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<br /> + CURRENT PUBLISHED PUBLICATIONS<br /> T<br /> HE<br /> MUSIC & SOUN<br /> AWARDS WINNERS I<br /> AT YOUR FINGERTIPS<br /> VNEWSLETTER<br /> CONVENTIONTV @ NAMM<br /> YOUTUBE VIDEOS<br /> 100% ANDROID, BLACKBERRY<br /> & IPHONE/IPAD COMPATIBLE<br /> WATCH NOW VNEWS<br /> D<br /> SSUE<br /> The naMM Show review iSSue<br /> February 15, 2013<br /> Volume 30, No. 2<br /> exhibitor, attendee exuberance<br /> Characterize 2013 naMM Show<br /> By Dan ferrisi<br /> Accessories, bAgs And cAses issue<br /> tailers<br /> believe<br /> ne hopes it will propel the industry into the late<br /> ind firmly at our backs.<br /> n in recent years, boasted the usual blend of new<br /> all set to the soundtrack of live music and conversa-<br /> he music products industr y—from retailers and<br /> did business with nearly 5,000 unique brands in (continued on page 4<a title="2013 Vol. 30, No. 1-3 page 1" href="http://viewer.zmags.com/publication/c0a7cfeb?page=1"> + CURRENT PUBLISHED PUBLICATIONS T HE MUSIC & SO</a> <a title="2013 Vol. 30, No. 1-3 page 2" href="http://viewer.zmags.com/publication/c0a7cfeb?page=2"> D SSUE The naMM Show review iSSue February 1</a> <a title="2013 Vol. 30, No. 1-3 page 3" href="http://viewer.zmags.com/publication/c0a7cfeb?page=3"> </a> <a title="2013 Vol. 30, No. 1-3 page 4" href="http://viewer.zmags.com/publication/c0a7cfeb?page=4"> THE NAMM SHOW ISSUE January 15, 2013 </a> <a title="2013 Vol. 30, No. 1-3 page 5" href="http://viewer.zmags.com/publication/c0a7cfeb?page=5"> Since 1887, Yamaha has grown to become the </a> <a title="2013 Vol. 30, No. 1-3 page 6" href="http://viewer.zmags.com/publication/c0a7cfeb?page=6"> THE NAMM SHOW ISSUE January 15, 2013 Vo</a> <a title="2013 Vol. 30, No. 1-3 page 7" href="http://viewer.zmags.com/publication/c0a7cfeb?page=7"> </a> <a title="2013 Vol. 30, No. 1-3 page 8" href="http://viewer.zmags.com/publication/c0a7cfeb?page=8"> Saying Farewell To NYC’s ‘Music Row’ </a> <a title="2013 Vol. 30, No. 1-3 page 9" href="http://viewer.zmags.com/publication/c0a7cfeb?page=9"> 6 FEATURES ON THE COVER Anaheim Rock City The N</a> <a title="2013 Vol. 30, No. 1-3 page 10" href="http://viewer.zmags.com/publication/c0a7cfeb?page=10"> yorkville.com · traynoramps.com · apexele</a> <a title="2013 Vol. 30, No. 1-3 page 11" href="http://viewer.zmags.com/publication/c0a7cfeb?page=11"> DITORIAL E A Trade Show…And So Much More One</a> <a title="2013 Vol. 30, No. 1-3 page 12" href="http://viewer.zmags.com/publication/c0a7cfeb?page=12"> </a> <a title="2013 Vol. 30, No. 1-3 page 13" href="http://viewer.zmags.com/publication/c0a7cfeb?page=13"> L ATEST Sabian Opens Factory Museum As par</a> <a title="2013 Vol. 30, No. 1-3 page 14" href="http://viewer.zmags.com/publication/c0a7cfeb?page=14"> Scalable Hardware</a> <a title="2013 Vol. 30, No. 1-3 page 15" href="http://viewer.zmags.com/publication/c0a7cfeb?page=15"> ATEST L Yamaha Entertainment Group Launching Labe</a> <a title="2013 Vol. 30, No. 1-3 page 16" href="http://viewer.zmags.com/publication/c0a7cfeb?page=16"> QSC Earns Thought Leadership Awards QSC Audio</a> <a title="2013 Vol. 30, No. 1-3 page 17" href="http://viewer.zmags.com/publication/c0a7cfeb?page=17"> ADVERTORIAL • JANUARY 2013 vi</a> <a title="2013 Vol. 