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<br /> TEXT ANALYTICS:<br /> Doing unnatural things with NLP<br /> June 2014 | Volume 41 • Number 3<br /> ormstoday.informs.org<br /> Edelman Award<br /> CDC honored for global, optimized<br /> efforts to eradicate polio<br /> Forecasting<br /> What the future holds: Biennial<br /> survey of forecasting software<br /> Pharma’s new ecosystem<br /> Key account management: Dual sales force<br /> or sales force duel?<br /> Pothole analytics<br /> Bad weather or bad<br /> management? What’s driving<br /> NYC’s street problem?<br /> OPTIMIZE<br /> OPTIMIZE YOUR BUSINESS<br /> WITH UNPRECEDENTED SPEED<br /> MISSION CRITICAL<br /> ENTERPRISE APP<br /> IN A FEW<br /> IN A FEW<br /> MONTHS<br /> MONTHS<br /> IDEA<br /> IN A FEW<br /> IN A FEW<br /> HOURS<br /> HOURS<br /> PUBLISHED<br /> INSTANTLY<br /> INSTANTLY<br /> INSTANTLY<br /> TO YOUR ENTERPRISE<br /> T OUR ENTERPRISE<br /> OPTIMIZATION<br /> OPTIMIZAT<br /> <a title="ORMS Today, June 2014 page 1" href="http://viewer.zmags.com/publication/7a21b12d?page=1"> TEXT ANALYTICS: Doing unnatural things </a> <a title="ORMS Today, June 2014 page 2" href="http://viewer.zmags.com/publication/7a21b12d?page=2"> OPTIMIZE OPTIMIZE YOUR BUSINESS WITH UNPRECEDENT</a> <a title="ORMS Today, June 2014 page 3" href="http://viewer.zmags.com/publication/7a21b12d?page=3"> </a> <a title="ORMS Today, June 2014 page 4" href="http://viewer.zmags.com/publication/7a21b12d?page=4"> Contents June 2014 | Volume 41, No. 3 | o</a> <a title="ORMS Today, June 2014 page 5" href="http://viewer.zmags.com/publication/7a21b12d?page=5"> ANALYTIC SOLVER PLATFORM Visualize, Analyze, Deci</a> <a title="ORMS Today, June 2014 page 6" href="http://viewer.zmags.com/publication/7a21b12d?page=6"> June 2014 | Volume 41, No. 3 3 6 computi</a> <a title="ORMS Today, June 2014 page 7" href="http://viewer.zmags.com/publication/7a21b12d?page=7"> ANALYTIC SOLVER PLATFORM Easy to Use, Industrial </a> <a title="ORMS Today, June 2014 page 8" href="http://viewer.zmags.com/publication/7a21b12d?page=8"> Inside Story Peter Horner, editor peter.horne</a> <a title="ORMS Today, June 2014 page 9" href="http://viewer.zmags.com/publication/7a21b12d?page=9"> ANALYTIC SOLVER PLATFORM From Solver to Full-Powe</a> <a title="ORMS Today, June 2014 page 10" href="http://viewer.zmags.com/publication/7a21b12d?page=10"> President's Desk Steve Robinson INFORMS Presi</a> <a title="ORMS Today, June 2014 page 11" href="http://viewer.zmags.com/publication/7a21b12d?page=11"> Is your solver provider getting in the way gettin</a> <a title="ORMS Today, June 2014 page 12" href="http://viewer.zmags.com/publication/7a21b12d?page=12"> Issues in Education By Matt Drake drake987@</a> <a title="ORMS Today, June 2014 page 13" href="http://viewer.zmags.com/publication/7a21b12d?page=13"> BECOME A CERTIFED ANALYTICS PROFESSIONAL DON'T BE</a> <a title="ORMS Today, June 2014 page 14" href="http://viewer.zmags.com/publication/7a21b12d?page=14"> Board Report By Barry List Assessing th</a> <a title="ORMS Today, June 2014 page 15" href="http://viewer.zmags.com/publication/7a21b12d?page=15"> Make optimized decisions. Even </a> <a title="ORMS Today, June 2014 page 16" href="http://viewer.zmags.com/publication/7a21b12d?page=16"> PuzzlORJohn Toczek puzzlor@gmail.com Frog and</a> <a title="ORMS Today, June 2014 page 17" href="http://viewer.zmags.com/publication/7a21b12d?page=17"> %WUVQOK\G;QWT.CVGUV+0(14/5/GODGT$GPGƂV INFORMS C</a> <a title="ORMS Today, June 2014 page 18" href="http://viewer.zmags.com/publication/7a21b12d?page=18"> Analytics, O.R. & INFORMS </a> <a title="ORMS Today, June 2014 page 19" href="http://viewer.zmags.com/publication/7a21b12d?page=19"> addressing all types of business analytics. I jus</a> <a title="ORMS Today, June 2014 page 20" href="http://viewer.zmags.com/publication/7a21b12d?page=20"> Photo credit: “Paperwork 2” by Issac Bowen (https</a> <a title="ORMS Today, June 2014 page 21" href="http://viewer.zmags.com/publication/7a21b12d?page=21"> tools and techniques have been developed