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<br /> CALLAWAY<br /> FEATURES & BENEFITS<br /> 2013<br /> <br /> WELCOME TO CALLAWAY<br /> For almost 3 decades, Callaway has led the game in innovation<br /> and premium technology for all golfers. Our reason for being, is to<br /> challenge all thinking. Push all limits. Ask every question. Remain<br /> relentless in discovering ways to make the game more playable,<br /> rewarding and ultimately enjoyable for every golfer.<br /> Our Promise: That the Callaway name and brand will perform to<br /> higher standards than any other products in golf.<br /> Our Inspiration: The fastest, most advanced, powerful, efficient<br /> and beautiful things on Earth.<br /> We Invent: Via innovative processes, materials, people and an<br /> unmatched understanding of the game of golf.<br /> We Perfect: Touch, feel, looks, even sound. Balancing new<br /> technologies with the subtle sensibilities of a golfer.<br /> We Prove: On Tour with Phil, Ernie and a host of the greatest<br /> <a title="English F&B 2013 page 1" href="http://viewer.zmags.com/publication/b844d66a?page=1"> CALLAWAY FEATURES & BENEFITS 2013</a> <a title="English F&B 2013 page 2" href="http://viewer.zmags.com/publication/b844d66a?page=2"> </a> <a title="English F&B 2013 page 3" href="http://viewer.zmags.com/publication/b844d66a?page=3"> WELCOME TO CALLAWAY For almost 3 decades, Callaw</a> <a title="English F&B 2013 page 4" href="http://viewer.zmags.com/publication/b844d66a?page=4"> TECHNOLOGY Speed</a> <a title="English F&B 2013 page 5" href="http://viewer.zmags.com/publication/b844d66a?page=5"> DRIVERS RAZR FIT XTREME™ </a> <a title="English F&B 2013 page 6" href="http://viewer.zmags.com/publication/b844d66a?page=6"> FT OpTiFOrce Driver </a> <a title="English F&B 2013 page 7" href="http://viewer.zmags.com/publication/b844d66a?page=7"> X HOT & X HOT PRO </a> <a title="English F&B 2013 page 8" href="http://viewer.zmags.com/publication/b844d66a?page=8"> DRIVERS </a> <a title="English F&B 2013 page 9" href="http://viewer.zmags.com/publication/b844d66a?page=9"> DRIVERS LEGACY BLACK™ 2012</a> <a title="English F&B 2013 page 10" href="http://viewer.zmags.com/publication/b844d66a?page=10"> fT opTiforce™ fairway wo</a> <a title="English F&B 2013 page 11" href="http://viewer.zmags.com/publication/b844d66a?page=11"> fT opTiforce™ fairway wo</a> <a title="English F&B 2013 page 12" href="http://viewer.zmags.com/publication/b844d66a?page=12"> X HOT & X HOT PRO </a> <a title="English F&B 2013 page 13" href="http://viewer.zmags.com/publication/b844d66a?page=13"> FAIRWAY WOODS </a> <a title="English F&B 2013 page 14" href="http://viewer.zmags.com/publication/b844d66a?page=14"> FAIRWAY WOODS LEGACY BLACK™</a> <a title="English F&B 2013 page 15" href="http://viewer.zmags.com/publication/b844d66a?page=15"> X HOT & X HOT PRO </a> <a title="English F&B 2013 page 16" href="http://viewer.zmags.com/publication/b844d66a?page=16"> HYBRIDS RAZR XF™ 2012 </a> <a title="English F&B 2013 page 17" href="http://viewer.zmags.com/publication/b844d66a?page=17"> HYBRIDS </a> <a title="English F&B 2013 page 18" href="http://viewer.zmags.com/publication/b844d66a?page=18"> HYBRIDS