<br />
DJ & LIGHTING ISSUE DJ & LIGHTING ISSUE DJ & LIGHTING ISSUE DJ & LIGHTING ISSUE<br />
HE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS<br />
THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS<br />
August 15, 2015 Volume 32, No. 8<br />
BE SURE TO WATCH<br />
Summer Breeze<br />
(Makes Me Feel Fine)<br />
NAMM Maintains Summer Show’s<br />
Multiple-Year Growth Trajectory<br />
By Dan Ferrisi<br />
All of us have our preferred metaphor for<br />
the Summer NAMM show. Joe Lamond,<br />
President and CEO of NAMM, has called<br />
it a “family reunion,” by which he means<br />
that those from all segments, corners and<br />
divisions of the music products community<br />
commune with one another while in Music<br />
City. My own preferred metaphor is that of<br />
a bridge, which links the midwinter NAMM<br />
Show with back-to-school season for band<br />
and orchestra instrument rentals and the<br />
end-of-year holidays, during which retailers<a title="MSR 08 2015 August page 1" href="http://viewer.zmags.com/publication/8129d8b8?page=1"> DJ & LIGHTING ISSUE DJ & LIGHTING ISSUE DJ & LI</a>
<a title="MSR 08 2015 August page 2" href="http://viewer.zmags.com/publication/8129d8b8?page=2"> </a>
<a title="MSR 08 2015 August page 3" href="http://viewer.zmags.com/publication/8129d8b8?page=3"> Hal Inks MXL Distribution Deal Hal Leonard Co</a>
<a title="MSR 08 2015 August page 4" href="http://viewer.zmags.com/publication/8129d8b8?page=4"> VOLUME 32 NO.8 ON THE COVER MI Stores Embrace DJi</a>
<a title="MSR 08 2015 August page 5" href="http://viewer.zmags.com/publication/8129d8b8?page=5"> Reverb Works For You Plug in to the fastest growi</a>
<a title="MSR 08 2015 August page 6" href="http://viewer.zmags.com/publication/8129d8b8?page=6"> EDITORIAL We’re All Together Now </a>
<a title="MSR 08 2015 August page 7" href="http://viewer.zmags.com/publication/8129d8b8?page=7"> </a>
<a title="MSR 08 2015 August page 8" href="http://viewer.zmags.com/publication/8129d8b8?page=8"> L ATEST The Moog Music b</a>
<a title="MSR 08 2015 August page 9" href="http://viewer.zmags.com/publication/8129d8b8?page=9"> </a>
<a title="MSR 08 2015 August page 10" href="http://viewer.zmags.com/publication/8129d8b8?page=10"> L ATEST Sweetwater’s GearFest Breaks Records </a>
<a title="MSR 08 2015 August page 11" href="http://viewer.zmags.com/publication/8129d8b8?page=11"> FIVE GREAT REASONS WHY THE NEW KMC MUSIC IS KEY T</a>
<a title="MSR 08 2015 August page 12" href="http://viewer.zmags.com/publication/8129d8b8?page=12"> ATEST L Cole Clark Appoints Musiquip As Distribut</a>
<a title="MSR 08 2015 August page 13" href="http://viewer.zmags.com/publication/8129d8b8?page=13"> LATEST Korg USA Supports LI Cares Executive</a>
<a title="MSR 08 2015 August page 14" href="http://viewer.zmags.com/publication/8129d8b8?page=14"> NAMM Advocacy Fly-In Washington, D.C., May 2015 </a>
<a title="MSR 08 2015 August page 15" href="http://viewer.zmags.com/publication/8129d8b8?page=15"> MUSIC EDUCATION MATTERS We believe making music </a>
<a title="MSR 08 2015 August page 16" href="http://viewer.zmags.com/publication/8129d8b8?page=16"> ATEST L NAMM Awards $600K In Grants This year</a>
<a title="MSR 08 2015 August page 17" href="http://viewer.zmags.com/publication/8129d8b8?page=17"> LATEST Manhasset Specialty Redesigns Site </a>
<a title="MSR 08 2015 August page 18" href="http://viewer.zmags.com/publication/8129d8b8?page=18"> EOPLE P Yamaha Attracts Powerful Pair Lily Symmon</a>
<a title="MSR 08 2015 August page 19" href="http://viewer.zmags.com/publication/8129d8b8?page=19"> SLM Brings On Industry Vets St. Louis Music (</a>
<a title="MSR 08 2015 August page 20" href="http://viewer.zmags.com/publication/8129d8b8?page=20"> RODUCTS P The Fab Chord Over view: Hal </a>
<a title="MSR 08 2015 August page 21" href="http://viewer.zmags.com/publication/8129d8b8?page=21"> Paragon Of Percussion Over view: Sabia</a>
<a title="MSR 08 2015 August page 22" href="http://viewer.zmags.com/publication/8129d8b8?page=22"> RODUCTS P Causes And Effects Over view:</a>
<a title="MSR 08 2015 August page 23" href="http://viewer.zmags.com/publication/8129d8b8?page=23"> Veritably Vintage Over view: PRS Guitar</a>
<a title="MSR 08 2015 August page 24" href="http://viewer.zmags.com/publication/8129d8b8?page=24"> P RODUCTS Bass With Character Pedal</a>
<a title="MSR 08 2015 August page 25" href="http://viewer.zmags.com/publication/8129d8b8?page=25"> Cutting-Edge Comfort Overview: Kala’s Comfort</a>
