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<br /> SNAP FOR THE<br /> INSIDER'S GUIDE<br /> INSIDER'S GUIDE<br /> TO MOBILE<br /> TO MOBILE<br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> INCLUDES VIDEO ON<br /> MOBILE REVOLUTION<br /> What's this? For more info go to<br /> adiffperspective.com/QRcodes<br /> <br /> May 2011<br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> THE FORUM FORTHE INDUSTRY EXECUTIVE<br /> <br /> <br /> <br /> The mHealth<br /> Revolution<br /> <br /> <br /> SPECIAL FEATURE<br /> <br /> HBA Rising Stars<br /> <br /> SHOWCASE FEATURE<a title="PharmaVOICE | May 2011 page 1" href="http://viewer.zmags.com/publication/6b41916c?page=1"> SNAP FOR THEINSIDER'S GUIDEINSIDER'S GUIDE </a> SNAP FOR THEINSIDER'S GUIDEINSIDER'S GUIDE <a title="PharmaVOICE | May 2011 page 2" href="http://viewer.zmags.com/publication/6b41916c?page=2">EVERYWHERE YOUNEED US TO BETRUSTED RESULTS:</a> EVERYWHERE YOUNEED US TO BETRUSTED RESULTS:<a title="PharmaVOICE | May 2011 page 3" href="http://viewer.zmags.com/publication/6b41916c?page=3">THE FORUM FOR THE INDUSTRY EXECUTIVE </a> THE FORUM FOR THE INDUSTRY EXECUTIVE <a title="PharmaVOICE | May 2011 page 4" href="http://viewer.zmags.com/publication/6b41916c?page=4">Contents... MAY 2011ON THE COVERThe </a> Contents... MAY 2011ON THE COVERThe <a title="PharmaVOICE | May 2011 page 5" href="http://viewer.zmags.com/publication/6b41916c?page=5">She is more than what she prescribes.Are y</a> She is more than what she prescribes.Are y<a title="PharmaVOICE | May 2011 page 6" href="http://viewer.zmags.com/publication/6b41916c?page=6">Exclusive Bonus ONLINE CONTENTSocial Media: Pa</a> Exclusive Bonus ONLINE CONTENTSocial Media: Pa<a title="PharmaVOICE | May 2011 page 7" href="http://viewer.zmags.com/publication/6b41916c?page=7">UpfrontAwards... ISCDD AWARD WINNER </a> UpfrontAwards... ISCDD AWARD WINNER <a title="PharmaVOICE | May 2011 page 8" href="http://viewer.zmags.com/publication/6b41916c?page=8">Robin RobinsonmHealth:Pharma’s NextBLOCKBuSTE</a> Robin RobinsonmHealth:Pharma’s NextBLOCKBuSTE<a title="PharmaVOICE | May 2011 page 9" href="http://viewer.zmags.com/publication/6b41916c?page=9">mHealthby the healthcare community, in 2011 I</a> mHealthby the healthcare community, in 2011 I<a title="PharmaVOICE | May 2011 page 10" href="http://viewer.zmags.com/publication/6b41916c?page=10">mHealth“ To successfupharmaceuticaleverage wh</a> mHealth“ To successfupharmaceuticaleverage wh<a title="PharmaVOICE | May 2011 page 11" href="http://viewer.zmags.com/publication/6b41916c?page=11">“ Companies should not beenamored with new techn</a> “ Companies should not beenamored with new techn<a title="PharmaVOICE | May 2011 page 12" href="http://viewer.zmags.com/publication/6b41916c?page=12">JAMIE PECK. ROSETTA. Since mHealth isabout ac</a> JAMIE PECK. ROSETTA. Since mHealth isabout ac<a title="PharmaVOICE | May 2011 page 13" href="http://viewer.zmags.com/publication/6b41916c?page=13">“ mHealth does createopportunities for pharmaco</a> “ mHealth does createopportunities for pharmaco<a title="PharmaVOICE | May 2011 page 14" href="http://viewer.zmags.com/publication/6b41916c?page=14">DIGITAL EDITION — BONUS CONTENTMobile AppsRobi</a> DIGITAL EDITION — BONUS CONTENTMobile AppsRobi<a title="PharmaVOICE | May 2011 page 15" href="http://viewer.zmags.com/publication/6b41916c?page=15">DIGITAL EDITION — BONUS CONTENTPhysician Sur</a> DIGITAL EDITION — BONUS CONTENTPhysician Sur<a title="PharmaVOICE | May 2011 page 16" href="http://viewer.zmags.com/publication/6b41916c?page=16">DIGITAL EDITION — BONUS CONTENTPharma goes </a> DIGITAL EDITION — BONUS CONTENTPharma goes <a title="PharmaVOICE | May 2011 page 17" href="http://viewer.zmags.com/publication/6b41916c?page=17">DIGITAL EDITION — BONUS CONTENTPharma goes mobil</a> DIGITAL EDITION — BONUS CONTENTPharma goes mobil<a title="PharmaVOICE | May 2011 page 18" href="http://viewer.zmags.com/publication/6b41916c?page=18">Denise MyshkoCreating aPersonalizedMedicineSt</a> Denise MyshkoCreating aPersonalizedMedicineSt<a title="PharmaVOICE | May 2011 page 19" href="http://viewer.zmags.com/publication/6b41916c?page=19">Personalized Medicine “ The goal of personal</a> Personalized Medicine “ The goal of personal<a title="PharmaVOICE | May 2011 page 20" href="http://viewer.zmags.com/publication/6b41916c?page=20">Personalized MedicineThe Personalized Medici</a> Personalized MedicineThe Personalized Medici<a title="PharmaVOICE | May 2011 page 21" href="http://viewer.zmags.com/publication/6b41916c?page=21">nents need to demonstrate efficacy, which maybe </a> nents need to demonstrate efficacy, which maybe <a title="PharmaVOICE | May 2011 page 22" href="http://viewer.zmags.com/publication/6b41916c?page=22">Partnering for </a> Partnering for <a title="PharmaVOICE | May 2011 page 23" href="http://viewer.zmags.com/publication/6b41916c?page=23">mented by technology so not every companyhas the</a> mented by technology so not every companyhas the<a title="PharmaVOICE | May 2011 page 24" href="http://viewer.zmags.com/publication/6b41916c?page=24"> Diagnostics “ There is a mithat because th</a> Diagnostics “ There is a mithat because th<a title="PharmaVOICE | May 2011 page 25" href="http://viewer.zmags.com/publication/6b41916c?page=25">Advertising is dead. Maybe. Fewer than 3% of view</a> Advertising is dead. Maybe. Fewer than 3% of view<a title="PharmaVOICE | May 2011 page 26" href="http://viewer.zmags.com/publication/6b41916c?page=26">Tapping IntoRobin Robinsonthe Powerby Getti</a> Tapping IntoRobin Robinsonthe Powerby Getti<a title="PharmaVOICE | May 2011 page 27" href="http://viewer.zmags.com/publication/6b41916c?page=27"> ONE IN FOUR INTERNET USERS WITH HIGH</a> ONE IN FOUR INTERNET USERS WITH HIGH<a title="PharmaVOICE | May 2011 page 28" href="http://viewer.zmags.com/publication/6b41916c?page=28">Population Mapping“ Technology enabl</a> Population Mapping“ Technology enabl<a title="PharmaVOICE | May 2011 page 29" href="http://viewer.zmags.com/publication/6b41916c?page=29">Population Mappingconversation between a p</a> Population Mappingconversation between a p<a title="PharmaVOICE | May 2011 page 30" href="http://viewer.zmags.com/publication/6b41916c?page=30">DIGITAL EDITION — BONUS CONTENTSocial Media:Ro</a> DIGITAL EDITION — BONUS CONTENTSocial Media:Ro<a title="PharmaVOICE | May 2011 page 31" href="http://viewer.zmags.com/publication/6b41916c?page=31">DIGITAL EDITION — BONUS CONTENTPatient Co</a> DIGITAL EDITION — BONUS CONTENTPatient Co<a title="PharmaVOICE | May 2011 page 32" href="http://viewer.zmags.com/publication/6b41916c?page=32">DIGITAL EDITION — BONUS CONTENTDenise MyshkoF</a> DIGITAL EDITION — BONUS CONTENTDenise MyshkoF<a title="PharmaVOICE | May 2011 page 33" href="http://viewer.zmags.com/publication/6b41916c?page=33">DIGITAL EDITION — BONUS CONTENTSpecialty Sales</a> DIGITAL EDITION — BONUS CONTENTSpecialty Sales<a title="PharmaVOICE | May 2011 page 34" href="http://viewer.zmags.com/publication/6b41916c?page=34">DIGITAL EDITION — BONUS CONTENTSpecialty Sales“</a> DIGITAL EDITION — BONUS CONTENTSpecialty Sales“<a title="PharmaVOICE | May 2011 page 35" href="http://viewer.zmags.com/publication/6b41916c?page=35">DIGITAL EDITION — BONUS CONTENTFive Trends i</a> DIGITAL EDITION — BONUS CONTENTFive Trends i<a title="PharmaVOICE | May 2011 page 36" href="http://viewer.zmags.com/publication/6b41916c?page=36">Ahn-Nyeong:SOUTHKim RibbinkIn just three ye</a> Ahn-Nyeong:SOUTHKim RibbinkIn just three ye<a title="PharmaVOICE | May 2011 page 37" href="http://viewer.zmags.com/publication/6b41916c?page=37">FAST FACTTHE BIOLOGIC SECTOR IN SOUTH KOREA IS</a> FAST FACTTHE BIOLOGIC SECTOR IN SOUTH KOREA IS<a title="PharmaVOICE | May 2011 page 38" href="http://viewer.zmags.com/publication/6b41916c?page=38">South Korea“ South Korea’s regulatory sys-tem p</a> South Korea“ South Korea’s regulatory sys-tem p<a title="PharmaVOICE | May 2011 page 39" href="http://viewer.zmags.com/publication/6b41916c?page=39">the advanced seven (A7)countries, and conduct</a> the advanced seven (A7)countries, and conduct<a title="PharmaVOICE | May 2011 page 40" href="http://viewer.zmags.com/publication/6b41916c?page=40">DIGITAL EDITION — BONUS CONTENTBiosimilars andG</a> DIGITAL EDITION — BONUS CONTENTBiosimilars andG<a title="PharmaVOICE | May 2011 page 41" href="http://viewer.zmags.com/publication/6b41916c?page=41">DIGITAL EDITION — BONUS CONTENT </a> DIGITAL EDITION — BONUS CONTENT <a title="PharmaVOICE | May 2011 page 42" href="http://viewer.zmags.com/publication/6b41916c?page=42">Taren GromMeet the 104 Healthcare Businesswom</a> Taren GromMeet the 104 Healthcare Businesswom<a title="PharmaVOICE | May 2011 page 43" href="http://viewer.zmags.com/publication/6b41916c?page=43">I keep in mind the three Hs ofleadership: honest</a> I keep in mind the three Hs ofleadership: honest<a title="PharmaVOICE | May 2011 page 44" href="http://viewer.zmags.com/publication/6b41916c?page=44">Rising StarsThe 2011 HBA Rising StarsNAMI C</a> Rising StarsThe 2011 HBA Rising StarsNAMI C<a title="PharmaVOICE | May 2011 page 45" href="http://viewer.zmags.com/publication/6b41916c?page=45">working toward the goal. They need to be able to </a> working toward the goal. They need to be able to <a title="PharmaVOICE | May 2011 page 46" href="http://viewer.zmags.com/publication/6b41916c?page=46">Rising StarsThe 2011 HBA Rising StarsNIDEL </a> Rising StarsThe 2011 HBA Rising StarsNIDEL <a title="PharmaVOICE | May 2011 page 47" href="http://viewer.zmags.com/publication/6b41916c?page=47">as I turned in an essay, “Are you proud of it?”T</a> as I turned in an essay, “Are you proud of it?”T<a title="PharmaVOICE | May 2011 page 