MSR 01 2017 (January)

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Developed in collaboration with C. Bechstein, the Celviano Grand Hybrid Pianos include an authentic grand piano action in an instrument the size of an upright. Featuring full-length Austrian Spruce keys, plus recreations of three of the world's finest grand pianos, the Grand Hybrid Pianos achieve an unprecedented level of realism. Casio's new hammer mechanism accurately Casio thanks our Celviano dealers for sharing reproduces the motion of a hammer found in the success of the Grand Hybrid. on an accoustic grand piano. NAMM – 3RD FLOOR LOUNGE 88, BOOTH 388 WWW.CASIOMUSICGEAR.COM/GRANDHYBRID NAMM SHOW ISSUE NAMM SHOW ISSUE NAMM SHOW ISSUE NAMM SHOW ISSUE NAMM SHOW ISSUE THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS Developed in collaboration with C. Bechstein, the</a> <a title="MSR 01 2017 (January) page 2" href="http://viewer.zmags.com/publication/948bf239?page=2"> NAMM SHOW ISSUE NAMM SHOW ISSUE NAMM SHOW ISSUE</a> <a title="MSR 01 2017 (January) page 3" href="http://viewer.zmags.com/publication/948bf239?page=3"> </a> <a title="MSR 01 2017 (January) page 4" href="http://viewer.zmags.com/publication/948bf239?page=4"> KMC Music Expands, Strengthens Its MI Efforts </a> <a title="MSR 01 2017 (January) page 5" href="http://viewer.zmags.com/publication/948bf239?page=5"> VOLUME 34 NO.1 50 28 Features </a> <a title="MSR 01 2017 (January) page 6" href="http://viewer.zmags.com/publication/948bf239?page=6"> SELLING MADE EASY LEARN HOW</a> <a title="MSR 01 2017 (January) page 7" href="http://viewer.zmags.com/publication/948bf239?page=7"> EDITORIAL Rich With Talent Attending the NAMM</a> <a title="MSR 01 2017 (January) page 8" href="http://viewer.zmags.com/publication/948bf239?page=8"> </a> <a title="MSR 01 2017 (January) page 9" href="http://viewer.zmags.com/publication/948bf239?page=9"> L ATEST Bob Taylor NAMM </a> <a title="MSR 01 2017 (January) page 10" href="http://viewer.zmags.com/publication/948bf239?page=10"> SCAN. SYNC. PLAY!™ New from Audix</a> <a title="MSR 01 2017 (January) page 11" href="http://viewer.zmags.com/publication/948bf239?page=11"> L ATEST Photo courtesy Cory Hall. Cassadee Pope</a> <a title="MSR 01 2017 (January) page 12" href="http://viewer.zmags.com/publication/948bf239?page=12"> Grrrls Make Noise Check Us Out At Booth# 5740 </a> <a title="MSR 01 2017 (January) page 13" href="http://viewer.zmags.com/publication/948bf239?page=13"> L ATEST A look at, and inside</a> <a title="MSR 01 2017 (January) page 14" href="http://viewer.zmags.com/publication/948bf239?page=14"> Musical Trends Fuel Five-Year Analog Synthesizer </a> <a title="MSR 01 2017 (January) page 15" href="http://viewer.zmags.com/publication/948bf239?page=15"> ADVERTORIAL • JANUARY 2017 • NAMM.ORG Note From </a> <a title="MSR 01 2017 (January) page 16" href="http://viewer.zmags.com/publication/948bf239?page=16"> Through the support of NAMM members, we’re able t</a> <a title="MSR 01 2017 (January) page 17" href="http://viewer.zmags.com/publication/948bf239?page=17"> L ATEST NAMM Foundation, Lennon Bus Annou</a> <a title="MSR 01 2017 (January) page 18" href="http://viewer.zmags.com/publication/948bf239?page=18"> Shure Earns ‘Company Of The Year’ Honors Base</a> <a title="MSR 01 2017 (January) page 19" href="http://viewer.zmags.com/publication/948bf239?page=19"> ATEST One Control Appoints SFM MI For Distribu</a> <a title="MSR 01 2017 (January) page 20" href="http://viewer.zmags.com/publication/948bf239?page=20"> LATEST Washburn Guitars Celebrates 134 Years </a> <a title="MSR 01 2017 (January) page 21" href="http://viewer.zmags.com/publication/948bf239?page=21"> EOPLE P Hail To The Chief The Focusrite Group</a> <a title="MSR 01 2017 (January) page 22" href="http://viewer.zmags.com/publication/948bf239?page=22"> </a> <a title="MSR 01 2017 (January) page 23" href="http://viewer.zmags.com/publication/948bf239?page=23"> EOPLE P Powerful Promotions QSC has promoted </a> <a title="MSR 01 2017 (January) page 24" href="http://viewer.zmags.com/publication/948bf239?page=24"> </a> <a title="MSR 01 2017 (January) page 25" href="http://viewer.zmags.com/publication/948bf239?page=25"> P RODUCTS Wail Like Wynton Over view</a> <a title="MSR 01 2017 (January) page 26" href="http://viewer.zmags.com/publication/948bf239?page=26"> Analog Drive Ultimate distortion, times eight An</a> <a title="MSR 01 2017 (January) page 27" href="http://viewer.zmags.com/publication/948bf239?page=27"> Hot Licks’ Sixth Annual Drum Recital Is A Big Hit</a> <a title="MSR 01 2017 (January) page 