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<br /> WELCOME TO THE<br /> APRIL ISSUE<br /> OF GOLF RETAILING<br /> ENSURE YOU RECEIVE YOUR<br /> OWN FREE MONTHLY COPY<br /> CLICK HERE TO REGISTER<br /> April 2017 www.golfretailing.com<br /> GOLFRETAILING<br /> The AWARD WINNING magazine for the golf retail sector - incorporating <br /> Unleash Lynx's Black Cat Power <br /> Lynx unveils new TV advert to herald new driver<br /> A BIG<br /> THANK YOU<br /> TO OUR EXTENDED<br /> OF RETAIL PARTNERS<br /> #1<br /> SELLING METALWOOD BRAND<br /> #1 #1 #1 #1<br /> SELLING DRIVER SELLING FAIRWAY SELLING HYBRID SELLING IRONS<br /> SALES UP OVER<br /> 65% CLUB<br /> SALES<br /> (ON PRIOR YEAR) SELLING<br /> PRICES<br /> RETAIL<br /> MARGINS<br /> *GOLFDATATECH UK RETAIL AUDIT, ON/OFF COURSE COMBINED UNIT SHARE, FEBRUARY 2<a title="GR April PS3 digi page 1" href="http://viewer.zmags.com/publication/9c96f0b9?page=1"> WELCOME TO THE APRIL ISSUE OF GOLF RET</a> <a title="GR April PS3 digi page 2" href="http://viewer.zmags.com/publication/9c96f0b9?page=2"> April 2017 </a> <a title="GR April PS3 digi page 3" href="http://viewer.zmags.com/publication/9c96f0b9?page=3"> A BIG THANK YOU TO OUR EXTENDED </a> <a title="GR April PS3 digi page 4" href="http://viewer.zmags.com/publication/9c96f0b9?page=4"> FROM THE EDITOR T he Masters brings with it excit</a> <a title="GR April PS3 digi page 5" href="http://viewer.zmags.com/publication/9c96f0b9?page=5"> </a> <a title="GR April PS3 digi page 6" href="http://viewer.zmags.com/publication/9c96f0b9?page=6"> </a> <a title="GR April PS3 digi page 7" href="http://viewer.zmags.com/publication/9c96f0b9?page=7"> 8 NEWS Champions and grassroots hero</a> <a title="GR April PS3 digi page 8" href="http://viewer.zmags.com/publication/9c96f0b9?page=8"> NEWS 9 Stewart Golf buys new £1m factory P remiu</a> <a title="GR April PS3 digi page 9" href="http://viewer.zmags.com/publication/9c96f0b9?page=9"> 10 NEWS International success for Stuburt </a> <a title="GR April PS3 digi page 10" href="http://viewer.zmags.com/publication/9c96f0b9?page=10"> Motocaddy S7 REMOTE gets new upgrade M trolley an</a> <a title="GR April PS3 digi page 11" href="http://viewer.zmags.com/publication/9c96f0b9?page=11"> 12 NEWS New director of golf at The Belfry T Ree</a> <a title="GR April PS3 digi page 12" href="http://viewer.zmags.com/publication/9c96f0b9?page=12"> Introducing GCQuad The World’s First Quadra</a> <a title="GR April PS3 digi page 13" href="http://viewer.zmags.com/publication/9c96f0b9?page=13"> 14 ADVERTORIAL Motocaddy maps out the future for</a> <a title="GR April PS3 digi page 14" href="http://viewer.zmags.com/publication/9c96f0b9?page=14"> ADVERTORIAL 15 Rental boom Since Motocaddy began </a> <a title="GR April PS3 digi page 15" href="http://viewer.zmags.com/publication/9c96f0b9?page=15"> 16 NEWS Glendale Golf launches new era of golf m</a> <a title="GR April PS3 digi page 16" href="http://viewer.zmags.com/publication/9c96f0b9?page=16"> Club Fitting, Tuition and Play FOR ALL GOLF PROFE</a> <a title="GR April PS3 digi page 17" href="http://viewer.zmags.com/publication/9c96f0b9?page=17"> 18 NEWS Winners unveiled at 59c</a> <a title="GR April PS3 digi page 18" href="http://viewer.zmags.com/publication/9c96f0b9?page=18"> Nick Taylor from Louth Golf Club, winner of the G</a> <a title="GR April PS3 digi page 19" href="http://viewer.zmags.com/publication/9c96f0b9?page=19"> 20 NEWS The Shire London welcomes Thomas Bjørn a</a> <a title="GR April PS3 digi page 20" href="http://viewer.zmags.com/publication/9c96f0b9?page=20"> NEWS 21           </a> <a title="GR April PS3 digi page 21" href="http://viewer.zmags.com/publication/9c96f0b9?page=21"> 22 NEWS New Pro X2 launched by Bushnell Golf B u</a> <a title="GR April PS3 digi page 22" href="http://viewer.zmags.com/publication/9c96f0b9?page=22"> NEWS 23 England Golf Partnership work to be taken</a> <a title="GR April PS3 digi page 23" href="http://viewer.zmags.com/publication/9c96f0b9?page=23"> </a> <a title="GR April PS3 digi page 24" href="http://viewer.zmags.com/publication/9c96f0b9?page=24"> </a> <a title="GR April PS3 digi page 25" href="http://viewer.zmags.com/publication/9c96f0b9?page=25"> 26 GR INSIGHT Mirroring Mindset When coaching a</a> <a title="GR April PS3 digi page 26" href="http://viewer.zmags.com/publication/9c96f0b9?page=26"> EXCLUSIVE SKYCADDIE ACCURACY </a> <a title="GR April PS3 digi page 