48" href="http://viewer.zmags.com/publication/6b41916c?page=48">Rising StarsThe 2011 HBA Rising StarsJESSE </a> Rising StarsThe 2011 HBA Rising StarsJESSE <a title="PharmaVOICE | May 2011 page 49" href="http://viewer.zmags.com/publication/6b41916c?page=49">www.flashpointmedica.comCongratulationsHBA honor</a> www.flashpointmedica.comCongratulationsHBA honor<a title="PharmaVOICE | May 2011 page 50" href="http://viewer.zmags.com/publication/6b41916c?page=50">Rising StarsThe 2011 HBA Rising StarsDEBBIE</a> Rising StarsThe 2011 HBA Rising StarsDEBBIE<a title="PharmaVOICE | May 2011 page 51" href="http://viewer.zmags.com/publication/6b41916c?page=51">Shelly,we know exactly how you feel.One of </a> Shelly,we know exactly how you feel.One of <a title="PharmaVOICE | May 2011 page 52" href="http://viewer.zmags.com/publication/6b41916c?page=52">Rising StarsThe 2011 HBA Rising StarsKANA O</a> Rising StarsThe 2011 HBA Rising StarsKANA O<a title="PharmaVOICE | May 2011 page 53" href="http://viewer.zmags.com/publication/6b41916c?page=53">Rising StarsSTACY BUSKING. Siren Interactive. </a> Rising StarsSTACY BUSKING. Siren Interactive. <a title="PharmaVOICE | May 2011 page 54" href="http://viewer.zmags.com/publication/6b41916c?page=54">Rising StarsThe 2011 HBA Rising StarsTAMMY </a> Rising StarsThe 2011 HBA Rising StarsTAMMY <a title="PharmaVOICE | May 2011 page 55" href="http://viewer.zmags.com/publication/6b41916c?page=55">following a short set of rules: always providecl</a> following a short set of rules: always providecl<a title="PharmaVOICE | May 2011 page 56" href="http://viewer.zmags.com/publication/6b41916c?page=56">DIGITAL EDITION — BONUS CONTENTRising StarsHBA</a> DIGITAL EDITION — BONUS CONTENTRising StarsHBA<a title="PharmaVOICE | May 2011 page 57" href="http://viewer.zmags.com/publication/6b41916c?page=57">DIGITAL EDITION — BONUS CONTENT</a> DIGITAL EDITION — BONUS CONTENT<a title="PharmaVOICE | May 2011 page 58" href="http://viewer.zmags.com/publication/6b41916c?page=58">DIGITAL EDITION — BONUS CONTENTRising Stars</a> DIGITAL EDITION — BONUS CONTENTRising Stars<a title="PharmaVOICE | May 2011 page 59" href="http://viewer.zmags.com/publication/6b41916c?page=59"> Make decisions that lead you to- ward shor</a> Make decisions that lead you to- ward shor<a title="PharmaVOICE | May 2011 page 60" href="http://viewer.zmags.com/publication/6b41916c?page=60">Rising StarsA true leader d</a> Rising StarsA true leader d<a title="PharmaVOICE | May 2011 page 61" href="http://viewer.zmags.com/publication/6b41916c?page=61">DIGITAL EDITION — BONUS CONTENTtive feedback</a> DIGITAL EDITION — BONUS CONTENTtive feedback<a title="PharmaVOICE | May 2011 page 62" href="http://viewer.zmags.com/publication/6b41916c?page=62">DIGITAL EDITION — BONUS CONTENTRising Stars</a> DIGITAL EDITION — BONUS CONTENTRising Stars<a title="PharmaVOICE | May 2011 page 63" href="http://viewer.zmags.com/publication/6b41916c?page=63">DIGITAL EDITION — BONUS CONTENTRising StarsSuc</a> DIGITAL EDITION — BONUS CONTENTRising StarsSuc<a title="PharmaVOICE | May 2011 page 64" href="http://viewer.zmags.com/publication/6b41916c?page=64">DIGITAL EDITION — BONUS CONTENTRising Stars</a> DIGITAL EDITION — BONUS CONTENTRising Stars<a title="PharmaVOICE | May 2011 page 