30, No. 1-3 page 18" href="http://viewer.zmags.com/publication/c0a7cfeb?page=18"> connect BUILD your relationships S</a> <a title="2013 Vol. 30, No. 1-3 page 19" href="http://viewer.zmags.com/publication/c0a7cfeb?page=19"> ATEST L NAMM U Sessions Held At Music China N</a> <a title="2013 Vol. 30, No. 1-3 page 20" href="http://viewer.zmags.com/publication/c0a7cfeb?page=20"> Since our birth in 1976, Schecter Guitar Research</a> <a title="2013 Vol. 30, No. 1-3 page 21" href="http://viewer.zmags.com/publication/c0a7cfeb?page=21"> L ATEST Cerwin-Vega! Hosts Bicoastal Launch Ev</a> <a title="2013 Vol. 30, No. 1-3 page 22" href="http://viewer.zmags.com/publication/c0a7cfeb?page=22"> THE AFFORDABLE PROFESSIONAL ADVANTAGE </a> <a title="2013 Vol. 30, No. 1-3 page 23" href="http://viewer.zmags.com/publication/c0a7cfeb?page=23"> P EOPLE In Memoriam: Frank Luppino, Jr. Fra</a> <a title="2013 Vol. 30, No. 1-3 page 24" href="http://viewer.zmags.com/publication/c0a7cfeb?page=24"> MOTIF Sounds and Xtensive Controller Integration.</a> <a title="2013 Vol. 30, No. 1-3 page 25" href="http://viewer.zmags.com/publication/c0a7cfeb?page=25"> EOPLE P Fishman Catches Fresh Hires Fishman h</a> <a title="2013 Vol. 30, No. 1-3 page 26" href="http://viewer.zmags.com/publication/c0a7cfeb?page=26"> ALTO MUSIC Middletown, NY KEN STANTON MUSIC </a> <a title="2013 Vol. 30, No. 1-3 page 27" href="http://viewer.zmags.com/publication/c0a7cfeb?page=27"> P RODUCTS DrDumJs &PeLrciugsshiotning </a> <a title="2013 Vol. 30, No. 1-3 page 28" href="http://viewer.zmags.com/publication/c0a7cfeb?page=28"> Buy Any Four Buy Any </a> <a title="2013 Vol. 30, No. 1-3 page 29" href="http://viewer.zmags.com/publication/c0a7cfeb?page=29"> P Droppin’ Bombshells Over view: HardLu</a> <a title="2013 Vol. 30, No. 1-3 page 30" href="http://viewer.zmags.com/publication/c0a7cfeb?page=30"> </a> <a title="2013 Vol. 30, No. 1-3 page 31" href="http://viewer.zmags.com/publication/c0a7cfeb?page=31"> P Headbangers’ Ball Overview: PRS’ SE Clint L</a> <a title="2013 Vol. 30, No. 1-3 page 32" href="http://viewer.zmags.com/publication/c0a7cfeb?page=32"> PRODUCT Pro Audio See Spot Run Over</a> <a title="2013 Vol. 30, No. 1-3 page 33" href="http://viewer.zmags.com/publication/c0a7cfeb?page=33"> P RODUCTS DrDumrsu&mPesrcu&ssionPercussion </a> <a title="2013 Vol. 30, No. 1-3 page 34" href="http://viewer.zmags.com/publication/c0a7cfeb?page=34"> Punch it up! Introducing the Cerwin-Vega! P-Serie</a> <a title="2013 Vol. 30, No. 1-3 page 35" href="http://viewer.zmags.com/publication/c0a7cfeb?page=35"> P RODUCTS DrDumrsu&mPesrcu&ssionPercussion </a> <a title="2013 Vol. 30, No. 1-3 page 36" href="http://viewer.zmags.com/publication/c0a7cfeb?page=36"> PRODUCT Miscellaneous Happy Harmonikids </a> <a title="2013 Vol. 30, No. 1-3 page 37" href="http://viewer.zmags.com/publication/c0a7cfeb?page=37"> P Get Ready To Rumble Over view: Kala’s</a> <a title="2013 Vol. 30, No. 1-3 page 38" href="http://viewer.zmags.com/publication/c0a7cfeb?page=38"> </a> <a title="2013 Vol. 30, No. 1-3 page 39" href="http://viewer.zmags.com/publication/c0a7cfeb?page=39"> NAMM NEW PRODUCT SPOTLIGHT NAMM NEW PRODUCT SPOT</a> <a title="2013 Vol. 30, No. 1-3 page 40" href="http://viewer.zmags.com/publication/c0a7cfeb?page=40"> NAMM NEW PRODUCT SPOTLIGHT