<br />
<br />
Table of Contents <br />
<br />
To Our Fellow Shareholders <br />
Board of Directors and Executive Officers <br />
5‐Year Total Shareholder Return <br />
Form 10‐K <br />
Part I <br />
Item 1. Business <br />
Item 1A. Risk Factors <br />
Item 1B. Unresolved Staff Comments <br />
Item 2. Properties <br />
Item 3. Legal Proceedings <br />
Item 4. Mine Safety Disclosures <br />
<br />
Part II <br />
Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities <br />
Item 6. Selected Financial Data <br />
Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations <br />
Item 7A. Quantitative and Qualitative Disclosures About Market Risk <br />
Item 8. Financial Statements and Supplementary Data <br />
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure <br />
Item 9A. Controls and Procedures <br />
Item 9B<a title="HAS-20120329-AR-EJK.pdf page 1" href="http://viewer.zmags.com/publication/9ca3a97d?page=1"> </a>
<a title="HAS-20120329-AR-EJK.pdf page 2" href="http://viewer.zmags.com/publication/9ca3a97d?page=2"> Table of Contents To Our Fellow Shareholders</a>
<a title="HAS-20120329-AR-EJK.pdf page 3" href="http://viewer.zmags.com/publication/9ca3a97d?page=3"> annual report 2011 To Our F</a>
<a title="HAS-20120329-AR-EJK.pdf page 4" href="http://viewer.zmags.com/publication/9ca3a97d?page=4"> annual report 2011 and last</a>
<a title="HAS-20120329-AR-EJK.pdf page 5" href="http://viewer.zmags.com/publication/9ca3a97d?page=5"> annual report 2011 (massive</a>
<a title="HAS-20120329-AR-EJK.pdf page 6" href="http://viewer.zmags.com/publication/9ca3a97d?page=6"> annual report 2011 T</a>
<a title="HAS-20120329-AR-EJK.pdf page 7" href="http://viewer.zmags.com/publication/9ca3a97d?page=7"> Board of Directors Alfred J. Verrecchia Chairm</a>
<a title="HAS-20120329-AR-EJK.pdf page 8" href="http://viewer.zmags.com/publication/9ca3a97d?page=8"> 5-Year Total Shareholder Return Hasbro vs. S&P 50</a>
<a title="HAS-20120329-AR-EJK.pdf page 9" href="http://viewer.zmags.com/publication/9ca3a97d?page=9"> UNITED STATES SECURITIES AND EXCHANG</a>
<a title="HAS-20120329-AR-EJK.pdf page 10" href="http://viewer.zmags.com/publication/9ca3a97d?page=10"> HASBRO, INC. Table of Contents Page </a>
<a title="HAS-20120329-AR-EJK.pdf page 11" href="http://viewer.zmags.com/publication/9ca3a97d?page=11"> From time to time, including in this Ann</a>
<a title="HAS-20120329-AR-EJK.pdf page 12" href="http://viewer.zmags.com/publication/9ca3a97d?page=12"> distributes television programming to Hub Televis</a>
<a title="HAS-20120329-AR-EJK.pdf page 13" href="http://viewer.zmags.com/publication/9ca3a97d?page=13"> In our girls' toys category, we seek to </a>
<a title="HAS-20120329-AR-EJK.pdf page 14" href="http://viewer.zmags.com/publication/9ca3a97d?page=14"> marketplace insights and leveraging opportunistic</a>
<a title="HAS-20120329-AR-EJK.pdf page 15" href="http://viewer.zmags.com/publication/9ca3a97d?page=15"> increased product sales, royalty revenues, and ov</a>
<a title="HAS-20120329-AR-EJK.pdf page 16" href="http://viewer.zmags.com/publication/9ca3a97d?page=16"> prior to shipment and, as such, the Company does </a>
<a title="HAS-20120329-AR-EJK.pdf page 17" href="http://viewer.zmags.com/publication/9ca3a97d?page=17"> customers, there has been significant consolidati</a>
<a title="HAS-20120329-AR-EJK.pdf page 18" href="http://viewer.zmags.com/publication/9ca3a97d?page=18"> in China, such as higher Chinese labor costs or a</a>
<a title="HAS-20120329-AR-EJK.pdf page 19" href="http://viewer.zmags.com/publication/9ca3a97d?page=19"> Consumer product safety laws also exist </a>
<a title="HAS-20120329-AR-EJK.pdf page 20" href="http://viewer.zmags.com/publication/9ca3a97d?page=20"> (6) Mr. Frascotti joined the Company in January 2</a>
<a title="HAS-20120329-AR-EJK.pdf page 21" href="http://viewer.zmags.com/publication/9ca3a97d?page=21"> children's and families' interest and acceptance,</a>
<a title="HAS-20120329-AR-EJK.pdf page 22" href="http://viewer.zmags.com/publication/9ca3a97d?page=22"> The children's and family entertainment industry </a>
