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The Voice<br />
The Official Magazine Of The gOld’s gyM franchisee assOciaTiOn<br />
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GOLD'S GYMS OF<br />
DOUGLASVILLE &<br />
WEST COBB, GA<br />
September/October 2011<br />
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www.ggfa.info<br />
Contents<br />
September/October 2011<br />
<br />
FEATURES<br />
32 | GOLD'S GYMS OF<br />
DOUGLASVILLE &<br />
WEST COBB, GA<br />
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<b<a title="The VoicE Sept/Oct 2011 Issue page 1" href="http://viewer.zmags.com/publication/c53ea37d?page=1">The VoiceThe Official Magazine Of The gOld’s gyM</a> The VoiceThe Official Magazine Of The gOld’s gyM<a title="The VoicE Sept/Oct 2011 Issue page 2" href="http://viewer.zmags.com/publication/c53ea37d?page=2">ContentsSeptember/October 2011FEATURES32 | GO</a> ContentsSeptember/October 2011FEATURES32 | GO<a title="The VoicE Sept/Oct 2011 Issue page 3" href="http://viewer.zmags.com/publication/c53ea37d?page=3">YOUprofit.Total Run Tim</a> YOUprofit.Total Run Tim<a title="The VoicE Sept/Oct 2011 Issue page 4" href="http://viewer.zmags.com/publication/c53ea37d?page=4">Fdirst WorHello Everyone!T he </a> Fdirst WorHello Everyone!T he <a title="The VoicE Sept/Oct 2011 Issue page 5" href="http://viewer.zmags.com/publication/c53ea37d?page=5">GGFA StAFFGinger CollinsExecutive Directorm3</a> GGFA StAFFGinger CollinsExecutive Directorm3<a title="The VoicE Sept/Oct 2011 Issue page 6" href="http://viewer.zmags.com/publication/c53ea37d?page=6">President's LetterATHE GOLD’S GYM FAMILY, </a> President's LetterATHE GOLD’S GYM FAMILY, <a title="The VoicE Sept/Oct 2011 Issue page 7" href="http://viewer.zmags.com/publication/c53ea37d?page=7">always great to see everyone and to have the Gold</a> always great to see everyone and to have the Gold<a title="The VoicE Sept/Oct 2011 Issue page 8" href="http://viewer.zmags.com/publication/c53ea37d?page=8">The WireNEWS & ANNOUNCEMENTS FROM THE GGFA</a> The WireNEWS & ANNOUNCEMENTS FROM THE GGFA<a title="The VoicE Sept/Oct 2011 Issue page 9" href="http://viewer.zmags.com/publication/c53ea37d?page=9">The Wirepeople are willing to help someone t</a> The Wirepeople are willing to help someone t<a title="The VoicE Sept/Oct 2011 Issue page 10" href="http://viewer.zmags.com/publication/c53ea37d?page=10">The Wire 2011 ggfaowNers’ coNfere</a> The Wire 2011 ggfaowNers’ coNfere<a title="The VoicE Sept/Oct 2011 Issue page 11" href="http://viewer.zmags.com/publication/c53ea37d?page=11">The WireAGENDA: </a> The WireAGENDA: <a title="The VoicE Sept/Oct 2011 Issue page 12" href="http://viewer.zmags.com/publication/c53ea37d?page=12">The Wirewill also have open dialogue for feedb</a> The Wirewill also have open dialogue for feedb<a title="The VoicE Sept/Oct 2011 Issue page 13" href="http://viewer.zmags.com/publication/c53ea37d?page=13">EFT | SOFTWARE | MARKETINGW</a> EFT | SOFTWARE | MARKETINGW<a title="The VoicE Sept/Oct 2011 Issue page 14" href="http://viewer.zmags.com/publication/c53ea37d?page=14">The Wiregold’s gym coNcludes 2011 iNterNat</a> The Wiregold’s gym coNcludes 2011 iNterNat<a title="The VoicE Sept/Oct 2011 Issue page 15" href="http://viewer.zmags.com/publication/c53ea37d?page=15">The Wirewas especially nice to