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<br /> ADVERTISEMENT<br /> April 2015<br /> Innovation<br /> for Impact<br /> Our innovation focuses on the factors that<br /> are critical to our customers, increasing quality,<br /> reducing time to market and cost efficiency in<br /> clinical development.<br /> Innovation<br /> for Impact<br /> ICON’s best in class processes matched<br /> with industry leading technology, delivers<br /> impact and performance for customers.<br /> ICON’s Firecrest delivers an innovative suite of training,<br /> performance support and study management tools which<br /> can significantly improve the compliance, consistency,<br /> and execution of all study-related activities at investigator<br /> sites by all study personnel. Firecrest eliminates inefficient<br /> and labour intensive study processes, reducing costs and<br /> providing full transparency of investigator competency,<br /> compliance and execution to site monitors and sponsors.<br /> The Impact of Firecrest<br /> -50%<a title="PharmaVOICE | April 2015 page 1" href="http://viewer.zmags.com/publication/e8a5b46e?page=1"> ADVERTISEMENT April 2015 Innovation for Imp</a> <a title="PharmaVOICE | April 2015 page 2" href="http://viewer.zmags.com/publication/e8a5b46e?page=2"> Innovation for Impact ICON’s best in class proces</a> <a title="PharmaVOICE | April 2015 page 3" href="http://viewer.zmags.com/publication/e8a5b46e?page=3"> SPECIAL ISSUE April 2015 �Celebrating INNOVATIO</a> <a title="PharmaVOICE | April 2015 page 4" href="http://viewer.zmags.com/publication/e8a5b46e?page=4"> To get new biotech or novel therapies to market t</a> <a title="PharmaVOICE | April 2015 page 5" href="http://viewer.zmags.com/publication/e8a5b46e?page=5"> THE FORUM FOR THE INDUSTRY EXECUTIVE </a> <a title="PharmaVOICE | April 2015 page 6" href="http://viewer.zmags.com/publication/e8a5b46e?page=6"> Contents April 2015 </a> <a title="PharmaVOICE | April 2015 page 7" href="http://viewer.zmags.com/publication/e8a5b46e?page=7"> When you make Discover </a> <a title="PharmaVOICE | April 2015 page 8" href="http://viewer.zmags.com/publication/e8a5b46e?page=8"> Contents 3D Platform BioDigital Human is a 3D pla</a> <a title="PharmaVOICE | April 2015 page 9" href="http://viewer.zmags.com/publication/e8a5b46e?page=9"> </a> <a title="PharmaVOICE | April 2015 page 10" href="http://viewer.zmags.com/publication/e8a5b46e?page=10"> Up front Awards... QUINTILES RECEIVES FORTUNE A</a> <a title="PharmaVOICE | April 2015 page 11" href="http://viewer.zmags.com/publication/e8a5b46e?page=11"> REASONS PATIENTS GIVE FOR NOT TAKING THEIR MEDS </a> <a title="PharmaVOICE | April 2015 page 12" href="http://viewer.zmags.com/publication/e8a5b46e?page=12"> INNOVATIVE COMPANIES Celebrating INNOVATION F</a> <a title="PharmaVOICE | April 2015 page 13" href="http://viewer.zmags.com/publication/e8a5b46e?page=13"> our understanding of the human brain. By accelera</a> <a title="PharmaVOICE | April 2015 page 14" href="http://viewer.zmags.com/publication/e8a5b46e?page=14"> COMPANIES Google TRANSFORMING DATA INTO HEALTH</a> <a title="PharmaVOICE | April 2015 page 15" href="http://viewer.zmags.com/publication/e8a5b46e?page=15"> Pharma Sales Support.com TM Support Ventes Pha</a> <a title="PharmaVOICE | April 2015 page 16" href="http://viewer.zmags.com/publication/e8a5b46e?page=16"> COMPANIES AmerisourceBergen HEALTH SYSTEMS SOL</a> <a title="PharmaVOICE | April 2015 page 17" href="http://viewer.zmags.com/publication/e8a5b46e?page=17"> COMPANIES GE Healthcare TRANSFORMATIVE TECHNOL</a> <a title="PharmaVOICE | April 2015 page 