<br />
HOLIDAY SALES GUIDE ISSUE HOLIDAY SALES GUIDE ISSUE HOLIDAY SALES GUIDE ISSUE HOLIDAY SALES GUIDE ISSUE<br />
THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS<br />
By Dan Ferrisi<br />
We might be only two weeks removed from Labor D<br />
ers and operators who read these pages know that now<br />
the holiday selling season, the period when retailers lik<br />
of your yearly income. Perhaps the most important dec<br />
his or her store ramps up for Christmas, Hanukkah, K<br />
September 15, 2014<br />
Volume 31, No. 9<br />
BE SURE TO WATCH<br />
ay, but the music store own-<br />
is the time to prepare for<br />
e you make a huge portion<br />
ision a dealer makes as<br />
wanzaa and other seasonal<br />
INDEPENDENTS’ PARTY<br />
PROUDLY PRESENTING PART ONE OF OUR<br />
ANNUAL INDEPENDENT RETAILER ROUNDTABLE<br />
By Dan Ferrisi<br />
If you’re reading these words, you’re most likely associated with<br />
an independently owned, mom-and-p<a title="MSR 09 2014 September page 1" href="http://viewer.zmags.com/publication/b4d291fc?page=1"> HOLIDAY SALES GUIDE ISSUE HOLIDAY SALES GUIDE IS</a>
<a title="MSR 09 2014 September page 2" href="http://viewer.zmags.com/publication/b4d291fc?page=2"> GET TO KNOW THE NEW DEAN MARKLEY • Higher Margins</a>
<a title="MSR 09 2014 September page 3" href="http://viewer.zmags.com/publication/b4d291fc?page=3"> FMIC Formulating Plans For Direct Sales The M</a>
<a title="MSR 09 2014 September page 4" href="http://viewer.zmags.com/publication/b4d291fc?page=4"> THE NEWS MAGAZINE FOR MUSIC PRODUCTS RETAILERS </a>
<a title="MSR 09 2014 September page 5" href="http://viewer.zmags.com/publication/b4d291fc?page=5"> </a>
<a title="MSR 09 2014 September page 6" href="http://viewer.zmags.com/publication/b4d291fc?page=6"> EDITORIAL ‘The Greatest Feeling On Earth’ As </a>
<a title="MSR 09 2014 September page 7" href="http://viewer.zmags.com/publication/b4d291fc?page=7"> </a>
<a title="MSR 09 2014 September page 8" href="http://viewer.zmags.com/publication/b4d291fc?page=8"> ATEST L Gretsch Leads Historic Walking Tour O</a>
<a title="MSR 09 2014 September page 9" href="http://viewer.zmags.com/publication/b4d291fc?page=9"> </a>
<a title="MSR 09 2014 September page 10" href="http://viewer.zmags.com/publication/b4d291fc?page=10"> L ATEST GC Dazzles In Times Square </a>
<a title="MSR 09 2014 September page 11" href="http://viewer.zmags.com/publication/b4d291fc?page=11"> LATEST Throughout the weekend, the Time</a>
<a title="MSR 09 2014 September page 12" href="http://viewer.zmags.com/publication/b4d291fc?page=12"> P pr an </a>
<a title="MSR 09 2014 September page 13" href="http://viewer.zmags.com/publication/b4d291fc?page=13"> Top Gunter Orange Amplification has promoted A</a>
<a title="MSR 09 2014 September page 14" href="http://viewer.zmags.com/publication/b4d291fc?page=14"> ADVERTORIAL • SEPTEMBER 2014 vi</a>
<a title="MSR 09 2014 September page 15" href="http://viewer.zmags.com/publication/b4d291fc?page=15"> NAMM Member Housing Opens October 1 Reserve your </a>
<a title="MSR 09 2014 September page 16" href="http://viewer.zmags.com/publication/b4d291fc?page=16"> RODUCTS P Top Table Overview: Fastset Support</a>
<a title="MSR 09 2014 September page 17" href="http://viewer.zmags.com/publication/b4d291fc?page=17"> Light And Liberty Over view: CHAUVET D</a>
<a title="MSR 09 2014 September page 18" href="http://viewer.zmags.com/publication/b4d291fc?page=18"> 1 2 4 5 3 HEY SANTA! (continued from cover) lit</a>
<a title="MSR 09 2014 September page 19" href="http://viewer.zmags.com/publication/b4d291fc?page=19"> 7 8 6 MUSICIAN’S / </a>
<a title="MSR 09 2014 September page 20" href="http://viewer.zmags.com/publication/b4d291fc?page=20"> 9 10 12 11 9 Hal Leonard’s Acoustic Gu</a>
<a title="MSR 09 2014 September page 21" href="http://viewer.zmags.com/publication/b4d291fc?page=21"> 13 14 never mistakenly take your cable, and Ki</a>
<a title="MSR 09 2014 September page 22" href="http://viewer.zmags.com/publication/b4d291fc?page=22"> 15 16 17 18 15 Kala Brand’s Makala Bundle Package</a>
<a title="MSR 09 2014 September page 23" href="http://viewer.zmags.com/publication/b4d291fc?page=23"> 19 Remote iOS app. Control</a>
<a title="MSR 09 2014 September page 24" href="http://viewer.zmags.com/publication/b4d291fc?page=24"> 21 22 23 21 Parts Express’ Talent iClaw The Talen</a>
<a title="MSR 09 2014 September page 25" href="http://viewer.zmags.com/publication/b4d291fc?page=25"> 25 27 26 24 Max Margin Distributio</a>
