If you are visually impaired or blind, you can visit the PDF version by Pressing CONTROL + ALT + 4
<br /> How to double the # of customers who fill up their shopping cart<br /> 8 Proven Tips for Designing Interactive Catalogs<br /> that Increase Lead Gen & Conversions<br /> © Copyright 2011 Zmags Inc. All rights reserved.<br /> How to double the # of customers who fill up their shopping cart<br /> About this whitepaper<br /> This content is protected by copyright and cannot be duplicated without<br /> permission from Zmags, Inc., 320 Congress Street, Boston MA 02210,<br /> USA.<br /> The author or any other advisors distributing this guide can under no<br /> circumstances be held responsible for any damage or business impact<br /> from taking advice from this whitepaper.<br /> To contact the author directly, please email<br /> Peter Velikin, Vice President of Marketing at pvelikin@zmags.com<br /> Published March 2011 © all rights reserved.<br /> 2<br /> 8 Proven Tips for Designing Interactive<br /> Catalogs that Increase Lead Gen & Conversions<br /> 3<br /> How t<a title="IncreaseLeadGen page 1" href="http://viewer.zmags.com/publication/5be78b68?page=1"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 2" href="http://viewer.zmags.com/publication/5be78b68?page=2"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 3" href="http://viewer.zmags.com/publication/5be78b68?page=3"> 8 Proven Tips for Designing Interactive Catalogs </a> <a title="IncreaseLeadGen page 4" href="http://viewer.zmags.com/publication/5be78b68?page=4"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 5" href="http://viewer.zmags.com/publication/5be78b68?page=5"> The purpose of this publication is to share some </a> <a title="IncreaseLeadGen page 6" href="http://viewer.zmags.com/publication/5be78b68?page=6"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 7" href="http://viewer.zmags.com/publication/5be78b68?page=7"> 7</a> <a title="IncreaseLeadGen page 8" href="http://viewer.zmags.com/publication/5be78b68?page=8"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 9" href="http://viewer.zmags.com/publication/5be78b68?page=9"> Designing the page with an understanding about th</a> <a title="IncreaseLeadGen page 10" href="http://viewer.zmags.com/publication/5be78b68?page=10"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 11" href="http://viewer.zmags.com/publication/5be78b68?page=11"> By contrast, creating a section of lower-priced o</a> <a title="IncreaseLeadGen page 12" href="http://viewer.zmags.com/publication/5be78b68?page=12"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 13" href="http://viewer.zmags.com/publication/5be78b68?page=13"> Unlike a website, where the activity is more ‘pou</a> <a title="IncreaseLeadGen page 14" href="http://viewer.zmags.com/publication/5be78b68?page=14"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 15" href="http://viewer.zmags.com/publication/5be78b68?page=15"> With rich media, it’s important to understand how</a> <a title="IncreaseLeadGen page 16" href="http://viewer.zmags.com/publication/5be78b68?page=16"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 17" href="http://viewer.zmags.com/publication/5be78b68?page=17"> If you add no other conversion vehicles, then at </a> <a title="IncreaseLeadGen page 18" href="http://viewer.zmags.com/publication/5be78b68?page=18"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 19" href="http://viewer.zmags.com/publication/5be78b68?page=19"> Forms can be placed in various places within your</a> <a title="IncreaseLeadGen page 20" href="http://viewer.zmags.com/publication/5be78b68?page=20"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 21" href="http://viewer.zmags.com/publication/5be78b68?page=21"> When you add a few, clear calls-to-actions on eac</a> <a title="IncreaseLeadGen page 22" href="http://viewer.zmags.com/publication/5be78b68?page=22"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 23" href="http://viewer.zmags.com/publication/5be78b68?page=23"> Another important analytical aspect is to benchma</a> <a title="IncreaseLeadGen page 24" href="http://viewer.zmags.com/publication/5be78b68?page=24"> How to double the # of customers who fill up thei</a> <a title="IncreaseLeadGen page 25" href="http://viewer.zmags.com/publication/5be78b68?page=25"> Thanks for reading this whitepaper For more insi</a> <a title="IncreaseLeadGen page 26" href="http://viewer.zmags.com/publication/5be78b68?page=26"> How to double the # of customers who fill up thei</a>