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<br /> SIMULATION SOFTWARE SURVEY:<br /> A Better Reality?<br /> October 2013<br /> Volume 40 • Number 5<br /> ormstoday.informs.org<br /> The hidden<br /> healthcare<br /> problem<br /> Managing Patient Safety:<br /> Systems failures, preventable<br /> deaths plague U.S. system.<br /> How analytics can help.<br /> BIG DATA, ANALYTICS<br /> & MARKETING<br /> From hype to help: Finding<br /> valuable consumer insight<br /> ANALYTICS AND BOARD GAMES<br /> Playing, learning, having fun<br /> all at the same time<br /> ANALYTICS MATURITY MODEL<br /> Why it's important and how<br /> INFORMS is leading the way<br /> A TECHNOLOGY WITH THE POWER<br /> TO TRANSFORM BUSINESS' USE<br /> OF OPERATIONS RESEARCH IS ONCE<br /> AGAIN EARNING BIG ACCOLADES.<br /> AIMMS is named a<br /> 2013 COOL VENDOR IN SUPPLY CHAIN<br /> MANAGEMENT APPLICATIONS*<br /> for it<a title="ORMS Today, October 2013 page 1" href="http://viewer.zmags.com/publication/a4ded378?page=1"> SIMULATION SOFTWARE SURVEY: A </a> <a title="ORMS Today, October 2013 page 2" href="http://viewer.zmags.com/publication/a4ded378?page=2"> A TECHNOLOGY WITH THE POWER </a> <a title="ORMS Today, October 2013 page 3" href="http://viewer.zmags.com/publication/a4ded378?page=3"> </a> <a title="ORMS Today, October 2013 page 4" href="http://viewer.zmags.com/publication/a4ded378?page=4"> Contents October 2013 | Volume 40, No. 5 | </a> <a title="ORMS Today, October 2013 page 5" href="http://viewer.zmags.com/publication/a4ded378?page=5"> New Solver for Office 365 Excel: Free for Your Tab</a> <a title="ORMS Today, October 2013 page 6" href="http://viewer.zmags.com/publication/a4ded378?page=6"> October 2013 | Volume 40, No. 5 48 computi</a> <a title="ORMS Today, October 2013 page 7" href="http://viewer.zmags.com/publication/a4ded378?page=7"> ANALYTIC SOLVER PLATFORM Easy to Use Predictive a</a> <a title="ORMS Today, October 2013 page 8" href="http://viewer.zmags.com/publication/a4ded378?page=8"> Inside Story Peter Horner, editor peter.horne</a> <a title="ORMS Today, October 2013 page 9" href="http://viewer.zmags.com/publication/a4ded378?page=9"> ANALYTIC SOLVER PLATFORM From Solver to Full-Powe</a> <a title="ORMS Today, October 2013 page 10" href="http://viewer.zmags.com/publication/a4ded378?page=10"> President's Desk </a> <a title="ORMS Today, October 2013 page 11" href="http://viewer.zmags.com/publication/a4ded378?page=11"> DISCOVER A new version of a trusted solution: JMP</a> <a title="ORMS Today, October 2013 page 12" href="http://viewer.zmags.com/publication/a4ded378?page=12"> Issues in Education Matt Drake Wri</a> <a title="ORMS Today, October 2013 page 13" href="http://viewer.zmags.com/publication/a4ded378?page=13"> Is your solver provider getting in the way gettin</a> <a title="ORMS Today, October 2013 page 14" href="http://viewer.zmags.com/publication/a4ded378?page=14"> Issues in Education Jay: I don'</a> <a title="ORMS Today, October 2013 page 15" href="http://viewer.zmags.com/publication/a4ded378?page=15"> Renew Online Before Oct. 20, and be entered to wi</a> <a title="ORMS Today, October 2013 page 16" href="http://viewer.zmags.com/publication/a4ded378?page=16"> Analytics & O.R. in the news Compiled by Bar</a> <a title="ORMS Today, October 2013 page 17" href="http://viewer.zmags.com/publication/a4ded378?page=17"> way seat. But the results of my analysis sug- ges</a> <a title="ORMS Today, October 2013 page 18" href="http://viewer.zmags.com/publication/a4ded378?page=18"> ViewpointWinfried Grassmann Why journal pap</a> <a title="ORMS Today, October 2013 page 19" href="http://viewer.zmags.com/publication/a4ded378?page=19"> the average user. Still, algorithmic consider- at</a> <a title="ORMS Today, October 2013 page 20" href="http://viewer.zmags.com/publication/a4ded378?page=20"> PuzzlORJohn Toczek