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<br /> 1<br /> WELCOME TO THE<br /> AUGUST ISSUE<br /> OF GOLF RETAILING<br /> Ensure you recive your own free monthly copy<br /> ENSURE YOU RECEIVE YOUR<br /> OWN FREE MONTHLY COPY<br /> CLICK HERE TO REGISTER<br /> GOLFRETAILING.COM<br /> REGISTER NOW FOR YOUR OWN FREE COPY AT WWW.GOLFRETAILING.COM<br /> 2<br /> August 2016<br /> GOLFRETAILING<br /> The AWARD WINNING magazine for the golf retail sector - more ideas + more innovation = more profit <br /> 27<br /> 37 39 45<br /> What pushes your buttons? Glyn<br /> Pritchard rages against slow<br /> play and ridiculous rules<br /> In the second part of our apparel<br /> feature we speak to some of the<br /> main players in the market<br /> The team at Stewart Golf on how<br /> they make their trolleys and what<br /> they are currently working on<br /> Member retention is vital for<br /> every club, so see what the<br /> experts say on this topic We go behind the counter at<br /> He<a title="GR August Digtial 2016 page 1" href="http://viewer.zmags.com/publication/c121c2bc?page=1"> 1 WELCOME TO THE AUGUST ISSUE OF GOLF RET</a> <a title="GR August Digtial 2016 page 2" href="http://viewer.zmags.com/publication/c121c2bc?page=2"> REGISTER NOW FOR YOUR OWN FREE COPY AT WWW.GOLFRE</a> <a title="GR August Digtial 2016 page 3" href="http://viewer.zmags.com/publication/c121c2bc?page=3"> 3 </a> <a title="GR August Digtial 2016 page 4" href="http://viewer.zmags.com/publication/c121c2bc?page=4"> 4 FROM THE EDITOR While it is frustrating that I’</a> <a title="GR August Digtial 2016 page 5" href="http://viewer.zmags.com/publication/c121c2bc?page=5"> 5 NEWS Great Britain and Ireland retain the St A</a> <a title="GR August Digtial 2016 page 6" href="http://viewer.zmags.com/publication/c121c2bc?page=6"> NEWS 6 Mizuno opens latest state-of-the-art perf</a> <a title="GR August Digtial 2016 page 7" href="http://viewer.zmags.com/publication/c121c2bc?page=7"> 7 NEWS Nike Flyknit Elite promises more traction</a> <a title="GR August Digtial 2016 page 8" href="http://viewer.zmags.com/publication/c121c2bc?page=8"> NEWS 8 Open viewing figures slump 75 per cent C</a> <a title="GR August Digtial 2016 page 9" href="http://viewer.zmags.com/publication/c121c2bc?page=9"> 9 NEWS Mizuno re-introduce golf shoes for 2017 M </a> <a title="GR August Digtial 2016 page 10" href="http://viewer.zmags.com/publication/c121c2bc?page=10"> NEWS 10 The Belfry focuses on junior and beginne</a> <a title="GR August Digtial 2016 page 11" href="http://viewer.zmags.com/publication/c121c2bc?page=11"> 11 TECHNOLOGY FOCUS High tech putting technology </a> <a title="GR August Digtial 2016 page 12" href="http://viewer.zmags.com/publication/c121c2bc?page=12"> Love your game In golf, there are few quali</a> <a title="GR August Digtial 2016 page 13" href="http://viewer.zmags.com/publication/c121c2bc?page=13"> 13 NEWS PGA Pros give thousands of lessons at Op</a> <a title="GR August Digtial 2016 page 14" href="http://viewer.zmags.com/publication/c121c2bc?page=14"> NEWS 14 2016 Ryder Cup captain Darren Clarke re-s</a> <a title="GR August Digtial 2016 page 15" href="http://viewer.zmags.com/publication/c121c2bc?page=15"> 15 NEWS Next generation of fleet golf car from Y</a> <a title="GR August Digtial 2016 page 16" href="http://viewer.zmags.com/publication/c121c2bc?page=16"> NEWS 16 Investment for golf apparel brand Bunker </a> <a title="GR August Digtial 2016 page 17" href="http://viewer.zmags.com/publication/c121c2bc?page=17"> 17 NEWS Bentley drives into golf market with new</a> <a title="GR August Digtial 2016 page 18" href="http://viewer.zmags.com/publication/c121c2bc?page=18"> NEWS - TOUR PLAYER 18 Majors bring b</a> <a title="GR August Digtial 2016 page 19" href="http://viewer.zmags.com/publication/c121c2bc?page=19"> 19 NEWS Reasons to be positive BGIA UPDATE With</a> <a title="GR August Digtial 2016 page 20" href="http://viewer.zmags.com/publication/c121c2bc?page=20"> ADVERTORIAL 20 Customer service the focus for T</a> <a title="GR August Digtial 2016 page 21" href="http://viewer.zmags.com/publication/c121c2bc?page=21"> 21 GR INSIGHT Are you fit for your job? It’s all </a> <a title="GR August Digtial 2016 page 22" href="http://viewer.zmags.com/publication/c121c2bc?page=22"> We kid ourselves that we are working</a> <a title="GR August Digtial 2016 page 23" href="http://viewer.zmags.com/publication/c121c2bc?page=23"> My golf grumbles! 