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<br /> March/April 2014<br /> activating ideas for growth<br /> H<br /> M<br /> M<br /> m<br /> Ja es . (J. .) err<br /> CHAIR AN AND CEO<br /> M<br /> m<br /> m<br /> Could reality TV give<br /> your brand a boost?<br /> Da age control tips for<br /> ti es of crisis<br /> How to get recognized<br /> in a crowded arket<br /> m<br /> SECRET<br /> w<br /> m<br /> M<br /> WEAPONS<br /> PAGE 40<br /> The Executive<br /> anage ent A ards<br /> honor 40 leaders<br /> aking it happen<br /> m<br /> THE<br /> BRAND<br /> ISSUE<br /> Ed err<br /> H<br /> How a<br /> PRESIDENT<br /> homegrown brand c<br /> ompetes<br /> with the likes of Frito-Lay<br /> HERR FOODS INC<br /> .<br /> E THIS COVER WITH THE SMARTCEO APP<br /> ACTIVAPTage Scan for a behind-the-sHcOeWnTeOs: PvAidGeEo6<br /> <br /> SPONSORED CONTENT<br /> RELATIONSHIPS<br /> IMPACT RESULTS<br /> WHITE<br /> PAPER <br /> By Anna Koulas<br /> Drexel<a title="Philadelphia March/April 2014 page 1" href="http://viewer.zmags.com/publication/f9fd976a?page=1"> March/April 2014 activating ideas for growth H </a> <a title="Philadelphia March/April 2014 page 2" href="http://viewer.zmags.com/publication/f9fd976a?page=2"> </a> <a title="Philadelphia March/April 2014 page 3" href="http://viewer.zmags.com/publication/f9fd976a?page=3"> SPONSORED CONTENT RELATIONSHIPS IMPACT RESULTS </a> <a title="Philadelphia March/April 2014 page 4" href="http://viewer.zmags.com/publication/f9fd976a?page=4"> ONTENTS C MARCH/APRIL 2014 : VOLUME 5 : NUMB</a> <a title="Philadelphia March/April 2014 page 5" href="http://viewer.zmags.com/publication/f9fd976a?page=5"> Photo by Capone Photography, LLC © 2012 </a> <a title="Philadelphia March/April 2014 page 6" href="http://viewer.zmags.com/publication/f9fd976a?page=6"> Two Bala Plaza </a> <a title="Philadelphia March/April 2014 page 7" href="http://viewer.zmags.com/publication/f9fd976a?page=7"> Don’t Become Another Easy “Target”! </a> <a title="Philadelphia March/April 2014 page 8" href="http://viewer.zmags.com/publication/f9fd976a?page=8"> ater Philadelphia ives to celebrate the 2014 VOLT</a> <a title="Philadelphia March/April 2014 page 9" href="http://viewer.zmags.com/publication/f9fd976a?page=9"> jolt THE S</a> <a title="Philadelphia March/April 2014 page 10" href="http://viewer.zmags.com/publication/f9fd976a?page=10"> INSIDER KNOWLEDGE, OUTSIDER OPINIONS Damage contr</a> <a title="Philadelphia March/April 2014 page 11" href="http://viewer.zmags.com/publication/f9fd976a?page=11"> We talked to several area CEOs about their strate</a> <a title="Philadelphia March/April 2014 page 12" href="http://viewer.zmags.com/publication/f9fd976a?page=12"> The don’ts of contingent strategies: PARTNER PICK</a> <a title="Philadelphia March/April 2014 page 13" href="http://viewer.zmags.com/publication/f9fd976a?page=13"> COMPETITIVE EDGE BY JEFF HANHAUSEN captured Wh</a> <a title="Philadelphia March/April 2014 page 14" href="http://viewer.zmags.com/publication/f9fd976a?page=14"> www.jlavanlaw.com/blog/the-importance-of-updating</a> <a title="Philadelphia March/April 2014 page 15" href="http://viewer.zmags.com/publication/f9fd976a?page=15"> </a> <a title="Philadelphia March/April 2014 page 16" href="http://viewer.zmags.com/publication/f9fd976a?page=16"> New system or new process?: PARTNER PICK blog.fes</a> <a title="Philadelphia March/April 2014 page 17" href="http://viewer.zmags.com/publication/f9fd976a?page=17"> PREMIUM SEATING AT THE WELLS FARGO CENTER THE BES</a> <a title="Philadelphia March/April 2014 page 18" href="http://viewer.zmags.com/publication/f9fd976a?page=18"> 's O E C t r a m S Honoring top female </a> <a title="Philadelphia March/April 2014 page 19" href="http://viewer.zmags.com/publication/f9fd976a?page=19"> POINT BLANK BY MARK CARROW stuck on band-aids </a> <a title="Philadelphia March/April 2014 page 20" href="http://viewer.zmags.com/publication/f9fd976a?page=20"> SmartCEO’s 2014 CONGRATULATIONS Philadelphia Futu</a> <a title="Philadelphia March/April 2014 page 21" href="http://viewer.zmags.com/publication/f9fd976a?page=21"> Frances R. Pierce y Future 50 Award Winners </a> <a title="Philadelphia March/April 2014 page 22" href="http://viewer.zmags.com/publication/f9fd976a?page=22"> Ja es . (J. .) Herr CHAIRMAN AND CEO Herr Fo</a> <a title="Philadelphia March/April 2014 page 23" href="http://viewer.zmags.com/publication/f9fd976a?page=23"> i 