<br />
February 2013<br />
EUROPE<br />
MIDDLE EAST<br />
AFRICA<br />
Number 44<br />
A Golden Age for<br />
Rerefining?<br />
Looking East for<br />
Opportunity<br />
Proven reliability<br />
in naphthenic oils<br />
for over<br />
30<br />
years<br />
That's our business.<br />
Ergon boasts over 30 years of proven reliability in naphthenic oils.<br />
As the world's leading supplier for a wide range of applications,<br />
we understand the importance of quality and stability to your operations.<br />
So whatever your requirements, trust the company that has been in the business<br />
of naphthenic oil for over three decades.<br />
Naphthenic oils. That's our business.<br />
www.ergoneurope.com<br />
publisher’s letter<br />
M&A Activity, Down But Not Out<br />
Speaking at Lube Day 2012 in<br />
Milan, Italy, in November, Apu Gosalia<br />
of Fuchs Petrolub AG l<a title="2013_02 - February 2013 - EMEA page 1" href="http://viewer.zmags.com/publication/6be5a328?page=1"> February 2013 EUROPE MIDDLE EAST AFRICA Number 44</a>
<a title="2013_02 - February 2013 - EMEA page 2" href="http://viewer.zmags.com/publication/6be5a328?page=2"> Proven reliability in naphthenic oils </a>
<a title="2013_02 - February 2013 - EMEA page 3" href="http://viewer.zmags.com/publication/6be5a328?page=3"> publisher’s letter M&A Activity, Down But N</a>
<a title="2013_02 - February 2013 - EMEA page 4" href="http://viewer.zmags.com/publication/6be5a328?page=4"> February 2013 EUROPE MIDDLE EAST AFRICA 18 28 34</a>
<a title="2013_02 - February 2013 - EMEA page 5" href="http://viewer.zmags.com/publication/6be5a328?page=5"> WHAT IF... </a>
<a title="2013_02 - February 2013 - EMEA page 6" href="http://viewer.zmags.com/publication/6be5a328?page=6"> TRANSPORTATION TRENDS Engine Oils Getting T</a>
<a title="2013_02 - February 2013 - EMEA page 7" href="http://viewer.zmags.com/publication/6be5a328?page=7"> </a>
<a title="2013_02 - February 2013 - EMEA page 8" href="http://viewer.zmags.com/publication/6be5a328?page=8"> Scanning Brookfield Technique... Measures low t</a>
<a title="2013_02 - February 2013 - EMEA page 9" href="http://viewer.zmags.com/publication/6be5a328?page=9"> </a>
<a title="2013_02 - February 2013 - EMEA page 10" href="http://viewer.zmags.com/publication/6be5a328?page=10"> BASE OIL REPORT </a>
<a title="2013_02 - February 2013 - EMEA page 11" href="http://viewer.zmags.com/publication/6be5a328?page=11"> If you can imagine it, we'll help you lubricate i</a>
<a title="2013_02 - February 2013 - EMEA page 12" href="http://viewer.zmags.com/publication/6be5a328?page=12"> Continued from page 10 wish to sell a base oil ca</a>
<a title="2013_02 - February 2013 - EMEA page 13" href="http://viewer.zmags.com/publication/6be5a328?page=13"> to hold the purchaser’s funds in escrow and</a>
<a title="2013_02 - February 2013 - EMEA page 14" href="http://viewer.zmags.com/publication/6be5a328?page=14"> MARkETINg MATTERS Building Technical Suppor</a>
<a title="2013_02 - February 2013 - EMEA page 15" href="http://viewer.zmags.com/publication/6be5a328?page=15"> </a>
<a title="2013_02 - February 2013 - EMEA page 16" href="http://viewer.zmags.com/publication/6be5a328?page=16"> MARkETINg MATTERS We distribute for you</a>
<a title="2013_02 - February 2013 - EMEA page 17" href="http://viewer.zmags.com/publication/6be5a328?page=17"> Lubricants Additives Chemicals </a>
<a title="2013_02 - February 2013 - EMEA page 18" href="http://viewer.zmags.com/publication/6be5a328?page=18"> By JOHN M. VOCkley Bleak economic Troubles Hurt </a>
<a title="2013_02 - February 2013 - EMEA page 19" href="http://viewer.zmags.com/publication/6be5a328?page=19"> s IN POrTugal Portugal’s </a>
<a title="2013_02 - February 2013 - EMEA page 20" href="http://viewer.zmags.com/publication/6be5a328?page=20"> population that now lives under the poverty l</a>
<a title="2013_02 - February 2013 - EMEA page 21" href="http://viewer.zmags.com/publication/6be5a328?page=21"> </a>
<a title="2013_02 - February 2013 - EMEA page 22" href="http://viewer.zmags.com/publication/6be5a328?page=22"> In December, demonstrators in Lisbon protest aust</a>
<a title="2013_02 - February 2013 - EMEA page 23" href="http://viewer.zmags.com/publication/6be5a328?page=23"> for maintenance. “That does not necessarily mean </a>
<a title="2013_02 - February 2013 - EMEA page 24" href="http://viewer.zmags.com/publication/6be5a328?page=24"> rOseNHeIM, germany – The lubricants industry has </a>
<a title="2013_02 - February 2013 - EMEA page 25" href="http://viewer.zmags.com/publication/6be5a328?page=25"> decreased from 53 percent to 32 per- cent. Meanwh</a>
<a title="2013_02 - February 2013 - EMEA page 26" href="http://viewer.zmags.com/publication/6be5a328?page=26"> Portion of Products Designed for Spe</a>
