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<br /> JULY 2013 VOL. 19 ISSUE 7<br /> BASF Quickens<br /> the Pace<br /> Sunset for<br /> Synthetic Blends?<br /> CONSISTENCY<br /> Ergon's HyGold Base Oils have been helping you craft<br /> dependable, quality products for over 30 years.<br /> Consistent products with consistent results.<br /> ergonnsa.com | 601-933-3000 (+1 outside US)<br /> ergoneurope.com | + 32 2 351 23 75<br /> PUBLISHER'S LETTER<br /> Here July 1:<br /> www.LNGSourcebook.com<br /> O<br /> n July 1 the all-new edition of our<br /> 2013-2014 Lubricants Industry<br /> Sourcebook went live at<br /> www.LNGSourcebook.com. Whenever<br /> you're looking for<br /> new contacts,<br /> suppliers, specif-<br /> ic products or<br /> <a title="2013_07 - July 2013 - LNG page 1" href="http://viewer.zmags.com/publication/a482b7ee?page=1"> JULY 2013 VOL. 19 ISSUE 7 </a> <a title="2013_07 - July 2013 - LNG page 2" href="http://viewer.zmags.com/publication/a482b7ee?page=2"> CONSISTENCY Ergon's HyGold Base Oils have been he</a> <a title="2013_07 - July 2013 - LNG page 3" href="http://viewer.zmags.com/publication/a482b7ee?page=3"> PUBLISHER'S LETTER Here July 1: www.LNGSourceb</a> <a title="2013_07 - July 2013 - LNG page 4" href="http://viewer.zmags.com/publication/a482b7ee?page=4"> JULY 2013 VOL. 19 ISSUE 7 TABLE OF CON</a> <a title="2013_07 - July 2013 - LNG page 5" href="http://viewer.zmags.com/publication/a482b7ee?page=5"> A STRONGER BASE. FOR EVERY APPLICATION. Y</a> <a title="2013_07 - July 2013 - LNG page 6" href="http://viewer.zmags.com/publication/a482b7ee?page=6"> AUTOMOTIVE Heavy-duty Upgrade Rolls On L </a> <a title="2013_07 - July 2013 - LNG page 7" href="http://viewer.zmags.com/publication/a482b7ee?page=7"> How will your product deliver the performance a</a> <a title="2013_07 - July 2013 - LNG page 8" href="http://viewer.zmags.com/publication/a482b7ee?page=8"> For now, EMA has decided to take a “wait </a> <a title="2013_07 - July 2013 - LNG page 9" href="http://viewer.zmags.com/publication/a482b7ee?page=9"> supplying the world with innovation It starts w</a> <a title="2013_07 - July 2013 - LNG page 10" href="http://viewer.zmags.com/publication/a482b7ee?page=10"> AUTOMOTIVE Continued from page 8 </a> <a title="2013_07 - July 2013 - LNG page 11" href="http://viewer.zmags.com/publication/a482b7ee?page=11"> It's amazing how far a drop of oil can take you </a> <a title="2013_07 - July 2013 - LNG page 12" href="http://viewer.zmags.com/publication/a482b7ee?page=12"> Continued from page 10 tion test. At I write thi</a> <a title="2013_07 - July 2013 - LNG page 13" href="http://viewer.zmags.com/publication/a482b7ee?page=13"> based on trade association input on available res</a> <a title="2013_07 - July 2013 - LNG page 14" href="http://viewer.zmags.com/publication/a482b7ee?page=14"> NEED TO KNOW A World of Opportunity T </a> <a title="2013_07 - July 2013 - LNG page 15" href="http://viewer.zmags.com/publication/a482b7ee?page=15"> Of course, the organic growth in the Asia-Pacific</a> <a title="2013_07 - July 2013 - LNG page 16" href="http://viewer.zmags.com/publication/a482b7ee?page=16"> By Richard Beercheck B </a> <a title="2013_07 - July 2013 - LNG page 17" href="http://viewer.zmags.com/publication/a482b7ee?page=17"> Martin Widmann </a> <a title="2013_07 - July 2013 - LNG page 18" href="http://viewer.zmags.com/publication/a482b7ee?page=18"> Ciba, then Cognis BASF already had good access to</a> <a title="2013_07 - July 2013 - LNG page 19" href="http://viewer.zmags.com/publication/a482b7ee?page=19"> </a> <a title="2013_07 - July 2013 - LNG page 20" href="http://viewer.zmags.com/publication/a482b7ee?page=20"> Continued from page 18 tion footprint with high </a> <a title="2013_07 - July 2013 - LNG page 21" href="http://viewer.zmags.com/publication/a482b7ee?page=21"> _Headquarters of the BASF Group, Ludwigshafen </a> <a title="2013_07 - July 2013 - LNG page 22" href="http://viewer.zmags.com/publication/a482b7ee?page=22"> Continued from page 21 vals to reduce the burden</a> <a title="2013_07 - July 