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<br /> TFM<br /> JULY/AUGUST 2019<br /> THE FINANCIAL<br /> MANAGER<br /> CONSUMER<br /> BEHAVIOR EVOLVES<br /> INFORMATION AND INSIGHT FOR MEDIA FINANCE PROFESSIONALS<br /> ALSO INSIDE<br /> STREAMING<br /> AHEAD<br /> A special report on MFM's Annual Conference reveals<br /> developing trends, competition and threats.<br /> OVER-THE-TOP & AD INSIGHTS<br /> ·<br /> RAMPING UP CYBERSECURITY<br /> ·<br /> A FRAUDSTER'S CONFESSION<br /> NEW ORLEANS PHOTO ALBUM<br /> Advertising Pays!***<br /> ***especially when<br /> you are:<br /> Why Choose CCR for your ad-sales<br /> Collections?<br /> • Experienced team skilled in solving your ad<br /> sales payment impasses<br /> • Competitive rates<br /> • Educational seminars<br /> • Extensive, ever-growing client list covering<br /><a title="TFM-July-August-2019-zmag page 1" href="http://viewer.zmags.com/publication/e9f6db7d?page=1"> TFM </a> <a title="TFM-July-August-2019-zmag page 2" href="http://viewer.zmags.com/publication/e9f6db7d?page=2"> Advertising Pays!*** ***especially when </a> <a title="TFM-July-August-2019-zmag page 3" href="http://viewer.zmags.com/publication/e9f6db7d?page=3"> TFMINSIDE THIS ISSUE The Financial Manager </a> <a title="TFM-July-August-2019-zmag page 4" href="http://viewer.zmags.com/publication/e9f6db7d?page=4"> FROM THE PRESIDENT Eyes on the Audience The stren</a> <a title="TFM-July-August-2019-zmag page 5" href="http://viewer.zmags.com/publication/e9f6db7d?page=5"> MEDIA FINANCE FOCUS 2019 CONFERENCE SPONSORS </a> <a title="TFM-July-August-2019-zmag page 6" href="http://viewer.zmags.com/publication/e9f6db7d?page=6"> DEAR EXPERT Upgrade Without Upsets Tech special</a> <a title="TFM-July-August-2019-zmag page 7" href="http://viewer.zmags.com/publication/e9f6db7d?page=7"> HUMAN FACTOR Like Bees to Honey Hone the social</a> <a title="TFM-July-August-2019-zmag page 8" href="http://viewer.zmags.com/publication/e9f6db7d?page=8"> CREDIT WHERE DUE Accent the Positive Leaven neg</a> <a title="TFM-July-August-2019-zmag page 9" href="http://viewer.zmags.com/publication/e9f6db7d?page=9"> ASSOCIATION NEWS MFM BOARD OF DIRECTORS </a> <a title="TFM-July-August-2019-zmag page 10" href="http://viewer.zmags.com/publication/e9f6db7d?page=10"> CONSUMER TRENDS STAYING AHEAD OF THE CURVE Chan</a> <a title="TFM-July-August-2019-zmag page 11" href="http://viewer.zmags.com/publication/e9f6db7d?page=11"> The Financial Manager · July/August 2019 11</a> <a title="TFM-July-August-2019-zmag page 12" href="http://viewer.zmags.com/publication/e9f6db7d?page=12"> Share of Weekly TV Content Viewing by Platform W</a> <a title="TFM-July-August-2019-zmag page 13" href="http://viewer.zmags.com/publication/e9f6db7d?page=13"> CONSUMER TRENDS SVOD 2019” survey, we asked TV </a> <a title="TFM-July-August-2019-zmag page 14" href="http://viewer.zmags.com/publication/e9f6db7d?page=14"> WHERE WE GO FROM HERE </a> <a title="TFM-July-August-2019-zmag page 15" href="http://viewer.zmags.com/publication/e9f6db7d?page=15"> ANNUAL CONFERENCE ROUNDUP a lot of differen</a> <a title="TFM-July-August-2019-zmag page 16" href="http://viewer.zmags.com/publication/e9f6db7d?page=16"> ANNUAL CONFERENCE ROUNDUP larger than broadcast </a> <a title="TFM-July-August-2019-zmag page 17" href="http://viewer.zmags.com/publication/e9f6db7d?page=17"> EMPOWERING credit and collections to drive result</a> <a title="TFM-July-August-2019-zmag page 18" href="http://viewer.zmags.com/publication/e9f6db7d?page=18"> ANNUAL CONFERENCE ROUNDUP </a> <a title="TFM-July-August-2019-zmag page 19" href="http://viewer.zmags.com/publication/e9f6db7d?page=19"> Acceptance can be used as a tool to help grow you</a> <a title="TFM-July-August-2019-zmag page 20" href="http://viewer.zmags.com/publication/e9f6db7d?page=20"> CYBERATTACKS—Continued from page 18 an extremely </a> <a title="TFM-July-August-2019-zmag page 21" href="http://viewer.zmags.com/publication/e9f6db7d?page=21"> ANNUAL CONFERENCE ROUNDUP THE</a> <a title="TFM-July-August-2019-zmag page 22" href="http://viewer.zmags.com/publication/e9f6db7d?page=22"> ANNUAL CONFERENCE ROUNDUP Among them: they neede</a> <a title="TFM-July-August-2019-zmag page 23" href="http://viewer.zmags.com/publication/e9f6db7d?page=23"> FIND GAME CHANGING MEDIA TALENT STREAMLINE YOUR N</a> <a title="TFM-July-August-2019-zmag page 24" href="http://viewer.zmags.com/publication/e9f6db7d?page=24"> MEDIA WHYS HAS MEDIA-SPECIFIC CREDIT INFORMATION </a> <a title="TFM-July-August-2019-zmag page 25" href="http://viewer.zmags.com/publication/e9f6db7d?page=25"> ANNUAL CONFERENCE ROUNDUP FR</a> <a title="TFM-July-August-2019-zmag page 26" href="http://viewer.zmags.com/publication/e9f6db7d?page=26"> HEADER </a> <a title="TFM-July-August-2019-zmag page 27" href="http://viewer.zmags.com/publication/e9f6db7d?page=27"> ANNUAL CONFERENCE ROUNDUP </a> <a title="TFM-July-August-2019-zmag page 28" href="http://viewer.zmags.com/publication/e9f6db7d?page=28"> HEADER </a> <a title="TFM-July-August-2019-zmag page 29" href="http://viewer.zmags.com/publication/e9f6db7d?page=29"> ANNUAL CONFERENCE ROHUENADUERP </a> <a title="TFM-July-August-2019-zmag page 30" href="http://viewer.zmags.com/publication/e9f6db7d?page=30"> LAST WORD The Cycle Begins Do you know if your </a> <a title="TFM-July-August-2019-zmag page 31" href="http://viewer.zmags.com/publication/e9f6db7d?page=31"> </a> <a title="TFM-July-August-2019-zmag page 32" href="http://viewer.zmags.com/publication/e9f6db7d?page=32"> ORDER-TO-CASH PROFESSIONALS SELECT BCCA AS THEIR </a>