speak with some</a> The Wirewas especially nice to speak with some<a title="The VoicE Sept/Oct 2011 Issue page 16" href="http://viewer.zmags.com/publication/c53ea37d?page=16">The Wirewere able to showcase some of our most</a> The Wirewere able to showcase some of our most<a title="The VoicE Sept/Oct 2011 Issue page 17" href="http://viewer.zmags.com/publication/c53ea37d?page=17">The WireI introduced, is a dynamo! I currentl</a> The WireI introduced, is a dynamo! I currentl<a title="The VoicE Sept/Oct 2011 Issue page 18" href="http://viewer.zmags.com/publication/c53ea37d?page=18">The WireThe below Forums from the Convention </a> The WireThe below Forums from the Convention <a title="The VoicE Sept/Oct 2011 Issue page 19" href="http://viewer.zmags.com/publication/c53ea37d?page=19">The Wire Gold's Gym Challenge Winner | </a> The Wire Gold's Gym Challenge Winner | <a title="The VoicE Sept/Oct 2011 Issue page 20" href="http://viewer.zmags.com/publication/c53ea37d?page=20">The Wire2011 gold’s gym iNter</a> The Wire2011 gold’s gym iNter<a title="The VoicE Sept/Oct 2011 Issue page 21" href="http://viewer.zmags.com/publication/c53ea37d?page=21">The WireNatioNal coNveNtioN</a> The WireNatioNal coNveNtioN<a title="The VoicE Sept/Oct 2011 Issue page 22" href="http://viewer.zmags.com/publication/c53ea37d?page=22">The Wireggfa webiNar Program </a> The Wireggfa webiNar Program <a title="The VoicE Sept/Oct 2011 Issue page 23" href="http://viewer.zmags.com/publication/c53ea37d?page=23">The Wire </a> The Wire <a title="The VoicE Sept/Oct 2011 Issue page 24" href="http://viewer.zmags.com/publication/c53ea37d?page=24">The WireThe GGFA has teamed up with Gold’s G</a> The WireThe GGFA has teamed up with Gold’s G<a title="The VoicE Sept/Oct 2011 Issue page 25" href="http://viewer.zmags.com/publication/c53ea37d?page=25">The WiretAmer el guindy Wins mr. usA AgAin! </a> The WiretAmer el guindy Wins mr. usA AgAin! <a title="The VoicE Sept/Oct 2011 Issue page 26" href="http://viewer.zmags.com/publication/c53ea37d?page=26">Medallia Corner The Medallia platform is a t</a> Medallia Corner The Medallia platform is a t<a title="The VoicE Sept/Oct 2011 Issue page 27" href="http://viewer.zmags.com/publication/c53ea37d?page=27">current standings Tablecurrent score* - Overall </a> current standings Tablecurrent score* - Overall <a title="The VoicE Sept/Oct 2011 Issue page 28" href="http://viewer.zmags.com/publication/c53ea37d?page=28">National Corporate Sales News As many </a> National Corporate Sales News As many <a title="The VoicE Sept/Oct 2011 Issue page 29" href="http://viewer.zmags.com/publication/c53ea37d?page=29"> Do you need a handmanaging your facility?</a> Do you need a handmanaging your facility?<a title="The VoicE Sept/Oct 2011 Issue page 30" href="http://viewer.zmags.com/publication/c53ea37d?page=30">Gold's Gym Capital NewsTHE 3 MAJOR OPPORTUNITIE</a> Gold's Gym Capital NewsTHE 3 MAJOR OPPORTUNITIE<a title="The VoicE Sept/Oct 2011 Issue page 31" href="http://viewer.zmags.com/publication/c53ea37d?page=31">activity. Interested in it? Then open upsome con</a> activity. Interested in it? Then open upsome con<a title="The VoicE Sept/Oct 2011 Issue page 32" href="http://viewer.zmags.com/publication/c53ea37d?page=32">Gold's Gym ofDouglasville &West Cobb, GA G</a> Gold's Gym ofDouglasville &West Cobb, GA G<a title="The VoicE Sept/Oct 2011 Issue page 33" href="http://viewer.zmags.com/publication/c53ea37d?page=33">(From L to R): Scott Johnson, Gordon Johnson, & S</a> (From L to R): Scott Johnson, Gordon Johnson, & S<a title="The VoicE Sept/Oct 2011 Issue page 34" href="http://viewer.zmags.com/publication/c53ea37d?page=34">GGFA Presidents’ Award in 2011.