18" href="http://viewer.zmags.com/publication/e8a5b46e?page=18"> COMPANIES Medidata TRANSFORMING CLINICAL TRIAL</a> <a title="PharmaVOICE | April 2015 page 19" href="http://viewer.zmags.com/publication/e8a5b46e?page=19"> Pioneering mHealth in Clinical Trials At Medida</a> <a title="PharmaVOICE | April 2015 page 20" href="http://viewer.zmags.com/publication/e8a5b46e?page=20"> COMPANIES ICON SPARKS EMPLOYEE ENGAGEMENT New</a> <a title="PharmaVOICE | April 2015 page 21" href="http://viewer.zmags.com/publication/e8a5b46e?page=21"> If only changing patient behavior were this easy.</a> <a title="PharmaVOICE | April 2015 page 22" href="http://viewer.zmags.com/publication/e8a5b46e?page=22"> COMPANIES Reltio PIONEERS NEW DIGITAL PLATFORM </a> <a title="PharmaVOICE | April 2015 page 23" href="http://viewer.zmags.com/publication/e8a5b46e?page=23"> SomaLogic A REVOLUTION IN LIFE-SCIENCES AND MEDIC</a> <a title="PharmaVOICE | April 2015 page 24" href="http://viewer.zmags.com/publication/e8a5b46e?page=24"> COMPANIES MicroMass LOOKING TO CHANGE BEHAVIOR</a> <a title="PharmaVOICE | April 2015 page 25" href="http://viewer.zmags.com/publication/e8a5b46e?page=25"> Crank Up Your Brand's Customer Experience (CX) W</a> <a title="PharmaVOICE | April 2015 page 26" href="http://viewer.zmags.com/publication/e8a5b46e?page=26"> COMPANIES IMS Health INCUBATING EMPLOYEE CONTR</a> <a title="PharmaVOICE | April 2015 page 27" href="http://viewer.zmags.com/publication/e8a5b46e?page=27"> Klick Health A DECODED COMPANY A Company Culture</a> <a title="PharmaVOICE | April 2015 page 28" href="http://viewer.zmags.com/publication/e8a5b46e?page=28"> COMPANIES Everyday Health PERSONALIZED CONSUME</a> <a title="PharmaVOICE | April 2015 page 29" href="http://viewer.zmags.com/publication/e8a5b46e?page=29">  </a> <a title="PharmaVOICE | April 2015 page 30" href="http://viewer.zmags.com/publication/e8a5b46e?page=30"> COMPANIES RTI International NEW MODEL FOR COLLA</a> <a title="PharmaVOICE | April 2015 page 31" href="http://viewer.zmags.com/publication/e8a5b46e?page=31"> THE FUTURE OF CLINICAL DEVELOPMENT IS O</a> <a title="PharmaVOICE | April 2015 page 32" href="http://viewer.zmags.com/publication/e8a5b46e?page=32"> COMPANIES Cognizant BUSINESS ACCELERATOR Bring</a> <a title="PharmaVOICE | April 2015 page 33" href="http://viewer.zmags.com/publication/e8a5b46e?page=33"> </a> <a title="PharmaVOICE | April 2015 page 34" href="http://viewer.zmags.com/publication/e8a5b46e?page=34"> COMPANIES Exco InTouch EMPOWERING PATIENTS Cr</a> <a title="PharmaVOICE | April 2015 page 35" href="http://viewer.zmags.com/publication/e8a5b46e?page=35"> ©2014 Chiltern International Ltd. All rights rese</a> <a title="PharmaVOICE | April 2015 page 36" href="http://viewer.zmags.com/publication/e8a5b46e?page=36"> COMPANIES Ogilvy CommonHealth Worldwide CHANGI</a> <a title="PharmaVOICE | April 2015 page 37" href="http://viewer.zmags.com/publication/e8a5b46e?page=37"> COMPANIES ElMindA TRANSFORMING NEUROSCIENCE Vi</a> <a title="PharmaVOICE | April 2015 page 38" href="http://viewer.zmags.com/publication/e8a5b46e?page=38"> COMPANIES Atlantis Healthcare HEALTH PSYCHOLOGY</a> <a title="PharmaVOICE | April 2015 page 39" href="http://viewer.zmags.com/publication/e8a5b46e?page=39"> ALL H The only con with less. Th With our inno</a> <a title="PharmaVOICE | April 2015 page 40" href="http://viewer.zmags.com/publication/e8a5b46e?page=40"> COMPANIES HealthXL CREATING MOONSHOTS Catalyzin</a> <a title="PharmaVOICE | April 2015 page 41" href="http://viewer.zmags.com/publication/e8a5b46e?page=41"> COMPANIES Project Data Sphere INCREASING TRANS</a> <a