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<br /> The World’s First 50 Gbps Digital Backplane<br /> The Extron XTP II CrossPoint Series is the only AV technology platform in the industry to support the recently announced HDMI 2.1<br /> specification, as well as DisplayPort 1.4. Its 50 Gbps digital backplane delivers ultra-performance in modular frames supporting<br /> I/O sizes up to 64x64. They are complimented with a wide variety of twisted pair, fiber optic, and HDMI boards and extenders in<br /> many form factors to provide end-to-end uncompressed 4K video switching and transmission. With unmatched performance and<br /> reliability, you can depend on XTP Systems® now and to meet the challenges of an 8K future.<br /> XTP II<br /> CrossPoint<br /> Series<br /> XTP Systems Offer the Highest Performance<br /> HDMI 2.1<br /> • Uncompressed 4K switching and transmission over fiber<br /> and twisted pair<br /> • HDMI s<a title="S&amp;C 2017 07 (July 2017) + Survey page 1" href="http://viewer.zmags.com/publication/7b0ac32d?page=1"> The World’s First 50 Gbps Digital Backplane </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 2" href="http://viewer.zmags.com/publication/7b0ac32d?page=2"> N P O SYCHOLOGY OF July 24, 2017 Vol. 63 No. </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 3" href="http://viewer.zmags.com/publication/7b0ac32d?page=3"> FIRST LAST in networked AV. As the leader in ne</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 4" href="http://viewer.zmags.com/publication/7b0ac32d?page=4"> SP6PTB The Choice For Commercial Audio PBM120AU </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 5" href="http://viewer.zmags.com/publication/7b0ac32d?page=5"> </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 6" href="http://viewer.zmags.com/publication/7b0ac32d?page=6"> </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 7" href="http://viewer.zmags.com/publication/7b0ac32d?page=7"> CONTENTS Volume 63 Number 7 N O I T A C I L P P </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 8" href="http://viewer.zmags.com/publication/7b0ac32d?page=8"> www.avproconnect.com | info@avproconnect.com | 87</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 9" href="http://viewer.zmags.com/publication/7b0ac32d?page=9"> WAVELENGTH The commercial audio, video and </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 10" href="http://viewer.zmags.com/publication/7b0ac32d?page=10"> EditoArV F O R S Y S T E M S I N T E G R A T O</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 11" href="http://viewer.zmags.com/publication/7b0ac32d?page=11"> Encore! What do you do after you'</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 12" href="http://viewer.zmags.com/publication/7b0ac32d?page=12"> NEWSLETTER SEMTECH TO ACQUIRE APTOVISION Semtech</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 13" href="http://viewer.zmags.com/publication/7b0ac32d?page=13"> NEWSLETTER MULTICAM SYSTEMS OPENS NORTH AMERICA</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 14" href="http://viewer.zmags.com/publication/7b0ac32d?page=14"> The new ATEM Television Studio HD is a powerful</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 15" href="http://viewer.zmags.com/publication/7b0ac32d?page=15"> Where’s The Point? Part 7 Averages and statistics</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 16" href="http://viewer.zmags.com/publication/7b0ac32d?page=16"> However, closer examination of the data shows </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 17" href="http://viewer.zmags.com/publication/7b0ac32d?page=17"> Serving Up Re Distributors can lead the way. By </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 18" href="http://viewer.zmags.com/publication/7b0ac32d?page=18"> FOR THE ULTIMATE VIEWING EXPERIENCE THE CHOICES A</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 19" href="http://viewer.zmags.com/publication/7b0ac32d?page=19"> Building A Vibrant Worship Space Part 2 Great aco</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 20" href="http://viewer.zmags.com/publication/7b0ac32d?page=20"> This isn’t about new loudspeakers. It’s about bas</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 21" href="http://viewer.zmags.com/publication/7b0ac32d?page=21"> THE COMMISH In the AV industr y, the end users ar</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 22" href="http://viewer.zmags.com/publication/7b0ac32d?page=22"> This is fairly easy to test out with your phon</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 23" href="http://viewer.zmags.com/publication/7b0ac32d?page=23"> WHAT WOULD YOU DO? Sounds Bad? S Who knows the di</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 24" href="http://viewer.zmags.com/publication/7b0ac32d?page=24"> Speech Privacy Reinvented We often find ourselve</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 25" href="http://viewer.zmags.com/publication/7b0ac32d?page=25"> That’s A Big Pi I think we’d agree, the market fo</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 26" href="http://viewer.zmags.com/publication/7b0ac32d?page=26"> Now it’s showtime! Before anything can happen</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 27" href="http://viewer.zmags.com/publication/7b0ac32d?page=27"> HR, Talent & Endless Questions For Integrators We</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 28" href="http://viewer.zmags.com/publication/7b0ac32d?page=28"> Power Requirements Choose from 36, two-and four-c</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 29" href="http://viewer.zmags.com/publication/7b0ac32d?page=29"> CONSULTANT’S POV Time To Put O Our systems must a</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 30" href="http://viewer.zmags.com/publication/7b0ac32d?page=30"> 5 YEAR WARRANTY The Smarter Mixer ATDM-0604 D</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 31" href="http://viewer.zmags.com/publication/7b0ac32d?page=31"> Many Voices = Better Choices The customer isn’t a</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 32" href="http://viewer.zmags.com/publication/7b0ac32d?page=32"> FOCUS OCT. 18–19, 2017 JAVITS CONVENTION CENTER</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 33" href="http://viewer.zmags.com/publication/7b0ac32d?page=33"> INDUSTRY POV Real-Time, Real-World Analytics</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 34" href="http://viewer.zmags.com/publication/7b0ac32d?page=34"> programs that display targeted ads to specific cus</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 35" href="http://viewer.zmags.com/publication/7b0ac32d?page=35"> INDUSTRY POV An Integrator’s Job Doesn’t End Wi</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 36" href="http://viewer.zmags.com/publication/7b0ac32d?page=36"> install,” when you know it will take Think</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 37" href="http://viewer.zmags.com/publication/7b0ac32d?page=37"> VIDEO INNOVATION REVS FORD’S BRANDING BY ANDY MCD</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 38" href="http://viewer.zmags.com/publication/7b0ac32d?page=38"> Installers hand swaged hardware and us</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 39" href="http://viewer.zmags.com/publication/7b0ac32d?page=39"> Equipment 4 Chief CPA330 ceiling plates 4 C</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 40" href="http://viewer.zmags.com/publication/7b0ac32d?page=40"> Day or night, the dealership’s </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 41" href="http://viewer.zmags.com/publication/7b0ac32d?page=41"> halo on the lift, a second lift was employed for </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 42" href="http://viewer.zmags.com/publication/7b0ac32d?page=42"> Panasonic’s design calls for digital technology t</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 43" href="http://viewer.zmags.com/publication/7b0ac32d?page=43"> REINVEN RETA WITH AV CAN OUR MARKET BOLSTER TH</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 44" href="http://viewer.zmags.com/publication/7b0ac32d?page=44"> July 2017 Outdoor-products retailer Marmot</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 45" href="http://viewer.zmags.com/publication/7b0ac32d?page=45"> become increasingly comfortable with, and reliant</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 46" href="http://viewer.zmags.com/publication/7b0ac32d?page=46"> Digital signage video displays in an Alfalfa’s Ma</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 47" href="http://viewer.zmags.com/publication/7b0ac32d?page=47"> negative impact as it can have positive im- pact </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 48" href="http://viewer.zmags.com/publication/7b0ac32d?page=48"> moving target. “Retail is one of the more challen</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 49" href="http://viewer.zmags.com/publication/7b0ac32d?page=49"> EVOLUTION OF WIRELESS UNDERSTANDING 802.11AC AND </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 50" href="http://viewer.zmags.com/publication/7b0ac32d?page=50"> Figure 1. Figure 2. transmit data to multiple </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 51" href="http://viewer.zmags.com/publication/7b0ac32d?page=51"> Figure 4. a technique that transmits a concentra</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 52" href="http://viewer.zmags.com/publication/7b0ac32d?page=52"> With the help of recent standards from IEEE and T</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 53" href="http://viewer.zmags.com/publication/7b0ac32d?page=53"> PSYCH The stunning fluid art from MaxMedia and Ame</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 54" href="http://viewer.zmags.com/publication/7b0ac32d?page=54"> OF SOUND DIVING DEEPER INTO SOUND </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 55" href="http://viewer.zmags.com/publication/7b0ac32d?page=55"> Ceiling speakers in the Chicago IL AT&T flagship s</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 56" href="http://viewer.zmags.com/publication/7b0ac32d?page=56"> Another study, “The Influence of In-Store Musi</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 57" href="http://viewer.zmags.com/publication/7b0ac32d?page=57"> MARKET BRIEF By Matt Van Dyke Retail Environmen</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 58" href="http://viewer.zmags.com/publication/7b0ac32d?page=58"> MARKET BRIEF Target Success Target will invest b</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 