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<br /> Understand Unit Amenities to Increase Bottom Line x Increase Productivity x Use Email More Effectively<br /> PACE Spotlight: Cedar Ridge x Learn How to Learn New Skills<br /> www.pma-dc.org • www.bestapartmentsindc.com<br /> THE PROPERTY MANAGEMENT STAFFING SPECIALISTS<br /> www.InterSolutionsInc.com<br /> PMA’s 2018<br /> Platinum Sponsors<br /> 2 www.pma-dc.org www.bestapartmentsindc.com<br /> PRESIDENT’S MESSAGE<br /> A Magical Evening<br /> Peter Pollak<br /> The August Social Committee never fails to deliver an<br /> exceptional event. This year, under the leadership of<br /> Co-Chairs Adam Yager (Blue Thunder Promotions) and<br /> Henry Walker (InterSolutions, LLC), the Committee put<br /> on a show – a magic show to be exact. Roving magicians<br /> and a fortune teller entertained nearly 600 PMA<a title="BulletinSeptember2018 page 1" href="http://viewer.zmags.com/publication/9500a03d?page=1"> Understand Unit Amenities to Increase Bottom Line</a> <a title="BulletinSeptember2018 page 2" href="http://viewer.zmags.com/publication/9500a03d?page=2"> THE PROPERTY MANAGEMENT STAFFING SPECIALISTS www</a> <a title="BulletinSeptember2018 page 3" href="http://viewer.zmags.com/publication/9500a03d?page=3"> PRESIDENT’S MESSAGE A Magical Evening Peter </a> <a title="BulletinSeptember2018 page 4" href="http://viewer.zmags.com/publication/9500a03d?page=4"> PMA Calendar Volunteer Opportunity - Career Day</a> <a title="BulletinSeptember2018 page 5" href="http://viewer.zmags.com/publication/9500a03d?page=5"> The Buzz Amenities: The Misunderstood Revenue Dri</a> <a title="BulletinSeptember2018 page 6" href="http://viewer.zmags.com/publication/9500a03d?page=6"> September General Membership Meeting - Good Is th</a> <a title="BulletinSeptember2018 page 7" href="http://viewer.zmags.com/publication/9500a03d?page=7"> Afdhel has been a speaker at the Cannes Lions, SX</a> <a title="BulletinSeptember2018 page 8" href="http://viewer.zmags.com/publication/9500a03d?page=8"> Amenities: The Misunderstood Revenue Driver By Ev</a> <a title="BulletinSeptember2018 page 9" href="http://viewer.zmags.com/publication/9500a03d?page=9"> identical unit with a $50 wood flooring amenity t</a> <a title="BulletinSeptember2018 page 10" href="http://viewer.zmags.com/publication/9500a03d?page=10"> What Is Your Unique Leasing Proposition? When </a> <a title="BulletinSeptember2018 page 11" href="http://viewer.zmags.com/publication/9500a03d?page=11"> Smarter Is as Smarter Does In his new book The</a> <a title="BulletinSeptember2018 page 12" href="http://viewer.zmags.com/publication/9500a03d?page=12"> The Commercial and Multifamily Property Managemen</a> <a title="BulletinSeptember2018 page 13" href="http://viewer.zmags.com/publication/9500a03d?page=13"> • Lease Administrators • Administrative Assis</a> <a title="BulletinSeptember2018 page 14" href="http://viewer.zmags.com/publication/9500a03d?page=14"> Winning the Zero Moment of Truth Understanding</a> <a title="BulletinSeptember2018 page 15" href="http://viewer.zmags.com/publication/9500a03d?page=15"> In today’s competitive marketplace, to win the Ze</a> <a title="BulletinSeptember2018 page 16" href="http://viewer.zmags.com/publication/9500a03d?page=16"> Marketing and Advertising Excellence Awards Honor</a> <a title="BulletinSeptember2018 page 17" href="http://viewer.zmags.com/publication/9500a03d?page=17"> In-House: Materials developed by a company’s inte</a> <a title="BulletinSeptember2018 page 18" href="http://viewer.zmags.com/publication/9500a03d?page=18"> PROPERTY MANAGER SOLUTIONS FIND A TRUSTED P</a> <a title="BulletinSeptember2018 page 19" href="http://viewer.zmags.com/publication/9500a03d?page=19"> Tom’s Blog Living in the Past Does Not Bode Well </a> <a title="BulletinSeptember2018 page 20" href="http://viewer.zmags.com/publication/9500a03d?page=20"> Stunning