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<br /> Summer 2016<br /> www.hmi-online.com<br /> Clear vision<br /> Barceló's Raúl González<br /> on new brands and global growth<br /> Green shoots<br /> How sustainable is Ireland's<br /> hospitality boom?<br /> Search for answers<br /> The potential impact of<br /> Destinations on Google<br /> An of cial<br /> publication of<br /> www.ehma.com<br /> Soft branding • EHMA in Cyprus • Albert Adriá • Modular construction<br /> INSPIRED SOUND<br /> Yamaha. 5-star audio for the hotel industry.<br /> Complete audio installations World-class pianos Innovative in-room audio<br /> From our world-class pianos, to our latest innovations in speaker technology, Yamaha delivers the highest standards in<br /> audio solutions for hospitality environments. Bring art to sound with innovative speaker products like Relit. Take your bar<br /> to another level th<a title="HMI Summer 2016 + Archive page 1" href="http://viewer.zmags.com/publication/4e4bc8ac?page=1"> Summer 2016 www.hmi-online.com </a> <a title="HMI Summer 2016 + Archive page 2" href="http://viewer.zmags.com/publication/4e4bc8ac?page=2"> INSPIRED SOUND Yamaha. 5-star audio for the hotel</a> <a title="HMI Summer 2016 + Archive page 3" href="http://viewer.zmags.com/publication/4e4bc8ac?page=3"> From the editor On the web... Keep up with the l</a> <a title="HMI Summer 2016 + Archive page 4" href="http://viewer.zmags.com/publication/4e4bc8ac?page=4"> Contents Cover story 18 21 What ben</a> <a title="HMI Summer 2016 + Archive page 5" href="http://viewer.zmags.com/publication/4e4bc8ac?page=5"> </a> <a title="HMI Summer 2016 + Archive page 6" href="http://viewer.zmags.com/publication/4e4bc8ac?page=6"> </a> <a title="HMI Summer 2016 + Archive page 7" href="http://viewer.zmags.com/publication/4e4bc8ac?page=7"> Contents Jaz in the City makes Steigenberger 35</a> <a title="HMI Summer 2016 + Archive page 8" href="http://viewer.zmags.com/publication/4e4bc8ac?page=8"> The intelligence > News News UK MARKET Brexit</a> <a title="HMI Summer 2016 + Archive page 9" href="http://viewer.zmags.com/publication/4e4bc8ac?page=9"> The intelligence > Vital statistics Vital stat</a> <a title="HMI Summer 2016 + Archive page 10" href="http://viewer.zmags.com/publication/4e4bc8ac?page=10"> LED Lighting 84% Energy Saving Beautif</a> <a title="HMI Summer 2016 + Archive page 11" href="http://viewer.zmags.com/publication/4e4bc8ac?page=11"> TheIinstieglhlitge>nTchee>InSTteRlliGgleonbcael B</a> <a title="HMI Summer 2016 + Archive page 12" href="http://viewer.zmags.com/publication/4e4bc8ac?page=12"> Patrons Edwardian Group London Splendid Hospitali</a> <a title="HMI Summer 2016 + Archive page 13" href="http://viewer.zmags.com/publication/4e4bc8ac?page=13"> Hot.E 2016 will be held in association with</a> <a title="HMI Summer 2016 + Archive page 14" href="http://viewer.zmags.com/publication/4e4bc8ac?page=14"> </a> <a title="HMI Summer 2016 + Archive page 15" href="http://viewer.zmags.com/publication/4e4bc8ac?page=15"> Company insight The future of an industry The i</a> <a title="HMI Summer 2016 + Archive page 16" href="http://viewer.zmags.com/publication/4e4bc8ac?page=16"> Insight > EHMA Be my guest In the world of hospit</a> <a title="HMI Summer 2016 + Archive page 17" href="http://viewer.zmags.com/publication/4e4bc8ac?page=17"> Electrolux Professional Hotels So</a> <a title="HMI Summer 2016 + Archive page 18" href="http://viewer.zmags.com/publication/4e4bc8ac?page=18"> The big interview > Raúl González Clarity </a> <a title="HMI Summer 2016 + Archive page 19" href="http://viewer.zmags.com/publication/4e4bc8ac?page=19"> the signing of a master franchise agreement with </a> <a title="HMI Summer 2016 + Archive page 20" href="http://viewer.zmags.com/publication/4e4bc8ac?page=20"> The big interview > Raúl González </a> <a title="HMI Summer 2016 + Archive page 21" href="http://viewer.zmags.com/publication/4e4bc8ac?page=21"> Insight > Business management & development The s</a> <a title="HMI Summer 2016 + Archive page 22" href="http://viewer.zmags.com/publication/4e4bc8ac?page=22"> Insight > Business management & development </a> <a title="HMI Summer 2016 + Archive page 23" href="http://viewer.zmags.com/publication/4e4bc8ac?page=23"> Insight > Business management & development </a> <a title="HMI Summer 2016 + Archive page 24" href="http://viewer.zmags.com/publication/4e4bc8ac?page=24"> Insight > Business management & development Red l</a> <a title="HMI Summer 2016 + Archive page 25" href="http://viewer.zmags.com/publication/4e4bc8ac?page=25"> Insight > Business management & development T</a> <a title="HMI Summer 2016 + Archive page 26" href="http://viewer.zmags.com/publication/4e4bc8ac?page=26"> </a> <a title="HMI Summer 2016 + Archive page 27" href="http://viewer.zmags.com/publication/4e4bc8ac?page=27"> Company insight > Business management & developme</a> <a title="HMI Summer 2016 + Archive page 28" href="http://viewer.zmags.com/publication/4e4bc8ac?page=28"> Meliá Hotels International is one of the largest </a> <a title="HMI Summer 2016 + Archive page 29" href="http://viewer.zmags.com/publication/4e4bc8ac?page=29"> Company insight > Business management & developme</a> <a title="HMI Summer 2016 + Archive page 30" href="http://viewer.zmags.com/publication/4e4bc8ac?page=30"> Regional focus > Republic of Ireland Green light </a> <a title="HMI Summer 2016 + Archive page 31" href="http://viewer.zmags.com/publication/4e4bc8ac?page=31"> Regional focus > Republic of Ireland convention</a> <a title="HMI Summer 2016 + Archive page 32" href="http://viewer.zmags.com/publication/4e4bc8ac?page=32"> Regional focus > Republic of Ireland Collection</a> <a title="HMI Summer 2016 + Archive page 33" href="http://viewer.zmags.com/publication/4e4bc8ac?page=33"> Company insight A modern experience in traditio</a> <a title="HMI Summer 2016 + Archive page 34" href="http://viewer.zmags.com/publication/4e4bc8ac?page=34"> www.siemens.com/hotel-falsealarm Do you care abou</a> <a title="HMI Summer 2016 + Archive page 35" href="http://viewer.zmags.com/publication/4e4bc8ac?page=35"> Insight > Operations Sound investment Steigenberg</a> <a title="HMI Summer 2016 + Archive page 36" href="http://viewer.zmags.com/publication/4e4bc8ac?page=36"> Insight > Operations </a> <a title="HMI Summer 2016 + Archive page 37" href="http://viewer.zmags.com/publication/4e4bc8ac?page=37"> Insight > Operations but the things that are en</a> <a title="HMI Summer 2016 + Archive page 38" href="http://viewer.zmags.com/publication/4e4bc8ac?page=38"> Insight > Operations Domestic bliss Domestic work</a> <a title="HMI Summer 2016 + Archive page 39" href="http://viewer.zmags.com/publication/4e4bc8ac?page=39"> Insight > Operations H ousekeep</a> <a title="HMI Summer 2016 + Archive page 40" href="http://viewer.zmags.com/publication/4e4bc8ac?page=40"> Insight > Operations that mean they can easily </a> <a title="HMI Summer 2016 + Archive page 41" href="http://viewer.zmags.com/publication/4e4bc8ac?page=41"> Company insight > Operations All on the line: t</a> <a title="HMI Summer 2016 + Archive page 42" href="http://viewer.zmags.com/publication/4e4bc8ac?page=42"> Company insight > Operations Smiling faces and </a> <a title="HMI Summer 2016 + Archive page 43" href="http://viewer.zmags.com/publication/4e4bc8ac?page=43"> Insight > Security Safety first The past 12 m</a> <a title="HMI Summer 2016 + Archive page 44" href="http://viewer.zmags.com/publication/4e4bc8ac?page=44"> Insight > Security </a> <a title="HMI Summer 2016 + Archive page 45" href="http://viewer.zmags.com/publication/4e4bc8ac?page=45"> Insight > Security At Starwood, which owns</a> <a title="HMI Summer 2016 + Archive page 46" href="http://viewer.zmags.com/publication/4e4bc8ac?page=46"> Hikvision Booth: Hall 4/E800</a> <a title="HMI Summer 2016 + Archive page 47" href="http://viewer.zmags.com/publication/4e4bc8ac?page=47"> Company insight > Security Every video surveill</a> <a title="HMI Summer 2016 + Archive page 48" href="http://viewer.zmags.com/publication/4e4bc8ac?page=48"> Company insight > Security Drones and smart hom</a> <a title="HMI Summer 2016 + Archive page 