65" href="http://viewer.zmags.com/publication/6b41916c?page=65">DIGITAL EDITION — BONUS CONTENTand mentor ot</a> DIGITAL EDITION — BONUS CONTENTand mentor ot<a title="PharmaVOICE | May 2011 page 66" href="http://viewer.zmags.com/publication/6b41916c?page=66">DIGITAL EDITION — BONUS CONTENTRising Stars</a> DIGITAL EDITION — BONUS CONTENTRising Stars<a title="PharmaVOICE | May 2011 page 67" href="http://viewer.zmags.com/publication/6b41916c?page=67">DIGITAL EDITION — BONUS CONTENT</a> DIGITAL EDITION — BONUS CONTENT<a title="PharmaVOICE | May 2011 page 68" href="http://viewer.zmags.com/publication/6b41916c?page=68">DIGITAL EDITION — BONUS CONTENT</a> DIGITAL EDITION — BONUS CONTENT<a title="PharmaVOICE | May 2011 page 69" href="http://viewer.zmags.com/publication/6b41916c?page=69">DIGITAL EDITION — BONUS CONTENTof those who </a> DIGITAL EDITION — BONUS CONTENTof those who <a title="PharmaVOICE | May 2011 page 70" href="http://viewer.zmags.com/publication/6b41916c?page=70">DIGITAL EDITION — BONUS CONTENTRising Stars</a> DIGITAL EDITION — BONUS CONTENTRising Stars<a title="PharmaVOICE | May 2011 page 71" href="http://viewer.zmags.com/publication/6b41916c?page=71">DIGITAL EDITION — BONUS CONTENTThe greatest</a> DIGITAL EDITION — BONUS CONTENTThe greatest<a title="PharmaVOICE | May 2011 page 72" href="http://viewer.zmags.com/publication/6b41916c?page=72">DIGITAL EDITION — BONUS CONTENTRising Stars</a> DIGITAL EDITION — BONUS CONTENTRising Stars<a title="PharmaVOICE | May 2011 page 73" href="http://viewer.zmags.com/publication/6b41916c?page=73">DIGITAL EDITION — BONUS CONTENTSuccessful le</a> DIGITAL EDITION — BONUS CONTENTSuccessful le<a title="PharmaVOICE | May 2011 page 74" href="http://viewer.zmags.com/publication/6b41916c?page=74">Market ResearchCarolyn GrettonHoning the </a> Market ResearchCarolyn GrettonHoning the <a title="PharmaVOICE | May 2011 page 75" href="http://viewer.zmags.com/publication/6b41916c?page=75">and management advisor at TGaS Advisorsand co-le</a> and management advisor at TGaS Advisorsand co-le<a title="PharmaVOICE | May 2011 page 76" href="http://viewer.zmags.com/publication/6b41916c?page=76">Market Researchbuild representative samples,” </a> Market Researchbuild representative samples,” <a title="PharmaVOICE | May 2011 page 77" href="http://viewer.zmags.com/publication/6b41916c?page=77">OgilvyCommonHealthWorldwide400 Interpace Pkwy.</a> OgilvyCommonHealthWorldwide400 Interpace Pkwy.<a title="PharmaVOICE | May 2011 page 78" href="http://viewer.zmags.com/publication/6b41916c?page=78">Market ResearchKey Actions in DevelopingHigh-P</a> Market ResearchKey Actions in DevelopingHigh-P<a title="PharmaVOICE | May 2011 page 79" href="http://viewer.zmags.com/publication/6b41916c?page=79"></a> <a title="PharmaVOICE | May 2011 page 80" href="http://viewer.zmags.com/publication/6b41916c?page=80">Market Research </a> Market Research <a title="PharmaVOICE | May 2011 page 81" href="http://viewer.zmags.com/publication/6b41916c?page=81">Market Researchthat ph</a> Market Researchthat ph<a title="PharmaVOICE | May 2011 page 82" href="http://viewer.zmags.com/publication/6b41916c?page=82">Market ResearchBe Successful inthe New World</a> Market ResearchBe Successful inthe New World<a title="PharmaVOICE | May 2011 