2013 - LNG page 23" href="http://viewer.zmags.com/publication/a482b7ee?page=23"> HIGH PERFORMANCE ADDITIVE PACKAGE. </a> <a title="2013_07 - July 2013 - LNG page 24" href="http://viewer.zmags.com/publication/a482b7ee?page=24"> Synthetic Blends: Half-empty or Half-full? BY LAR</a> <a title="2013_07 - July 2013 - LNG page 25" href="http://viewer.zmags.com/publication/a482b7ee?page=25"> I n recent issues, Lubes'n'Greases </a> <a title="2013_07 - July 2013 - LNG page 26" href="http://viewer.zmags.com/publication/a482b7ee?page=26"> “The retailers to whom we sell are smaller in nat</a> <a title="2013_07 - July 2013 - LNG page 27" href="http://viewer.zmags.com/publication/a482b7ee?page=27"> Pure Advantage Performance now and in the future.</a> <a title="2013_07 - July 2013 - LNG page 28" href="http://viewer.zmags.com/publication/a482b7ee?page=28"> Continued from page 26 Q. Please give your pe</a> <a title="2013_07 - July 2013 - LNG page 29" href="http://viewer.zmags.com/publication/a482b7ee?page=29"> Working together, achieving great things When yo</a> <a title="2013_07 - July 2013 - LNG page 30" href="http://viewer.zmags.com/publication/a482b7ee?page=30"> “We've seen the market- ing of synthetic blends i</a> <a title="2013_07 - July 2013 - LNG page 31" href="http://viewer.zmags.com/publication/a482b7ee?page=31"> Heritage-Crystal Clean is one of the </a> <a title="2013_07 - July 2013 - LNG page 32" href="http://viewer.zmags.com/publication/a482b7ee?page=32"> “We are finding retailers and other customers not</a> <a title="2013_07 - July 2013 - LNG page 33" href="http://viewer.zmags.com/publication/a482b7ee?page=33"> to further divide the high-end tier, which repres</a> <a title="2013_07 - July 2013 - LNG page 34" href="http://viewer.zmags.com/publication/a482b7ee?page=34"> TURNING UP THE HEAT Guidelines Urge Clar</a> <a title="2013_07 - July 2013 - LNG page 35" href="http://viewer.zmags.com/publication/a482b7ee?page=35"> F Food, feed and pharmaceuti- </a> <a title="2013_07 - July 2013 - LNG page 36" href="http://viewer.zmags.com/publication/a482b7ee?page=36"> endorsed by ELGI, EHEDG and other stakeholders. </a> <a title="2013_07 - July 2013 - LNG page 37" href="http://viewer.zmags.com/publication/a482b7ee?page=37"> Enabling excellence with well-designed slates I</a> <a title="2013_07 - July 2013 - LNG page 38" href="http://viewer.zmags.com/publication/a482b7ee?page=38"> INTROD ITE M NEW MICROS NOW LIVE! WWW.AFTONMI</a> <a title="2013_07 - July 2013 - LNG page 39" href="http://viewer.zmags.com/publication/a482b7ee?page=39"> UCING WILL EVER S</a> <a title="2013_07 - July 2013 - LNG page 40" href="http://viewer.zmags.com/publication/a482b7ee?page=40"> .iIndia will become the world's second largest co</a> <a title="2013_07 - July 2013 - LNG page 41" href="http://viewer.zmags.com/publication/a482b7ee?page=41"> Fuchs' lubricant plant near Mumbai Ghosa</a> <a title="2013_07 - July 2013 - LNG page 42" href="http://viewer.zmags.com/publication/a482b7ee?page=42"> Turning to India's 208,000 kl/yr con- sumer au</a> <a title="2013_07 - July 2013 - LNG page 43" href="http://viewer.zmags.com/publication/a482b7ee?page=43"> Lubricants Demand in India </a> <a title="2013_07 - July 2013 - LNG page 44" href="http://viewer.zmags.com/publication/a482b7ee?page=44"> Fuchs has a 25,000 ton per year lubri- cant pl</a> <a title="2013_07 - July 2013 - LNG page 45" href="http://viewer.zmags.com/publication/a482b7ee?page=45"> The only way is forward. </a> <a title="2013_07 - July 2013 - LNG page 46" href="http://viewer.zmags.com/publication/a482b7ee?page=46"> Emphasis on Education In 1986, not long out </a> <a title="2013_07 - July 2013 - LNG page 47" href="http://viewer.zmags.com/publication/a482b7ee?page=47"> Whatever Your Game Is, We Can Make You A Winner! </a> <a title="2013_07 - July 2013 - LNG page 48" href="http://viewer.zmags.com/publication/a482b7ee?page=48"> Continued from page 46 in the CLS test, and they</a> <a title="2013_07 - July 2013 - LNG page 49" href="http://viewer.zmags.com/publication/a482b7ee?page=49"> Stretching the