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2
0 UNDERSTANDING
THE NEEDS & EXPERIENCES
1 OF THE PREMIUM
BUSINESSTRAVELER
5
AVIATION SOLUTIONS
PREMIUM AIR TRAVELER
Understanding the Needs and Experiences
of the Premium Business Traveler
Tracy Kelly, Director of Strategy & Brand Development,Sodexo
Jennifer Petrelli, SM, MPH, Aviation Research Lead
The Premium Business Traveler – A Niche Market with Unique Needs
Premium business travelers have come to expect certain amenities and services when traveling, yet they still face many obstacles
and deal with unique stressors during their journey. Overbooked flights, spotty Internet connectivity, frequent changes in airline
policies, and diminished benefits of airline loyalty programs are some of the challenges facing today’s business travelers. As
a result, they may experience many feelings, from anxiety to relief, over the course of
2 0 UNDERSTANDING
PREMIUM AIR TRAVELER Understanding the Needs and
FIVE SEGMENTS OF BUSINESS TRAVELERS • 4 Trip
FIGURE 3 Stress by job level during the seven sta
Charting a New Path for the Premium Business Trav
In the article “Substituting Information for Inte
WORKS CITED 1 Travel Leaders®. (2012). Business
Sodexo Aviation 9801 Washingtonian Blvd. Gaithers