23 GR INSIGHT This mon</a> <a title="GR August Digtial 2016 page 24" href="http://viewer.zmags.com/publication/c121c2bc?page=24"> ADVERTORIAL 24 The path to lower scores for your </a> <a title="GR August Digtial 2016 page 25" href="http://viewer.zmags.com/publication/c121c2bc?page=25"> Help your clients to 25 GOLF TECHNOLOGY swing t</a> <a title="GR August Digtial 2016 page 26" href="http://viewer.zmags.com/publication/c121c2bc?page=26"> able to help them evaluate the data correctly. </a> <a title="GR August Digtial 2016 page 27" href="http://viewer.zmags.com/publication/c121c2bc?page=27"> 27 APPAREL SPECIAL Golf heritage in apparel Ralph</a> <a title="GR August Digtial 2016 page 28" href="http://viewer.zmags.com/publication/c121c2bc?page=28"> ADVERTORIAL 28 Five-star excellence from appare</a> <a title="GR August Digtial 2016 page 29" href="http://viewer.zmags.com/publication/c121c2bc?page=29"> Apparel on the move 29 APPAREL SPECIAL Th</a> <a title="GR August Digtial 2016 page 30" href="http://viewer.zmags.com/publication/c121c2bc?page=30"> 30 SPRING ‘17 greenlamb.com GOLFRETAILING.COM</a> <a title="GR August Digtial 2016 page 31" href="http://viewer.zmags.com/publication/c121c2bc?page=31"> </a> <a title="GR August Digtial 2016 page 32" href="http://viewer.zmags.com/publication/c121c2bc?page=32"> ADVERTORIAL 32 Calvin Klein is Exclusive Apparel</a> <a title="GR August Digtial 2016 page 33" href="http://viewer.zmags.com/publication/c121c2bc?page=33"> 33 APPAREL SPECIAL Using The Open as an apparel</a> <a title="GR August Digtial 2016 page 34" href="http://viewer.zmags.com/publication/c121c2bc?page=34"> Callaway D anny Willett sported Callaway Apparel’</a> <a title="GR August Digtial 2016 page 35" href="http://viewer.zmags.com/publication/c121c2bc?page=35"> 35 GR INTERVIEW Merchandising matters Andy Brown </a> <a title="GR August Digtial 2016 page 36" href="http://viewer.zmags.com/publication/c121c2bc?page=36"> and some are not – we know that if you don’t disp</a> <a title="GR August Digtial 2016 page 37" href="http://viewer.zmags.com/publication/c121c2bc?page=37"> GR INTERVIEW The innovators 37 </a> <a title="GR August Digtial 2016 page 38" href="http://viewer.zmags.com/publication/c121c2bc?page=38"> rain covers that were half on so we designed one </a> <a title="GR August Digtial 2016 page 39" href="http://viewer.zmags.com/publication/c121c2bc?page=39"> 39 GR FOCUS – MEMBER RETENTION What the statisti</a> <a title="GR August Digtial 2016 page 40" href="http://viewer.zmags.com/publication/c121c2bc?page=40"> GR FOCUS – MEMBER RETENTION How to create a stick</a> <a title="GR August Digtial 2016 page 41" href="http://viewer.zmags.com/publication/c121c2bc?page=41"> 41 GR FOCUS – MEMBER RETENTION name, engaging th</a> <a title="GR August Digtial 2016 page 42" href="http://viewer.zmags.com/publication/c121c2bc?page=42"> GR INTERVIEW 42 International overview from Troon</a> <a title="GR August Digtial 2016 page 43" href="http://viewer.zmags.com/publication/c121c2bc?page=43"> 43 QUOTES AND STATISTICS Take a look at a quick </a> <a title="GR August Digtial 2016 page 44" href="http://viewer.zmags.com/publication/c121c2bc?page=44"> GUEST COLUMN 44 Marketing basics can get golf bac</a> <a title="GR August Digtial 2016 page 45" href="http://viewer.zmags.com/publication/c121c2bc?page=45"> 45 BEHIND THE COUNTER Indoor swing studio proving</a> <a title="GR August Digtial 2016 page 46" href="http://viewer.zmags.com/publication/c121c2bc?page=46"> BEHIND THE COUNTER 46 have not compromised </a> <a title="GR August Digtial 2016 page 47" href="http://viewer.zmags.com/publication/c121c2bc?page=47"> 47 10 MINUTES WITH Neil Parker, Motocaddy The sal</a> <a title="GR August Digtial 2016 page 48" href="http://viewer.zmags.com/publication/c121c2bc?page=48"> GR INSIGHT 48 It’s good to talk - why successful</a> <a title="GR August Digtial 2016 page 49" href="http://viewer.zmags.com/publication/c121c2bc?page=49"> 49 BACK PAGE NEWS PGA Pro Russell wins top award</a>