recently</a> <a title="ORMS Today, June 2014 page 22" href="http://viewer.zmags.com/publication/7a21b12d?page=22"> Text Analytics </a> <a title="ORMS Today, June 2014 page 23" href="http://viewer.zmags.com/publication/7a21b12d?page=23"> ships in their data [11]. It can ingest any- thin</a> <a title="ORMS Today, June 2014 page 24" href="http://viewer.zmags.com/publication/7a21b12d?page=24"> Text Analytics Despite Cu</a> <a title="ORMS Today, June 2014 page 25" href="http://viewer.zmags.com/publication/7a21b12d?page=25"> continuing </a> <a title="ORMS Today, June 2014 page 26" href="http://viewer.zmags.com/publication/7a21b12d?page=26"> INFORMS Honors CDC earns Edelman A</a> <a title="ORMS Today, June 2014 page 27" href="http://viewer.zmags.com/publication/7a21b12d?page=27"> Left: Members of the 2014 Edelman winning-team, h</a> <a title="ORMS Today, June 2014 page 28" href="http://viewer.zmags.com/publication/7a21b12d?page=28"> Edelman Award </a> <a title="ORMS Today, June 2014 page 29" href="http://viewer.zmags.com/publication/7a21b12d?page=29"> · Grady Memorial Hospital, with the Georgia </a> <a title="ORMS Today, June 2014 page 30" href="http://viewer.zmags.com/publication/7a21b12d?page=30"> Image © Dmitry Kalinovsky | Dreamstime.com Sales</a> <a title="ORMS Today, June 2014 page 31" href="http://viewer.zmags.com/publication/7a21b12d?page=31"> The Current State of Pharma To properly comprehen</a> <a title="ORMS Today, June 2014 page 32" href="http://viewer.zmags.com/publication/7a21b12d?page=32"> Key Account Management Advantages of a Dual Sal</a> <a title="ORMS Today, June 2014 page 33" href="http://viewer.zmags.com/publication/7a21b12d?page=33"> Strategy Over Tactics The advantages of a dual mo</a> <a title="ORMS Today, June 2014 page 34" href="http://viewer.zmags.com/publication/7a21b12d?page=34"> Image © Axel Bueckert | Dreamstime.com Pothole a</a> <a title="ORMS Today, June 2014 page 35" href="http://viewer.zmags.com/publication/7a21b12d?page=35"> News reports and the statements of govern- m</a> <a title="ORMS Today, June 2014 page 36" href="http://viewer.zmags.com/publication/7a21b12d?page=36"> Pothole Analytics Figure 4: </a> <a title="ORMS Today, June 2014 page 37" href="http://viewer.zmags.com/publication/7a21b12d?page=37"> inch of snow, 930 potholes are produced. With t</a> <a title="ORMS Today, June 2014 page 38" href="http://viewer.zmags.com/publication/7a21b12d?page=38"> FORECASTING S SOFTWARE SURVEY </a> <a title="ORMS Today, June 2014 page 39" href="http://viewer.zmags.com/publication/7a21b12d?page=39"> S for the cumulative domestic box-office gros</a> <a title="ORMS Today, June 2014 page 40" href="http://viewer.zmags.com/publication/7a21b12d?page=40"> Forecasting Software Survey Information Criteri</a> <a title="ORMS Today, June 2014 page 41" href="http://viewer.zmags.com/publication/7a21b12d?page=41"> of IBM SPSS' worksheet, showing the “Non-Stop” da</a> <a title="ORMS Today, June 2014 page 42" href="http://viewer.zmags.com/publication/7a21b12d?page=42"> SOFTWARE PRODUCT LISTING @RISK 6.2 Palisade</a> <a title="ORMS Today, June 2014 page 43" href="http://viewer.zmags.com/publication/7a21b12d?page=43"> Techniques Available Documentation Pric</a> <a title="ORMS Today, June 2014 page 44" href="http://viewer.zmags.com/publication/7a21b12d?page=44"> SOFTWARE PRODUCT LISTING IBM SPSS Forecasti</a> <a title="ORMS Today, June 2014 page 45" href="http://viewer.zmags.com/publication/7a21b12d?page=45"> Techniques Available Documentation Pric</a> <a title="ORMS Today, June 2014 page 46" href="http://viewer.zmags.com/publication/7a21b12d?page=46"> SOFTWARE PRODUCT LISTING Statgraphics Centu</a> <a title="ORMS Today, June 2014 page 47" href="http://viewer.zmags.com/publication/7a21b12d?page=47"> Techniques Available Documentation Price </a> <a title="ORMS Today, June 2014 page 48" href="http://viewer.zmags.com/publication/7a21b12d?page=48"> November 9-12, 2014 Hilton San Francisco & Parc 5</a> <a title="ORMS Today, June 2014 page 49" href="http://viewer.zmags.com/publication/7a21b12d?page=49"> news