<a title="HAS-20120329-AR-EJK.pdf page 23" href="http://viewer.zmags.com/publication/9ca3a97d?page=23"> In 2009 we entered into a joint venture </a>
<a title="HAS-20120329-AR-EJK.pdf page 24" href="http://viewer.zmags.com/publication/9ca3a97d?page=24"> Other economic and public health conditions in th</a>
<a title="HAS-20120329-AR-EJK.pdf page 25" href="http://viewer.zmags.com/publication/9ca3a97d?page=25"> · Difficulties understanding the retail climate,</a>
<a title="HAS-20120329-AR-EJK.pdf page 26" href="http://viewer.zmags.com/publication/9ca3a97d?page=26"> We anticipate that the shorter theatrica</a>
<a title="HAS-20120329-AR-EJK.pdf page 27" href="http://viewer.zmags.com/publication/9ca3a97d?page=27"> our products or the resources they devote to prom</a>
<a title="HAS-20120329-AR-EJK.pdf page 28" href="http://viewer.zmags.com/publication/9ca3a97d?page=28"> Greater than expected costs or difficulties assoc</a>
<a title="HAS-20120329-AR-EJK.pdf page 29" href="http://viewer.zmags.com/publication/9ca3a97d?page=29"> We rely on external financing, including our cred</a>
<a title="HAS-20120329-AR-EJK.pdf page 30" href="http://viewer.zmags.com/publication/9ca3a97d?page=30"> recalls or may voluntarily conduct a product reca</a>
<a title="HAS-20120329-AR-EJK.pdf page 31" href="http://viewer.zmags.com/publication/9ca3a97d?page=31"> realization. In other cases, we acquire companies</a>
<a title="HAS-20120329-AR-EJK.pdf page 32" href="http://viewer.zmags.com/publication/9ca3a97d?page=32"> Item 1B. Unresolved Staff Comments. None. Item </a>
<a title="HAS-20120329-AR-EJK.pdf page 33" href="http://viewer.zmags.com/publication/9ca3a97d?page=33"> We are currently party to certain other </a>
<a title="HAS-20120329-AR-EJK.pdf page 34" href="http://viewer.zmags.com/publication/9ca3a97d?page=34"> PART II Item 5. Market for Registrant's Commo</a>
<a title="HAS-20120329-AR-EJK.pdf page 35" href="http://viewer.zmags.com/publication/9ca3a97d?page=35"> On April 19, 2010, the Company announced</a>
<a title="HAS-20120329-AR-EJK.pdf page 36" href="http://viewer.zmags.com/publication/9ca3a97d?page=36"> Item 7. Management's Discussion and Analysis o</a>
<a title="HAS-20120329-AR-EJK.pdf page 37" href="http://viewer.zmags.com/publication/9ca3a97d?page=37"> characters. The third quarter of 2011 commenced t</a>
<a title="HAS-20120329-AR-EJK.pdf page 38" href="http://viewer.zmags.com/publication/9ca3a97d?page=38"> During 2011, the Company established Has</a>
<a title="HAS-20120329-AR-EJK.pdf page 39" href="http://viewer.zmags.com/publication/9ca3a97d?page=39"> Summary The components of the results o</a>
<a title="HAS-20120329-AR-EJK.pdf page 40" href="http://viewer.zmags.com/publication/9ca3a97d?page=40"> The following table presents net revenue</a>
<a title="HAS-20120329-AR-EJK.pdf page 41" href="http://viewer.zmags.com/publication/9ca3a97d?page=41"> category also decreased in 2010 due to decreased </a>
<a title="HAS-20120329-AR-EJK.pdf page 42" href="http://viewer.zmags.com/publication/9ca3a97d?page=42"> LITTLE PONY and LITTLEST PET SHOP products. Presc</a>
<a title="HAS-20120329-AR-EJK.pdf page 43" href="http://viewer.zmags.com/publication/9ca3a97d?page=43"> Cost of sales primarily consists of purc</a>
<a title="HAS-20120329-AR-EJK.pdf page 44" href="http://viewer.zmags.com/publication/9ca3a97d?page=44"> offset by lower stock compensation and bonus prov</a>
<a title="HAS-20120329-AR-EJK.pdf page 45" href="http://viewer.zmags.com/publication/9ca3a97d?page=45"> Liquidity and Capital Resources The Com</a>
<a title="HAS-20120329-AR-EJK.pdf page 46" href="http://viewer.zmags.com/publication/9ca3a97d?page=46"> $364,194 at December 26, 2010 compared to $207,89</a>
<a title="HAS-20120329-AR-EJK.pdf page 47" href="http://viewer.zmags.com/publication/9ca3a97d?page=47"> In January 2011, the Company entered int</a>
<a title="HAS-20120329-AR-EJK.pdf page 48" href="http://viewer.zmags.com/publication/9ca3a97d?page=48"> Including the notes described above, the</a>
<a title="HAS-20120329-AR-EJK.pdf page 49" href="http://viewer.zmags.com/publication/9ca3a97d?page=49"> and revise these estimates at each reporting date</a>