<a title="MSR 09 2014 September page 26" href="http://viewer.zmags.com/publication/b4d291fc?page=26"> 28 29 30 passion for music, these new a</a>
<a title="MSR 09 2014 September page 27" href="http://viewer.zmags.com/publication/b4d291fc?page=27"> 31 32 32 Blackstar’s ID:Core Series Practice Amps</a>
<a title="MSR 09 2014 September page 28" href="http://viewer.zmags.com/publication/b4d291fc?page=28"> I’m seeing something of a backlash against th</a>
<a title="MSR 09 2014 September page 29" href="http://viewer.zmags.com/publication/b4d291fc?page=29"> is, the third Saturday of ever y month, Mar vin, </a>
<a title="MSR 09 2014 September page 30" href="http://viewer.zmags.com/publication/b4d291fc?page=30"> have a blue guitar weekend. Being nimble and quic</a>
<a title="MSR 09 2014 September page 31" href="http://viewer.zmags.com/publication/b4d291fc?page=31"> for the company for 15 years as the Store Manager</a>
<a title="MSR 09 2014 September page 32" href="http://viewer.zmags.com/publication/b4d291fc?page=32"> Mark Schulman Gives Clinic At Cascio Interstate </a>
<a title="MSR 09 2014 September page 33" href="http://viewer.zmags.com/publication/b4d291fc?page=33"> </a>
<a title="MSR 09 2014 September page 34" href="http://viewer.zmags.com/publication/b4d291fc?page=34"> SPECIAL TO THE RETAILER By Gabriel O’Brien Ed</a>
<a title="MSR 09 2014 September page 35" href="http://viewer.zmags.com/publication/b4d291fc?page=35"> </a>
<a title="MSR 09 2014 September page 36" href="http://viewer.zmags.com/publication/b4d291fc?page=36"> FIVE MINUTES WITH RAY VAN STRATEN Vice P</a>
<a title="MSR 09 2014 September page 37" href="http://viewer.zmags.com/publication/b4d291fc?page=37"> Subsonic Architecture Low frequency by Celestio</a>
<a title="MSR 09 2014 September page 38" href="http://viewer.zmags.com/publication/b4d291fc?page=38"> dealers to develop compelling and unique offering</a>
<a title="MSR 09 2014 September page 39" href="http://viewer.zmags.com/publication/b4d291fc?page=39"> organizations respond to change in different ways</a>
<a title="MSR 09 2014 September page 40" href="http://viewer.zmags.com/publication/b4d291fc?page=40"> MI SPY ‘KEYS’ TO THE CITY Tu</a>
<a title="MSR 09 2014 September page 41" href="http://viewer.zmags.com/publication/b4d291fc?page=41"> The next destination was in a neighboring cit</a>
<a title="MSR 09 2014 September page 42" href="http://viewer.zmags.com/publication/b4d291fc?page=42"> SHINE A LIGHT M a</a>
<a title="MSR 09 2014 September page 43" href="http://viewer.zmags.com/publication/b4d291fc?page=43"> The strengths of KMC are the key to your retail s</a>
<a title="MSR 09 2014 September page 44" href="http://viewer.zmags.com/publication/b4d291fc?page=44"> SALES GURU THE MOST INTERESTING PERSON I EVER</a>
<a title="MSR 09 2014 September page 45" href="http://viewer.zmags.com/publication/b4d291fc?page=45"> The Holidays Arrive Early This Year. </a>
<a title="MSR 09 2014 September page 46" href="http://viewer.zmags.com/publication/b4d291fc?page=46"> VEDDATORIAL DISINTERMEDIATION By Dan Vedda </a>
<a title="MSR 09 2014 September page 47" href="http://viewer.zmags.com/publication/b4d291fc?page=47"> FREE Never Sounded So Good! Audix will give you</a>
<a title="MSR 09 2014 September page 48" href="http://viewer.zmags.com/publication/b4d291fc?page=48"> TheRetailer's Mall </a>
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<a title="MSR 09 2014 September page 50" href="http://viewer.zmags.com/publication/b4d291fc?page=50"> TheRetailer's Mall </a>
<a title="MSR 09 2014 September page 51" href="http://viewer.zmags.com/publication/b4d291fc?page=51"> see if they might need anything or need some help</a>
<a title="MSR 09 2014 September page 52" href="http://viewer.zmags.com/publication/b4d291fc?page=52"> the disposable income that the customer might hav</a>
<a title="MSR 09 2014 September page 53" href="http://viewer.zmags.com/publication/b4d291fc?page=53"> jumped on RBX quite early, the company’s also mak</a>
<a title="MSR 09 2014 September page 54" href="http://viewer.zmags.com/publication/b4d291fc?page=54"> UNDER THE HOOD REUNION BLUES’ RBX SERIES GIG B</a>
<a title="MSR 09 2014 September page 55" href="http://viewer.zmags.com/publication/b4d291fc?page=55"> The World's Most Advanced DJ Sy</a>
<a title="MSR 09 2014 September page 56" href="http://viewer.zmags.com/publication/b4d291fc?page=56"> TOUCH THE FUTU New RM32AI & RM16AI with UC R</a>