title="PharmaVOICE | April 2015 page 42" href="http://viewer.zmags.com/publication/e8a5b46e?page=42"> COMPANIES Theranos A SINGLE DROP WITH HUGE IMP</a> <a title="PharmaVOICE | April 2015 page 43" href="http://viewer.zmags.com/publication/e8a5b46e?page=43"> Unum Therapeutics THE GOAL: ONE CURE A Single Ce</a> <a title="PharmaVOICE | April 2015 page 44" href="http://viewer.zmags.com/publication/e8a5b46e?page=44"> COMPANIES Merge eClinical DESIGN INSPIRED, DES</a> <a title="PharmaVOICE | April 2015 page 45" href="http://viewer.zmags.com/publication/e8a5b46e?page=45"> Visit us at DIA EuroMeeting, Paris Booth #3.D16 </a> <a title="PharmaVOICE | April 2015 page 46" href="http://viewer.zmags.com/publication/e8a5b46e?page=46"> COMPANIES Clinical Ink AN ESOURCE PIONEER Tackl</a> <a title="PharmaVOICE | April 2015 page 47" href="http://viewer.zmags.com/publication/e8a5b46e?page=47"> COMPANIES Parexel THE JOURNEY AND MISSION Sim</a> <a title="PharmaVOICE | April 2015 page 48" href="http://viewer.zmags.com/publication/e8a5b46e?page=48"> COMPANIES Microsoft DRIVING INNOVATION From th</a> <a title="PharmaVOICE | April 2015 page 49" href="http://viewer.zmags.com/publication/e8a5b46e?page=49"> COMPANIES Cerner CONNECTING PEOPLE AND SYSTEMS</a> <a title="PharmaVOICE | April 2015 page 50" href="http://viewer.zmags.com/publication/e8a5b46e?page=50"> COMPANIES TO WATCH COMPANIES TO WATCH These c</a> <a title="PharmaVOICE | April 2015 page 51" href="http://viewer.zmags.com/publication/e8a5b46e?page=51"> Taking the Wait Out of Genetic Research Streamlin</a> <a title="PharmaVOICE | April 2015 page 52" href="http://viewer.zmags.com/publication/e8a5b46e?page=52"> COMPANIES TO WATCH Bringing Wearable Techn</a> <a title="PharmaVOICE | April 2015 page 53" href="http://viewer.zmags.com/publication/e8a5b46e?page=53"> Fighting Alzheimer’s Disease Algorithm Helps Quic</a> <a title="PharmaVOICE | April 2015 page 54" href="http://viewer.zmags.com/publication/e8a5b46e?page=54"> Apps and Websites Innovations APPSANDWEBSITES </a> <a title="PharmaVOICE | April 2015 page 55" href="http://viewer.zmags.com/publication/e8a5b46e?page=55"> FEEL FREE TO INNOVATE BBK WORLDWIDE IS TAKING ACT</a> <a title="PharmaVOICE | April 2015 page 56" href="http://viewer.zmags.com/publication/e8a5b46e?page=56"> Apps and Websites liable information all alo</a> <a title="PharmaVOICE | April 2015 page 57" href="http://viewer.zmags.com/publication/e8a5b46e?page=57"> © 2015 Optum, Inc. lutions Front of Solu</a> <a title="PharmaVOICE | April 2015 page 58" href="http://viewer.zmags.com/publication/e8a5b46e?page=58"> Drug Therapies Innovations DRUGTHERAPIES Thous</a> <a title="PharmaVOICE | April 2015 page 59" href="http://viewer.zmags.com/publication/e8a5b46e?page=59"> Drug Therapies s Breaking New Ground in Pr</a> <a title="PharmaVOICE | April 2015 page 60" href="http://viewer.zmags.com/publication/e8a5b46e?page=60"> Processes Innovations PROCESSES These selected</a> <a title="PharmaVOICE | April 2015 page 61" href="http://viewer.zmags.com/publication/e8a5b46e?page=61"> their journeys complete. The goal is not only to </a> <a title="PharmaVOICE | April 2015 page 62" href="http://viewer.zmags.com/publication/e8a5b46e?page=62"> Platforms Innovations PLATFORMS Technology is </a> <a title="PharmaVOICE | April 2015 page 63" href="http://viewer.zmags.com/publication/e8a5b46e?page=63"> Registration is open 2015 Healthcare Businesswome</a> <a title="PharmaVOICE | April 2015 page 64" href="http://viewer.zmags.com/publication/e8a5b46e?page=64"> Platforms benchmarks for comparison. The benchm</a> <a title="PharmaVOICE | April 2015 