Email Stats Whether you represent a p</a> <a title="BulletinSeptember2018 page 21" href="http://viewer.zmags.com/publication/9500a03d?page=21"> The most ineffective words to use are in your sub</a> <a title="BulletinSeptember2018 page 22" href="http://viewer.zmags.com/publication/9500a03d?page=22"> PMA’s August Social Magic Once again, the high</a> <a title="BulletinSeptember2018 page 23" href="http://viewer.zmags.com/publication/9500a03d?page=23"> Silent Auction Raises more than $6,000 for Commun</a> <a title="BulletinSeptember2018 page 24" href="http://viewer.zmags.com/publication/9500a03d?page=24"> August Photo Gallery August Social photos courtes</a> <a title="BulletinSeptember2018 page 25" href="http://viewer.zmags.com/publication/9500a03d?page=25"> The Community Service Committee’s Silent Aucition</a> <a title="BulletinSeptember2018 page 26" href="http://viewer.zmags.com/publication/9500a03d?page=26"> Gia Del Prince and Kevin Keens (Career Strategies</a> <a title="BulletinSeptember2018 page 27" href="http://viewer.zmags.com/publication/9500a03d?page=27"> Operations Corner Annual Maintenance Summit and M</a> <a title="BulletinSeptember2018 page 28" href="http://viewer.zmags.com/publication/9500a03d?page=28"> How Maintenance Can Improve the Resident Experien</a> <a title="BulletinSeptember2018 page 29" href="http://viewer.zmags.com/publication/9500a03d?page=29"> Maintaining Electrical Equipment and Systems 10 –</a> <a title="BulletinSeptember2018 page 30" href="http://viewer.zmags.com/publication/9500a03d?page=30"> Is Sustainability an Expectation? Are green fe</a> <a title="BulletinSeptember2018 page 31" href="http://viewer.zmags.com/publication/9500a03d?page=31"> PACE AWARDS SPOTLIGHT VIRGINIA AFFORDABLE COMMUNI</a> <a title="BulletinSeptember2018 page 32" href="http://viewer.zmags.com/publication/9500a03d?page=32"> </a> <a title="BulletinSeptember2018 page 33" href="http://viewer.zmags.com/publication/9500a03d?page=33"> the garden center to prevent birds from entering </a> <a title="BulletinSeptember2018 page 34" href="http://viewer.zmags.com/publication/9500a03d?page=34"> 2018 PACE Awards Ceremony and Sponsorship Opportu</a> <a title="BulletinSeptember2018 page 35" href="http://viewer.zmags.com/publication/9500a03d?page=35"> • Company name and/or logo included in all PACE</a> <a title="BulletinSeptember2018 page 36" href="http://viewer.zmags.com/publication/9500a03d?page=36"> Increase Your Productivity How many times afte</a> <a title="BulletinSeptember2018 page 37" href="http://viewer.zmags.com/publication/9500a03d?page=37"> 10"h x AD SIZE: 7.5"w AD FOR P.C. RICHARD BUILDER</a> <a title="BulletinSeptember2018 page 38" href="http://viewer.zmags.com/publication/9500a03d?page=38"> 2018 Holiday Ball - Winter Wonderland Celebrat</a> <a title="BulletinSeptember2018 page 39" href="http://viewer.zmags.com/publication/9500a03d?page=39"> Bar Sponsor $4,000 (Four available) • Compan</a> <a title="BulletinSeptember2018 page 40" href="http://viewer.zmags.com/publication/9500a03d?page=40"> Committee Corner The following is a short recap o</a> <a title="BulletinSeptember2018 page 41" href="http://viewer.zmags.com/publication/9500a03d?page=41"> August Social Committee The 2018 August Social wa</a> <a title="BulletinSeptember2018 page 42" href="http://viewer.zmags.com/publication/9500a03d?page=42"> Marketing Council The Council is processing Leasi</a> <a title="BulletinSeptember2018 page 43" href="http://viewer.zmags.com/publication/9500a03d?page=43"> Community Service Committee The Committee secured</a> <a title="BulletinSeptember2018 page 44" href="http://viewer.zmags.com/publication/9500a03d?page=44"> Old Dogs Learning New Tricks Learning new thin</a> <a title="BulletinSeptember2018 page 45" href="http://viewer.zmags.com/publication/9500a03d?page=45"> PMA’s 2018 Five-Star Sponsors </a>