If you are visually impaired or blind, you can visit the PDF version by Pressing CONTROL + ALT + 4
<br /> 2015<br /> WORKPLACE<br /> FOOD INSIGHTS<br /> Contents<br /> 1<br /> BREAKFAST<br /> pg. 3<br /> 2<br /> HOT BEVERAGES<br /> pg. 11<br /> 3<br /> LUNCH<br /> pg. 19<br /> 4<br /> MENU PRICING<br /> pg. 33<br /> 5<br /> HEALTH & WELLNESS<br /> pg. 39<br /> 6<br /> SNACKING<br /> pg. 49<br /> 7<br /> CORPORATE SOCIAL<br /> RESPONSIBILITY<br /> pg. 57<br /> 8<br /> PROMOTION &<br /> BRAND INSIGHTS<br /> pg. 63<br /> 9<br /> MEETING<br /> MANAGEMENT<br /> pg. 69<br /> Copyright © 2015 by Sodexo I All rights reserved. No part of this publication may be used or reproduced in any manner whatsoever without written permission.<br /> At Sodexo, our focus is providing you with innovative foodservice solutions that meet<br /> your organization’s needs by resonating with consumers. Delivering on-trend café<br /> experiences, engaging people in healthier behaviors or providing them with the ultimate<br /> in convenience and product ranging are just a fe<a title="2015 Workplace Food Insights page 1" href="http://viewer.zmags.com/publication/f187d838?page=1"> 2015 WORKPLACE FOOD INSIGHTS</a> <a title="2015 Workplace Food Insights page 2" href="http://viewer.zmags.com/publication/f187d838?page=2"> Contents 1 BREAKFAST pg. 3 2 HOT BEVERAGES pg.</a> <a title="2015 Workplace Food Insights page 3" href="http://viewer.zmags.com/publication/f187d838?page=3"> At Sodexo, our focus is providing you with innova</a> <a title="2015 Workplace Food Insights page 4" href="http://viewer.zmags.com/publication/f187d838?page=4"> 1 WORKPLACE </a> <a title="2015 Workplace Food Insights page 5" href="http://viewer.zmags.com/publication/f187d838?page=5"> </a> <a title="2015 Workplace Food Insights page 6" href="http://viewer.zmags.com/publication/f187d838?page=6"> Breakfast In August 2013, Sodexo conducted a stu</a> <a title="2015 Workplace Food Insights page 7" href="http://viewer.zmags.com/publication/f187d838?page=7"> 1 BREAKFAST © Sodexo 2015 </a> <a title="2015 Workplace Food Insights page 8" href="http://viewer.zmags.com/publication/f187d838?page=8"> Market Structure Across channels, consumers view</a> <a title="2015 Workplace Food Insights page 9" href="http://viewer.zmags.com/publication/f187d838?page=9"> GRAINS & WATER ! Within the “Light” branch of </a> <a title="2015 Workplace Food Insights page 10" href="http://viewer.zmags.com/publication/f187d838?page=10"> Consumer Favored Inclusive of all segments, the </a> <a title="2015 Workplace Food Insights page 11" href="http://viewer.zmags.com/publication/f187d838?page=11"> 1 BREAKFAST © Sodexo 2015 </a> <a title="2015 Workplace Food Insights page 12" href="http://viewer.zmags.com/publication/f187d838?page=12"> 2 WORKPLACE </a> <a title="2015 Workplace Food Insights page 13" href="http://viewer.zmags.com/publication/f187d838?page=13"> </a> <a title="2015 Workplace Food Insights page 14" href="http://viewer.zmags.com/publication/f187d838?page=14"> Delve Deeper to Sodexo’s comprehensive re</a> <a title="2015 Workplace Food Insights page 15" href="http://viewer.zmags.com/publication/f187d838?page=15"> 2 I want my experience to be: Pampering, comfort</a> <a title="2015 Workplace Food Insights page 16" href="http://viewer.zmags.com/publication/f187d838?page=16"> Deliver What Dissatisfaction with cafeterias cre</a> <a title="2015 Workplace Food Insights page 17" href="http://viewer.zmags.com/publication/f187d838?page=17"> More than Just Beverages </a> <a title="2015 Workplace Food Insights page 18" href="http://viewer.zmags.com/publication/f187d838?page=18"> Time It Right Mornings are the veritable coffee </a> <a title="2015 Workplace Food Insights page 19" href="http://viewer.zmags.com/publication/f187d838?page=19"> WHEN IS COFFEE ON THE WAY </a> <a title="2015 Workplace Food Insights page 20" href="http://viewer.zmags.com/publication/f187d838?page=20"> 3 WORKPLACE FOOD INSIGHTS While lunch</a> <a title="2015 Workplace Food Insights page 21" href="http://viewer.zmags.com/publication/f187d838?page=21"> </a> <a title="2015 Workplace Food Insights page 22" href="http://viewer.zmags.com/publication/f187d838?page=22"> Lunch Market Structure Methodology In August 20</a> <a title="2015 