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<br /> ISSUE 2 2009 | £5.95 !8.00 $8.95<br /> FINANCE DIRECTOR EUROPE<br /> ISSUE 2<br /> 2009<br /> WWW.THE–FINANCEDIRECTOR.COM<br /> Cause or cure?<br /> FDE debates whether we can blame IFRS and<br /> fair value accounting for the economic fever<br /> Plus: Nike EMEA's CFO on optimising performance and the cash conversion cycle; DHL on collaborative financeISSUE 2 2009 I ??5.95 ???8.00 $8.95<br /> FINANCE DIRECTOR EUROPE<br /> WWW.THE-FINANCEDIRECTOR.COM<br /> /<br /> \<br /> V<br /> <b<br /> V<br /> AN SPG MEDIA PUBLICATION<br /> >5??<br /> S3<br /> \<br /> ^<br /> ^<br /> Cause or cure?<br /> FDE debates whether we can blame IFRS and<br /> fair value accounting for the economic fever<br /> Plus: Nike EMEA's CFO on optimising performance and the cash conversion cycle; DHL on collaborative finance<br /> <br /> Cash is King<br /> Strategic<br /> Business needs today are black and white. Cash is strategic. Companies<br /> that optimize cash managem<a title="Finance Director Europe - 035 page 1" href="http://viewer.zmags.com/publication/b421b938?page=1"> ISSUE 2 2009 | £5.95 !8.00 $8.95 FINANCE DIRECTO</a> <a title="Finance Director Europe - 035 page 2" href="http://viewer.zmags.com/publication/b421b938?page=2"> Cash is King Strategic Business needs today are</a> <a title="Finance Director Europe - 035 page 3" href="http://viewer.zmags.com/publication/b421b938?page=3"> Finance Director Europe Issue 2 2009 Editor Mich</a> <a title="Finance Director Europe - 035 page 4" href="http://viewer.zmags.com/publication/b421b938?page=4"> Putting fundamental strength to work every day. </a> <a title="Finance Director Europe - 035 page 5" href="http://viewer.zmags.com/publication/b421b938?page=5"> contents 3 FOREWORD 8 THE BOTTOM LINE FDE's roun</a> <a title="Finance Director Europe - 035 page 6" href="http://viewer.zmags.com/publication/b421b938?page=6"> ...contents 36 TACKLING WORKING CAPITAL T</a> <a title="Finance Director Europe - 035 page 7" href="http://viewer.zmags.com/publication/b421b938?page=7"> T O G E T H E R . F R E E Y O U R E N E R G I E </a> <a title="Finance Director Europe - 035 page 8" href="http://viewer.zmags.com/publication/b421b938?page=8"> The BOTTOM line NEWS AND VIEWS THE LATEST DEVELOP</a> <a title="Finance Director Europe - 035 page 9" href="http://viewer.zmags.com/publication/b421b938?page=9"> The BOTTOM line VITAL STATISTICS TOP-LINE FACTS A</a> <a title="Finance Director Europe - 035 page 10" href="http://viewer.zmags.com/publication/b421b938?page=10"> The BOTTOM line FDE NETWORK UNITING THE EUROPEAN </a> <a title="Finance Director Europe - 035 page 11" href="http://viewer.zmags.com/publication/b421b938?page=11"> The BOTTOM line FDE NETWORK UNITING THE EUROPEAN </a> <a title="Finance Director Europe - 035 page 12" href="http://viewer.zmags.com/publication/b421b938?page=12"> 36 38 COVER STORY 35 </a> <a title="Finance Director Europe - 035 page 13" href="http://viewer.zmags.com/publication/b421b938?page=13"> FDE Measuring fair value has pro</a> <a title="Finance Director Europe - 035 page 14" href="http://viewer.zmags.com/publication/b421b938?page=14"> 36 38 35 </a> <a title="Finance Director Europe - 035 page 15" href="http://viewer.zmags.com/publication/b421b938?page=15"> &' %' %!%"!'"!&*' "%'! !'&*!"