Umbrella Ed Salek, executive direc</a> <a title="2013_07 - July 2013 - LNG page 50" href="http://viewer.zmags.com/publication/a482b7ee?page=50"> MOVING? Don't miss an issue of Lubes'n'Greases </a> <a title="2013_07 - July 2013 - LNG page 51" href="http://viewer.zmags.com/publication/a482b7ee?page=51"> We create chemistry that makes hydraulic equipmen</a> <a title="2013_07 - July 2013 - LNG page 52" href="http://viewer.zmags.com/publication/a482b7ee?page=52"> PRODUCT NEWS PRODUCT NEWS Reformulated for fue</a> <a title="2013_07 - July 2013 - LNG page 53" href="http://viewer.zmags.com/publication/a482b7ee?page=53"> </a> <a title="2013_07 - July 2013 - LNG page 54" href="http://viewer.zmags.com/publication/a482b7ee?page=54"> PRODUCT NEWS Continued from page 52 </a> <a title="2013_07 - July 2013 - LNG page 55" href="http://viewer.zmags.com/publication/a482b7ee?page=55"> HollyFrontier, the secure choice to leverage tomo</a> <a title="2013_07 - July 2013 - LNG page 56" href="http://viewer.zmags.com/publication/a482b7ee?page=56"> Continued from page 54 uses the Brookfield CT3 t</a> <a title="2013_07 - July 2013 - LNG page 57" href="http://viewer.zmags.com/publication/a482b7ee?page=57"> Steel drums are the strongest packages available </a> <a title="2013_07 - July 2013 - LNG page 58" href="http://viewer.zmags.com/publication/a482b7ee?page=58"> PRODUCT NEWS Continued from page 56 </a> <a title="2013_07 - July 2013 - LNG page 59" href="http://viewer.zmags.com/publication/a482b7ee?page=59"> Clean Results. Refiners worldwide use our ISOD</a> <a title="2013_07 - July 2013 - LNG page 60" href="http://viewer.zmags.com/publication/a482b7ee?page=60"> PLACES'N'FACES PLACES'N'FACES ExMo: More Base Oi</a> <a title="2013_07 - July 2013 - LNG page 61" href="http://viewer.zmags.com/publication/a482b7ee?page=61"> Performance you can rely on. We can rea</a> <a title="2013_07 - July 2013 - LNG page 62" href="http://viewer.zmags.com/publication/a482b7ee?page=62"> PLACES'N'FACES Continued from page 60 </a> <a title="2013_07 - July 2013 - LNG page 63" href="http://viewer.zmags.com/publication/a482b7ee?page=63"> Independent Lubricant Manufacturers Association, </a> <a title="2013_07 - July 2013 - LNG page 64" href="http://viewer.zmags.com/publication/a482b7ee?page=64"> PLACES'N'FACES Qualice Tackles </a> <a title="2013_07 - July 2013 - LNG page 65" href="http://viewer.zmags.com/publication/a482b7ee?page=65"> Blending Heavy-Duty Lubricants The GLOB</a> <a title="2013_07 - July 2013 - LNG page 66" href="http://viewer.zmags.com/publication/a482b7ee?page=66"> No one knows where base oil prices </a> <a title="2013_07 - July 2013 - LNG page 67" href="http://viewer.zmags.com/publication/a482b7ee?page=67"> Continued from page 64 Oelcheck Opens China Lab </a> <a title="2013_07 - July 2013 - LNG page 68" href="http://viewer.zmags.com/publication/a482b7ee?page=68"> Just click. Lubes’n’Greases Europe-Middle East-</a> <a title="2013_07 - July 2013 - LNG page 69" href="http://viewer.zmags.com/publication/a482b7ee?page=69"> Continued from page 67 Faces in the News V alen</a> <a title="2013_07 - July 2013 - LNG page 70" href="http://viewer.zmags.com/publication/a482b7ee?page=70"> A LUBES'N'GREASES PROFILE Douglas S. Brown VICE </a> <a title="2013_07 - July 2013 - LNG page 71" href="http://viewer.zmags.com/publication/a482b7ee?page=71"> Continued from page 69 tems from Lehigh Univ. </a> <a title="2013_07 - July 2013 - LNG page 72" href="http://viewer.zmags.com/publication/a482b7ee?page=72"> BASE OIL REPORT No Need to Rock the Boat </a> <a title="2013_07 - July 2013 - LNG page 73" href="http://viewer.zmags.com/publication/a482b7ee?page=73"> </a> <a title="2013_07 - July 2013 - LNG page 74" href="http://viewer.zmags.com/publication/a482b7ee?page=74"> YOUR BUSINESS Shutting Down Meetings P </a> <a title="2013_07 - July 2013 - LNG page 75" href="http://viewer.zmags.com/publication/a482b7ee?page=75"> OUR KNOWLEDGE IN YOUR HANDS MORE ACCESSIBLE MOR</a> <a title="2013_07 - July 2013 - LNG page 76" href="http://viewer.zmags.com/publication/a482b7ee?page=76"> </a>