Workplace Food Insights page 23" href="http://viewer.zmags.com/publication/f187d838?page=23"> 3 LUNCH © Sodexo 2015 </a> <a title="2015 Workplace Food Insights page 24" href="http://viewer.zmags.com/publication/f187d838?page=24"> Secondary Market Structure Analysis of the lower </a> <a title="2015 Workplace Food Insights page 25" href="http://viewer.zmags.com/publication/f187d838?page=25"> HEALTHY BRANCH Differentiation between “Grab and </a> <a title="2015 Workplace Food Insights page 26" href="http://viewer.zmags.com/publication/f187d838?page=26"> Secondary Market Structure Analysis of the lower </a> <a title="2015 Workplace Food Insights page 27" href="http://viewer.zmags.com/publication/f187d838?page=27"> The “Quick Refuel” branch identified that consumer</a> <a title="2015 Workplace Food Insights page 28" href="http://viewer.zmags.com/publication/f187d838?page=28"> BEVERAGE TREE STRUCTURE ! HOT BEV</a> <a title="2015 Workplace Food Insights page 29" href="http://viewer.zmags.com/publication/f187d838?page=29"> Consumer Top Menu Choices Within Corporate, Healt</a> <a title="2015 Workplace Food Insights page 30" href="http://viewer.zmags.com/publication/f187d838?page=30"> Consumer During 2014, Sodexo collected</a> <a title="2015 Workplace Food Insights page 31" href="http://viewer.zmags.com/publication/f187d838?page=31"> SOUP TAS </a> <a title="2015 Workplace Food Insights page 32" href="http://viewer.zmags.com/publication/f187d838?page=32"> DRIVERS: Adult Experience Means to Report Feedba</a> <a title="2015 Workplace Food Insights page 33" href="http://viewer.zmags.com/publication/f187d838?page=33"> KNOWLEDGE OF STAFF FRIENDLINESS OF</a> <a title="2015 Workplace Food Insights page 34" href="http://viewer.zmags.com/publication/f187d838?page=34"> 4 WORKPLACE FOOD INSIGHTS Th</a> <a title="2015 Workplace Food Insights page 35" href="http://viewer.zmags.com/publication/f187d838?page=35"> </a> <a title="2015 Workplace Food Insights page 36" href="http://viewer.zmags.com/publication/f187d838?page=36"> Discrete Methodology </a> <a title="2015 Workplace Food Insights page 37" href="http://viewer.zmags.com/publication/f187d838?page=37"> Van Westerndorp With Sodexo’s commitment to iden</a> <a title="2015 Workplace Food Insights page 38" href="http://viewer.zmags.com/publication/f187d838?page=38"> Deployment of The insights that have been gaine</a> <a title="2015 Workplace Food Insights page 39" href="http://viewer.zmags.com/publication/f187d838?page=39"> 4 MENU PRICING • PRICE LADDERING - With </a> <a title="2015 Workplace Food Insights page 40" href="http://viewer.zmags.com/publication/f187d838?page=40"> 5 WORKPLACE FOOD </a> <a title="2015 Workplace Food Insights page 41" href="http://viewer.zmags.com/publication/f187d838?page=41"> </a> <a title="2015 Workplace Food Insights page 42" href="http://viewer.zmags.com/publication/f187d838?page=42"> Healthy Eating in Health is important to consume</a> <a title="2015 Workplace Food Insights page 43" href="http://viewer.zmags.com/publication/f187d838?page=43"> 5 Healthy Eating Cues Health Claims Label claim</a> <a title="2015 Workplace Food Insights page 44" href="http://viewer.zmags.com/publication/f187d838?page=44"> A factor analysis was conducted regarding healthy</a> <a title="2015 Workplace Food Insights page 45" href="http://viewer.zmags.com/publication/f187d838?page=45"> Ease of Healthy Eating Eating healthy is not alwa</a> <a title="2015 Workplace Food Insights page 46" href="http://viewer.zmags.com/publication/f187d838?page=46"> Wellness Work-Life Balance </a> <a title="2015 Workplace Food Insights page 47" href="http://viewer.zmags.com/publication/f187d838?page=47"> 5 “I feel OK, but I feel that it can be improved</a> <a title="2015 Workplace Food Insights page 48" href="http://viewer.zmags.com/publication/f187d838?page=48"> “My work schedule gets in the way; it is just too</a> <a title="2015 Workplace Food Insights page 49" href="http://viewer.zmags.com/publication/f187d838?page=49"> Fitness and Goals </a> <a title="2015 Workplace Food Insights page 50" href="http://viewer.zmags.com/publication/f187d838?page=50"> 6 WORKPLACE FO</a> <a title="2015 Workplace Food Insights page 51" href="http://viewer.zmags.com/publication/f187d838?page=51"> </a> <a