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<br /> INFOLOG<br /> A publicAtion on informAtion logistics from strålfors 2 2009<br /> Single product,<br /> double value<br /> 3 2–5<br /> 3 5 Co-opetition makes everyone a winner<br /> 3 10 The SIM card that controls machines<br /> 3 14 More flexible with transpromo<br /> 3 17 Smart invoices are good for business<br /> 3<br /> cOmmeNts<br /> Besmarter<br /> T<br /> oughtimeslike<br /> thesecallfor<br /> newwaysto<br /> reachout.Ina<br /> worldofcons­<br /> tantchange,wehaveto<br /> findsmarterwaysto<br /> communicate.<br /> Therearemany<br /> pathstoasinglegoal.<br /> Youcanreadabout<br /> someoftheminthis<br /> issueofInfologMaga­<br /> zine.<br /> Co­opetitionand<br /> co­brandingarehot<br /> conceptsrightnow.In<br /> anutshell,theymean<br /> brandsthatseethead­<br /> vantagesofcreating<br /> jointsolutionsfortheir<br /> customers.Rivalsor<br /> partners–inbothcas­<b<a title="Infolog_2_2009_EN page 1" href="http://viewer.zmags.com/publication/684322a2?page=1"> INFOLOG A publicAtion on informAtion logistics fr</a> <a title="Infolog_2_2009_EN page 2" href="http://viewer.zmags.com/publication/684322a2?page=2"> 3 cOmmeNts Besmarter T oughtimes</a> <a title="Infolog_2_2009_EN page 3" href="http://viewer.zmags.com/publication/684322a2?page=3"> 3 treNds 3SASandSJhavecontinuedtheir </a> <a title="Infolog_2_2009_EN page 4" href="http://viewer.zmags.com/publication/684322a2?page=4"> 3 treNds Thedoublemagnetic stripesareauniquehybr</a> <a title="Infolog_2_2009_EN page 5" href="http://viewer.zmags.com/publication/684322a2?page=5"> 33 XtrXeNds 3“Co-opetitionisgoodforeveryone–espe</a> <a title="Infolog_2_2009_EN page 6" href="http://viewer.zmags.com/publication/684322a2?page=6"> 3 treNds A world without limits Weliveinaworldwh</a> <a title="Infolog_2_2009_EN page 7" href="http://viewer.zmags.com/publication/684322a2?page=7"> 3 XX Smart communication islogic,timing andconte</a> <a title="Infolog_2_2009_EN page 8" href="http://viewer.zmags.com/publication/684322a2?page=8"> 3 deNmArk 3DanskeSpilispreparingforafuturewithou</a> <a title="Infolog_2_2009_EN page 9" href="http://viewer.zmags.com/publication/684322a2?page=9"> 3 FINLANd 3 Information DirectorThomas Rørsighop</a> <a title="Infolog_2_2009_EN page 10" href="http://viewer.zmags.com/publication/684322a2?page=10"> 3 XX machines communicate Telematicsarehere.e-SI</a> <a title="Infolog_2_2009_EN page 11" href="http://viewer.zmags.com/publication/684322a2?page=11"> 3 tecHNOLOGy INFOLOG 11 3</a> <a title="Infolog_2_2009_EN page 12" href="http://viewer.zmags.com/publication/684322a2?page=12"> 3 tecHNOLOGy T elenorSverigehasbee</a> <a title="Infolog_2_2009_EN page 13" href="http://viewer.zmags.com/publication/684322a2?page=13"> Students drive development 3 sWedeN ‘‘T </a> <a title="Infolog_2_2009_EN page 14" href="http://viewer.zmags.com/publication/684322a2?page=14"> 147INFOLOG</a> <a title="Infolog_2_2009_EN page 15" href="http://viewer.zmags.com/publication/684322a2?page=15"> 3 FINLANd ‘‘transpromo makes us more flexible’’ </a> <a title="Infolog_2_2009_EN page 16" href="http://viewer.zmags.com/publication/684322a2?page=16"> 3 treNds People want to have achoice TExT: anna </a> <a title="Infolog_2_2009_EN page 17" href="http://viewer.zmags.com/publication/684322a2?page=17"> 3 eNGLANd Smarter invoicing Anewmodernstateofthe</a> <a title="Infolog_2_2009_EN page 18" href="http://viewer.zmags.com/publication/684322a2?page=18"> 3 XX 3PhilLuckett, AccountDirectorat Strålfors,w</a> <a title="Infolog_2_2009_EN page 19" href="http://viewer.zmags.com/publication/684322a2?page=19"> 33 3LizBarnard,Printing &MailingManagerat Southe</a> <a title="Infolog_2_2009_EN page 20" href="http://viewer.zmags.com/publication/684322a2?page=20"> pHoto: cHEss 3 NeW Items 3“Webeganintroducinge-</a>