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Best regards
Zmags
THE NEW
STANDARD
Roland completely redefined electronic drumming with the iconic V-Drums in 1997.
Outstanding dynamics, realistic sound, great response and playability have been hallmarks
of V-Drums, and has set the standard by which all other electronic drums are measured.
With the TD-50 Drum Sound Module as the centerpiece, Roland has elevated the expressiveness,
response, and playability to a new level. All new sounds have more realism, natural resonance,
clarity, and a wider dynamic range to capture every nuance of the player's technique.
TD-50KV
Acoustic/electronic kick drum and additional hardware sold separately.
www.roland.com
NAMM SHOW REVIEW ISSUE NAMM SHOW REVIEW ISSUE NAMM SHOW REVIEW ISSUE NAMM SHOW REVIEW ISSUE
THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS
February 15, 2017
Volume 34, No. 2
BE SURE TO WATCH
NOW
HEAR
THIS!
THE NEW STANDARD Roland completely redef
NAMM SHOW REVIEW ISSUE NAMM SHOW REVIEW ISSUE N
Sweetwater Hosts Don Felder Sweetwater recent
VOLUME 34 NO.2 Brittany Ballantyne Features ON
SELLING MADE EASY LEARN HOW
EDITORIAL Thoughts About NAMM You might think
L ATEST Drum Gear Companies Form Alliance S
I am an innovative thinker with a flavor of fresh
ATEST L Yamaha Recognizes SoCal Pianos, Metroplex
Lee Oskar Harmonicas Builds On Legacy Lee Osk
L ATEST Guitar Center’s Nationwide Expansion C
Eastman Music Company, Backun Musical Partner
ADVERTORIAL • FEBRUARY 2017 • NAMM.ORG Note From
NAMM U Online Looking for new ideas to grow your
EOPLE P The Torch Is Passed In conjunction wi
Sweetwater Counts On Clark Sweetwater has pro
P RODUCTS Fall For Them Over v
PRODUCTS Synthetic Symmetry Overview: Remo’
Daddy O’s Facilitates Generous Uke Donations
Gist Piano Center, Brickman Make Young Musicians’
(continued from cover) 3RD ANNUAL WRAP-UP NAMM
Buzz On The Street Warwick Music’s pBuzz enables
Fancy Signature A Killer Bb After Kyle S
Pack Man Zildjian is offering four music-genre-
Enter The Arena Light ’Em Up New from Godin Gui
Blending country melodies with hard-edged rock,
Bow To The King The Fret-King Fluence Series guit
Rock The Ashba Morley has released the DJ Ash
‘E’ Is For Excellence QSC has added two mod
On The Tail Babicz Full Contact Hardware, dis
FIVE MINUTES WITH MARK AMENTT
something in particular that attracted you to the
The Retailer: What is the very best part of be
division, was there, as well. The question was, “
cation and house of worship markets. There are a
so closely. I think it’s a good thing. I think it
MI SPY GOLDEN GATE GUITAR SHOPPING San F
toys and figurines, both music related and other-
S P E C I A L T O T H E R E TA I L E R
background, which can be a painted white wall or
FROM THE TRENCHES OWNERSHIP, NOT MANAGEMENT By
C O N F E S S I O N S O F A R E TA I L E R B
SHINE A LIGHT COLUMBIA IS BUR
me to completely fall in love with the job.”
RETAILER REBEL TOGETHER, WE ARE By Gab
VEDDATORIAL BRICK-AND-MORTAR RETA
TheRetailer's Mall
TheRetailer's Mall
GIMME SHELTER: ANXIETIES WASH AWAY AT BUSTLING, O
work NAMM does throughout the year, as well as th
Performers included RSO: Richie Sambora
MI SPY: GOLDEN GATE GUITAR SHOPPING (continued fr
UNDER THE HOOD FLOYD ROSE AUDIO COLLECTI
A standout in the all-new Premier Series,
THE NEW STANDARD Roland completely redef