page 83" href="http://viewer.zmags.com/publication/6b41916c?page=83">Market ResearchTop IHNs Based on Select Procedu</a> Market ResearchTop IHNs Based on Select Procedu<a title="PharmaVOICE | May 2011 page 84" href="http://viewer.zmags.com/publication/6b41916c?page=84">Market ResearchManaging Change inHEALTHCARE</a> Market ResearchManaging Change inHEALTHCARE<a title="PharmaVOICE | May 2011 page 85" href="http://viewer.zmags.com/publication/6b41916c?page=85">)NARAPIDLYCHANGING MARKETINGR</a> )NARAPIDLYCHANGING MARKETINGR<a title="PharmaVOICE | May 2011 page 86" href="http://viewer.zmags.com/publication/6b41916c?page=86">Market ResearchThe ways patients seek </a> Market ResearchThe ways patients seek <a title="PharmaVOICE | May 2011 page 87" href="http://viewer.zmags.com/publication/6b41916c?page=87">5V^¯[OL:JPLUJLVM:HTWSPUN4LL[Z[OL:JPLUJLVM4LKPJPU</a> 5V^¯[OL:JPLUJLVM:HTWSPUN4LL[Z[OL:JPLUJLVM4LKPJPU<a title="PharmaVOICE | May 2011 page 88" href="http://viewer.zmags.com/publication/6b41916c?page=88">Pharma TraxSALES, MARKETING,AND R&D TRENDS AFFE</a> Pharma TraxSALES, MARKETING,AND R&D TRENDS AFFE<a title="PharmaVOICE | May 2011 page 89" href="http://viewer.zmags.com/publication/6b41916c?page=89">Developed by: </a> Developed by: <a title="PharmaVOICE | May 2011 page 90" href="http://viewer.zmags.com/publication/6b41916c?page=90">Pharma Traxappropriate number of personne</a> Pharma Traxappropriate number of personne<a title="PharmaVOICE | May 2011 page 91" href="http://viewer.zmags.com/publication/6b41916c?page=91">Developed by:Sales Force E ectivenessUSA 20</a> Developed by:Sales Force E ectivenessUSA 20<a title="PharmaVOICE | May 2011 page 92" href="http://viewer.zmags.com/publication/6b41916c?page=92">DIGITAL EDITION — BONUS CONTENTPharma TraxTHER</a> DIGITAL EDITION — BONUS CONTENTPharma TraxTHER<a title="PharmaVOICE | May 2011 page 93" href="http://viewer.zmags.com/publication/6b41916c?page=93">DIGITAL EDITION — BONUS CONTENTOn-Site Cl</a> DIGITAL EDITION — BONUS CONTENTOn-Site Cl<a title="PharmaVOICE | May 2011 page 94" href="http://viewer.zmags.com/publication/6b41916c?page=94">What's NewNEW HEALTHCARE-RELATEDPRODUCTS, SERVI</a> What's NewNEW HEALTHCARE-RELATEDPRODUCTS, SERVI<a title="PharmaVOICE | May 2011 page 95" href="http://viewer.zmags.com/publication/6b41916c?page=95">inVentiv Health has rebranded The FranklinGrou</a> inVentiv Health has rebranded The FranklinGrou<a title="PharmaVOICE | May 2011 page 96" href="http://viewer.zmags.com/publication/6b41916c?page=96">Tools of the TradeNEW ELECTRONIC ANDWEB-BASED A</a> Tools of the TradeNEW ELECTRONIC ANDWEB-BASED A<a title="PharmaVOICE | May 2011 page 97" href="http://viewer.zmags.com/publication/6b41916c?page=97"> Users who</a> Users who<a title="PharmaVOICE | May 2011 page 98" href="http://viewer.zmags.com/publication/6b41916c?page=98">DIGITAL EDITION — BONUS CONTENTTools of the Trad</a> DIGITAL EDITION — BONUS CONTENTTools of the Trad<a title="PharmaVOICE | May 2011 page 99" href="http://viewer.zmags.com/publication/6b41916c?page=99"> CPhI China21-23 June 2011SNIEC, Shang</a> CPhI China21-23 June 2011SNIEC, Shang<a title="PharmaVOICE | May 2011 page 100" href="http://viewer.zmags.com/publication/6b41916c?page=100">Social Media