<br />
CRAFTS Technology<br />
<br />
<br />
<br />
Facebook<br />
<br />
101<br />
Promoting and selling your<br />
craft through the worldʼs<br />
largest social network<br />
<br />
<br />
<br />
By Petra Jones<br />
<br />
<br />
Itwc’osonernkaeisnycgttwowitethbhisntitkheowirfhFfreairecenbydoso.ukSnugarspseriomspinpleglylhya, nosgnoceoiauinltnafienvtde-<br />
Facebook users are actually between the ages of 35 and<br />
54, accounting for the fastest-growing demographic (in<br />
the six months leading up to January 2009, their num-<br />
bers grew by 276 percent)—a trend that shows every<br />
sign of continuing. Far from being the province of the<br />
young, Facebook is a tool being increasingly used by<br />
everyone, with the number of registered users passing<br />
the 100-million mar<a title="The Crafts Report Digital Edition September 2009 page 1" href="http://viewer.zmags.com/publication/a1f7be6b?page=1"></a> <a title="The Crafts Report Digital Edition September 2009 page 2" href="http://viewer.zmags.com/publication/a1f7be6b?page=2"></a> <a title="The Crafts Report Digital Edition September 2009 page 3" href="http://viewer.zmags.com/publication/a1f7be6b?page=3"></a> <a title="The Crafts Report Digital Edition September 2009 page 4" href="http://viewer.zmags.com/publication/a1f7be6b?page=4"> </a> <a title="The Crafts Report Digital Edition September 2009 page 5" href="http://viewer.zmags.com/publication/a1f7be6b?page=5">VOL. 35 NO. 40144 Industry Focus </a> VOL. 35 NO. 40144 Industry Focus <a title="The Crafts Report Digital Edition September 2009 page 6" href="http://viewer.zmags.com/publication/a1f7be6b?page=6">CATALOG Onlinedlrsupply.comFOR YOUR SH</a> CATALOG Onlinedlrsupply.comFOR YOUR SH<a title="The Crafts Report Digital Edition September 2009 page 7" href="http://viewer.zmags.com/publication/a1f7be6b?page=7">SEPTEMBER 2009 • www.craftsreport.com 7</a> SEPTEMBER 2009 • www.craftsreport.com 7<a title="The Crafts Report Digital Edition September 2009 page 8" href="http://viewer.zmags.com/publication/a1f7be6b?page=8">TCTCPRESIDENTʼS Letter </a> TCTCPRESIDENTʼS Letter <a title="The Crafts Report Digital Edition September 2009 page 9" href="http://viewer.zmags.com/publication/a1f7be6b?page=9">SEPTEMBER 2009 • www.craftsreport.com 9</a> SEPTEMBER 2009 • www.craftsreport.com 9<a title="The Crafts Report Digital Edition September 2009 page 10" href="http://viewer.zmags.com/publication/a1f7be6b?page=10">INSIGHT Gained</a> INSIGHT Gained<a title="The Crafts Report Digital Edition September 2009 page 11" href="http://viewer.zmags.com/publication/a1f7be6b?page=11">Modern History H</a> Modern History H<a title="The Crafts Report Digital Edition September 2009 page 12" href="http://viewer.zmags.com/publication/a1f7be6b?page=12">INSIGHT Gainedhe shares,“though that was j</a> INSIGHT Gainedhe shares,“though that was j<a title="The Crafts Report Digital Edition September 2009 page 13" href="http://viewer.zmags.com/publication/a1f7be6b?page=13">BridyDesigns.com 646-369-8235SEPTEMBE</a> BridyDesigns.com 646-369-8235SEPTEMBE<a title="The Crafts Report Digital Edition September 2009 page 14" href="http://viewer.zmags.com/publication/a1f7be6b?page=14">JUST AskOnlinePricing;Representinga Loca</a> JUST AskOnlinePricing;Representinga Loca<a title="The Crafts Report Digital Edition September 2009 page 15" href="http://viewer.zmags.com/publication/a1f7be6b?page=15">Things are just not like they used to be, that’s </a> Things are just not like they used to be, that’s <a title="The Crafts Report Digital Edition September 2009 page 16" href="http://viewer.zmags.com/publication/a1f7be6b?page=16">CRAFTS PhotographyKnock onText and photos by</a> CRAFTS PhotographyKnock onText and photos by<a title="The Crafts Report Digital Edition September 2009 page 