title="2015 Workplace Food Insights page 52" href="http://viewer.zmags.com/publication/f187d838?page=52"> DAILY SNACK FREQUENCY - 2009 v 2012 SEVEN + </a> <a title="2015 Workplace Food Insights page 53" href="http://viewer.zmags.com/publication/f187d838?page=53"> 6 Sometimes I just need to get out of the workpl</a> <a title="2015 Workplace Food Insights page 54" href="http://viewer.zmags.com/publication/f187d838?page=54"> Snack Sourcing While the workplace cafeteria pro</a> <a title="2015 Workplace Food Insights page 55" href="http://viewer.zmags.com/publication/f187d838?page=55"> Typically in the afternoon I will go to purchase </a> <a title="2015 Workplace Food Insights page 56" href="http://viewer.zmags.com/publication/f187d838?page=56"> Barriers to At While sourcing snacks fr</a> <a title="2015 Workplace Food Insights page 57" href="http://viewer.zmags.com/publication/f187d838?page=57"> BARRIERS TO PURCHASE A SNACK IN AN ON-SITE CAFETE</a> <a title="2015 Workplace Food Insights page 58" href="http://viewer.zmags.com/publication/f187d838?page=58"> WORKPLACE </a> <a title="2015 Workplace Food Insights page 59" href="http://viewer.zmags.com/publication/f187d838?page=59"> </a> <a title="2015 Workplace Food Insights page 60" href="http://viewer.zmags.com/publication/f187d838?page=60"> Corporate Social Responsibility TAKING </a> <a title="2015 Workplace Food Insights page 61" href="http://viewer.zmags.com/publication/f187d838?page=61"> Community In a 2014 Sodexo survey, 23% of cons</a> <a title="2015 Workplace Food Insights page 62" href="http://viewer.zmags.com/publication/f187d838?page=62"> Foodservice & One way that foods</a> <a title="2015 Workplace Food Insights page 63" href="http://viewer.zmags.com/publication/f187d838?page=63"> BELIEVE TO BE TRUE ABOUT PURCHASING S</a> <a title="2015 Workplace Food Insights page 64" href="http://viewer.zmags.com/publication/f187d838?page=64"> 8 WORKPLACE </a> <a title="2015 Workplace Food Insights page 65" href="http://viewer.zmags.com/publication/f187d838?page=65"> </a> <a title="2015 Workplace Food Insights page 66" href="http://viewer.zmags.com/publication/f187d838?page=66"> Promotional Promotions </a> <a title="2015 Workplace Food Insights page 67" href="http://viewer.zmags.com/publication/f187d838?page=67"> “The Close to Home theme feels familiar and warm.</a> <a title="2015 Workplace Food Insights page 68" href="http://viewer.zmags.com/publication/f187d838?page=68"> Branding Brand Names and Logos </a> <a title="2015 Workplace Food Insights page 69" href="http://viewer.zmags.com/publication/f187d838?page=69"> 8 Trust in Media While a large number of consume</a> <a title="2015 Workplace Food Insights page 70" href="http://viewer.zmags.com/publication/f187d838?page=70"> WORKPLACE </a> <a title="2015 Workplace Food Insights page 71" href="http://viewer.zmags.com/publication/f187d838?page=71"> </a> <a title="2015 Workplace Food Insights page 72" href="http://viewer.zmags.com/publication/f187d838?page=72"> Premium Catering Sodexo research found that 53% </a> <a title="2015 Workplace Food Insights page 73" href="http://viewer.zmags.com/publication/f187d838?page=73"> Type Of Event Catering Is: Extremely /</a> <a title="2015 Workplace Food Insights page 74" href="http://viewer.zmags.com/publication/f187d838?page=74"> Basic Catering 48% of mid-sized internal meeting</a> <a title="2015 Workplace Food Insights page 75" href="http://viewer.zmags.com/publication/f187d838?page=75"> 9 MEETING MANAGEMENT Healthy Meals & Services</a> <a title="2015 Workplace Food Insights page 76" href="http://viewer.zmags.com/publication/f187d838?page=76"> Special Event Event celebration catering rated a</a> <a title="2015 Workplace Food Insights page 77" href="http://viewer.zmags.com/publication/f187d838?page=77"> Type Of Event Interest in Premium Catering</a> <a title="2015 Workplace Food Insights page 78" href="http://viewer.zmags.com/publication/f187d838?page=78"> Studies Cited in this Publication: BREAKFAST • </a> <a title="2015 Workplace Food Insights page 79" href="http://viewer.zmags.com/publication/f187d838?page=79"> SNACKING • At Work Snacking Report - Quantita</a> <a title="2015 Workplace Food Insights page 80" href="http://viewer.zmags.com/publication/f187d838?page=80"> </a>