*"*'")%#%"&&/!, "(</a> <a title="Finance Director Europe - 035 page 16" href="http://viewer.zmags.com/publication/b421b938?page=16"> 36 38 COVE 35R STO </a> <a title="Finance Director Europe - 035 page 17" href="http://viewer.zmags.com/publication/b421b938?page=17"> FDE COVER STORY to na b a th </a> <a title="Finance Director Europe - 035 page 18" href="http://viewer.zmags.com/publication/b421b938?page=18"> FDE36 38 COVER STORY 3</a> <a title="Finance Director Europe - 035 page 19" href="http://viewer.zmags.com/publication/b421b938?page=19"> FDE COVER STORY in these assets, it would </a> <a title="Finance Director Europe - 035 page 20" href="http://viewer.zmags.com/publication/b421b938?page=20"> FDE36 38 COVER STORY 3</a> <a title="Finance Director Europe - 035 page 21" href="http://viewer.zmags.com/publication/b421b938?page=21"> FDE has no direct influence over what ha</a> <a title="Finance Director Europe - 035 page 22" href="http://viewer.zmags.com/publication/b421b938?page=22"> FDE THE BIG INTERVIEW E very busine</a> <a title="Finance Director Europe - 035 page 23" href="http://viewer.zmags.com/publication/b421b938?page=23"> FDE our resource allocation model relate</a> <a title="Finance Director Europe - 035 page 24" href="http://viewer.zmags.com/publication/b421b938?page=24"> FDE THE BIG INTERVIEW NIKE INC SWOT ANALYSIS</a> <a title="Finance Director Europe - 035 page 25" href="http://viewer.zmags.com/publication/b421b938?page=25"> FDE PROCUREMENT FOOLS RUSH IN Finance directo</a> <a title="Finance Director Europe - 035 page 26" href="http://viewer.zmags.com/publication/b421b938?page=26"> FDE COLLABORATIVE FINANCE BUILD FAMILY VALUES The</a> <a title="Finance Director Europe - 035 page 27" href="http://viewer.zmags.com/publication/b421b938?page=27"> FDE A s failed banks risk vilifi</a> <a title="Finance Director Europe - 035 page 28" href="http://viewer.zmags.com/publication/b421b938?page=28"> FDE COLLABORATIVE FINANCE THE DHL EQUATION T</a> <a title="Finance Director Europe - 035 page 29" href="http://viewer.zmags.com/publication/b421b938?page=29"> Gartner Outsourcing & IT Services Summit 2009 Pra</a> <a title="Finance Director Europe - 035 page 30" href="http://viewer.zmags.com/publication/b421b938?page=30"> FDE SUPPLIER FINANCE TXHXEXXSXUXCXCXEXSXSXXOXF</a> <a title="Finance Director Europe - 035 page 31" href="http://viewer.zmags.com/publication/b421b938?page=31"> FDE and payment condit</a> <a title="Finance Director Europe - 035 page 32" href="http://viewer.zmags.com/publication/b421b938?page=32"> FDE E-INVOICING PAPER THE TRAIL Cindy Jutras, vi</a> <a title="Finance Director Europe - 035 page 33" href="http://viewer.zmags.com/publication/b421b938?page=33"> FDE Figure 2. EIPP technology adoption 30%</a> <a title="Finance Director Europe - 035 page 34" href="http://viewer.zmags.com/publication/b421b938?page=34"> FDE E-INVOICING INVOICE RECOGNITION Swisscom</a> <a title="Finance Director Europe - 035 page 35" href="http://viewer.zmags.com/publication/b421b938?page=35"> FDE to reduce process costs. Most studi</a> <a title="Finance Director Europe - 035 page 36" href="http://viewer.zmags.com/publication/b421b938?page=36"> E-INVOICING </a> <a title="Finance Director Europe - 035 page 37" href="http://viewer.zmags.com/publication/b421b938?page=37"> FDE E-INVOICING W </a> <a title="Finance Director Europe - 035 page 38" href="http://viewer.zmags.com/publication/b421b938?page=38"> FDE E-INVOICING TO WORK E</a> <a title="Finance Director Europe - 035 page 39" href="http://viewer.zmags.com/publication/b421b938?page=39"> FDE SWIFT is a notable exception. </a> <a title="Finance Director Europe - 035 page 40" href="http://viewer.zmags.com/publication/b421b938?page=40"> FDE TREASURY MANAGEMENT OILING THE GEARS OF FINA</a> <a title="Finance Director Europe - 035 page 41" href="http://viewer.zmags.com/publication/b421b938?page=41"> FDE TREASURY MANAGEMENT T he way in</a> <a title="Finance Director Europe - 035 page 42" href="http://viewer.zmags.com/publication/b421b938?page=42"> FDE TREASURY MANAGEMENT </a> <a title="Finance Director Europe - 035 page 43" href="http://viewer.zmags.com/publication/b421b938?page=43"> FDE TREASURY MANAGEMENT CENTRAL AND EASTERN PR</a> <a title="Finance Director Europe - 