“Fortunately peo</a> GGFA Presidents’ Award in 2011.“Fortunately peo<a title="The VoicE Sept/Oct 2011 Issue page 35" href="http://viewer.zmags.com/publication/c53ea37d?page=35">2008. Having a standard gym and a lowcost gym in</a> 2008. Having a standard gym and a lowcost gym in<a title="The VoicE Sept/Oct 2011 Issue page 36" href="http://viewer.zmags.com/publication/c53ea37d?page=36">to problems. Gordon knows how to planand execute</a> to problems. Gordon knows how to planand execute<a title="The VoicE Sept/Oct 2011 Issue page 37" href="http://viewer.zmags.com/publication/c53ea37d?page=37">Benefit Tennis Tournament has raised over$100,000</a> Benefit Tennis Tournament has raised over$100,000<a title="The VoicE Sept/Oct 2011 Issue page 38" href="http://viewer.zmags.com/publication/c53ea37d?page=38">exciting plans for a new major initiativeto inco</a> exciting plans for a new major initiativeto inco<a title="The VoicE Sept/Oct 2011 Issue page 39" href="http://viewer.zmags.com/publication/c53ea37d?page=39">thanking the member for the comment,but acknowle</a> thanking the member for the comment,but acknowle<a title="The VoicE Sept/Oct 2011 Issue page 40" href="http://viewer.zmags.com/publication/c53ea37d?page=40">do.” Everything within the business isdocumented</a> do.” Everything within the business isdocumented<a title="The VoicE Sept/Oct 2011 Issue page 41" href="http://viewer.zmags.com/publication/c53ea37d?page=41">Group Fitness program to be when theydecided to </a> Group Fitness program to be when theydecided to <a title="The VoicE Sept/Oct 2011 Issue page 42" href="http://viewer.zmags.com/publication/c53ea37d?page=42">today they have 30 trainers and a well-organized</a> today they have 30 trainers and a well-organized<a title="The VoicE Sept/Oct 2011 Issue page 43" href="http://viewer.zmags.com/publication/c53ea37d?page=43">wait to see what will happen.”Tom ButLer, PartN</a> wait to see what will happen.”Tom ButLer, PartN<a title="The VoicE Sept/Oct 2011 Issue page 44" href="http://viewer.zmags.com/publication/c53ea37d?page=44">Twelve Things You Ca“whaT are Twelve Things You</a> Twelve Things You Ca“whaT are Twelve Things You<a title="The VoicE Sept/Oct 2011 Issue page 45" href="http://viewer.zmags.com/publication/c53ea37d?page=45">n Do RIGHT NOW ur FaCebook page in an eFForT T</a> n Do RIGHT NOW ur FaCebook page in an eFForT T<a title="The VoicE Sept/Oct 2011 Issue page 46" href="http://viewer.zmags.com/publication/c53ea37d?page=46"> Personal Training ConsisTenT QualiTyserviCe = i</a> Personal Training ConsisTenT QualiTyserviCe = i<a title="The VoicE Sept/Oct 2011 Issue page 47" href="http://viewer.zmags.com/publication/c53ea37d?page=47">then you must adapt to a different mindsetwhen it</a> then you must adapt to a different mindsetwhen it<a title="The VoicE Sept/Oct 2011 Issue page 48" href="http://viewer.zmags.com/publication/c53ea37d?page=48">Imagine having a prospective member waitfor an h</a> Imagine having