17" href="http://viewer.zmags.com/publication/a1f7be6b?page=17">softbox, I switch to two lightsbounced off of um</a> softbox, I switch to two lightsbounced off of um<a title="The Crafts Report Digital Edition September 2009 page 18" href="http://viewer.zmags.com/publication/a1f7be6b?page=18">CRAFTS TechnologyFacebook101Promoting </a> CRAFTS TechnologyFacebook101Promoting <a title="The Crafts Report Digital Edition September 2009 page 19" href="http://viewer.zmags.com/publication/a1f7be6b?page=19">available networks at www.facebook.com/networks/</a> available networks at www.facebook.com/networks/<a title="The Crafts Report Digital Edition September 2009 page 20" href="http://viewer.zmags.com/publication/a1f7be6b?page=20">3Steps to a More Effect</a> 3Steps to a More Effect<a title="The Crafts Report Digital Edition September 2009 page 21" href="http://viewer.zmags.com/publication/a1f7be6b?page=21">to make potential buyers consider stopping. Work</a> to make potential buyers consider stopping. Work<a title="The Crafts Report Digital Edition September 2009 page 22" href="http://viewer.zmags.com/publication/a1f7be6b?page=22"> Getting an order after the show is easier if</a> Getting an order after the show is easier if<a title="The Crafts Report Digital Edition September 2009 page 23" href="http://viewer.zmags.com/publication/a1f7be6b?page=23">SEPTEMBER 2009 • www.craftsreport.com 23</a> SEPTEMBER 2009 • www.craftsreport.com 23<a title="The Crafts Report Digital Edition September 2009 page 24" href="http://viewer.zmags.com/publication/a1f7be6b?page=24">Shows & FairsDEFINITION OF TERMS IN THIS SECTION</a> Shows & FairsDEFINITION OF TERMS IN THIS SECTION<a title="The Crafts Report Digital Edition September 2009 page 25" href="http://viewer.zmags.com/publication/a1f7be6b?page=25">Kentucky Guild of Artists andCraftsmen 2009 Fall</a> Kentucky Guild of Artists andCraftsmen 2009 Fall<a title="The Crafts Report Digital Edition September 2009 page 26" href="http://viewer.zmags.com/publication/a1f7be6b?page=26">NC Gourd Society FestivalNC State Fairgrounds, K</a> NC Gourd Society FestivalNC State Fairgrounds, K<a title="The Crafts Report Digital Edition September 2009 page 27" href="http://viewer.zmags.com/publication/a1f7be6b?page=27"> Whyadvertise inThe Crafts Report? </a> Whyadvertise inThe Crafts Report? <a title="The Crafts Report Digital Edition September 2009 page 28" href="http://viewer.zmags.com/publication/a1f7be6b?page=28">BEGINNING Businessfor Cra</a> BEGINNING Businessfor Cra<a title="The Crafts Report Digital Edition September 2009 page 29" href="http://viewer.zmags.com/publication/a1f7be6b?page=29">early morning departure and hours of driving on t</a> early morning departure and hours of driving on t<a title="The Crafts Report Digital Edition September 2009 page 30" href="http://viewer.zmags.com/publication/a1f7be6b?page=30">BEGINNING Businesshis way to a show,of cou</a> BEGINNING Businesshis way to a show,of cou<a title="The Crafts Report Digital Edition September 2009 page 31" href="http://viewer.zmags.com/publication/a1f7be6b?page=31">MarketplaceMARKETPLACE lists products and servi</a> MarketplaceMARKETPLACE lists products and servi<a title="The Crafts Report Digital Edition September 2009 page 32" href="http://viewer.zmags.com/publication/a1f7be6b?page=32">BUSINESS WiseReproductionsat Fairs andFest</a> BUSINESS WiseReproductionsat Fairs andFest<a title="The Crafts Report Digital Edition September 2009 page 33" href="http://viewer.zmags.com/publication/a1f7be6b?page=33">and all reproductions, including note cards and c</a> and all reproductions, including note cards and c<a title="The Crafts Report Digital Edition September 2009 page 34" href="http://viewer.zmags.com/publication/a1f7be6b?page=34">SHOW BusinessBoothMakeoverby Bruce