LEGACY BLACK™ 2012</a> <a title="English F&B 2013 page 19" href="http://viewer.zmags.com/publication/b844d66a?page=19"> X HOT </a> <a title="English F&B 2013 page 20" href="http://viewer.zmags.com/publication/b844d66a?page=20"> X HOT PRO </a> <a title="English F&B 2013 page 21" href="http://viewer.zmags.com/publication/b844d66a?page=21"> IRONS X FORGED </a> <a title="English F&B 2013 page 22" href="http://viewer.zmags.com/publication/b844d66a?page=22"> IRONS RAZR X® MUSCLEBACK 20</a> <a title="English F&B 2013 page 23" href="http://viewer.zmags.com/publication/b844d66a?page=23"> IRONS X UTILITY PROTOTYPE™ </a> <a title="English F&B 2013 page 24" href="http://viewer.zmags.com/publication/b844d66a?page=24"> IRONS RAZR HL SET </a> <a title="English F&B 2013 page 25" href="http://viewer.zmags.com/publication/b844d66a?page=25"> IRONS RAZR XF™ 2012 </a> <a title="English F&B 2013 page 26" href="http://viewer.zmags.com/publication/b844d66a?page=26"> IRONS L</a> <a title="English F&B 2013 page 27" href="http://viewer.zmags.com/publication/b844d66a?page=27"> IRONS LEGACY BLACK™ </a> <a title="English F&B 2013 page 28" href="http://viewer.zmags.com/publication/b844d66a?page=28"> wedges & sets Mack DaDDy 2 </a> <a title="English F&B 2013 page 29" href="http://viewer.zmags.com/publication/b844d66a?page=29"> WEDGES & SETS FORGED WEDGES</a> <a title="English F&B 2013 page 30" href="http://viewer.zmags.com/publication/b844d66a?page=30"> WEDGES & SETS SOLAIRE™ 9-PI</a> <a title="English F&B 2013 page 31" href="http://viewer.zmags.com/publication/b844d66a?page=31"> WEDGES & SETS CALLAWAY XJ S</a> <a title="English F&B 2013 page 32" href="http://viewer.zmags.com/publication/b844d66a?page=32"> CUSTOM CUSTOM OPTIONS Call</a> <a title="English F&B 2013 page 33" href="http://viewer.zmags.com/publication/b844d66a?page=33"> CUSTOM WOOD SHAFT OPTIONS </a> <a title="English F&B 2013 page 34" href="http://viewer.zmags.com/publication/b844d66a?page=34"> CUSTOM WOOD SHAFT OPTIONS </a> <a title="English F&B 2013 page 35" href="http://viewer.zmags.com/publication/b844d66a?page=35"> CUSTOM HYBRIDS SHAFT OPTION</a> <a title="English F&B 2013 page 36" href="http://viewer.zmags.com/publication/b844d66a?page=36"> CUSTOM IRON SHAFT OPTIONS </a> <a title="English F&B 2013 page 37" href="http://viewer.zmags.com/publication/b844d66a?page=37"> CUSTOM IRON SHAFT OPTIONS </a> <a title="English F&B 2013 page 38" href="http://viewer.zmags.com/publication/b844d66a?page=38"> CUSTOM GRIP OPTIONS GOLF P</a> <a title="English F&B 2013 page 39" href="http://viewer.zmags.com/publication/b844d66a?page=39"> CUSTOM GRIP OPTIONS LAMKIN</a> <a title="English F&B 2013 page 40" href="http://viewer.zmags.com/publication/b844d66a?page=40"> CUSTOM PUTTER GRIPS OPTIONS</a> <a title="English F&B 2013 page 41" href="http://viewer.zmags.com/publication/b844d66a?page=41"> CUSTOM PUTTER GRIPS OPTIONS</a> <a title="English F&B 2013 page 42" href="http://viewer.zmags.com/publication/b844d66a?page=42"> CUSTOM CUSTOM OPTIONS WOOD</a> <a title="English F&B 2013 page 43" href="http://viewer.zmags.com/publication/b844d66a?page=43"> GOLF BALLS HEX BLACK TOUR 2</a> <a title="English F&B 2013 page 