<br />
Bruk kundedata til å kurtisere kundene. Finn nye forretningsmuligheter med<br />
Snapchat. Ny plattform for e-handel gir fornøyde kunder. Sikre de digitale dataene<br />
– creating the<br />
brand communities<br />
of tomorrow<br />
communication magazine #3 2016<br />
Vil du inngå<br />
avtaler med meg?<br />
Godt<br />
omdømme<br />
gir langvarige relasjoner<br />
02 Smarter Communication www.postnordstralfors.no<br />
Hva betyr omdømmet for<br />
bedriften – og hvordan<br />
måler man det?<br />
O<br />
mdømmet, det vil si hva Opphavsmannen bak NPS, Fred Reich-<br />
kunder og andre tenker held, mener at selv om disse personene i<br />
<a title="20160901-NO-Smarter-3-2016-Zmag page 1" href="http://viewer.zmags.com/publication/902bdeef?page=1"> Bruk kundedata til å kurtisere kundene. Finn nye </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 2" href="http://viewer.zmags.com/publication/902bdeef?page=2"> 02 Smarter Communication </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 3" href="http://viewer.zmags.com/publication/902bdeef?page=3"> 03 Hold liv i lidenskapen A</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 4" href="http://viewer.zmags.com/publication/902bdeef?page=4"> 04 Enkelte varemerker har så godt om</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 5" href="http://viewer.zmags.com/publication/902bdeef?page=5"> 05 </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 6" href="http://viewer.zmags.com/publication/902bdeef?page=6"> 06 </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 7" href="http://viewer.zmags.com/publication/902bdeef?page=7"> SJU DIMENSJONER SOM STYRER BEDRIFTENS OMDØMME → E</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 8" href="http://viewer.zmags.com/publication/902bdeef?page=8"> </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 9" href="http://viewer.zmags.com/publication/902bdeef?page=9"> Fornøyde døgnet kunder hele – Vi har i sama</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 10" href="http://viewer.zmags.com/publication/902bdeef?page=10"> FOTO: OFFSET G </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 11" href="http://viewer.zmags.com/publication/902bdeef?page=11"> TEKST PETER JOHNSSON FOTO CHRISTIAAN DIRKSEN </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 12" href="http://viewer.zmags.com/publication/902bdeef?page=12"> 12 Snapchat – til unge relasjoner Me</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 13" href="http://viewer.zmags.com/publication/902bdeef?page=13"> I dag er det Snapchat som </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 14" href="http://viewer.zmags.com/publication/902bdeef?page=14"> Fra omdømme til relasjon – bruk kunded</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 15" href="http://viewer.zmags.com/publication/902bdeef?page=15"> I dagens digitale verden er det mange måter å få </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 16" href="http://viewer.zmags.com/publication/902bdeef?page=16"> Rahul Lindberg Sen kaller summen av alt som påvir</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 17" href="http://viewer.zmags.com/publication/902bdeef?page=17"> – Sørg for at produktene og tjenestene dine får k</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 18" href="http://viewer.zmags.com/publication/902bdeef?page=18"> Knytt følelsesmessige bånd til kundene dine for å</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 19" href="http://viewer.zmags.com/publication/902bdeef?page=19"> Bedriftene vi liker best og minst Nå er </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 20" href="http://viewer.zmags.com/publication/902bdeef?page=20"> 20 Bot Shop, hva er det? TEKST ESTELLE JANDERMAR</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 21" href="http://viewer.zmags.com/publication/902bdeef?page=21"> 21 Nå har nye botshop begynt å etablere</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 22" href="http://viewer.zmags.com/publication/902bdeef?page=22"> 22 lojale Mer kunder med kundeklubber? De flest</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 23" href="http://viewer.zmags.com/publication/902bdeef?page=23"> 23 – Kundelojalitet er et komplekst begrep, sie</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 24" href="http://viewer.zmags.com/publication/902bdeef?page=24"> 24</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 25" href="http://viewer.zmags.com/publication/902bdeef?page=25"> 25 Sikre din kunde- data Tilværelsen vå</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 26" href="http://viewer.zmags.com/publication/902bdeef?page=26"> 26 </a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 27" href="http://viewer.zmags.com/publication/902bdeef?page=27"> 27 Digital utvikling forandrer forretningsmodel</a>
<a title="20160901-NO-Smarter-3-2016-Zmag page 28" href="http://viewer.zmags.com/publication/902bdeef?page=28"> SVERIGE PORTO BETALT PORT PAYÉ SENDER: Post</a>