28" href="http://viewer.zmags.com/publication/948bf239?page=28"> Working forward to payment solutions that hit all</a> <a title="MSR 01 2017 (January) page 29" href="http://viewer.zmags.com/publication/948bf239?page=29"> LIKE DIAMONDS IN THE SKY: MI MANUFACTURERS BRING </a> <a title="MSR 01 2017 (January) page 30" href="http://viewer.zmags.com/publication/948bf239?page=30"> </a> <a title="MSR 01 2017 (January) page 31" href="http://viewer.zmags.com/publication/948bf239?page=31"> Head Above The Rest D’Addario’s Evans Drumhea</a> <a title="MSR 01 2017 (January) page 32" href="http://viewer.zmags.com/publication/948bf239?page=32"> INSPIRED BY THE MOUNTAINS </a> <a title="MSR 01 2017 (January) page 33" href="http://viewer.zmags.com/publication/948bf239?page=33"> A Perfect 4.0 On-Stage’s super-stable GPA1003</a> <a title="MSR 01 2017 (January) page 34" href="http://viewer.zmags.com/publication/948bf239?page=34"> Scintillating Software eMedia Music Corp. has sta</a> <a title="MSR 01 2017 (January) page 35" href="http://viewer.zmags.com/publication/948bf239?page=35"> Handcrafted Wonders Handcrafted at every </a> <a title="MSR 01 2017 (January) page 36" href="http://viewer.zmags.com/publication/948bf239?page=36"> </a> <a title="MSR 01 2017 (January) page 37" href="http://viewer.zmags.com/publication/948bf239?page=37"> Pure Magnetism Celestion’s FTX Series of co</a> <a title="MSR 01 2017 (January) page 38" href="http://viewer.zmags.com/publication/948bf239?page=38"> Different Drum Can’t ﬁnd a perfect-ﬁtting dru</a> <a title="MSR 01 2017 (January) page 39" href="http://viewer.zmags.com/publication/948bf239?page=39"> Wail Watching Mic’d Up Electro-Harmonix’s Waile</a> <a title="MSR 01 2017 (January) page 40" href="http://viewer.zmags.com/publication/948bf239?page=40"> Let’s Get Real Hal Leonard expands its intera</a> <a title="MSR 01 2017 (January) page 41" href="http://viewer.zmags.com/publication/948bf239?page=41"> There Can Only Be ‘1’ VocoPro has announced</a> <a title="MSR 01 2017 (January) page 42" href="http://viewer.zmags.com/publication/948bf239?page=42"> All About That Bass Trace Elliot has introduc</a> <a title="MSR 01 2017 (January) page 43" href="http://viewer.zmags.com/publication/948bf239?page=43"> It’s A Twister Jensen is highlighting the lat</a> <a title="MSR 01 2017 (January) page 44" href="http://viewer.zmags.com/publication/948bf239?page=44"> Getting Amped Lars & Ivan has debuted eight pro</a> <a title="MSR 01 2017 (January) page 45" href="http://viewer.zmags.com/publication/948bf239?page=45"> Goliath Wins Goliath is the result of Antelop</a> <a title="MSR 01 2017 (January) page 46" href="http://viewer.zmags.com/publication/948bf239?page=46"> Wrapped In Ribbons AEA Ribbon Mics and Preamps </a> <a title="MSR 01 2017 (January) page 47" href="http://viewer.zmags.com/publication/948bf239?page=47"> Name That Tune Back from the golden age of lap </a> <a title="MSR 01 2017 (January) page 48" href="http://viewer.zmags.com/publication/948bf239?page=48"> Analog Is Awesome Elektron’s latest analog ef</a> <a title="MSR 01 2017 (January) page 49" href="http://viewer.zmags.com/publication/948bf239?page=49"> Trust But Veritas Veritas Instrument Rental (V</a> <a title="MSR 01 2017 (January) page 50" href="http://viewer.zmags.com/publication/948bf239?page=50"> Killer ‘B’ B&C Speakers’ MBX Series, available in</a> <a title="MSR 01 2017 (January) page 51" href="http://viewer.zmags.com/publication/948bf239?page=51"> The New Standard Fano Guitars has released the ne</a> <a title="MSR 01 2017 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Reverb.com’s executive team shares the creativity</a> <a title="MSR 01 2017 (January) page 59" href="http://viewer.zmags.com/publication/948bf239?page=59"> tical market-focused environment, everyone on the</a> <a title="MSR 01 2017 (January) page 60" href="http://viewer.zmags.com/publication/948bf239?page=60"> to new and unique brands, such as Reverend Guitar</a> <a title="MSR 01 2017 (January) page 61" href="http://viewer.zmags.com/publication/948bf239?page=61"> FIVE MINUTES WITH LARRY MORTON PR</a> <a title="MSR 01 2017 (January) page 62" href="http://viewer.zmags.com/publication/948bf239?page=62"> Hal Leonard’s team is passionate, capable and com</a> <a title="MSR 01 2017 (January) page 63" href="http://viewer.zmags.com/publication/948bf239?page=63"> gave me the opportunity to learn from Ikutaro Kak</a> <a title="MSR 01 2017 (January) page 64" href="http://viewer.zmags.com/publication/948bf239?page=64"> </a> <a title="MSR 01 2017 (January) page 65" 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