<a title="HAS-20120329-AR-EJK.pdf page 50" href="http://viewer.zmags.com/publication/9ca3a97d?page=50"> appropriate discount rate. The use of different a</a>
<a title="HAS-20120329-AR-EJK.pdf page 51" href="http://viewer.zmags.com/publication/9ca3a97d?page=51"> Income Taxes The Company's annual incom</a>
<a title="HAS-20120329-AR-EJK.pdf page 52" href="http://viewer.zmags.com/publication/9ca3a97d?page=52"> Contractual Obligations and Commercial Commitment</a>
<a title="HAS-20120329-AR-EJK.pdf page 53" href="http://viewer.zmags.com/publication/9ca3a97d?page=53"> To manage this exposure, the Company has</a>
<a title="HAS-20120329-AR-EJK.pdf page 54" href="http://viewer.zmags.com/publication/9ca3a97d?page=54"> Quick response inventory management prac</a>
<a title="HAS-20120329-AR-EJK.pdf page 55" href="http://viewer.zmags.com/publication/9ca3a97d?page=55"> Item 8. Financial Statements and Supplementary</a>
<a title="HAS-20120329-AR-EJK.pdf page 56" href="http://viewer.zmags.com/publication/9ca3a97d?page=56"> HASBRO, INC. AND SUBSIDIARIES Cons</a>
<a title="HAS-20120329-AR-EJK.pdf page 57" href="http://viewer.zmags.com/publication/9ca3a97d?page=57"> HASBRO, INC. AND SUBSIDIARIES Consolidate</a>
<a title="HAS-20120329-AR-EJK.pdf page 58" href="http://viewer.zmags.com/publication/9ca3a97d?page=58"> HASBRO, INC. AND SUBSIDIARIES Consolidated State</a>
<a title="HAS-20120329-AR-EJK.pdf page 59" href="http://viewer.zmags.com/publication/9ca3a97d?page=59"> HASBRO, INC. AND SUBSIDIARIES Consolidated State</a>
<a title="HAS-20120329-AR-EJK.pdf page 60" href="http://viewer.zmags.com/publication/9ca3a97d?page=60"> HASBRO, INC. AND SUBSIDIARIES Note</a>
<a title="HAS-20120329-AR-EJK.pdf page 61" href="http://viewer.zmags.com/publication/9ca3a97d?page=61"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 62" href="http://viewer.zmags.com/publication/9ca3a97d?page=62"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 63" href="http://viewer.zmags.com/publication/9ca3a97d?page=63"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 64" href="http://viewer.zmags.com/publication/9ca3a97d?page=64"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 65" href="http://viewer.zmags.com/publication/9ca3a97d?page=65"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 66" href="http://viewer.zmags.com/publication/9ca3a97d?page=66"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 67" href="http://viewer.zmags.com/publication/9ca3a97d?page=67"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 68" href="http://viewer.zmags.com/publication/9ca3a97d?page=68"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 69" href="http://viewer.zmags.com/publication/9ca3a97d?page=69"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 70" href="http://viewer.zmags.com/publication/9ca3a97d?page=70"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 71" href="http://viewer.zmags.com/publication/9ca3a97d?page=71"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 72" href="http://viewer.zmags.com/publication/9ca3a97d?page=72"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 73" href="http://viewer.zmags.com/publication/9ca3a97d?page=73"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 74" href="http://viewer.zmags.com/publication/9ca3a97d?page=74"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 75" href="http://viewer.zmags.com/publication/9ca3a97d?page=75"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 76" href="http://viewer.zmags.com/publication/9ca3a97d?page=76"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 77" href="http://viewer.zmags.com/publication/9ca3a97d?page=77"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 78" href="http://viewer.zmags.com/publication/9ca3a97d?page=78"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 79" href="http://viewer.zmags.com/publication/9ca3a97d?page=79"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 80" href="http://viewer.zmags.com/publication/9ca3a97d?page=80"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 