page 65" href="http://viewer.zmags.com/publication/e8a5b46e?page=65"> PharmaVOICE 100 </a> <a title="PharmaVOICE | April 2015 page 66" href="http://viewer.zmags.com/publication/e8a5b46e?page=66"> Platforms This project is one of the larg</a> <a title="PharmaVOICE | April 2015 page 67" href="http://viewer.zmags.com/publication/e8a5b46e?page=67"> Platforms The traditional approach to solv</a> <a title="PharmaVOICE | April 2015 page 68" href="http://viewer.zmags.com/publication/e8a5b46e?page=68"> Platforms s Sales Solutions IMS Health Solution</a> <a title="PharmaVOICE | April 2015 page 69" href="http://viewer.zmags.com/publication/e8a5b46e?page=69"> s Sample Management System PharmaCommunicat</a> <a title="PharmaVOICE | April 2015 page 70" href="http://viewer.zmags.com/publication/e8a5b46e?page=70"> Technologies Innovations TECHNOLOGIES New tech</a> <a title="PharmaVOICE | April 2015 page 71" href="http://viewer.zmags.com/publication/e8a5b46e?page=71"> Cornerstone’s AEMD drug platform disrupts biochem</a> <a title="PharmaVOICE | April 2015 page 72" href="http://viewer.zmags.com/publication/e8a5b46e?page=72"> Technologies In parallel, the re</a> <a title="PharmaVOICE | April 2015 page 73" href="http://viewer.zmags.com/publication/e8a5b46e?page=73"> s Stopping Meth Abuse While Curing a Cold Acura’</a> <a title="PharmaVOICE | April 2015 page 74" href="http://viewer.zmags.com/publication/e8a5b46e?page=74"> Technologies clinical trials that align patient</a> <a title="PharmaVOICE | April 2015 page 75" href="http://viewer.zmags.com/publication/e8a5b46e?page=75"> Technologies s No More Getting Stuck On Complia</a> <a title="PharmaVOICE | April 2015 page 76" href="http://viewer.zmags.com/publication/e8a5b46e?page=76"> Products Innovations PRODUCTS,TOOLS,SOLUTIONS </a> <a title="PharmaVOICE | April 2015 page 77" href="http://viewer.zmags.com/publication/e8a5b46e?page=77"> s Eyes on the (Social Media) Page Telerx’s Socia</a> <a title="PharmaVOICE | April 2015 page 78" href="http://viewer.zmags.com/publication/e8a5b46e?page=78"> Products company approached Cognizant with a n</a> <a title="PharmaVOICE | April 2015 page 79" href="http://viewer.zmags.com/publication/e8a5b46e?page=79"> 24th Annual </a> <a title="PharmaVOICE | April 2015 page 80" href="http://viewer.zmags.com/publication/e8a5b46e?page=80"> Products s Real-Time Insights From HCP Social M</a> <a title="PharmaVOICE | April 2015 page 81" href="http://viewer.zmags.com/publication/e8a5b46e?page=81"> proven to reduce instrument score deviation and v</a> <a title="PharmaVOICE | April 2015 page 82" href="http://viewer.zmags.com/publication/e8a5b46e?page=82"> s Content Sharing Among All Stakeholders D</a> <a title="PharmaVOICE | April 2015 page 83" href="http://viewer.zmags.com/publication/e8a5b46e?page=83"> Create Manage Deliver </a> <a title="PharmaVOICE | April 2015 page 84" href="http://viewer.zmags.com/publication/e8a5b46e?page=84"> Products s Keeping it Real with Condition-Speci</a> <a title="PharmaVOICE | April 2015 page 85" href="http://viewer.zmags.com/publication/e8a5b46e?page=85"> MORE People are Talking MORE Often on MORE Divers</a> <a title="PharmaVOICE | April 2015 page 86" href="http://viewer.zmags.com/publication/e8a5b46e?page=86"> DIGITAL EDITION – BONUS CONTENT What’s New N</a> <a title="PharmaVOICE | April 2015 page 87" href="http://viewer.zmags.com/publication/e8a5b46e?page=87"> DIGITAL EDITION – BONUS CONTENT The NetworkSALES</a> <a title="PharmaVOICE | April 2015 page 88" href="http://viewer.zmags.com/publication/e8a5b46e?page=88"> DIGITAL EDITION – BONUS CONTENT Tools of the Trad</a> <a