<a title="MSR 08 2015 August page 26" href="http://viewer.zmags.com/publication/8129d8b8?page=26"> Portman’s Celebrates Gretsch Connection June</a>
<a title="MSR 08 2015 August page 27" href="http://viewer.zmags.com/publication/8129d8b8?page=27"> SUMMER BREEZE (MAKES ME FEEL FINE) (continued fro</a>
<a title="MSR 08 2015 August page 28" href="http://viewer.zmags.com/publication/8129d8b8?page=28"> TheSights </a>
<a title="MSR 08 2015 August page 29" href="http://viewer.zmags.com/publication/8129d8b8?page=29"> (L-R): William Lee Golden, Joe Bons</a>
<a title="MSR 08 2015 August page 30" href="http://viewer.zmags.com/publication/8129d8b8?page=30"> FIVE MINUTES WITH MARK TERRY CEO, JAM U.S. Mus</a>
<a title="MSR 08 2015 August page 31" href="http://viewer.zmags.com/publication/8129d8b8?page=31"> were making rate. The ad producers were making a </a>
<a title="MSR 08 2015 August page 32" href="http://viewer.zmags.com/publication/8129d8b8?page=32"> direct-to-disk system pioneered all the sampling </a>
<a title="MSR 08 2015 August page 33" href="http://viewer.zmags.com/publication/8129d8b8?page=33"> house, which is now optimized for picking and pac</a>
<a title="MSR 08 2015 August page 34" href="http://viewer.zmags.com/publication/8129d8b8?page=34"> MI SPY BASS HUNTING IN ‘THE BIG APPLE’ I </a>
<a title="MSR 08 2015 August page 35" href="http://viewer.zmags.com/publication/8129d8b8?page=35"> “Switching a good portion of our business to NOM</a>
<a title="MSR 08 2015 August page 36" href="http://viewer.zmags.com/publication/8129d8b8?page=36"> one more ax. I’m glad I asked, too, because he br</a>
<a title="MSR 08 2015 August page 37" href="http://viewer.zmags.com/publication/8129d8b8?page=37"> a volume control and a tone control knob. It came</a>
<a title="MSR 08 2015 August page 38" href="http://viewer.zmags.com/publication/8129d8b8?page=38"> S P E C I A L T O T H E R E TA I L E R THE UR</a>
<a title="MSR 08 2015 August page 39" href="http://viewer.zmags.com/publication/8129d8b8?page=39"> { Godzilla - 1954 } What will you create? </a>
<a title="MSR 08 2015 August page 40" href="http://viewer.zmags.com/publication/8129d8b8?page=40"> SHINE A LIGHT Columbus Music 2514 1</a>
<a title="MSR 08 2015 August page 41" href="http://viewer.zmags.com/publication/8129d8b8?page=41"> Those sales take place in a 3,000-square-foot</a>
<a title="MSR 08 2015 August page 42" href="http://viewer.zmags.com/publication/8129d8b8?page=42"> R E TA I L E R R E B E L RETAIL POKER RETURN</a>
<a title="MSR 08 2015 August page 43" href="http://viewer.zmags.com/publication/8129d8b8?page=43"> MK4 TRULY YOURS From the soft, subtle intricaci</a>
<a title="MSR 08 2015 August page 44" href="http://viewer.zmags.com/publication/8129d8b8?page=44"> BUSINESS & MARKETING THE IMPORTANCE OF VENDOR</a>
<a title="MSR 08 2015 August page 45" href="http://viewer.zmags.com/publication/8129d8b8?page=45"> Subsonic Architecture Low frequency by Celestio</a>
<a title="MSR 08 2015 August page 46" href="http://viewer.zmags.com/publication/8129d8b8?page=46"> VEDDATORIAL EDUCATING THE CONSUMER By Dan</a>
<a title="MSR 08 2015 August page 47" href="http://viewer.zmags.com/publication/8129d8b8?page=47"> </a>
<a title="MSR 08 2015 August page 48" href="http://viewer.zmags.com/publication/8129d8b8?page=48"> TheRetailer's Mall </a>
<a title="MSR 08 2015 August page 49" href="http://viewer.zmags.com/publication/8129d8b8?page=49"> TheRetailer's Mall </a>
<a title="MSR 08 2015 August page 50" href="http://viewer.zmags.com/publication/8129d8b8?page=50"> MI STORES EMBRACE DJ-ING REVOLUTION (continued fr</a>
<a title="MSR 08 2015 August page 51" href="http://viewer.zmags.com/publication/8129d8b8?page=51"> moving well, Kwan said he thinks that DJ manufact</a>
<a title="MSR 08 2015 August page 52" href="http://viewer.zmags.com/publication/8129d8b8?page=52"> BUSINESS & MARKETING for many. “That’s the bad si</a>
<a title="MSR 08 2015 August page 53" href="http://viewer.zmags.com/publication/8129d8b8?page=53"> bers when the catalog business came out, and ever</a>
<a title="MSR 08 2015 August page 54" href="http://viewer.zmags.com/publication/8129d8b8?page=54"> UNDER THE HOOD CHAUVET DJ’S GIGBAR </a>
<a title="MSR 08 2015 August page 55" href="http://viewer.zmags.com/publication/8129d8b8?page=55"> We can help with that summer soundtrack. Introduc</a>
<a title="MSR 08 2015 August page 56" href="http://viewer.zmags.com/publication/8129d8b8?page=56"> </a>