puzzlor@gmail.com Mini Chu</a> <a title="ORMS Today, October 2013 page 21" href="http://viewer.zmags.com/publication/a4ded378?page=21"> </a> <a title="ORMS Today, October 2013 page 22" href="http://viewer.zmags.com/publication/a4ded378?page=22"> Continuing Education Peter Horner, editor pet</a> <a title="ORMS Today, October 2013 page 23" href="http://viewer.zmags.com/publication/a4ded378?page=23"> CRC Press | Taylor & Francis A Premier Publis</a> <a title="ORMS Today, October 2013 page 24" href="http://viewer.zmags.com/publication/a4ded378?page=24"> Shutterstock.com | © nopporn Big data analytics </a> <a title="ORMS Today, October 2013 page 25" href="http://viewer.zmags.com/publication/a4ded378?page=25"> The new context of data around customers To a lar</a> <a title="ORMS Today, October 2013 page 26" href="http://viewer.zmags.com/publication/a4ded378?page=26"> Marketing Analytics Figure 2: Ac</a> <a title="ORMS Today, October 2013 page 27" href="http://viewer.zmags.com/publication/a4ded378?page=27"> sity to fail and identify potential network outag</a> <a title="ORMS Today, October 2013 page 28" href="http://viewer.zmags.com/publication/a4ded378?page=28"> Shutterstock.com | © Franck Boston Healthcare Is</a> <a title="ORMS Today, October 2013 page 29" href="http://viewer.zmags.com/publication/a4ded378?page=29"> At least one major recent development reflects</a> <a title="ORMS Today, October 2013 page 30" href="http://viewer.zmags.com/publication/a4ded378?page=30"> Healthcare Issues aut</a> <a title="ORMS Today, October 2013 page 31" href="http://viewer.zmags.com/publication/a4ded378?page=31"> Smarter technology for a Smarter Planet: The ana</a> <a title="ORMS Today, October 2013 page 32" href="http://viewer.zmags.com/publication/a4ded378?page=32"> Healthcare Issues symptoms with the medical tre</a> <a title="ORMS Today, October 2013 page 33" href="http://viewer.zmags.com/publication/a4ded378?page=33"> OR/MS analysts, if they were properly versed in h</a> <a title="ORMS Today, October 2013 page 34" href="http://viewer.zmags.com/publication/a4ded378?page=34"> Formula D is a simulation of a car race in which </a> <a title="ORMS Today, October 2013 page 35" href="http://viewer.zmags.com/publication/a4ded378?page=35"> ments. In Analytics magazine, the “Thinking</a> <a title="ORMS Today, October 2013 page 36" href="http://viewer.zmags.com/publication/a4ded378?page=36"> Innovative Education complicated system to a mo</a> <a title="ORMS Today, October 2013 page 37" href="http://viewer.zmags.com/publication/a4ded378?page=37"> March 30-April 1, 2014 | Boston, Massachusetts </a> <a title="ORMS Today, October 2013 page 38" href="http://viewer.zmags.com/publication/a4ded378?page=38"> Innovative Education </a> <a title="ORMS Today, October 2013 page 39" href="http://viewer.zmags.com/publication/a4ded378?page=39"> The final mechanic I'll mention is deceptio</a> <a title="ORMS Today, October 2013 page 40" href="http://viewer.zmags.com/publication/a4ded378?page=40"> INFORMSCONFERENCE THEBIG BUSINESS OF DATA Jun</a> <a title="ORMS Today, October 2013 page 41" href="http://viewer.zmags.com/publication/a4ded378?page=41"> news Analytics Maturity Model By Norman Reit</a> <a title="ORMS Today, October 2013 page 42" href="http://viewer.zmags.com/publication/a4ded378?page=42"> news Analytics Maturity Model continued fro</a> <a title="ORMS Today, October 2013 page 43" href="http://viewer.zmags.com/publication/a4ded378?page=43"> October 6-9 Minneapolis Convention </a> <a title="ORMS Today, October 2013 page 44" href="http://viewer.zmags.com/publication/a4ded378?page=44"> news INFORMS welcomes the following new members</a> <a title="ORMS Today, October 2013 page 45" href="http://viewer.zmags.com/publication/a4ded378?page=45"> ormstoday.informs.org Carson E. 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