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We always encourage our readers to do business with our advertisers.<a title="dceo.03.10.pdf page 1" href="http://viewer.zmags.com/publication/885486aa?page=1">Welcome to the Digital Edition of SmartCEO magazi</a> Welcome to the Digital Edition of SmartCEO magazi<a title="dceo.03.10.pdf page 2" href="http://viewer.zmags.com/publication/885486aa?page=2">March 2010 the </a> March 2010 the <a title="dceo.03.10.pdf page 3" href="http://viewer.zmags.com/publication/885486aa?page=3">“There's really no difference between corporate l</a> “There's really no difference between corporate l<a title="dceo.03.10.pdf page 4" href="http://viewer.zmags.com/publication/885486aa?page=4"> COMCAST IS YOURCOMPETITIVE ADVANTAGE.BU</a> COMCAST IS YOURCOMPETITIVE ADVANTAGE.BU<a title="dceo.03.10.pdf page 5" href="http://viewer.zmags.com/publication/885486aa?page=5">contentsMARCH 2010 : VOLUME 4 : NUMBER 3INDIVI</a> contentsMARCH 2010 : VOLUME 4 : NUMBER 3INDIVI<a title="dceo.03.10.pdf page 6" href="http://viewer.zmags.com/publication/885486aa?page=6">Events That Make You Feel Like This </a> Events That Make You Feel Like This <a title="dceo.03.10.pdf page 7" href="http://viewer.zmags.com/publication/885486aa?page=7">BELTWAY BUZZ </a> BELTWAY BUZZ <a title="dceo.03.10.pdf page 8" href="http://viewer.zmags.com/publication/885486aa?page=8">the situation in haiti:greater washington’s resp</a> the situation in haiti:greater washington’s resp<a title="dceo.03.10.pdf page 9" href="http://viewer.zmags.com/publication/885486aa?page=9"> 4200 Parliament Place, Suite 525, Lanha</a> 4200 Parliament Place, Suite 525, Lanha<a title="dceo.03.10.pdf page 10" href="http://viewer.zmags.com/publication/885486aa?page=10">tient outcomes are what matter. Patient out-come</a> tient outcomes are what matter. Patient out-come<a title="dceo.03.10.pdf page 11" href="http://viewer.zmags.com/publication/885486aa?page=11">sceneA </a> sceneA <a title="dceo.03.10.pdf page 12" href="http://viewer.zmags.com/publication/885486aa?page=12">surfstrangely compelling net nuggetsGo to our </a> surfstrangely compelling net nuggetsGo to our <a title="dceo.03.10.pdf page 13" href="http://viewer.zmags.com/publication/885486aa?page=13">quick takesa fine dinerA Q&A with Bob G</a> quick takesa fine dinerA Q&A with Bob G<a title="dceo.03.10.pdf page 14" href="http://viewer.zmags.com/publication/885486aa?page=14"> JOIN MORETHAN 10,000local business leaders</a> JOIN MORETHAN 10,000local business leaders<a title="dceo.03.10.pdf page 15" href="http://viewer.zmags.com/publication/885486aa?page=15">By Jeanine Clingenpeelcustomer referralscome </a> By Jeanine Clingenpeelcustomer referralscome <a title="dceo.03.10.pdf page 16" href="http://viewer.zmags.com/publication/885486aa?page=16">what gives? You offer a good product and provide</a> what gives? You offer a good product and provide<a title="dceo.03.10.pdf page 17" href="http://viewer.zmags.com/publication/885486aa?page=17"> WAYNE CORINI, </a> WAYNE CORINI, <a title="dceo.03.10.pdf page 18" href="http://viewer.zmags.com/publication/885486aa?page=18">By Jeanine Clingenpeelthe customer speaksHow to</a> By Jeanine Clingenpeelthe customer speaksHow to<a title="dceo.03.10.pdf page 19" href="http://viewer.zmags.com/publication/885486aa?page=19">Providing business and technology services </a> Providing business and technology services <a title="dceo.03.10.pdf page 