Orange Amplifi</a> <a title="2013 Vol. 30, No. 1-3 page 41" href="http://viewer.zmags.com/publication/c0a7cfeb?page=41"> NAMM NEW PRODUCT SPOTLIGHT MXL’s CR89 </a> <a title="2013 Vol. 30, No. 1-3 page 42" href="http://viewer.zmags.com/publication/c0a7cfeb?page=42"> NAMM NEW PRODUCT SPOTLIGHT Coopercopia’s Pro-T</a> <a title="2013 Vol. 30, No. 1-3 page 43" href="http://viewer.zmags.com/publication/c0a7cfeb?page=43"> NAMM NEW PRODUCT SPOTLIGHT D.A.S. Audi</a> <a title="2013 Vol. 30, No. 1-3 page 44" href="http://viewer.zmags.com/publication/c0a7cfeb?page=44"> NAMM NEW PRODUCT SPOTLIGHT string sets are</a> <a title="2013 Vol. 30, No. 1-3 page 45" href="http://viewer.zmags.com/publication/c0a7cfeb?page=45"> NAMM NEW PRODUCT SPOTLIGHT FBT’s Vertu</a> <a title="2013 Vol. 30, No. 1-3 page 46" href="http://viewer.zmags.com/publication/c0a7cfeb?page=46"> T 1. 2 he easi record open GARA audio rec</a> <a title="2013 Vol. 30, No. 1-3 page 47" href="http://viewer.zmags.com/publication/c0a7cfeb?page=47"> NAMM NEW PRODUCT SPOTLIGHT Rivera Ampl</a> <a title="2013 Vol. 30, No. 1-3 page 48" href="http://viewer.zmags.com/publication/c0a7cfeb?page=48"> NAMM NEW PRODUCT SPOTLIGHT Cleartone’s</a> <a title="2013 Vol. 30, No. 1-3 page 49" href="http://viewer.zmags.com/publication/c0a7cfeb?page=49"> NAMM NEW PRODUCT SPOTLIGHT Blizzard Lig</a> <a title="2013 Vol. 30, No. 1-3 page 50" href="http://viewer.zmags.com/publication/c0a7cfeb?page=50"> CAD Audio’s Sessions MH510 Headphone Line The Ses</a> <a title="2013 Vol. 30, No. 1-3 page 51" href="http://viewer.zmags.com/publication/c0a7cfeb?page=51"> NAMM NEW PRODUCT SPOTLIGHT Scrim King’s </a> <a title="2013 Vol. 30, No. 1-3 page 52" href="http://viewer.zmags.com/publication/c0a7cfeb?page=52"> MULTISELECTOR 4X Four in, to one out. bidirection</a> <a title="2013 Vol. 30, No. 1-3 page 53" href="http://viewer.zmags.com/publication/c0a7cfeb?page=53"> L ATEST GLP Spot Ones Tour With Jackson</a> <a title="2013 Vol. 30, No. 1-3 page 54" href="http://viewer.zmags.com/publication/c0a7cfeb?page=54"> Ultimate Support Helps Sandy-Affected Dealers </a> <a title="2013 Vol. 30, No. 1-3 page 55" href="http://viewer.zmags.com/publication/c0a7cfeb?page=55"> ATEST L Sweetwater Helps Equip Assembly Hall </a> <a title="2013 Vol. 30, No. 1-3 page 56" href="http://viewer.zmags.com/publication/c0a7cfeb?page=56"> Cordoba Guitars, UCLA Community School Partner </a> <a title="2013 Vol. 30, No. 1-3 page 57" href="http://viewer.zmags.com/publication/c0a7cfeb?page=57"> NAMM University Sessions NAMM University is </a> <a title="2013 Vol. 30, No. 1-3 page 58" href="http://viewer.zmags.com/publication/c0a7cfeb?page=58"> IDEA CENTER SESSIONS NAMM IDEA CENTER, BOOTH #550</a> <a title="2013 Vol. 30, No. 1-3 page 59" href="http://viewer.zmags.com/publication/c0a7cfeb?page=59"> NAMM University Sessions 2 p.m. How to Sell Produ</a> <a title="2013 Vol. 30, No. 1-3 page 60" href="http://viewer.zmags.com/publication/c0a7cfeb?page=60"> 10:30 a.m. How to Turn your Business Around: Simp</a> <a title="2013 Vol. 30, No. 1-3 page 61" href="http://viewer.zmags.com/publication/c0a7cfeb?page=61"> NAMM University Sessions 2 p.m. Forty Tips for M</a> <a title="2013 Vol. 30, No. 1-3 page 62" href="http://viewer.zmags.com/publication/c0a7cfeb?page=62"> Mobile marketing