title="PharmaVOICE | April 2015 page 89" href="http://viewer.zmags.com/publication/e8a5b46e?page=89"> Otterbein, senior VP, product management and mark</a> <a title="PharmaVOICE | April 2015 page 90" href="http://viewer.zmags.com/publication/e8a5b46e?page=90"> DIGITAL EDITION – BONUS CONTENT Pharma Trax </a> <a title="PharmaVOICE | April 2015 page 91" href="http://viewer.zmags.com/publication/e8a5b46e?page=91"> DIGITAL EDITION – BONUS CONTENT </a> <a title="PharmaVOICE | April 2015 page 92" href="http://viewer.zmags.com/publication/e8a5b46e?page=92"> Calendar APR 15 April 15-16 2nd Clinical Opera</a> <a title="PharmaVOICE | April 2015 page 93" href="http://viewer.zmags.com/publication/e8a5b46e?page=93"> Support customers to drive behaviour change and i</a> <a title="PharmaVOICE | April 2015 page 94" href="http://viewer.zmags.com/publication/e8a5b46e?page=94"> Calendar APR 21 April 21-23 Clinical & Transla</a> <a title="PharmaVOICE | April 2015 page 95" href="http://viewer.zmags.com/publication/e8a5b46e?page=95"> </a> <a title="PharmaVOICE | April 2015 page 96" href="http://viewer.zmags.com/publication/e8a5b46e?page=96"> Calendar ences.marketsandmarkets.com/nanotechno</a> <a title="PharmaVOICE | April 2015 page 97" href="http://viewer.zmags.com/publication/e8a5b46e?page=97"> Cambridge Healthtech Institute, http://www.peg- s</a> <a title="PharmaVOICE | April 2015 page 98" href="http://viewer.zmags.com/publication/e8a5b46e?page=98"> Calendar MAY 6 May 6-8 Evolution Summit 2015 E</a> <a title="PharmaVOICE | April 2015 page 99" href="http://viewer.zmags.com/publication/e8a5b46e?page=99"> Congress 2015 </a> <a title="PharmaVOICE | April 2015 page 100" href="http://viewer.zmags.com/publication/e8a5b46e?page=100"> Calendar Conference) Tokyo Big Sight,Tokyo Reed</a> <a title="PharmaVOICE | April 2015 page 101" href="http://viewer.zmags.com/publication/e8a5b46e?page=101"> April 22-24, 2015 The Washington Hilton, Washingt</a> <a title="PharmaVOICE | April 2015 page 102" href="http://viewer.zmags.com/publication/e8a5b46e?page=102"> Calendar MAY 21 May 21-22 Advances in qPCR & d</a> <a title="PharmaVOICE | April 2015 page 103" href="http://viewer.zmags.com/publication/e8a5b46e?page=103"> JUN 8 June 8-9 3rd Annual Discovery Chemistry & </a> <a title="PharmaVOICE | April 2015 page 104" href="http://viewer.zmags.com/publication/e8a5b46e?page=104"> Calendar JUN 15 June 15-16 Oncology Market Acc</a> <a title="PharmaVOICE | April 2015 page 105" href="http://viewer.zmags.com/publication/e8a5b46e?page=105"> DIGITAL EDITION – BONUS CONTENT Fuel SUPER po</a> <a title="PharmaVOICE | April 2015 page 106" href="http://viewer.zmags.com/publication/e8a5b46e?page=106"> DIGITAL EDITION – BONUS CONTENT Talent Pool </a> <a title="PharmaVOICE | April 2015 page 107" href="http://viewer.zmags.com/publication/e8a5b46e?page=107"> PharmaMarketing SUMMIT May 11-13, 2015, Eau Palm </a> <a title="PharmaVOICE | April 2015 page 108" href="http://viewer.zmags.com/publication/e8a5b46e?page=108"> DIGITAL EDITION – BONUS CONTENT Talent Pool PHAR</a> <a title="PharmaVOICE | April 2015 page 109" href="http://viewer.zmags.com/publication/e8a5b46e?page=109"> DRUG DEVELOPMENT KEYNOTE PHYSI</a> <a title="PharmaVOICE | April 2015 page 110" href="http://viewer.zmags.com/publication/e8a5b46e?page=110"> DIGITAL EDITION – BONUS CONTENT Talent Pool CONS</a> <a title="PharmaVOICE | April 2015 page 111" href="http://viewer.zmags.com/publication/e8a5b46e?page=111"> </a> <a title="PharmaVOICE | April 2015 page 112" href="http://viewer.zmags.com/publication/e8a5b46e?page=112"> Beautifully disruptive We are the rebels who</a>