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<br /> The Official Publication of the North American Association of State & Provincial Lotteries<br /> Lottery Insights<br /> January Issue 2013<br /> Featuring<br /> an update on NASPL’s<br /> Lottery Leadership Institute,<br /> the innovative history of the<br /> Colorado Lottery,<br /> and 25 years of the<br /> Florida Lottery<br /> In this Issue...<br /> Lottery Insights January Issue 2013<br /> From the NASPL President<br /> Buddy Roogow, Executive Director, District<br /> of Columbia Lottery, NASPL President<br /> Page 4<br /> Florida Lottery Hopes<br /> to turn Silver into Pure Gold<br /> Building Industry Superstars at<br /> the Lottery Leadership Institute<br /> Page 6<br /> An Interview with Connie<br /> Laverty O’Connor<br /> Page 12<br /> An Innovative History<br /> The Colorado Lottery has a number of things<br /> to crow about in its history, but faces new<br /> challenges with a renewed emphasis on<br /> <a title="January.Issue.2013 page 1" href="http://viewer.zmags.com/publication/f00dd1f9?page=1"> The Official Publication of the North American As</a> <a title="January.Issue.2013 page 2" href="http://viewer.zmags.com/publication/f00dd1f9?page=2"> In this Issue... Lottery Insights January Issue 2</a> <a title="January.Issue.2013 page 3" href="http://viewer.zmags.com/publication/f00dd1f9?page=3"> </a> <a title="January.Issue.2013 page 4" href="http://viewer.zmags.com/publication/f00dd1f9?page=4"> From the NASPL Executive Director </a> <a title="January.Issue.2013 page 5" href="http://viewer.zmags.com/publication/f00dd1f9?page=5"> Lottery Insights - Conference Recap Issue 2012 |</a> <a title="January.Issue.2013 page 6" href="http://viewer.zmags.com/publication/f00dd1f9?page=6"> LLI Update Building Industry Superstars at the </a> <a title="January.Issue.2013 page 7" href="http://viewer.zmags.com/publication/f00dd1f9?page=7"> Lottery Insights - December Issue 2012 | 7</a> <a title="January.Issue.2013 page 8" href="http://viewer.zmags.com/publication/f00dd1f9?page=8"> LLI Update everything in between. “They come bec</a> <a title="January.Issue.2013 page 9" href="http://viewer.zmags.com/publication/f00dd1f9?page=9"> ers, and even older managers according to Langdon</a> <a title="January.Issue.2013 page 10" href="http://viewer.zmags.com/publication/f00dd1f9?page=10"> Industry News </a> <a title="January.Issue.2013 page 11" href="http://viewer.zmags.com/publication/f00dd1f9?page=11"> Order Yours Today! Each copy includes DVD with .p</a> <a title="January.Issue.2013 page 12" href="http://viewer.zmags.com/publication/f00dd1f9?page=12"> NASPL Interviews An Interview with Connie Laver</a> <a title="January.Issue.2013 page 13" href="http://viewer.zmags.com/publication/f00dd1f9?page=13"> Leverage the retro-chic Frogger® brand to engage </a> <a title="January.Issue.2013 page 14" href="http://viewer.zmags.com/publication/f00dd1f9?page=14"> NASPL Interviews need to touch Hoosiers’ hearts</a> <a title="January.Issue.2013 page 15" href="http://viewer.zmags.com/publication/f00dd1f9?page=15"> ©Copyright 2013, OmahaSteaks.com, Inc. All Rights</a> <a title="January.Issue.2013 page 16" href="http://viewer.zmags.com/publication/f00dd1f9?page=16"> NASPL Interviews tion to front-end operations w</a> <a title="January.Issue.2013 page 17" href="http://viewer.zmags.com/publication/f00dd1f9?page=17"> serve that it’s important to put the right people</a> <a title="January.Issue.2013 page 18" href="http://viewer.zmags.com/publication/f00dd1f9?page=18"> Responsible Gambling A</a> <a title="January.Issue.2013 page 19" href="http://viewer.zmags.com/publication/f00dd1f9?page=19"> Thirty years ago this month, the Colorado Lottery</a> <a title="January.Issue.2013 page 20" href="http://viewer.zmags.com/publication/f00dd1f9?page=20"> Feature fly. “It was a huge success, and a benc</a> <a title="January.Issue.2013 page 21" href="http://viewer.zmags.com/publication/f00dd1f9?page=21"> next year, and Tapia hopes to reach about 23.5 pe</a> <a title="January.Issue.2013 page 22" href="http://viewer.zmags.com/publication/f00dd1f9?page=22"> Feature Colorado’s use of social media has explo</a> <a title="January.Issue.2013 page 23" href="http://viewer.zmags.com/publication/f00dd1f9?page=23"> Lottery Insights - December Issue 2012 | 23</a> <a title="January.Issue.2013 page 24" href="http://viewer.zmags.com/publication/f00dd1f9?page=24"> Feature Florida Lottery Ho</a> <a title="January.Issue.2013 page 25" href="http://viewer.zmags.com/publication/f00dd1f9?page=25"> The Florida Lottery has a new look – a fresh, mod</a> <a title="January.Issue.2013 page 26" href="http://viewer.zmags.com/publication/f00dd1f9?page=26"> Vendor Relations attachment to the flamingo by </a> <a title="January.Issue.2013 page 27" href="http://viewer.zmags.com/publication/f00dd1f9?page=27"> not simply accepting that seasonal trends are ine</a> <a title="January.Issue.2013 page 28" href="http://viewer.zmags.com/publication/f00dd1f9?page=28"> Industry News Extended Outsourcing – the Wave of </a> <a title="January.Issue.2013 page 29" href="http://viewer.zmags.com/publication/f00dd1f9?page=29"> place if the company fails to meet that minimum r</a> <a title="January.Issue.2013 page 30" href="http://viewer.zmags.com/publication/f00dd1f9?page=30"> Industry News company’s potential income. 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Contact NASPL Headquarter</a> <a title="January.Issue.2013 page 40" href="http://viewer.zmags.com/publication/f00dd1f9?page=40"> We’ll see you in Providence! “An </a>