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&lt;br /&gt; &lt;br /&gt; &lt;br /&gt; Volume 9 Number 3&lt;br /&gt; (Issue # 35)&lt;br /&gt; &lt;br /&gt; Philip B. Fitzell&lt;br /&gt; Publisher/Editor&lt;br /&gt; William F. Fitzell&lt;br /&gt; Co-Publisher/Business Manager&lt;br /&gt; Mark Konick&lt;br /&gt; Associate Editor (Paris)&lt;br /&gt; Penelope Post&lt;br /&gt; Assistant Editor&lt;br /&gt; Joan Cassady&lt;br /&gt; Editorial Assistant&lt;br /&gt; &lt;br /&gt; EXCLUSIVE BRANDS&trade; Magazine&lt;br /&gt; (ISSN # 1096-0252) is published four&lt;br /&gt; times a year on a quarterly basis.&lt;br /&gt; Subscription rate is $50 (U.S.) per&lt;br /&gt; year. Single issue price is $15.&lt;br /&gt; EXCLUSIVE BRANDS&trade; Magazine&lt;br /&gt; is published by:&lt;br /&gt; EXCLUSIVE BRANDS LLC&lt;br /&gt; P.O. Box 1789&lt;br /&gt; New York, NY 10156&lt;br /&gt; Exclusive Brands LLC &copy; 2010&lt;br /&gt; __________________________&lt;br /&gt; Visit our website (www.pl-eb.com)&lt;br /&gt; for news about <a title="Issue35.pdf page 1" href="http://viewer.zmags.com/publication/945cc42a?page=1"></a> <a title="Issue35.pdf page 2" href="http://viewer.zmags.com/publication/945cc42a?page=2"></a> <a title="Issue35.pdf page 3" href="http://viewer.zmags.com/publication/945cc42a?page=3">Volume 9 Number 3(Issue # 35)Philip B. Fitzel</a> Volume 9 Number 3(Issue # 35)Philip B. Fitzel<a title="Issue35.pdf page 4" href="http://viewer.zmags.com/publication/945cc42a?page=4">EDITORIALWe're Scared, Too!In our cover story</a> EDITORIALWe're Scared, Too!In our cover story<a title="Issue35.pdf page 5" href="http://viewer.zmags.com/publication/945cc42a?page=5">COVER STORY&quot;More than 4 billion people&ndash;over half</a> COVER STORY&quot;More than 4 billion people&ndash;over half<a title="Issue35.pdf page 6" href="http://viewer.zmags.com/publication/945cc42a?page=6">Sprint smart phones. The industry hasbeen waitin</a> Sprint smart phones. The industry hasbeen waitin<a title="Issue35.pdf page 7" href="http://viewer.zmags.com/publication/945cc42a?page=7"></a> <a title="Issue35.pdf page 8" href="http://viewer.zmags.com/publication/945cc42a?page=8">It's become a race with Apple'siPhone and Google</a> It's become a race with Apple'siPhone and Google<a title="Issue35.pdf page 9" href="http://viewer.zmags.com/publication/945cc42a?page=9">~ Throughout 2009 and into this year,more softwa</a> ~ Throughout 2009 and into this year,more softwa<a title="Issue35.pdf page 10" href="http://viewer.zmags.com/publication/945cc42a?page=10">hints&quot; services in the same retail loca-tion in </a> hints&quot; services in the same retail loca-tion in <a title="Issue35.pdf page 11" href="http://viewer.zmags.com/publication/945cc42a?page=11"> Scanning Barcodes with a Mobile Camerafo</a> Scanning Barcodes with a Mobile Camerafo<a title="Issue35.pdf page 12" href="http://viewer.zmags.com/publication/945cc42a?page=12">window shoppers can photo-scan thecodes with the</a> window shoppers can photo-scan thecodes with the<a title="Issue35.pdf page 13" href="http://viewer.zmags.com/publication/945cc42a?page=13">Shopping at a Click and `Bricks &amp; Mortar' StoreY</a> Shopping at a Click and `Bricks &amp; Mortar' StoreY<a title="Issue35.pdf page 14" href="http://viewer.zmags.com/publication/945cc42a?page=14"> A Private Label Solution for Digital and Mobi</a> A Private Label Solution for Digital and Mobi<a title="Issue35.pdf page 15" href="http://viewer.zmags.com/publication/945cc42a?page=15">_________________________________________________</a> _________________________________________________<a title="Issue35.pdf page 16" href="http://viewer.zmags.com/publication/945cc42a?page=16">mobile phone. Offers are aggregatedand presented</a> mobile phone. Offers are aggregatedand presented<a title="Issue35.pdf page 17" href="http://viewer.zmags.com/publication/945cc42a?page=17"></a> <a title="Issue35.pdf page 18" href="http://viewer.zmags.com/publication/945cc42a?page=18">Apps Help Save a Retailer's Sale &amp; Open a Custome</a> Apps Help Save a Retailer's Sale &amp; Open a Custome<a title="Issue35.pdf page 19" href="http://viewer.zmags.com/publication/945cc42a?page=19">accessory. Users also can review and in</a> accessory. Users also can review and in<a title="Issue35.pdf page 20" href="http://viewer.zmags.com/publication/945cc42a?page=20">In Tribute to Don Watt (1936-2009) </a> In Tribute to Don Watt (1936-2009) <a title="Issue35.pdf page 21" href="http://viewer.zmags.com/publication/945cc42a?page=21">brand packaging.&quot; (&quot;Private LabelMarketing in th</a> brand packaging.&quot; (&quot;Private LabelMarketing in th<a title="Issue35.pdf page 22" href="http://viewer.zmags.com/publication/945cc42a?page=22">Loblaw subsequently licensedPresident's Choice p</a> Loblaw subsequently licensedPresident's Choice p<a title="Issue35.pdf page 23" href="http://viewer.zmags.com/publication/945cc42a?page=23">Our Table of Contents in the 2010 Exclusive Brand</a> Our Table of Contents in the 2010 Exclusive Brand<a title="Issue35.pdf page 24" href="http://viewer.zmags.com/publication/945cc42a?page=24"></a>