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,<br />
ACCESSORIES BAGS & CASES ISSUE ACCESSORIES, BAGS & CASES ISSUE ACCESSORIES, BAGS & CASES ISSUE<br />
IC PRODUCTS RETAILERS<br />
LWAYS THE NEWS MAGAZINE FOR MUSNovember 15, 2016<br />
Volume 33, No. 11<br />
BE SURE TO WATCH<br />
A<br />
ACCESSORIZE<br />
To p D e a l e r s S t r a t e g i z e A b o u t<br />
H o w B e s t To P r o f i t F r o m<br />
Accessory Sales<br />
By Dan Ferrisi<br />
Although we cover the acces-<br />
sories categor y ever y year in<br />
our November issue, our look<br />
at the segment feels particular-<br />
ly timely this year, as more and<br />
more retailers proclaim that ac-<br />
cessor y products—bags, cases,<br />
stands, picks, strings, sticks,<br />
tuners, capos and more—have<br />
become genuine profit centers<br />
for their stores. To ensure that<br />
The Retailer spoke to “best of<br />
breed” dealers, we approached<br />
accessory powerhouses such<br />
as D’Addario & Co. a<a title="MSR 11 2016 November page 1" href="http://viewer.zmags.com/publication/8c92f0bc?page=1"> </a>
<a title="MSR 11 2016 November page 2" href="http://viewer.zmags.com/publication/8c92f0bc?page=2"> , ACCESSORIES BAGS & CASES ISSUE ACCESS</a>
<a title="MSR 11 2016 November page 3" href="http://viewer.zmags.com/publication/8c92f0bc?page=3"> INTRODUCING THE INTRODUCING THE </a>
<a title="MSR 11 2016 November page 4" href="http://viewer.zmags.com/publication/8c92f0bc?page=4"> Janis Ian D’Addario Foundatio</a>
<a title="MSR 11 2016 November page 5" href="http://viewer.zmags.com/publication/8c92f0bc?page=5"> VOLUME 33 NO.11 Features ON THE COVER The</a>
<a title="MSR 11 2016 November page 6" href="http://viewer.zmags.com/publication/8c92f0bc?page=6"> THE WORLD'S MOST POPULAR MUSIC GEAR WEBSITE S</a>
<a title="MSR 11 2016 November page 7" href="http://viewer.zmags.com/publication/8c92f0bc?page=7"> EDITORIAL Peering At Guitar Center In last mo</a>
<a title="MSR 11 2016 November page 8" href="http://viewer.zmags.com/publication/8c92f0bc?page=8"> Inside Information The biggest names in PA l</a>
<a title="MSR 11 2016 November page 9" href="http://viewer.zmags.com/publication/8c92f0bc?page=9"> L ATEST Roland VIP Showcase Makes A Sp</a>
<a title="MSR 11 2016 November page 10" href="http://viewer.zmags.com/publication/8c92f0bc?page=10"> Analog Drive Ultimate distortion, times eight An</a>
<a title="MSR 11 2016 November page 11" href="http://viewer.zmags.com/publication/8c92f0bc?page=11"> L ATEST Audio-Technica Launches Subsidiary Com</a>
<a title="MSR 11 2016 November page 12" href="http://viewer.zmags.com/publication/8c92f0bc?page=12"> LATEST Vince Gill Names Claudio Tristano Winne</a>
<a title="MSR 11 2016 November page 13" href="http://viewer.zmags.com/publication/8c92f0bc?page=13"> ATEST L SEN Event Held In Toronto On October </a>
<a title="MSR 11 2016 November page 14" href="http://viewer.zmags.com/publication/8c92f0bc?page=14"> Shure Ranked Among Top 10 Most Innovative Compani</a>
<a title="MSR 11 2016 November page 15" href="http://viewer.zmags.com/publication/8c92f0bc?page=15"> </a>
<a title="MSR 11 2016 November page 16" href="http://viewer.zmags.com/publication/8c92f0bc?page=16"> The Industry Speaks NAMM Oral History Quotes </a>
<a title="MSR 11 2016 November page 17" href="http://viewer.zmags.com/publication/8c92f0bc?page=17"> EOPLE P Welch Wows KHS America KHS America ha</a>
<a title="MSR 11 2016 November page 18" href="http://viewer.zmags.com/publication/8c92f0bc?page=18"> PEOPL Party On, Garth! took over as Assistant </a>
<a title="MSR 11 2016 November page 19" href="http://viewer.zmags.com/publication/8c92f0bc?page=19"> P EOPLE (L-R): Tyler Mechem a</a>
<a title="MSR 11 2016 November page 20" href="http://viewer.zmags.com/publication/8c92f0bc?page=20"> Special K Korg USA has added Nick Kwas to its</a>
<a title="MSR 11 2016 November page 21" href="http://viewer.zmags.com/publication/8c92f0bc?page=21"> remo_rhythm_lid-msretailer_1116.pdf 1 </a>
<a title="MSR 11 2016 November page 22" href="http://viewer.zmags.com/publication/8c92f0bc?page=22"> Golden Receiver Over view: Shure’s SM58</a>
<a title="MSR 11 2016 November page 23" href="http://viewer.zmags.com/publication/8c92f0bc?page=23"> PRS Guitars Accessories P RODUCTS High-qua</a>
<a title="MSR 11 2016 November page 24" href="http://viewer.zmags.com/publication/8c92f0bc?page=24"> FIVE MINUTES WITH: MARK GANDER (continued from pa</a>
<a title="MSR 11 2016 November page 25" href="http://viewer.zmags.com/publication/8c92f0bc?page=25"> ALWAYS ACCESSORIZE: TOP DEALERS STRATEGIZE ABOUT </a>