<a title="2013_02 - February 2013 - EMEA page 27" href="http://viewer.zmags.com/publication/6be5a328?page=27"> REACH. As described by Lindemann, these trends</a>
<a title="2013_02 - February 2013 - EMEA page 28" href="http://viewer.zmags.com/publication/6be5a328?page=28"> NEW LIFE For usEd oIL 28 </a>
<a title="2013_02 - February 2013 - EMEA page 29" href="http://viewer.zmags.com/publication/6be5a328?page=29"> by richard Beercheck suring that different typ</a>
<a title="2013_02 - February 2013 - EMEA page 30" href="http://viewer.zmags.com/publication/6be5a328?page=30"> technology. “We tested used oil from our sup- </a>
<a title="2013_02 - February 2013 - EMEA page 31" href="http://viewer.zmags.com/publication/6be5a328?page=31"> </a>
<a title="2013_02 - February 2013 - EMEA page 32" href="http://viewer.zmags.com/publication/6be5a328?page=32"> “To broaden the appeal of rerefined oil, we ne</a>
<a title="2013_02 - February 2013 - EMEA page 33" href="http://viewer.zmags.com/publication/6be5a328?page=33"> the different stakeholders think of these lub</a>
<a title="2013_02 - February 2013 - EMEA page 34" href="http://viewer.zmags.com/publication/6be5a328?page=34"> On the trail Of traffic Growing Vehicle Parks Mea</a>
<a title="2013_02 - February 2013 - EMEA page 35" href="http://viewer.zmags.com/publication/6be5a328?page=35"> By Boris Kamchev MOSCOW – When markets are </a>
<a title="2013_02 - February 2013 - EMEA page 36" href="http://viewer.zmags.com/publication/6be5a328?page=36"> Per capita vehicle ownership is still low in Chin</a>
<a title="2013_02 - February 2013 - EMEA page 37" href="http://viewer.zmags.com/publication/6be5a328?page=37"> China has a big market for low-tier oils, mean</a>
<a title="2013_02 - February 2013 - EMEA page 38" href="http://viewer.zmags.com/publication/6be5a328?page=38"> New Vehicle Sales in India Total, 2011/12: 17.4 </a>
<a title="2013_02 - February 2013 - EMEA page 39" href="http://viewer.zmags.com/publication/6be5a328?page=39"> Clean Results. Refiners worldwide use our ISODE</a>
<a title="2013_02 - February 2013 - EMEA page 40" href="http://viewer.zmags.com/publication/6be5a328?page=40"> Just click. Lubes'n'Greases Europe-Middle East-</a>
<a title="2013_02 - February 2013 - EMEA page 41" href="http://viewer.zmags.com/publication/6be5a328?page=41"> Continued from page 38 into Russia from Europe an</a>
<a title="2013_02 - February 2013 - EMEA page 42" href="http://viewer.zmags.com/publication/6be5a328?page=42"> Newsmakers Russian Lubes Face Challenges </a>
<a title="2013_02 - February 2013 - EMEA page 43" href="http://viewer.zmags.com/publication/6be5a328?page=43"> Reliability in every drop A lot rests on reliabi</a>
<a title="2013_02 - February 2013 - EMEA page 44" href="http://viewer.zmags.com/publication/6be5a328?page=44"> NEWSMAkERS Continued from page 42 and OiLibya ow</a>
<a title="2013_02 - February 2013 - EMEA page 45" href="http://viewer.zmags.com/publication/6be5a328?page=45"> </a>
<a title="2013_02 - February 2013 - EMEA page 46" href="http://viewer.zmags.com/publication/6be5a328?page=46"> Advertise in Lube Report We do </a>
<a title="2013_02 - February 2013 - EMEA page 47" href="http://viewer.zmags.com/publication/6be5a328?page=47"> Continued from page 44 car care products. It oper</a>
<a title="2013_02 - February 2013 - EMEA page 48" href="http://viewer.zmags.com/publication/6be5a328?page=48"> Continued from page 47 is an aggressive expansion</a>
<a title="2013_02 - February 2013 - EMEA page 49" href="http://viewer.zmags.com/publication/6be5a328?page=49"> Produced by: The 1st Indian Base Oils & Lubrican</a>
<a title="2013_02 - February 2013 - EMEA page 50" href="http://viewer.zmags.com/publication/6be5a328?page=50"> Product News Grease for Direct Food Contact </a>
<a title="2013_02 - February 2013 - EMEA page 51" href="http://viewer.zmags.com/publication/6be5a328?page=51"> Blending Heavy-Duty Lubricants The GLOB</a>
<a title="2013_02 - February 2013 - EMEA page 52" href="http://viewer.zmags.com/publication/6be5a328?page=52"> Advertisers Index coMpANy </a>
<a title="2013_02 - February 2013 - EMEA page 53" href="http://viewer.zmags.com/publication/6be5a328?page=53"> Energie bewegt uns </a>
<a title="2013_02 - February 2013 - EMEA page 54" href="http://viewer.zmags.com/publication/6be5a328?page=54"> LAST WORD Giant Lube Plant Rises in Turkey </a>
<a title="2013_02 - February 2013 - EMEA page 55" href="http://viewer.zmags.com/publication/6be5a328?page=55"> every challenge is an opportunity to innovate St</a>
<a title="2013_02 - February 2013 - EMEA page 56" href="http://viewer.zmags.com/publication/6be5a328?page=56"> This is your test center. New laboratories, exte</a>