SOCIAL MEDIATRENDS, REGS,AND AP</a> Social Media SOCIAL MEDIATRENDS, REGS,AND AP<a title="PharmaVOICE | May 2011 page 101" href="http://viewer.zmags.com/publication/6b41916c?page=101">Social MediaTECH CHECK APPS / TWEETS / VI</a> Social MediaTECH CHECK APPS / TWEETS / VI<a title="PharmaVOICE | May 2011 page 102" href="http://viewer.zmags.com/publication/6b41916c?page=102">The CalendarINDUSTRY EVENTS ANDCONFERENCES, INC</a> The CalendarINDUSTRY EVENTS ANDCONFERENCES, INC<a title="PharmaVOICE | May 2011 page 103" href="http://viewer.zmags.com/publication/6b41916c?page=103"></a> <a title="PharmaVOICE | May 2011 page 104" href="http://viewer.zmags.com/publication/6b41916c?page=104">DIGITAL EDITION — BONUS CONTENTThe Calendar</a> DIGITAL EDITION — BONUS CONTENTThe Calendar<a title="PharmaVOICE | May 2011 page 105" href="http://viewer.zmags.com/publication/6b41916c?page=105">DIGITAL EDITION — BONUS CONTENTMAY22</a> DIGITAL EDITION — BONUS CONTENTMAY22<a title="PharmaVOICE | May 2011 page 106" href="http://viewer.zmags.com/publication/6b41916c?page=106">DIGITAL EDITION — BONUS CONTENTThe Calendar</a> DIGITAL EDITION — BONUS CONTENTThe Calendar<a title="PharmaVOICE | May 2011 page 107" href="http://viewer.zmags.com/publication/6b41916c?page=107">DIGITAL EDITION — BONUS CONTENTJUN7</a> DIGITAL EDITION — BONUS CONTENTJUN7<a title="PharmaVOICE | May 2011 page 108" href="http://viewer.zmags.com/publication/6b41916c?page=108">DIGITAL EDITION — BONUS CONTENTThe Calendar</a> DIGITAL EDITION — BONUS CONTENTThe Calendar<a title="PharmaVOICE | May 2011 page 109" href="http://viewer.zmags.com/publication/6b41916c?page=109">DIGITAL EDITION — BONUS CONTENTJUN21</a> DIGITAL EDITION — BONUS CONTENTJUN21<a title="PharmaVOICE | May 2011 page 110" href="http://viewer.zmags.com/publication/6b41916c?page=110">DIGITAL EDITION — BONUS CONTENTThe Calendar</a> DIGITAL EDITION — BONUS CONTENTThe Calendar<a title="PharmaVOICE | May 2011 page 111" href="http://viewer.zmags.com/publication/6b41916c?page=111">DIGITAL EDITION — BONUS CONTENTJUL20</a> DIGITAL EDITION — BONUS CONTENTJUL20<a title="PharmaVOICE | May 2011 page 112" href="http://viewer.zmags.com/publication/6b41916c?page=112"> Talent PoolEXECUTIVE APPOINTMENTSAND PROMOT</a> Talent PoolEXECUTIVE APPOINTMENTSAND PROMOT<a title="PharmaVOICE | May 2011 page 113" href="http://viewer.zmags.com/publication/6b41916c?page=113"> ager for Frazier Ind</a> ager for Frazier Ind<a title="PharmaVOICE | May 2011 page 114" href="http://viewer.zmags.com/publication/6b41916c?page=114">Talent Pool Rosetta's executive lea</a> Talent Pool Rosetta's executive lea<a title="PharmaVOICE | May 2011 page 115" href="http://viewer.zmags.com/publication/6b41916c?page=115">bit.ly/PV0511-Pool2ndSocial Media for PharmaT</a> bit.ly/PV0511-Pool2ndSocial Media for PharmaT<a title="PharmaVOICE | May 2011 page 116" href="http://viewer.zmags.com/publication/6b41916c?page=116">DIGITAL EDITION — BONUS CONTENTTalent PoolBIOT</a> DIGITAL EDITION — BONUS CONTENTTalent PoolBIOT<a title="PharmaVOICE | May 2011 page 117" href="http://viewer.zmags.com/publication/6b41916c?page=117">DIGITAL EDITION — BONUS CONTENTfor FDA advi</a> DIGITAL EDITION — BONUS CONTENTfor 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