<a title="MSR 11 2016 November page 26" href="http://viewer.zmags.com/publication/8c92f0bc?page=26"> TO PROFIT FROM ACCESSORY SALES be taking place c</a>
<a title="MSR 11 2016 November page 27" href="http://viewer.zmags.com/publication/8c92f0bc?page=27"> playing experience. “But,” he added, “unless you’</a>
<a title="MSR 11 2016 November page 28" href="http://viewer.zmags.com/publication/8c92f0bc?page=28"> FOR PROFITS Electro-Harmonix’s EHX9.6DC-200 AC-</a>
<a title="MSR 11 2016 November page 29" href="http://viewer.zmags.com/publication/8c92f0bc?page=29"> CHAUVET DJ’s Intimidator Scan 305 IRC and Intimid</a>
<a title="MSR 11 2016 November page 30" href="http://viewer.zmags.com/publication/8c92f0bc?page=30"> Neutrik’s NYS-SPP-L1 Patchbay Neutrik’s NYS-S</a>
<a title="MSR 11 2016 November page 31" href="http://viewer.zmags.com/publication/8c92f0bc?page=31"> A New Path With No Rules By Anthony Mantova T</a>
<a title="MSR 11 2016 November page 32" href="http://viewer.zmags.com/publication/8c92f0bc?page=32"> MUSIC & SOUND RETAILER </a>
<a title="MSR 11 2016 November page 33" href="http://viewer.zmags.com/publication/8c92f0bc?page=33"> FIVE MINUTES WITH By Dan Ferrisi</a>
<a title="MSR 11 2016 November page 34" href="http://viewer.zmags.com/publication/8c92f0bc?page=34"> segments. of my pro background, I also gravitate</a>
<a title="MSR 11 2016 November page 35" href="http://viewer.zmags.com/publication/8c92f0bc?page=35"> MI SPY I’d been enjoying an extended stay i</a>
<a title="MSR 11 2016 November page 36" href="http://viewer.zmags.com/publication/8c92f0bc?page=36"> guitars popped out like art against an exp</a>
<a title="MSR 11 2016 November page 37" href="http://viewer.zmags.com/publication/8c92f0bc?page=37"> S P E C I A L T O T H E R E TA I L E R Five R</a>
<a title="MSR 11 2016 November page 38" href="http://viewer.zmags.com/publication/8c92f0bc?page=38"> LET’S STAY CONNECTED </a>
<a title="MSR 11 2016 November page 39" href="http://viewer.zmags.com/publication/8c92f0bc?page=39"> FRONT AND CENTER TISH CIRAVOLO Founder & Pres</a>
<a title="MSR 11 2016 November page 40" href="http://viewer.zmags.com/publication/8c92f0bc?page=40"> Tish Ciravolo: Signing the distribution deal </a>
<a title="MSR 11 2016 November page 41" href="http://viewer.zmags.com/publication/8c92f0bc?page=41"> FROM THE TRENCHES DEALING WITH ‘THAT GUY’ By </a>
<a title="MSR 11 2016 November page 42" href="http://viewer.zmags.com/publication/8c92f0bc?page=42"> You can’t keep your eyes off the…drum kit, right?</a>
<a title="MSR 11 2016 November page 43" href="http://viewer.zmags.com/publication/8c92f0bc?page=43"> SHINE A LIGHT By Michelle Loeb Matt and N</a>
<a title="MSR 11 2016 November page 44" href="http://viewer.zmags.com/publication/8c92f0bc?page=44"> With so much square footage, EatMyBeats ca</a>
<a title="MSR 11 2016 November page 45" href="http://viewer.zmags.com/publication/8c92f0bc?page=45"> R E TA I L E R R E B E L GROWING A NEW GENERAT</a>
<a title="MSR 11 2016 November page 46" href="http://viewer.zmags.com/publication/8c92f0bc?page=46"> WINNER OF GUITAR CENTER’S ONSTAGE WITH VINCE </a>
<a title="MSR 11 2016 November page 47" href="http://viewer.zmags.com/publication/8c92f0bc?page=47"> VEDDATORIAL INCOMPLETE DATA PART 2 By Dan Ve</a>
<a title="MSR 11 2016 November page 48" href="http://viewer.zmags.com/publication/8c92f0bc?page=48"> savvy marketing. Yet, the good news is that (it w</a>
<a title="MSR 11 2016 November page 49" href="http://viewer.zmags.com/publication/8c92f0bc?page=49"> TheRetailer's Mall </a>
<a title="MSR 11 2016 November page 50" href="http://viewer.zmags.com/publication/8c92f0bc?page=50"> TheRetailer's Mall </a>
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<a title="MSR 11 2016 November page 52" href="http://viewer.zmags.com/publication/8c92f0bc?page=52"> RCF’s M18 Tablet-Controlled Digital Mixer RCF</a>
<a title="MSR 11 2016 November page 53" href="http://viewer.zmags.com/publication/8c92f0bc?page=53"> Talent’s uClaw UMS-1 Music Stand </a>
<a title="MSR 11 2016 November page 54" href="http://viewer.zmags.com/publication/8c92f0bc?page=54"> thing—once resided there, in a 56,000-square-foot</a>
<a title="MSR 11 2016 November page 55" href="http://viewer.zmags.com/publication/8c92f0bc?page=55"> UNDER THE HOOD VOCOPRO’S HYBRID LINE </a>
<a title="MSR 11 2016 November page 56" href="http://viewer.zmags.com/publication/8c92f0bc?page=56"> SLIM C-SHAPE NECK A thinner profile </a>
<a title="MSR 11 2016 November page 57" href="http://viewer.zmags.com/publication/8c92f0bc?page=57"> </a>