continues to expand (predicted t</a> <a title="2013 Vol. 30, No. 1-3 page 63" href="http://viewer.zmags.com/publication/c0a7cfeb?page=63"> NAMM University Sessions 3:30 p.m. The Secret to</a> <a title="2013 Vol. 30, No. 1-3 page 64" href="http://viewer.zmags.com/publication/c0a7cfeb?page=64"> displayed by more than 1,500 exhibitors for viewi</a> <a title="2013 Vol. 30, No. 1-3 page 65" href="http://viewer.zmags.com/publication/c0a7cfeb?page=65"> SEVENTIETH EDITION Willis Music Lends A Helpin</a> <a title="2013 Vol. 30, No. 1-3 page 66" href="http://viewer.zmags.com/publication/c0a7cfeb?page=66"> SELL A `KIT-LOAD' OF AUDIX DRUM MICS! - D</a> <a title="2013 Vol. 30, No. 1-3 page 67" href="http://viewer.zmags.com/publication/c0a7cfeb?page=67"> Ohio Rocks To The Big Beat Drummers from a</a> <a title="2013 Vol. 30, No. 1-3 page 68" href="http://viewer.zmags.com/publication/c0a7cfeb?page=68"> Portable PA for People Who Just Want</a> <a title="2013 Vol. 30, No. 1-3 page 69" href="http://viewer.zmags.com/publication/c0a7cfeb?page=69"> Larry’s Music Has ‘The X Factor’ Over at L</a> <a title="2013 Vol. 30, No. 1-3 page 70" href="http://viewer.zmags.com/publication/c0a7cfeb?page=70"> The only headphones engineered for dance music. </a> <a title="2013 Vol. 30, No. 1-3 page 71" href="http://viewer.zmags.com/publication/c0a7cfeb?page=71"> FIVE MINUTES WITH LORI McCALLIAN CEO, Dean Ma</a> <a title="2013 Vol. 30, No. 1-3 page 72" href="http://viewer.zmags.com/publication/c0a7cfeb?page=72"> will have some exciting partnerships that will be</a> <a title="2013 Vol. 30, No. 1-3 page 73" href="http://viewer.zmags.com/publication/c0a7cfeb?page=73"> MI SPY A MICKEY-FREE ANAHEIM EXCURSION I </a> <a title="2013 Vol. 30, No. 1-3 page 74" href="http://viewer.zmags.com/publication/c0a7cfeb?page=74"> PRS amps are being trusted by more and more artis</a> <a title="2013 Vol. 30, No. 1-3 page 75" href="http://viewer.zmags.com/publication/c0a7cfeb?page=75"> entrance. I asked where the rest- room was and, w</a> <a title="2013 Vol. 30, No. 1-3 page 76" href="http://viewer.zmags.com/publication/c0a7cfeb?page=76"> to three weeks to order from the warehouse. He ad</a> <a title="2013 Vol. 30, No. 1-3 page 77" href="http://viewer.zmags.com/publication/c0a7cfeb?page=77"> S P E C I A L T O T H E R E TA I L E R </a> <a title="2013 Vol. 30, No. 1-3 page 78" href="http://viewer.zmags.com/publication/c0a7cfeb?page=78"> This Is Your Moment The lights come up, the</a> <a title="2013 Vol. 30, No. 1-3 page 79" href="http://viewer.zmags.com/publication/c0a7cfeb?page=79"> S P E C I A L T O T H E R E TA I L E R LOOKI</a> <a title="2013 Vol. 30, No. 1-3 page 80" href="http://viewer.zmags.com/publication/c0a7cfeb?page=80"> TMA-1 DJ Danish design with state of the art sou</a> <a title="2013 Vol. 30, No. 1-3 page 81" href="http://viewer.zmags.com/publication/c0a7cfeb?page=81"> S P E C I A L T O T H E R E TA I L E R GETTING</a> <a title="2013 Vol. 30, No. 1-3 page 82" href="http://viewer.zmags.com/publication/c0a7cfeb?page=82"> The Natural Elements Acoustic Collection… </a> <a title="2013 Vol. 30, No. 1-3 page 83" href="http://viewer.zmags.com/publication/c0a7cfeb?page=83"> SHINE A LIGHT BLUES ANGEL FLIES HIGH By Miche</a> <a title="2013 Vol. 30, No. 1-3 page 