S.F. conference set to capture </a> <a title="ORMS Today, June 2014 page 50" href="http://viewer.zmags.com/publication/7a21b12d?page=50"> news S.F. Conference continued from p.47 </a> <a title="ORMS Today, June 2014 page 51" href="http://viewer.zmags.com/publication/7a21b12d?page=51"> ormstoday.informs.org Mayo Clinic earns IN</a> <a title="ORMS Today, June 2014 page 52" href="http://viewer.zmags.com/publication/7a21b12d?page=52"> news UPS Prize continued from p.49 mately </a> <a title="ORMS Today, June 2014 page 53" href="http://viewer.zmags.com/publication/7a21b12d?page=53"> ormstoday.informs.org In Memoriam: H. Martin </a> <a title="ORMS Today, June 2014 page 54" href="http://viewer.zmags.com/publication/7a21b12d?page=54"> news BOSTON 2014: SCENES FROM THE CONFERENCE </a> <a title="ORMS Today, June 2014 page 55" href="http://viewer.zmags.com/publication/7a21b12d?page=55"> ormstoday.informs.org </a> <a title="ORMS Today, June 2014 page 56" href="http://viewer.zmags.com/publication/7a21b12d?page=56"> news M e e t i n g s Go to www.informs.org/Con</a> <a title="ORMS Today, June 2014 page 57" href="http://viewer.zmags.com/publication/7a21b12d?page=57"> 013 ANNUAL REPORT</a> <a title="ORMS Today, June 2014 page 58" href="http://viewer.zmags.com/publication/7a21b12d?page=58"> 4 2013: KEY AREAS Membership Publications Meeting</a> <a title="ORMS Today, June 2014 page 59" href="http://viewer.zmags.com/publication/7a21b12d?page=59"> INFORMS Annual Report 2013 INFORMS has much to b</a> <a title="ORMS Today, June 2014 page 60" href="http://viewer.zmags.com/publication/7a21b12d?page=60"> MEM BER SHIP 11,106 INFORMS grew to well ov</a> <a title="ORMS Today, June 2014 page 61" href="http://viewer.zmags.com/publication/7a21b12d?page=61"> We continue to be a strong, PUBL independent</a> <a title="ORMS Today, June 2014 page 62" href="http://viewer.zmags.com/publication/7a21b12d?page=62"> MEE TIN GS The 2013 INFORMS </a> <a title="ORMS Today, June 2014 page 63" href="http://viewer.zmags.com/publication/7a21b12d?page=63"> COM MUN ITIES 11, 22, 5, 30 In internal surveys, </a> <a title="ORMS Today, June 2014 page 64" href="http://viewer.zmags.com/publication/7a21b12d?page=64"> GOAL: ANALY TICS CERTIFICATI</a> <a title="ORMS Today, June 2014 page 65" href="http://viewer.zmags.com/publication/7a21b12d?page=65"> 1,015 PUBLIC RELATIONS To support our strategic g</a> <a title="ORMS Today, June 2014 page 66" href="http://viewer.zmags.com/publication/7a21b12d?page=66"> UNIVERSITY ANALYTICS PROGRAM A new University Ana</a> <a title="ORMS Today, June 2014 page 67" href="http://viewer.zmags.com/publication/7a21b12d?page=67"> INFORMS will provide up-to-date online systems th</a> <a title="ORMS Today, June 2014 page 68" href="http://viewer.zmags.com/publication/7a21b12d?page=68"> GOAL: INCREASED ANALYTICS- BASED VALUE TO ACADEMI</a> <a title="ORMS Today, June 2014 page 69" href="http://viewer.zmags.com/publication/7a21b12d?page=69"> Case & Teaching Materials Competition Allison Eli</a> <a title="ORMS Today, June 2014 page 70" href="http://viewer.zmags.com/publication/7a21b12d?page=70"> TREASURER'S REPORT +CORNGCUGFVQRTGUGPV+0(14/5oCW</a> <a title="ORMS Today, June 2014 page 71" href="http://viewer.zmags.com/publication/7a21b12d?page=71"> INFORMS STATEMENT OF FINANCIAL POSITION AS OF DEC</a> <a title="ORMS Today, June 2014 page 72" href="http://viewer.zmags.com/publication/7a21b12d?page=72"> informs@informs.org www.informs.org @INFORMS 1-80</a> <a title="ORMS Today, June 2014 page 73" href="http://viewer.zmags.com/publication/7a21b12d?page=73"> CLASSIFIEDSSPECIAL ADVERTISING SECTION </a> <a title="ORMS Today, June 2014 page 74" href="http://viewer.zmags.com/publication/7a21b12d?page=74"> ORacleDoug Samuelson samuelsondoug@yahoo.com </a> <a title="ORMS Today, June 2014 page 75" href="http://viewer.zmags.com/publication/7a21b12d?page=75"> EXPLORE Data analysis in ow Introduced in 1989</a> <a title="ORMS Today, June 2014 page 76" href="http://viewer.zmags.com/publication/7a21b12d?page=76"> GENERAL ALGEBRAIC MODELING SYSTEM :KHWKHU\RX</a>