1, i iii . J m</a> <a title="Philadelphia March/April 2014 page 24" href="http://viewer.zmags.com/publication/f9fd976a?page=24"> A n early photo of Herr Foods Inc., founder Jame</a> <a title="Philadelphia March/April 2014 page 25" href="http://viewer.zmags.com/publication/f9fd976a?page=25"> AWARDS and MORE 1313 Lord SterLing road </a> <a title="Philadelphia March/April 2014 page 26" href="http://viewer.zmags.com/publication/f9fd976a?page=26"> the Chip trip Herr’s Nottingham headquarters lies</a> <a title="Philadelphia March/April 2014 page 27" href="http://viewer.zmags.com/publication/f9fd976a?page=27"> our event experience is designed </a> <a title="Philadelphia March/April 2014 page 28" href="http://viewer.zmags.com/publication/f9fd976a?page=28"> “The good news is there’s a lot of opportu</a> <a title="Philadelphia March/April 2014 page 29" href="http://viewer.zmags.com/publication/f9fd976a?page=29"> The Sir John Templeton Veranda at The College </a> <a title="Philadelphia March/April 2014 page 30" href="http://viewer.zmags.com/publication/f9fd976a?page=30"> 30 Philadelphia SmartCEO March/A u s Fla</a> <a title="Philadelphia March/April 2014 page 31" href="http://viewer.zmags.com/publication/f9fd976a?page=31"> · meeting planning · event design & production </a> <a title="Philadelphia March/April 2014 page 32" href="http://viewer.zmags.com/publication/f9fd976a?page=32"> Photo courtesy of TransPerfect INTERPRETER INT</a> <a title="Philadelphia March/April 2014 page 33" href="http://viewer.zmags.com/publication/f9fd976a?page=33"> Top-tier translator With its 21-year growth histo</a> <a title="Philadelphia March/April 2014 page 34" href="http://viewer.zmags.com/publication/f9fd976a?page=34"> • • • • INTERPRETER EMPIRE B</a> <a title="Philadelphia March/April 2014 page 35" href="http://viewer.zmags.com/publication/f9fd976a?page=35"> In addition to organizing TransPerfect’s </a> <a title="Philadelphia March/April 2014 page 36" href="http://viewer.zmags.com/publication/f9fd976a?page=36"> small business on the small scree</a> <a title="Philadelphia March/April 2014 page 37" href="http://viewer.zmags.com/publication/f9fd976a?page=37"> www.smartceo.com March/April 2014 Phila</a> <a title="Philadelphia March/April 2014 page 38" href="http://viewer.zmags.com/publication/f9fd976a?page=38"> LI ! ! GHTS CAMERA REACTION! IMPRESS </a> <a title="Philadelphia March/April 2014 page 39" href="http://viewer.zmags.com/publication/f9fd976a?page=39"> small business on the small screen “All </a> <a title="Philadelphia March/April 2014 page 40" href="http://viewer.zmags.com/publication/f9fd976a?page=40"> SmartCEO's EXECUTIVE SmartCEO's EXECUTIVE MANA</a> <a title="Philadelphia March/April 2014 page 41" href="http://viewer.zmags.com/publication/f9fd976a?page=41"> Successful companies are run like well-oiled mach</a> <a title="Philadelphia March/April 2014 page 42" href="http://viewer.zmags.com/publication/f9fd976a?page=42"> LEADING THE WAY: Robert L. Haines leads the relat</a> <a title="Philadelphia March/April 2014 page 43" href="http://viewer.zmags.com/publication/f9fd976a?page=43"> SmartCEO's EXECUTIVE MANAGEMENT AWARDS HONORING</a> <a title="Philadelphia March/April 2014 page 44" href="http://viewer.zmags.com/publication/f9fd976a?page=44"> NEW INITIATIVES: Rick Fabrizio created the techno</a> <a title="Philadelphia March/April 2014 page 45" href="http://viewer.zmags.com/publication/f9fd976a?page=45"> Creative business solutions, NOT the usual bank</a> <a title="Philadelphia March/April 2014 page 46" href="http://viewer.zmags.com/publication/f9fd976a?page=46"> SmartCEO’s EXECUTIVE MANAGEMENT AWARDS K’NEX BR</a> <a title="Philadelphia March/April 2014 page 47" href="http://viewer.zmags.com/publication/f9fd976a?page=47"> Building the Leaders of Tomorrow K’NEX Con</a> <a title="Philadelphia March/April 2014 page 48" href="http://viewer.zmags.com/publication/f9fd976a?page=48"> PERFORMANCE AND DEVELOPMENT: Curry establishes st</a> <a title="Philadelphia March/April 2014 page 49" href="http://viewer.zmags.com/publication/f9fd976a?page=49"> </a> <a title="Philadelphia March/April 2014 page 50" href="http://viewer.zmags.com/publication/f9fd976a?page=50"> DOING IT ALL: At Johnson, Kendall & Johnson, Inc.</a> <a title="Philadelphia March/April 2014 page 51" href="http://viewer.zmags.com/publication/f9fd976a?page=51"> TRIOSE, INC. 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