81" href="http://viewer.zmags.com/publication/9ca3a97d?page=81"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 82" href="http://viewer.zmags.com/publication/9ca3a97d?page=82"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 83" href="http://viewer.zmags.com/publication/9ca3a97d?page=83"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 84" href="http://viewer.zmags.com/publication/9ca3a97d?page=84"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 85" href="http://viewer.zmags.com/publication/9ca3a97d?page=85"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 86" href="http://viewer.zmags.com/publication/9ca3a97d?page=86"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 87" href="http://viewer.zmags.com/publication/9ca3a97d?page=87"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 88" href="http://viewer.zmags.com/publication/9ca3a97d?page=88"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 89" href="http://viewer.zmags.com/publication/9ca3a97d?page=89"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 90" href="http://viewer.zmags.com/publication/9ca3a97d?page=90"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 91" href="http://viewer.zmags.com/publication/9ca3a97d?page=91"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 92" href="http://viewer.zmags.com/publication/9ca3a97d?page=92"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 93" href="http://viewer.zmags.com/publication/9ca3a97d?page=93"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 94" href="http://viewer.zmags.com/publication/9ca3a97d?page=94"> HASBRO, INC. AND SUBSIDIARIES Notes to Consolida</a>
<a title="HAS-20120329-AR-EJK.pdf page 95" href="http://viewer.zmags.com/publication/9ca3a97d?page=95"> HASBRO, INC. AND SUBSIDIARIE</a>
<a title="HAS-20120329-AR-EJK.pdf page 96" href="http://viewer.zmags.com/publication/9ca3a97d?page=96"> Item 9. Changes in and Disagreements with Acco</a>
<a title="HAS-20120329-AR-EJK.pdf page 97" href="http://viewer.zmags.com/publication/9ca3a97d?page=97"> Report of Independent Registered Public Accountin</a>
<a title="HAS-20120329-AR-EJK.pdf page 98" href="http://viewer.zmags.com/publication/9ca3a97d?page=98"> Changes in Internal Controls There were</a>
<a title="HAS-20120329-AR-EJK.pdf page 99" href="http://viewer.zmags.com/publication/9ca3a97d?page=99"> Item 12. Security Ownership of Certain Beneficia</a>
<a title="HAS-20120329-AR-EJK.pdf page 100" href="http://viewer.zmags.com/publication/9ca3a97d?page=100"> Exhibit 3. Articles of Incorporation a</a>
<a title="HAS-20120329-AR-EJK.pdf page 101" href="http://viewer.zmags.com/publication/9ca3a97d?page=101"> Exhibit (d) License Agreement, dated Jan</a>
<a title="HAS-20120329-AR-EJK.pdf page 102" href="http://viewer.zmags.com/publication/9ca3a97d?page=102"> Exhibit (o) 1997 Employee Non-Qualified</a>
<a title="HAS-20120329-AR-EJK.pdf page 103" href="http://viewer.zmags.com/publication/9ca3a97d?page=103"> Exhibit (cc) Second Amendment to Hasbro,</a>
<a title="HAS-20120329-AR-EJK.pdf page 104" href="http://viewer.zmags.com/publication/9ca3a97d?page=104"> Exhibit (qq) Hasbro, In</a>
<a title="HAS-20120329-AR-EJK.pdf page 105" href="http://viewer.zmags.com/publication/9ca3a97d?page=105"> Exhibit 31.2 Certification of the</a>
<a title="HAS-20120329-AR-EJK.pdf page 106" href="http://viewer.zmags.com/publication/9ca3a97d?page=106"> Report of Independent Registered Public Accountin</a>
<a title="HAS-20120329-AR-EJK.pdf page 107" href="http://viewer.zmags.com/publication/9ca3a97d?page=107"> HASBRO, INC. AND SUBSIDIARIES Valuation and Qual</a>
<a title="HAS-20120329-AR-EJK.pdf page 108" href="http://viewer.zmags.com/publication/9ca3a97d?page=108"> SIGNATURES Pursuant to the requirements</a>
<a title="HAS-20120329-AR-EJK.pdf page 109" href="http://viewer.zmags.com/publication/9ca3a97d?page=109"> Signature </a>
<a title="HAS-20120329-AR-EJK.pdf page 110" href="http://viewer.zmags.com/publication/9ca3a97d?page=110"> Shareholder Information Stock Exchange Informa</a>
<a title="HAS-20120329-AR-EJK.pdf page 111" href="http://viewer.zmags.com/publication/9ca3a97d?page=111"> </a>