84" href="http://viewer.zmags.com/publication/c0a7cfeb?page=84"> /musicandsoundretailer /MSRetailerMag </a> <a title="2013 Vol. 30, No. 1-3 page 85" href="http://viewer.zmags.com/publication/c0a7cfeb?page=85"> SALES GURU HERE WE GO AGAIN…IT’S 2013 By Gene</a> <a title="2013 Vol. 30, No. 1-3 page 86" href="http://viewer.zmags.com/publication/c0a7cfeb?page=86"> FIND OUT WHY EVERYONE IS WATCHING </a> <a title="2013 Vol. 30, No. 1-3 page 87" href="http://viewer.zmags.com/publication/c0a7cfeb?page=87"> BUSINESS & MARKETING A CLOSER LOOK AT QR CODE</a> <a title="2013 Vol. 30, No. 1-3 page 88" href="http://viewer.zmags.com/publication/c0a7cfeb?page=88"> Receive the most timely news, prod</a> <a title="2013 Vol. 30, No. 1-3 page 89" href="http://viewer.zmags.com/publication/c0a7cfeb?page=89"> V E D D AT O R I A L PERSONAL TOUCH By Dan </a> <a title="2013 Vol. 30, No. 1-3 page 90" href="http://viewer.zmags.com/publication/c0a7cfeb?page=90"> One standard started it all... 30 years</a> <a title="2013 Vol. 30, No. 1-3 page 91" href="http://viewer.zmags.com/publication/c0a7cfeb?page=91"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 92" href="http://viewer.zmags.com/publication/c0a7cfeb?page=92"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 93" href="http://viewer.zmags.com/publication/c0a7cfeb?page=93"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 94" href="http://viewer.zmags.com/publication/c0a7cfeb?page=94"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 95" href="http://viewer.zmags.com/publication/c0a7cfeb?page=95"> the 2013 NAMM show will have other changes that, </a> <a title="2013 Vol. 30, No. 1-3 page 96" href="http://viewer.zmags.com/publication/c0a7cfeb?page=96"> wild ride of the past few years is any indication</a> <a title="2013 Vol. 30, No. 1-3 page 97" href="http://viewer.zmags.com/publication/c0a7cfeb?page=97"> UNDER THE HOOD JBL’s By Dan Fer</a> <a title="2013 Vol. 30, No. 1-3 page 98" href="http://viewer.zmags.com/publication/c0a7cfeb?page=98"> </a> <a title="2013 Vol. 30, No. 1-3 page 99" href="http://viewer.zmags.com/publication/c0a7cfeb?page=99"> NewsWave Monthly Online Newsletter</a> <a title="2013 Vol. 30, No. 1-3 page 100" href="http://viewer.zmags.com/publication/c0a7cfeb?page=100"> THE NAMM SHOW REVIEW ISSUE February 15,</a> <a title="2013 Vol. 30, No. 1-3 page 101" href="http://viewer.zmags.com/publication/c0a7cfeb?page=101"> </a> <a title="2013 Vol. 30, No. 1-3 page 102" href="http://viewer.zmags.com/publication/c0a7cfeb?page=102"> Saying Farewell To NYC’s ‘Music Row’ </a> <a title="2013 Vol. 30, No. 1-3 page 103" href="http://viewer.zmags.com/publication/c0a7cfeb?page=103"> 4 FEATURES ON THE COVER Can You Feel The Love? </a> <a title="2013 Vol. 30, No. 1-3 page 104" href="http://viewer.zmags.com/publication/c0a7cfeb?page=104"> yorkville.com · traynoramps.com · apexele</a> <a title="2013 Vol. 30, No. 1-3 page 105" href="http://viewer.zmags.com/publication/c0a7cfeb?page=105"> DITORIAL E We’re All In Orbit At the crossroa</a> <a title="2013 Vol. 30, No. 1-3 page 106" href="http://viewer.zmags.com/publication/c0a7cfeb?page=106"> </a> <a title="2013 Vol. 30, No. 1-3 page 107" href="http://viewer.zmags.com/publication/c0a7cfeb?page=107"> L ATEST Sweetwater’s $23M Campus Expansion </a> <a title="2013 Vol. 30, No. 1-3 page 