20" href="http://viewer.zmags.com/publication/885486aa?page=20">hello? hello? WARNING SIGNS YOU MAY BE </a> hello? hello? WARNING SIGNS YOU MAY BE <a title="dceo.03.10.pdf page 21" href="http://viewer.zmags.com/publication/885486aa?page=21"> Who is driving your cross-function pro</a> Who is driving your cross-function pro<a title="dceo.03.10.pdf page 22" href="http://viewer.zmags.com/publication/885486aa?page=22">EASIER TO PLAN. EASIER TO SAVE.MEETINGS AT HYATT</a> EASIER TO PLAN. EASIER TO SAVE.MEETINGS AT HYATT<a title="dceo.03.10.pdf page 23" href="http://viewer.zmags.com/publication/885486aa?page=23"> `Meaning' is the new weapon against unmotivate</a> `Meaning' is the new weapon against unmotivate<a title="dceo.03.10.pdf page 24" href="http://viewer.zmags.com/publication/885486aa?page=24"> In February 2009, Amanda Rose usedTwitter, </a> In February 2009, Amanda Rose usedTwitter, <a title="dceo.03.10.pdf page 25" href="http://viewer.zmags.com/publication/885486aa?page=25">The major responsibilities of an effective CEOdo</a> The major responsibilities of an effective CEOdo<a title="dceo.03.10.pdf page 26" href="http://viewer.zmags.com/publication/885486aa?page=26">Want a loan? Learn how to woo your bankermy bank</a> Want a loan? Learn how to woo your bankermy bank<a title="dceo.03.10.pdf page 27" href="http://viewer.zmags.com/publication/885486aa?page=27"> </a> <a title="dceo.03.10.pdf page 28" href="http://viewer.zmags.com/publication/885486aa?page=28">“Is your customer on the brinkof bankruptcy? If </a> “Is your customer on the brinkof bankruptcy? If <a title="dceo.03.10.pdf page 29" href="http://viewer.zmags.com/publication/885486aa?page=29"> A corporate seminar that bucks the</a> A corporate seminar that bucks the<a title="dceo.03.10.pdf page 30" href="http://viewer.zmags.com/publication/885486aa?page=30">aliciam. rodriqueztrust comes from authenticit</a> aliciam. rodriqueztrust comes from authenticit<a title="dceo.03.10.pdf page 31" href="http://viewer.zmags.com/publication/885486aa?page=31">Gecko, Kash and Cavemen images courtesy of GEICO;</a> Gecko, Kash and Cavemen images courtesy of GEICO;<a title="dceo.03.10.pdf page 32" href="http://viewer.zmags.com/publication/885486aa?page=32"> </a> <a title="dceo.03.10.pdf page 33" href="http://viewer.zmags.com/publication/885486aa?page=33">CONSISTENCY CATCHESCUSTOMERS “`Fifteen mi</a> CONSISTENCY CATCHESCUSTOMERS “`Fifteen mi<a title="dceo.03.10.pdf page 34" href="http://viewer.zmags.com/publication/885486aa?page=34">C HOW TO</a> C HOW TO<a title="dceo.03.10.pdf page 35" href="http://viewer.zmags.com/publication/885486aa?page=35">34 Washington SmartCEO March 2010 www.</a> 34 Washington SmartCEO March 2010 www.<a title="dceo.03.10.pdf page 36" href="http://viewer.zmags.com/publication/885486aa?page=36">In 2007, theGEICO Cavemenstarred in theirown s</a> In 2007, theGEICO Cavemenstarred in theirown s<a title="dceo.03.10.pdf page 37" href="http://viewer.zmags.com/publication/885486aa?page=37">WAAHYSYAWOUWORRIESWORRIES</a> WAAHYSYAWOUWORRIESWORRIES<a title="dceo.03.10.pdf page 38" href="http://viewer.zmags.com/publication/885486aa?page=38">Those final steps are undone and the files linger</a> Those final steps are undone and the files linger<a title="dceo.03.10.pdf page 39" href="http://viewer.zmags.com/publication/885486aa?page=39"> Po</a> Po<a title="dceo.03.10.pdf page 40" href="http://viewer.zmags.com/publication/885486aa?page=40">CONNECTONNECT· Recognize· Observe· Acknowledge</a> CONNECTONNECT· Recognize· Observe· Acknowledge<a