49" href="http://viewer.zmags.com/publication/4e4bc8ac?page=49"> Company insight > Security problem is there are</a> <a title="HMI Summer 2016 + Archive page 50" href="http://viewer.zmags.com/publication/4e4bc8ac?page=50"> Insight > Technology Business Travel </a> <a title="HMI Summer 2016 + Archive page 51" href="http://viewer.zmags.com/publication/4e4bc8ac?page=51"> Insight > Technology The impact of this, </a> <a title="HMI Summer 2016 + Archive page 52" href="http://viewer.zmags.com/publication/4e4bc8ac?page=52"> Insight > Technology Query results In the main,</a> <a title="HMI Summer 2016 + Archive page 53" href="http://viewer.zmags.com/publication/4e4bc8ac?page=53"> Company insight > Technology Now hear this: sim</a> <a title="HMI Summer 2016 + Archive page 54" href="http://viewer.zmags.com/publication/4e4bc8ac?page=54"> Company insight > Technology Opportunity knocks</a> <a title="HMI Summer 2016 + Archive page 55" href="http://viewer.zmags.com/publication/4e4bc8ac?page=55"> Company insight > Technology </a> <a title="HMI Summer 2016 + Archive page 56" href="http://viewer.zmags.com/publication/4e4bc8ac?page=56"> </a> <a title="HMI Summer 2016 + Archive page 57" href="http://viewer.zmags.com/publication/4e4bc8ac?page=57"> Company insight > Technology On the front foot </a> <a title="HMI Summer 2016 + Archive page 58" href="http://viewer.zmags.com/publication/4e4bc8ac?page=58"> ask for our new “soluciones de aislamiento en el </a> <a title="HMI Summer 2016 + Archive page 59" href="http://viewer.zmags.com/publication/4e4bc8ac?page=59"> Insight > Guest amenities Wellmet The wellness</a> <a title="HMI Summer 2016 + Archive page 60" href="http://viewer.zmags.com/publication/4e4bc8ac?page=60"> Insight > Guest amenities lifestyle brand that </a> <a title="HMI Summer 2016 + Archive page 61" href="http://viewer.zmags.com/publication/4e4bc8ac?page=61"> Insight > Guest amenities be a temptation to em</a> <a title="HMI Summer 2016 + Archive page 62" href="http://viewer.zmags.com/publication/4e4bc8ac?page=62"> COMFORT BY INNOVATION GLOBAL REACH 5 continental</a> <a title="HMI Summer 2016 + Archive page 63" href="http://viewer.zmags.com/publication/4e4bc8ac?page=63"> A little luxury Insight > Design M</a> <a title="HMI Summer 2016 + Archive page 64" href="http://viewer.zmags.com/publication/4e4bc8ac?page=64"> Insight > Design With</a> <a title="HMI Summer 2016 + Archive page 65" href="http://viewer.zmags.com/publication/4e4bc8ac?page=65"> TIMELESS. REDUCED. CONSISTENT. </a> <a title="HMI Summer 2016 + Archive page 66" href="http://viewer.zmags.com/publication/4e4bc8ac?page=66"> Insight > Design The operator has come a lo</a> <a title="HMI Summer 2016 + Archive page 67" href="http://viewer.zmags.com/publication/4e4bc8ac?page=67"> Event > EHMA Meeting expectations Europe's top ho</a> <a title="HMI Summer 2016 + Archive page 68" href="http://viewer.zmags.com/publication/4e4bc8ac?page=68"> Event > EHMA Among EHMA's first 40 members</a> <a title="HMI Summer 2016 + Archive page 69" href="http://viewer.zmags.com/publication/4e4bc8ac?page=69"> Event > EHMA Bright young things Perhaps the mo</a> <a title="HMI Summer 2016 + Archive page 70" href="http://viewer.zmags.com/publication/4e4bc8ac?page=70"> Insight > Food & beverage Bulli for you In the wa</a> <a title="HMI Summer 2016 + Archive page 71" href="http://viewer.zmags.com/publication/4e4bc8ac?page=71"> Insight > Food & beverage It is no wonder th</a> <a title="HMI Summer 2016 + Archive page 72" href="http://viewer.zmags.com/publication/4e4bc8ac?page=72"> Insight > Food & beverage </a> <a title="HMI Summer 2016 + Archive page 73" href="http://viewer.zmags.com/publication/4e4bc8ac?page=73"> Directory > Product showcase/Index Product showc</a> <a title="HMI Summer 2016 + Archive page 74" href="http://viewer.zmags.com/publication/4e4bc8ac?page=74"> The Insider > Sven Lindblad Experience to the for</a> <a title="HMI Summer 2016 + Archive page 75" href="http://viewer.zmags.com/publication/4e4bc8ac?page=75"> HYGIENE À LA CARTE. 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