108" href="http://viewer.zmags.com/publication/c0a7cfeb?page=108"> L AT E S T Chauvet Launches Products At NAMM </a> <a title="2013 Vol. 30, No. 1-3 page 109" href="http://viewer.zmags.com/publication/c0a7cfeb?page=109"> ATEST L The Blues Brothers Rely On Shure The </a> <a title="2013 Vol. 30, No. 1-3 page 110" href="http://viewer.zmags.com/publication/c0a7cfeb?page=110"> </a> <a title="2013 Vol. 30, No. 1-3 page 111" href="http://viewer.zmags.com/publication/c0a7cfeb?page=111"> L ATEST Rotosound Wins Export Award </a> <a title="2013 Vol. 30, No. 1-3 page 112" href="http://viewer.zmags.com/publication/c0a7cfeb?page=112"> MIDI Celebrates 30 Years Some 30 years ago, </a> <a title="2013 Vol. 30, No. 1-3 page 113" href="http://viewer.zmags.com/publication/c0a7cfeb?page=113"> ADVERTORIAL • FEBRUARY 2013 v</a> <a title="2013 Vol. 30, No. 1-3 page 114" href="http://viewer.zmags.com/publication/c0a7cfeb?page=114"> Take </a> <a title="2013 Vol. 30, No. 1-3 page 115" href="http://viewer.zmags.com/publication/c0a7cfeb?page=115"> EOPLE P PreSonus Hails To The Chief PreSonus </a> <a title="2013 Vol. 30, No. 1-3 page 116" href="http://viewer.zmags.com/publication/c0a7cfeb?page=116"> PEOPL Foeckler Walks The Line Line 6 has a</a> <a title="2013 Vol. 30, No. 1-3 page 117" href="http://viewer.zmags.com/publication/c0a7cfeb?page=117"> P RODUCTS DrPumrso&APeurcudssion </a> <a title="2013 Vol. 30, No. 1-3 page 118" href="http://viewer.zmags.com/publication/c0a7cfeb?page=118"> PRODUCT Guitars & Amps Happiness Is A Lennon </a> <a title="2013 Vol. 30, No. 1-3 page 119" href="http://viewer.zmags.com/publication/c0a7cfeb?page=119"> P RODUCTS DrDumrsu&mPesrcu&ssionPercussion </a> <a title="2013 Vol. 30, No. 1-3 page 120" href="http://viewer.zmags.com/publication/c0a7cfeb?page=120"> DJ & Lighting Powerful Profile </a> <a title="2013 Vol. 30, No. 1-3 page 121" href="http://viewer.zmags.com/publication/c0a7cfeb?page=121"> P RODUCTS DrDumJs &PerLcuisgsiohnting Mix Th</a> <a title="2013 Vol. 30, No. 1-3 page 122" href="http://viewer.zmags.com/publication/c0a7cfeb?page=122"> Miscellaneous Only A Nickel Over v</a> <a title="2013 Vol. 30, No. 1-3 page 123" href="http://viewer.zmags.com/publication/c0a7cfeb?page=123"> Stevie Wonder was in attendance. Nikki Sixx Lisa </a> <a title="2013 Vol. 30, No. 1-3 page 124" href="http://viewer.zmags.com/publication/c0a7cfeb?page=124"> Sights &Sounds of NAMM </a> <a title="2013 Vol. 30, No. 1-3 page 125" href="http://viewer.zmags.com/publication/c0a7cfeb?page=125"> SEVENTY-FIRST EDITION 26 </a> <a title="2013 Vol. 30, No. 1-3 page 126" href="http://viewer.zmags.com/publication/c0a7cfeb?page=126"> Kinney Helps Young Musicians Shine In Glend</a> <a title="2013 Vol. 30, No. 1-3 page 127" href="http://viewer.zmags.com/publication/c0a7cfeb?page=127"> FIVE MINUTES WITH JACK LONG Chairman, Long & </a> <a title="2013 Vol. 30, No. 1-3 page 128" href="http://viewer.zmags.com/publication/c0a7cfeb?page=128"> </a> <a title="2013 Vol. 30, No. 1-3 page 129" href="http://viewer.zmags.com/publication/c0a7cfeb?page=129"> A vintage woodshop photo ’60s, he sold his intere</a> <a title="2013 Vol. 30, No. 1-3 page 130" href="http://viewer.zmags.com/publication/c0a7cfeb?page=130"> More tonal options than ever from our n</a> <a title="2013 Vol. 30, No. 1-3 page 