title="dceo.03.10.pdf page 41" href="http://viewer.zmags.com/publication/885486aa?page=41"> </a> <a title="dceo.03.10.pdf page 42" href="http://viewer.zmags.com/publication/885486aa?page=42">give the current executive team a reasonableamou</a> give the current executive team a reasonableamou<a title="dceo.03.10.pdf page 43" href="http://viewer.zmags.com/publication/885486aa?page=43">Stop your lying, stealing bookkeeper before it's </a> Stop your lying, stealing bookkeeper before it's <a title="dceo.03.10.pdf page 44" href="http://viewer.zmags.com/publication/885486aa?page=44"></a> <a title="dceo.03.10.pdf page 45" href="http://viewer.zmags.com/publication/885486aa?page=45"> focus onTraining and Education</a> focus onTraining and Education<a title="dceo.03.10.pdf page 46" href="http://viewer.zmags.com/publication/885486aa?page=46"></a> <a title="dceo.03.10.pdf page 47" href="http://viewer.zmags.com/publication/885486aa?page=47">The way you've always done it ...just isn't</a> The way you've always done it ...just isn't<a title="dceo.03.10.pdf page 48" href="http://viewer.zmags.com/publication/885486aa?page=48"> Where StrategyMeets Implementat</a> Where StrategyMeets Implementat<a title="dceo.03.10.pdf page 49" href="http://viewer.zmags.com/publication/885486aa?page=49">On Jan. 28, SmartCEO celebrated the fastest-growi</a> On Jan. 28, SmartCEO celebrated the fastest-growi<a title="dceo.03.10.pdf page 50" href="http://viewer.zmags.com/publication/885486aa?page=50"></a> <a title="dceo.03.10.pdf page 51" href="http://viewer.zmags.com/publication/885486aa?page=51">20/20 Gene Systems, Inc. 51Akonni Biosys</a> 20/20 Gene Systems, Inc. 51Akonni Biosys<a title="dceo.03.10.pdf page 52" href="http://viewer.zmags.com/publication/885486aa?page=52">20/20 Gene Systems, Inc. Presid</a> 20/20 Gene Systems, Inc. Presid<a title="dceo.03.10.pdf page 53" href="http://viewer.zmags.com/publication/885486aa?page=53">Covance Inc. </a> Covance Inc. <a title="dceo.03.10.pdf page 54" href="http://viewer.zmags.com/publication/885486aa?page=54">Emergent CEO and Chairman: Fuad El-Hibri</a> Emergent CEO and Chairman: Fuad El-Hibri<a title="dceo.03.10.pdf page 55" href="http://viewer.zmags.com/publication/885486aa?page=55">MedImmune </a> MedImmune <a title="dceo.03.10.pdf page 56" href="http://viewer.zmags.com/publication/885486aa?page=56">PharmAthene, Inc. </a> PharmAthene, Inc. <a title="dceo.03.10.pdf page 57" href="http://viewer.zmags.com/publication/885486aa?page=57">Sanaria, Inc. Chief E</a> Sanaria, Inc. Chief E<a title="dceo.03.10.pdf page 58" href="http://viewer.zmags.com/publication/885486aa?page=58">Sequella, Inc. </a> Sequella, Inc. <a title="dceo.03.10.pdf page 59" href="http://viewer.zmags.com/publication/885486aa?page=59">by barnaby wickham$121.9BTotal amount of TAR</a> by barnaby wickham$121.9BTotal amount of TAR<a title="dceo.03.10.pdf page 60" href="http://viewer.zmags.com/publication/885486aa?page=60">COMINGMarch 16, 2010from St Mart ns PressAvail</a> COMINGMarch 16, 2010from St Mart ns PressAvail<a title="dceo.03.10.pdf page 61" href="http://viewer.zmags.com/publication/885486aa?page=61">You Can’t Always Get What You Want. </a> You Can’t Always Get What You Want. <a title="dceo.03.10.pdf page 62" href="http://viewer.zmags.com/publication/885486aa?page=62">>>>>>>>> digital libraryTHE REAL SCOOP TH</a> >>>>>>>> digital libraryTHE REAL SCOOP TH