<br />
This article was edited and submitted by BMI.<br />
<br />
BEHIND<br />
THEMUSIC:<br />
How BMI Continues to<br />
Bridge Creativity and Commerce<br />
<br />
<br />
Broadcast Music, Inc. is an American perform- times not fully appreciated,” says Mike Stein-<br />
ing rights organization that represents more berg, senior vice president of licensing for BMI.<br />
than 500,000 songwriters, composers and mu- “We spend a great deal of effort cultivating that<br />
sic publishers in all genres of music and more process in the people we represent. Our job<br />
than 7.5 million musical works. The company goes beyond licensing and collecting money on<br />
provides licenses for businesses<br />
that perform music, and distrib-<br />
utes the fees it generates as roy-<br />
alties to the musical creators and<br />
copyrigh<a title="114247_MediaFinancial_NP.pdf page 1" href="http://viewer.zmags.com/publication/5eacd8e8?page=1">Information and insight for media finance profess</a> Information and insight for media finance profess<a title="114247_MediaFinancial_NP.pdf page 2" href="http://viewer.zmags.com/publication/5eacd8e8?page=2">Advertising Pays!******especially when </a> Advertising Pays!******especially when <a title="114247_MediaFinancial_NP.pdf page 3" href="http://viewer.zmags.com/publication/5eacd8e8?page=3">TFMThe Financial ManagerINSIDE THIS ISSUE</a> TFMThe Financial ManagerINSIDE THIS ISSUE<a title="114247_MediaFinancial_NP.pdf page 4" href="http://viewer.zmags.com/publication/5eacd8e8?page=4">FROM THE PRESIDENTThe Beat Goes OnLicensing mat</a> FROM THE PRESIDENTThe Beat Goes OnLicensing mat<a title="114247_MediaFinancial_NP.pdf page 5" href="http://viewer.zmags.com/publication/5eacd8e8?page=5">MFMBOARD OF DIRECTORSCHAIRMANRICHARD TAUBV</a> MFMBOARD OF DIRECTORSCHAIRMANRICHARD TAUBV<a title="114247_MediaFinancial_NP.pdf page 6" href="http://viewer.zmags.com/publication/5eacd8e8?page=6">DEAR EXPERTThe Talent MagnetsAttracting powe</a> DEAR EXPERTThe Talent MagnetsAttracting powe<a title="114247_MediaFinancial_NP.pdf page 7" href="http://viewer.zmags.com/publication/5eacd8e8?page=7">THE HUMAN FACTORMentors: Not Just for Kids An</a> THE HUMAN FACTORMentors: Not Just for Kids An<a title="114247_MediaFinancial_NP.pdf page 8" href="http://viewer.zmags.com/publication/5eacd8e8?page=8"></a> <a title="114247_MediaFinancial_NP.pdf page 9" href="http://viewer.zmags.com/publication/5eacd8e8?page=9">WHERE CREDIT IS DUEKeeping Burnout at BayThe</a> WHERE CREDIT IS DUEKeeping Burnout at BayThe<a title="114247_MediaFinancial_NP.pdf page 10" href="http://viewer.zmags.com/publication/5eacd8e8?page=10">10 The Financial Manager · November/December 20</a> 10 The Financial Manager · November/December 20<a title="114247_MediaFinancial_NP.pdf page 11" href="http://viewer.zmags.com/publication/5eacd8e8?page=11">By PHILIP L. GORDONL </a> By PHILIP L. GORDONL <a title="114247_MediaFinancial_NP.pdf page 12" href="http://viewer.zmags.com/publication/5eacd8e8?page=12"> by GINA, includes an individual's family </a> by GINA, includes an individual's family <a title="114247_MediaFinancial_NP.pdf page 13" href="http://viewer.zmags.com/publication/5eacd8e8?page=13">SPECIAL REPORT: HUMAN RESOURCEFULNESS Reeva</a> SPECIAL REPORT: HUMAN RESOURCEFULNESS Reeva<a title="114247_MediaFinancial_NP.pdf page 14" href="http://viewer.zmags.com/publication/5eacd8e8?page=14">SPECIAL