44" href="http://viewer.zmags.com/publication/b844d66a?page=44"> GOLF BALLS HEX HOT PRO DRI</a> <a title="English F&B 2013 page 45" href="http://viewer.zmags.com/publication/b844d66a?page=45"> GOLF BALLS HEX DIABLO WICK</a> <a title="English F&B 2013 page 46" href="http://viewer.zmags.com/publication/b844d66a?page=46"> GOLF BALLS HEX WARBIRD / HE</a> <a title="English F&B 2013 page 47" href="http://viewer.zmags.com/publication/b844d66a?page=47"> ACCESSORIES CALLAWAY BAG TE</a> <a title="English F&B 2013 page 48" href="http://viewer.zmags.com/publication/b844d66a?page=48"> ACCESSORIES AQUA DRY </a> <a title="English F&B 2013 page 49" href="http://viewer.zmags.com/publication/b844d66a?page=49"> ACCESSORIES COLLECTION </a> <a title="English F&B 2013 page 50" href="http://viewer.zmags.com/publication/b844d66a?page=50"> ACCESSORIES X SERIES TRI-BR</a> <a title="English F&B 2013 page 51" href="http://viewer.zmags.com/publication/b844d66a?page=51"> ACCESSORIES X SERIES MIDI P</a> <a title="English F&B 2013 page 52" href="http://viewer.zmags.com/publication/b844d66a?page=52"> ACCESSORIES CHEV CART BAG </a> <a title="English F&B 2013 page 53" href="http://viewer.zmags.com/publication/b844d66a?page=53"> ACCESSORIES X HOT TOUR PERF</a> <a title="English F&B 2013 page 54" href="http://viewer.zmags.com/publication/b844d66a?page=54"> ACCESSORIES LO-PRO MILITARY</a> <a title="English F&B 2013 page 55" href="http://viewer.zmags.com/publication/b844d66a?page=55"> ACCESSORIES 2012/2013 WINTE</a> <a title="English F&B 2013 page 56" href="http://viewer.zmags.com/publication/b844d66a?page=56"> ACCESSORIES WINDPROOF WINTE</a> <a title="English F&B 2013 page 57" href="http://viewer.zmags.com/publication/b844d66a?page=57"> ACCESSORIES RAIN SERIES </a> <a title="English F&B 2013 page 58" href="http://viewer.zmags.com/publication/b844d66a?page=58"> ACCESSORIES ALURA </a> <a title="English F&B 2013 page 59" href="http://viewer.zmags.com/publication/b844d66a?page=59"> ACCESSORIES TA RAZR & X HOT</a> <a title="English F&B 2013 page 60" href="http://viewer.zmags.com/publication/b844d66a?page=60"> ACCESSORIES RAZR TRI-FOLD </a> <a title="English F&B 2013 page 61" href="http://viewer.zmags.com/publication/b844d66a?page=61"> ACCESSORIES 68” UV SUPER LI</a> <a title="English F&B 2013 page 62" href="http://viewer.zmags.com/publication/b844d66a?page=62"> ACCESSORIES WOMEN’S SUPER L</a> <a title="English F&B 2013 page 63" href="http://viewer.zmags.com/publication/b844d66a?page=63"> CALLAWAY FOOTWEAR COLLECTION 2013</a> <a title="English F&B 2013 page 64" href="http://viewer.zmags.com/publication/b844d66a?page=64"> FOOTWEAR CALLAWAY COMFORT T</a> <a title="English F&B 2013 page 65" href="http://viewer.zmags.com/publication/b844d66a?page=65"> FOOTWEAR RAZR & TRIANGULATE</a> <a title="English F&B 2013 page 66" href="http://viewer.zmags.com/publication/b844d66a?page=66"> FOOTWEAR RAZR Callaway’s </a> <a title="English F&B 2013 page 67" href="http://viewer.zmags.com/publication/b844d66a?page=67"> FOOTWEAR CHEV TEC COMFORT </a> <a title="English F&B 2013 page 68" href="http://viewer.zmags.com/publication/b844d66a?page=68"> FOOTWEAR TOUR PERFORMANCE </a> <a title="English F&B 2013 page 