27" href="http://viewer.zmags.com/publication/9c96f0b9?page=27"> 28 THE BIG INTERVIEW Obsessing over service Wit</a> <a title="GR April PS3 digi page 28" href="http://viewer.zmags.com/publication/9c96f0b9?page=28"> THE BIG INTERVIEW 29 The brand resigned world num</a> <a title="GR April PS3 digi page 29" href="http://viewer.zmags.com/publication/9c96f0b9?page=29"> Lynx: fit for purpose 30 ADVERTORIAL Few com</a> <a title="GR April PS3 digi page 30" href="http://viewer.zmags.com/publication/9c96f0b9?page=30"> ADVERTORIAL 31 Ladies European Tour and Assistant</a> <a title="GR April PS3 digi page 31" href="http://viewer.zmags.com/publication/9c96f0b9?page=31"> 32 GR INSIGHT Is your club’s website effective?</a> <a title="GR April PS3 digi page 32" href="http://viewer.zmags.com/publication/9c96f0b9?page=32"> </a> <a title="GR April PS3 digi page 33" href="http://viewer.zmags.com/publication/9c96f0b9?page=33"> 34 OFF COURSE REPORT State of the off course ma</a> <a title="GR April PS3 digi page 34" href="http://viewer.zmags.com/publication/9c96f0b9?page=34"> OFF COURSE REPORT 35 Been there, done that John A</a> <a title="GR April PS3 digi page 35" href="http://viewer.zmags.com/publication/9c96f0b9?page=35"> 36 OFF COURSE REPORT Off course leaders The big</a> <a title="GR April PS3 digi page 36" href="http://viewer.zmags.com/publication/9c96f0b9?page=36"> OFF COURSE REPORT 37 accessible, family-friendly</a> <a title="GR April PS3 digi page 37" href="http://viewer.zmags.com/publication/9c96f0b9?page=37"> 38 Spectators can see stars of European tour for</a> <a title="GR April PS3 digi page 38" href="http://viewer.zmags.com/publication/9c96f0b9?page=38"> 39 New appointment at Finca Cortesin F inca Corte</a> <a title="GR April PS3 digi page 39" href="http://viewer.zmags.com/publication/9c96f0b9?page=39"> 40 Apparel across Europe ChervÒ founders, Manfr</a> <a title="GR April PS3 digi page 40" href="http://viewer.zmags.com/publication/9c96f0b9?page=40"> 41 Golf in Portugal heading in right direction Jo</a> <a title="GR April PS3 digi page 41" href="http://viewer.zmags.com/publication/9c96f0b9?page=41"> 42 INDUSTRY FIGURES Great start to the year – lo</a> <a title="GR April PS3 digi page 42" href="http://viewer.zmags.com/publication/9c96f0b9?page=42"> INDUSTRY FIGURES 43 </a> <a title="GR April PS3 digi page 43" href="http://viewer.zmags.com/publication/9c96f0b9?page=43"> 44 WOMEN IN GOLF Who says it’s a man’s world? </a> <a title="GR April PS3 digi page 44" href="http://viewer.zmags.com/publication/9c96f0b9?page=44"> WOMEN IN GOLF 45 </a> <a title="GR April PS3 digi page 45" href="http://viewer.zmags.com/publication/9c96f0b9?page=45"> 46 WOMEN IN GOLF The next generation Charley Hull</a> <a title="GR April PS3 digi page 46" href="http://viewer.zmags.com/publication/9c96f0b9?page=46"> WOMEN IN GOLF 47 Bringing the social element to </a> <a title="GR April PS3 digi page 47" href="http://viewer.zmags.com/publication/9c96f0b9?page=47"> 48 GR INSIGHT No ordinary Mr Jones All golf pros </a> <a title="GR April PS3 digi page 48" href="http://viewer.zmags.com/publication/9c96f0b9?page=48"> </a> <a title="GR April PS3 digi page 49" href="http://viewer.zmags.com/publication/9c96f0b9?page=49"> 50 APPAREL A stich in time can save your bottom </a> <a title="GR April PS3 digi page 50" href="http://viewer.zmags.com/publication/9c96f0b9?page=50"> Dems is the new Rules! The R&A and the USGA has a</a> <a title="GR April PS3 digi page 51" href="http://viewer.zmags.com/publication/9c96f0b9?page=51"> 52 COMPANY FOCUS Success distributed evenly Gol</a> <a title="GR April PS3 digi page 52" href="http://viewer.zmags.com/publication/9c96f0b9?page=52"> COMPANY FOCUS 53 8-9 per cent increase, so we ha</a> <a title="GR April PS3 digi page 53" href="http://viewer.zmags.com/publication/9c96f0b9?page=53"> 54 SALES Golf clubs, driving ranges and high str</a> <a title="GR April PS3 digi page 54" href="http://viewer.zmags.com/publication/9c96f0b9?page=54"> friendly welcome which is enthusiastic and has po</a> <a title="GR April PS3 digi page 55" href="http://viewer.zmags.com/publication/9c96f0b9?page=55"> 56 10 MINUTES WITH Steve Elford, Lynx Golf The</a> <a title="GR April PS3 digi page 56" href="http://viewer.zmags.com/publication/9c96f0b9?page=56"> </a> <a title="GR April PS3 digi page 57" href="http://viewer.zmags.com/publication/9c96f0b9?page=57"> Turn trade-ins and unsold stock into cash The G</a>