page=70"> Associate Members SM STAND OUT. Identity Gr</a>
<a title="Conference.Issue.2011 page 71" href="http://viewer.zmags.com/publication/57b99bec?page=71"> Jumbo Lotteries P.O. Box 824 Toowong, Australia 4</a>
<a title="Conference.Issue.2011 page 72" href="http://viewer.zmags.com/publication/57b99bec?page=72"> Associate Members Kroll 600 Third Avenue New</a>
<a title="Conference.Issue.2011 page 73" href="http://viewer.zmags.com/publication/57b99bec?page=73"> Linq3 Technologies, LLC 75 Rockefeller Plaza, 14t</a>
<a title="Conference.Issue.2011 page 74" href="http://viewer.zmags.com/publication/57b99bec?page=74"> Associate Members OrderPad Software, Inc. 17</a>
<a title="Conference.Issue.2011 page 75" href="http://viewer.zmags.com/publication/57b99bec?page=75"> Szrek2Solutions LLC (S2S) 60 Spencer Ave. East Gr</a>
<a title="Conference.Issue.2011 page 76" href="http://viewer.zmags.com/publication/57b99bec?page=76"> Associate Members The Buntin Group, Inc. 100</a>
<a title="Conference.Issue.2011 page 77" href="http://viewer.zmags.com/publication/57b99bec?page=77"> World Lottery Summit September 9 - 12, 2012 Prep</a>
<a title="Conference.Issue.2011 page 78" href="http://viewer.zmags.com/publication/57b99bec?page=78"> Future Events NASPL EVENTS October 24 -</a>
<a title="Conference.Issue.2011 page 79" href="http://viewer.zmags.com/publication/57b99bec?page=79"> Lottery Insights - Conference Issue 2011 | 79</a>
<a title="Conference.Issue.2011 page 80" href="http://viewer.zmags.com/publication/57b99bec?page=80"> 80 | Lottery Insights - Conference Issue 2011</a>