69" href="http://viewer.zmags.com/publication/b844d66a?page=69"> FOOTWEAR SAVORY New for 2</a> <a title="English F&B 2013 page 70" href="http://viewer.zmags.com/publication/b844d66a?page=70"> CORPORATE CORPORATE 1 </a> <a title="English F&B 2013 page 71" href="http://viewer.zmags.com/publication/b844d66a?page=71"> CORPORATE CORPORATE HOW </a> <a title="English F&B 2013 page 72" href="http://viewer.zmags.com/publication/b844d66a?page=72"> odyssey ProTyPe iX Tour Pr</a> <a title="English F&B 2013 page 73" href="http://viewer.zmags.com/publication/b844d66a?page=73"> odyssey TANk PUTTeRs GReAT</a> <a title="English F&B 2013 page 74" href="http://viewer.zmags.com/publication/b844d66a?page=74"> ODYSSEY VERSA INTRODUCING </a> <a title="English F&B 2013 page 75" href="http://viewer.zmags.com/publication/b844d66a?page=75"> ODYSSEY EYEFIT WHAT IS EY</a> <a title="English F&B 2013 page 76" href="http://viewer.zmags.com/publication/b844d66a?page=76"> ODYSSEY VERSA ONE DEGREE O</a> <a title="English F&B 2013 page 77" href="http://viewer.zmags.com/publication/b844d66a?page=77"> ODYSSEY VERSA ONE DEGREE O</a> <a title="English F&B 2013 page 78" href="http://viewer.zmags.com/publication/b844d66a?page=78"> ODYSSEY WHITE HOT PRO ENGI</a> <a title="English F&B 2013 page 79" href="http://viewer.zmags.com/publication/b844d66a?page=79"> ODYSSEY WHITE HOT PRO ENGI</a> <a title="English F&B 2013 page 80" href="http://viewer.zmags.com/publication/b844d66a?page=80"> ODYSSEY WHITE HOT PRO ENGI</a> <a title="English F&B 2013 page 81" href="http://viewer.zmags.com/publication/b844d66a?page=81"> ODYSSEY PROTYPE BLACK TOUR</a> <a title="English F&B 2013 page 82" href="http://viewer.zmags.com/publication/b844d66a?page=82"> ODYSSEY PROTYPE TOUR SERIES</a> <a title="English F&B 2013 page 83" href="http://viewer.zmags.com/publication/b844d66a?page=83"> ODYSSEY PROTYPE TOUR SERIES</a> <a title="English F&B 2013 page 84" href="http://viewer.zmags.com/publication/b844d66a?page=84"> ODYSSEY METAL-X A PERFECT </a> <a title="English F&B 2013 page 85" href="http://viewer.zmags.com/publication/b844d66a?page=85"> ODYSSEY METAL-X A PERFECT </a> <a title="English F&B 2013 page 86" href="http://viewer.zmags.com/publication/b844d66a?page=86"> ODYSSEY METAL-X A PERFECT </a> <a title="English F&B 2013 page 87" href="http://viewer.zmags.com/publication/b844d66a?page=87"> ODYSSEY DIVINE PERFORMANCE</a> <a title="English F&B 2013 page 88" href="http://viewer.zmags.com/publication/b844d66a?page=88"> ODYSSEY WHITE HOT XG 2.0 D</a> <a title="English F&B 2013 page 89" href="http://viewer.zmags.com/publication/b844d66a?page=89"> ODYSSEY 64” ODYSSEY DOUBLE </a> <a title="English F&B 2013 page 90" href="http://viewer.zmags.com/publication/b844d66a?page=90"> STRATA MEN’S SET </a> <a title="English F&B 2013 page 91" href="http://viewer.zmags.com/publication/b844d66a?page=91"> STRATA WOMEN’S SET </a> <a title="English F&B 2013 page 92" href="http://viewer.zmags.com/publication/b844d66a?page=92"> STRATA JET & JET YELLOW MA</a> <a title="English F&B 2013 page 93" href="http://viewer.zmags.com/publication/b844d66a?page=93"> UK: 0800-026-4653 Fax: 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