035 page 44" href="http://viewer.zmags.com/publication/b421b938?page=44"> MONEY MARKET FUNDS SECURITY FOR ALL SE</a> <a title="Finance Director Europe - 035 page 45" href="http://viewer.zmags.com/publication/b421b938?page=45"> FDE crisis. One of the defining problems h</a> <a title="Finance Director Europe - 035 page 46" href="http://viewer.zmags.com/publication/b421b938?page=46"> FDE PENSIONS RISK & GOVERNANCE SAFE Anton van Nu</a> <a title="Finance Director Europe - 035 page 47" href="http://viewer.zmags.com/publication/b421b938?page=47"> FDE PENSIONS RISK & GOVERNANCE strategic d</a> <a title="Finance Director Europe - 035 page 48" href="http://viewer.zmags.com/publication/b421b938?page=48"> FDE PENSIONS RISK & GOVERNANCE Don Ezra, c</a> <a title="Finance Director Europe - 035 page 49" href="http://viewer.zmags.com/publication/b421b938?page=49"> FDE PENSIONS RISK & GOVERNANCE A CURE FOR PENS</a> <a title="Finance Director Europe - 035 page 50" href="http://viewer.zmags.com/publication/b421b938?page=50"> FDE PENSIONS RISK & GOVERNANCE TXOXMXXOXRXRXOX</a> <a title="Finance Director Europe - 035 page 51" href="http://viewer.zmags.com/publication/b421b938?page=51"> FDE PENSIONS RISK & GOVERNANCE technique</a> <a title="Finance Director Europe - 035 page 52" href="http://viewer.zmags.com/publication/b421b938?page=52"> FDE PENSIONS RISK & GOVERNANCE </a> <a title="Finance Director Europe - 035 page 53" href="http://viewer.zmags.com/publication/b421b938?page=53"> " ! $" !## ## ## ( &"! " $$!!&" ( "" #$!</a> <a title="Finance Director Europe - 035 page 54" href="http://viewer.zmags.com/publication/b421b938?page=54"> FDE FINANCE TRANSFORMATION BXXUXILXDXINXXGXSXU</a> <a title="Finance Director Europe - 035 page 55" href="http://viewer.zmags.com/publication/b421b938?page=55"> FDE the face of fluct</a> <a title="Finance Director Europe - 035 page 56" href="http://viewer.zmags.com/publication/b421b938?page=56"> ENJOYING YOUR READ? Apply or renew </a> <a title="Finance Director Europe - 035 page 57" href="http://viewer.zmags.com/publication/b421b938?page=57"> FDE FINANCE TRANSFORMATION A CLEANER CLOSE Jo</a> <a title="Finance Director Europe - 035 page 58" href="http://viewer.zmags.com/publication/b421b938?page=58"> FDE FINANCE TRANSFORMATION BPO'S NEXT TOP MODE</a> <a title="Finance Director Europe - 035 page 59" href="http://viewer.zmags.com/publication/b421b938?page=59"> ARE </a> <a title="Finance Director Europe - 035 page 60" href="http://viewer.zmags.com/publication/b421b938?page=60"> FDE PERFORMANCE MANAGEMENT metrics used t</a> <a title="Finance Director Europe - 035 page 61" href="http://viewer.zmags.com/publication/b421b938?page=61"> FDE alternative strategies, such as merg</a> <a title="Finance Director Europe - 035 page 62" href="http://viewer.zmags.com/publication/b421b938?page=62"> by users. However, more sophisticated organisatio</a> <a title="Finance Director Europe - 035 page 63" href="http://viewer.zmags.com/publication/b421b938?page=63"> FDE PERFORMANCE MANAGEMENT PERFECT PARTNERS W</a> <a title="Finance Director Europe - 035 page 64" href="http://viewer.zmags.com/publication/b421b938?page=64"> FDE ASSET BASED LENDING T he outlook </a> <a title="Finance Director Europe - 035 page 65" href="http://viewer.zmags.com/publication/b421b938?page=65"> FDE `UNLIKE OTHER AREAS OF FINANCE, THE ASSET</a> <a title="Finance Director Europe - 035 page 66" href="http://viewer.zmags.com/publication/b421b938?page=66"> FDE TREA AGEMENT </a> <a title="Finance Director Europe - 035 page 67" href="http://viewer.zmags.com/publication/b421b938?page=67"> MAYBE TOGETHER WE CAN GO PLACES If</a> <a title="Finance Director Europe - 035 page 68" href="http://viewer.zmags.com/publication/b421b938?page=68"> 86)2+8, 43;)6*906)%73283-2:)78;-8, 36+%203&%0-</a>