REPORT:MUSICLICENSING </a> SPECIAL REPORT:MUSICLICENSING <a title="114247_MediaFinancial_NP.pdf page 15" href="http://viewer.zmags.com/publication/5eacd8e8?page=15">THECOMMERCIALCASH REGISTERThe second part of TF</a> THECOMMERCIALCASH REGISTERThe second part of TF<a title="114247_MediaFinancial_NP.pdf page 16" href="http://viewer.zmags.com/publication/5eacd8e8?page=16"></a> <a title="114247_MediaFinancial_NP.pdf page 17" href="http://viewer.zmags.com/publication/5eacd8e8?page=17">SPECIAL REPORT: MUSIC LICENSINGare most often</a> SPECIAL REPORT: MUSIC LICENSINGare most often<a title="114247_MediaFinancial_NP.pdf page 18" href="http://viewer.zmags.com/publication/5eacd8e8?page=18"></a> <a title="114247_MediaFinancial_NP.pdf page 19" href="http://viewer.zmags.com/publication/5eacd8e8?page=19">RULESOFTHEROYALTY ROAD Negotiating the </a> RULESOFTHEROYALTY ROAD Negotiating the <a title="114247_MediaFinancial_NP.pdf page 20" href="http://viewer.zmags.com/publication/5eacd8e8?page=20">SPECIAL REPORT: MUSIC LICENSINGate with indus</a> SPECIAL REPORT: MUSIC LICENSINGate with indus<a title="114247_MediaFinancial_NP.pdf page 21" href="http://viewer.zmags.com/publication/5eacd8e8?page=21">BMI, again reflecting the smaller catalog ofmusi</a> BMI, again reflecting the smaller catalog ofmusi<a title="114247_MediaFinancial_NP.pdf page 22" href="http://viewer.zmags.com/publication/5eacd8e8?page=22">This article was edited and submitted by BMI.BE</a> This article was edited and submitted by BMI.BE<a title="114247_MediaFinancial_NP.pdf page 23" href="http://viewer.zmags.com/publication/5eacd8e8?page=23">Pictured at a party celebrating Keith Urban's no.</a> Pictured at a party celebrating Keith Urban's no.<a title="114247_MediaFinancial_NP.pdf page 24" href="http://viewer.zmags.com/publication/5eacd8e8?page=24">SPECIAL REPORT: MUSIC LICENSINGtremendous var</a> SPECIAL REPORT: MUSIC LICENSINGtremendous var<a title="114247_MediaFinancial_NP.pdf page 25" href="http://viewer.zmags.com/publication/5eacd8e8?page=25"> DECISION2012Forecasters are predicting polit</a> DECISION2012Forecasters are predicting polit<a title="114247_MediaFinancial_NP.pdf page 26" href="http://viewer.zmags.com/publication/5eacd8e8?page=26">MANAGEMENTTheEvolutioBy RAOUL DE SOTA</a> MANAGEMENTTheEvolutioBy RAOUL DE SOTA<a title="114247_MediaFinancial_NP.pdf page 27" href="http://viewer.zmags.com/publication/5eacd8e8?page=27">nofRetranswhat came to pass. And, looking </a> nofRetranswhat came to pass. And, looking <a title="114247_MediaFinancial_NP.pdf page 28" href="http://viewer.zmags.com/publication/5eacd8e8?page=28">MANAGEMENTOver 2 millionsubscrib</a> MANAGEMENTOver 2 millionsubscrib<a title="114247_MediaFinancial_NP.pdf page 29" href="http://viewer.zmags.com/publication/5eacd8e8?page=29">form becomes a commodity. In today's environment </a> form becomes a commodity. In today's environment <a title="114247_MediaFinancial_NP.pdf page 30" href="http://viewer.zmags.com/publication/5eacd8e8?page=30">LAST WORDRefresh the `Airwaves' ConceptThe i</a> LAST WORDRefresh the `Airwaves' ConceptThe i<a title="114247_MediaFinancial_NP.pdf page 31" href="http://viewer.zmags.com/publication/5eacd8e8?page=31">B!gpsuz!zfbs!ijtupszpg!ubljoh!hsffo!tfsjpvtmz/</a> B!gpsuz!zfbs!ijtupszpg!ubljoh!hsffo!tfsjpvtmz/<a title="114247_MediaFinancial_NP.pdf page 32" href="http://viewer.zmags.com/publication/5eacd8e8?page=32"></a>