Baker</a> SHOW BusinessBoothMakeoverby Bruce Baker<a title="The Crafts Report Digital Edition September 2009 page 35" href="http://viewer.zmags.com/publication/a1f7be6b?page=35">translate these drawings to metal are lost.This i</a> translate these drawings to metal are lost.This i<a title="The Crafts Report Digital Edition September 2009 page 36" href="http://viewer.zmags.com/publication/a1f7be6b?page=36">SHOW Businessand small items especially). </a> SHOW Businessand small items especially). <a title="The Crafts Report Digital Edition September 2009 page 37" href="http://viewer.zmags.com/publication/a1f7be6b?page=37">LISTINGS: COMPETITIONS/CALLS FOR ENTRYCALIFORN</a> LISTINGS: COMPETITIONS/CALLS FOR ENTRYCALIFORN<a title="The Crafts Report Digital Edition September 2009 page 38" href="http://viewer.zmags.com/publication/a1f7be6b?page=38">CRAFTS LawCongressTakesAimat Craftspeo</a> CRAFTS LawCongressTakesAimat Craftspeo<a title="The Crafts Report Digital Edition September 2009 page 39" href="http://viewer.zmags.com/publication/a1f7be6b?page=39"> 100,000, this may be an inconvenience, but </a> 100,000, this may be an inconvenience, but <a title="The Crafts Report Digital Edition September 2009 page 40" href="http://viewer.zmags.com/publication/a1f7be6b?page=40">REGIONAL Profile </a> REGIONAL Profile <a title="The Crafts Report Digital Edition September 2009 page 41" href="http://viewer.zmags.com/publication/a1f7be6b?page=41">and to see art where it happens ispretty darn aw</a> and to see art where it happens ispretty darn aw<a title="The Crafts Report Digital Edition September 2009 page 42" href="http://viewer.zmags.com/publication/a1f7be6b?page=42">REGIONAL Profile </a> REGIONAL Profile <a title="The Crafts Report Digital Edition September 2009 page 43" href="http://viewer.zmags.com/publication/a1f7be6b?page=43">Gary Rith demonstrates toa beginner in his studi</a> Gary Rith demonstrates toa beginner in his studi<a title="The Crafts Report Digital Edition September 2009 page 44" href="http://viewer.zmags.com/publication/a1f7be6b?page=44">INDUSTRY FocusWoodcrafting WisdomFive bo</a> INDUSTRY FocusWoodcrafting WisdomFive bo<a title="The Crafts Report Digital Edition September 2009 page 45" href="http://viewer.zmags.com/publication/a1f7be6b?page=45">Ellsworth on Woodturning About th</a> Ellsworth on Woodturning About th<a title="The Crafts Report Digital Edition September 2009 page 46" href="http://viewer.zmags.com/publication/a1f7be6b?page=46">INDUSTRY FocusNew Masters of Woodturning </a> INDUSTRY FocusNew Masters of Woodturning <a title="The Crafts Report Digital Edition September 2009 page 47" href="http://viewer.zmags.com/publication/a1f7be6b?page=47">Studio Furniture of the RenwickGallerySmithsoni</a> Studio Furniture of the RenwickGallerySmithsoni<a title="The Crafts Report Digital Edition September 2009 page 48" href="http://viewer.zmags.com/publication/a1f7be6b?page=48">Subscribe to the Digital Edition!• Issue</a> Subscribe to the Digital Edition!• Issue<a title="The Crafts Report Digital Edition September 2009 page 49" href="http://viewer.zmags.com/publication/a1f7be6b?page=49">MarketCentralCANOPIES </a> MarketCentralCANOPIES <a title="The Crafts Report Digital Edition September 2009 page 50" href="http://viewer.zmags.com/publication/a1f7be6b?page=50">CRAFT MattersWhat I Did on MybIywtduraLesl</a> CRAFT MattersWhat I Did on MybIywtduraLesl<a title="The Crafts Report Digital Edition September 2009 page 51" href="http://viewer.zmags.com/publication/a1f7be6b?page=51"></a> <a title="The Crafts Report Digital Edition September 2009 page 52" href="http://viewer.zmags.com/publication/a1f7be6b?page=52"></a> <a title="The Crafts Report Digital Edition September 2009 page 53" href="http://viewer.zmags.com/publication/a1f7be6b?page=53"></a>