a prospective member waitfor an h<a title="The VoicE Sept/Oct 2011 Issue page 49" href="http://viewer.zmags.com/publication/c53ea37d?page=49">somewhat. How do we get everyone onthe same page</a> somewhat. How do we get everyone onthe same page<a title="The VoicE Sept/Oct 2011 Issue page 50" href="http://viewer.zmags.com/publication/c53ea37d?page=50">What DoesPCI ComplianceHaveTo DoWithThe Exorci</a> What DoesPCI ComplianceHaveTo DoWithThe Exorci<a title="The VoicE Sept/Oct 2011 Issue page 51" href="http://viewer.zmags.com/publication/c53ea37d?page=51">President’s Men (1976, DC) from gettinglawmakers</a> President’s Men (1976, DC) from gettinglawmakers<a title="The VoicE Sept/Oct 2011 Issue page 52" href="http://viewer.zmags.com/publication/c53ea37d?page=52">Is the CommunicationAge Benefiting YourBottom L</a> Is the CommunicationAge Benefiting YourBottom L<a title="The VoicE Sept/Oct 2011 Issue page 53" href="http://viewer.zmags.com/publication/c53ea37d?page=53">the capture of that web visit. These leadsmust b</a> the capture of that web visit. These leadsmust b<a title="The VoicE Sept/Oct 2011 Issue page 54" href="http://viewer.zmags.com/publication/c53ea37d?page=54">there a structure for all follow up emailsor pho</a> there a structure for all follow up emailsor pho<a title="The VoicE Sept/Oct 2011 Issue page 55" href="http://viewer.zmags.com/publication/c53ea37d?page=55">At a glance an owner, GM or member of the sales t</a> At a glance an owner, GM or member of the sales t<a title="The VoicE Sept/Oct 2011 Issue page 56" href="http://viewer.zmags.com/publication/c53ea37d?page=56">highlightingThe GGFA Advisory Board The </a> highlightingThe GGFA Advisory Board The <a title="The VoicE Sept/Oct 2011 Issue page 57" href="http://viewer.zmags.com/publication/c53ea37d?page=57">Meet GGFA Advisory Board Member,MiKe KroNGaardH</a> Meet GGFA Advisory Board Member,MiKe KroNGaardH<a title="The VoicE Sept/Oct 2011 Issue page 58" href="http://viewer.zmags.com/publication/c53ea37d?page=58">Spotlight on SuppliersMeet Adam Guier, NatioNaL</a> Spotlight on SuppliersMeet Adam Guier, NatioNaL<a title="The VoicE Sept/Oct 2011 Issue page 59" href="http://viewer.zmags.com/publication/c53ea37d?page=59">Spotlight on SuppliersMeet MarK SimmoNs,NatioN</a> Spotlight on SuppliersMeet MarK SimmoNs,NatioN<a title="The VoicE Sept/Oct 2011 Issue page 60" href="http://viewer.zmags.com/publication/c53ea37d?page=60">Spotlight on Supplierschildren, Sophia, 12 and</a> Spotlight on Supplierschildren, Sophia, 12 and<a title="The VoicE Sept/Oct 2011 Issue page 61" href="http://viewer.zmags.com/publication/c53ea37d?page=61">Spotlight on Suppliersthrough positive leaders</a> Spotlight on Suppliersthrough positive leaders<a title="The VoicE Sept/Oct 2011 Issue page 62" href="http://viewer.zmags.com/publication/c53ea37d?page=62">Spotlight on SuppliersMeet Bruce KeNNedy, Dire</a> Spotlight on SuppliersMeet Bruce KeNNedy, Dire<a title="The VoicE Sept/Oct 2011 Issue page 63" href="http://viewer.zmags.com/publication/c53ea37d?page=63">Spotlight on Suppliersa business owner to so</a> Spotlight on Suppliersa business owner to so<a title="The VoicE Sept/Oct 2011 Issue page 64" href="http://viewer.zmags.com/publication/c53ea37d?page=64">64 September/October 2011 | The VoicE</a> 64 September/October 2011 | The VoicE