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<br /> BMW Magazine<br /> bmwusa.com<br /> $ 5.00<br /> ATHLETIC DESIR3:<br /> THE ALL-NEW BMW 3 SERIES<br /> Issue 1.2012<br /> Exquisite dynamics:<br /> The all-new BMW<br /> 6 Series Gran Coupe<br /> BMW Apps keep you<br /> in touch, in tune and<br /> always in command<br /> BMW Maxi-Scooters:<br /> Urban transport<br /> 90 years in the making<br /> <br /> <br /> <br /> PRESIDENT’S LETTER<br /> 5<br /> BMW Magazine<br /> Ludwig Willisch, President and CEO<br /> BMW of North America<br /> Dear Reader<br /> It is a great pleasure to address you for the first time in this edition of BMW Magazine.<br /> This is an exciting time to be at the helm of BMW of North America. As the economy has<br /> improved, we have regained our momentum and are addressing the new and changing needs<br /> of our premium customers. We are doing this with exciting, new products and technologies, as<br /> well as with advanced mobility c<a title="BMW_Magazine_1-1012 page 1" href="http://viewer.zmags.com/publication/d4e0bbf9?page=1"> BMW Magazine bmwusa.com $ 5.00 ATHLETIC DESIR3:</a> <a title="BMW_Magazine_1-1012 page 2" href="http://viewer.zmags.com/publication/d4e0bbf9?page=2"> </a> <a title="BMW_Magazine_1-1012 page 3" href="http://viewer.zmags.com/publication/d4e0bbf9?page=3"> </a> <a title="BMW_Magazine_1-1012 page 4" href="http://viewer.zmags.com/publication/d4e0bbf9?page=4"> </a> <a title="BMW_Magazine_1-1012 page 5" href="http://viewer.zmags.com/publication/d4e0bbf9?page=5"> PRESIDENT’S LETTER 5 BMW Magazine Ludwig Willis</a> <a title="BMW_Magazine_1-1012 page 6" href="http://viewer.zmags.com/publication/d4e0bbf9?page=6"> CONTENTS 01.2012 58 18 THE ROAD TO GOLD Me</a> <a title="BMW_Magazine_1-1012 page 7" href="http://viewer.zmags.com/publication/d4e0bbf9?page=7"> Photos: Kai-Uwe Gundlach, Jan Kornstaedt, Henry L</a> <a title="BMW_Magazine_1-1012 page 8" href="http://viewer.zmags.com/publication/d4e0bbf9?page=8"> SPORT BILL AUBERLEN Champion ALM</a> <a title="BMW_Magazine_1-1012 page 9" href="http://viewer.zmags.com/publication/d4e0bbf9?page=9"> Ask anyone associated with the M brand: BMW’s her</a> <a title="BMW_Magazine_1-1012 page 10" href="http://viewer.zmags.com/publication/d4e0bbf9?page=10"> BMW Magazine 10 CULTURE LONDON CALLING The</a> <a title="BMW_Magazine_1-1012 page 11" href="http://viewer.zmags.com/publication/d4e0bbf9?page=11"> </a> <a title="BMW_Magazine_1-1012 page 12" href="http://viewer.zmags.com/publication/d4e0bbf9?page=12"> BMW Magazine 12 ENTERTAINMENT BEST SUPPORTIN</a> <a title="BMW_Magazine_1-1012 page 13" href="http://viewer.zmags.com/publication/d4e0bbf9?page=13"> Memories for Life! </a> <a title="BMW_Magazine_1-1012 page 14" href="http://viewer.zmags.com/publication/d4e0bbf9?page=14"> 2012 BMW CHAMPIONSHIP BMW Magazine 14 WARMIN</a> <a title="BMW_Magazine_1-1012 page 15" href="http://viewer.zmags.com/publication/d4e0bbf9?page=15"> E.D. 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