59" href="http://viewer.zmags.com/publication/7b0ac32d?page=59"> NEWS Compiled by Anthony Vargas created its own </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 60" href="http://viewer.zmags.com/publication/7b0ac32d?page=60"> NEWS CALENDAR August The DJ Expo Aug. 14-17 Atla</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 61" href="http://viewer.zmags.com/publication/7b0ac32d?page=61"> NEWS seats—and away from walls and other reflec-</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 62" href="http://viewer.zmags.com/publication/7b0ac32d?page=62"> NEWS QSC Joins Logitech Collaboration Program QS</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 63" href="http://viewer.zmags.com/publication/7b0ac32d?page=63"> PRODUCTS Compiled by Matt Van Dyke ProSoCoustic’</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 64" href="http://viewer.zmags.com/publication/7b0ac32d?page=64"> PRODUCTS RCF’s Digital Audio Matrix Mixer RCF’</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 65" href="http://viewer.zmags.com/publication/7b0ac32d?page=65"> PRODUCTS QSC, Attero Tech’s Plugins QSC’s plug</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 66" href="http://viewer.zmags.com/publication/7b0ac32d?page=66"> PRODUCTS Draper’s Acoustical Treatment Draper’s</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 67" href="http://viewer.zmags.com/publication/7b0ac32d?page=67"> PRODUCTS KanexPro’s 4K/60Hz Extender KanexPro’s</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 68" href="http://viewer.zmags.com/publication/7b0ac32d?page=68"> SOFTWARE </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 69" href="http://viewer.zmags.com/publication/7b0ac32d?page=69"> MEDIA Compiled by Anthony Vargas Screen Innovati</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 70" href="http://viewer.zmags.com/publication/7b0ac32d?page=70"> THE CENTERSTAGE Yamaha Pro Audio VXL1 Column Arra</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 71" href="http://viewer.zmags.com/publication/7b0ac32d?page=71"> SIGN AGE: SERVING UP RETAIL: DISTRIBUTORS CAN LEA</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 72" href="http://viewer.zmags.com/publication/7b0ac32d?page=72"> THE CENTERSTAGE AN ADVERTISING SUPPLEMENT TO SOUN</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 73" href="http://viewer.zmags.com/publication/7b0ac32d?page=73"> AD INDEX Company </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 74" href="http://viewer.zmags.com/publication/7b0ac32d?page=74"> For advertising rates and deadlines call 800-YES-</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 75" href="http://viewer.zmags.com/publication/7b0ac32d?page=75"> AVENT HORIZON Interesting Times (For Wireless </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 76" href="http://viewer.zmags.com/publication/7b0ac32d?page=76"> rose electronics rackviews. trust. RackViewTM Hig</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 77" href="http://viewer.zmags.com/publication/7b0ac32d?page=77"> The World’s First 50 Gbps Digital Backplane </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 78" href="http://viewer.zmags.com/publication/7b0ac32d?page=78"> </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 79" href="http://viewer.zmags.com/publication/7b0ac32d?page=79"> </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 80" href="http://viewer.zmags.com/publication/7b0ac32d?page=80"> 32ND COMMERCIAL SYSTEMS INTEGRATION SURVEY</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 81" href="http://viewer.zmags.com/publication/7b0ac32d?page=81"> SOUND & COMMUNICATIONS’ 32nd Annual Survey of th</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 82" href="http://viewer.zmags.com/publication/7b0ac32d?page=82"> Q #3 TOTAL NUMBER OF EMPLOYEES community. Part of</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 83" href="http://viewer.zmags.com/publication/7b0ac32d?page=83"> Commercial Systems Integration Survey nd 32 Sound</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 84" href="http://viewer.zmags.com/publication/7b0ac32d?page=84"> Q #8 LARGEST JOB COMPLETED increase of seven perc</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 85" href="http://viewer.zmags.com/publication/7b0ac32d?page=85"> Q #11 NUMBER OF JOBS BOOKED, NEXT 6 MONTHS Soun</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 86" href="http://viewer.zmags.com/publication/7b0ac32d?page=86"> Q #13 PERCENTAGE OF JOBS COMPETITIVELY BID 50% 4</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 87" href="http://viewer.zmags.com/publication/7b0ac32d?page=87"> Commercial Systems Integration Survey nd 32 ers </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 88" href="http://viewer.zmags.com/publication/7b0ac32d?page=88"> Q #19 ELECTRICIAN’S LICENSE (COMPANY OR ANY INDI</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 89" href="http://viewer.zmags.com/publication/7b0ac32d?page=89"> primarily of smaller companies, the</a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 90" href="http://viewer.zmags.com/publication/7b0ac32d?page=90"> Q #24 PERCENTAGE OF SALES SPENT ON TRAINING </a> <a title="S&amp;C 2017 07 (July 2017) + Survey page 91" href="http://viewer.zmags.com/publication/7b0ac32d?page=91"> technology, most service “calls” ca</a>