131" href="http://viewer.zmags.com/publication/c0a7cfeb?page=131"> Quade; people work for either one or the other. A</a> <a title="2013 Vol. 30, No. 1-3 page 132" href="http://viewer.zmags.com/publication/c0a7cfeb?page=132"> though I’ve actually lost that grip, the company </a> <a title="2013 Vol. 30, No. 1-3 page 133" href="http://viewer.zmags.com/publication/c0a7cfeb?page=133"> MI SPY THERE’S GOLD IN THEM STORES! W</a> <a title="2013 Vol. 30, No. 1-3 page 134" href="http://viewer.zmags.com/publication/c0a7cfeb?page=134"> THE AFFORDABLE PROFESSIONAL ADVANTAGE </a> <a title="2013 Vol. 30, No. 1-3 page 135" href="http://viewer.zmags.com/publication/c0a7cfeb?page=135"> right of where the guitars were kept. This half o</a> <a title="2013 Vol. 30, No. 1-3 page 136" href="http://viewer.zmags.com/publication/c0a7cfeb?page=136"> clear to me in the anxious haze of almost being c</a> <a title="2013 Vol. 30, No. 1-3 page 137" href="http://viewer.zmags.com/publication/c0a7cfeb?page=137"> SHINE A LIGHT HATS OFF TO LARRY’S By Michelle</a> <a title="2013 Vol. 30, No. 1-3 page 138" href="http://viewer.zmags.com/publication/c0a7cfeb?page=138"> GO OLD SCHOOL Since 1924</a> <a title="2013 Vol. 30, No. 1-3 page 139" href="http://viewer.zmags.com/publication/c0a7cfeb?page=139"> SALES GURU HOW MUCH DO I LOVE YOU? By Gene Fr</a> <a title="2013 Vol. 30, No. 1-3 page 140" href="http://viewer.zmags.com/publication/c0a7cfeb?page=140"> FEATUR NG THE POPULAR I SCARLETT 2i2 INTERFACE </a> <a title="2013 Vol. 30, No. 1-3 page 141" href="http://viewer.zmags.com/publication/c0a7cfeb?page=141"> BUSINESS & MARKETING SOME NEW YEAR’S By David</a> <a title="2013 Vol. 30, No. 1-3 page 142" href="http://viewer.zmags.com/publication/c0a7cfeb?page=142"> Punch it up! Introducing the Cerwin-Vega! P-Serie</a> <a title="2013 Vol. 30, No. 1-3 page 143" href="http://viewer.zmags.com/publication/c0a7cfeb?page=143"> V E D D AT O R I A L CURATED INVENTORY By D</a> <a title="2013 Vol. 30, No. 1-3 page 144" href="http://viewer.zmags.com/publication/c0a7cfeb?page=144"> FIND OUT WHY EVERYONE IS WATCHING </a> <a title="2013 Vol. 30, No. 1-3 page 145" href="http://viewer.zmags.com/publication/c0a7cfeb?page=145"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 146" href="http://viewer.zmags.com/publication/c0a7cfeb?page=146"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 147" href="http://viewer.zmags.com/publication/c0a7cfeb?page=147"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 148" href="http://viewer.zmags.com/publication/c0a7cfeb?page=148"> CAN YOU FEEL THE LOVE? (continued from cover) </a> <a title="2013 Vol. 30, No. 1-3 page 149" href="http://viewer.zmags.com/publication/c0a7cfeb?page=149"> Malina Moye performs on stage. to the conventio</a> <a title="2013 Vol. 30, No. 1-3 page 150" href="http://viewer.zmags.com/publication/c0a7cfeb?page=150"> Members of the incoming NAMM Board (L-R) Kevin Cr</a> <a title="2013 Vol. 30, No. 1-3 page 151" href="http://viewer.zmags.com/publication/c0a7cfeb?page=151"> add new services and programs percussion sa</a> <a title="2013 Vol. 30, No. 1-3 page 152" href="http://viewer.zmags.com/publication/c0a7cfeb?page=152"> of Paradise Music is confident enough that he has </a> <a title="2013 Vol. 30, No. 1-3 page 153" href="http://viewer.zmags.com/publication/c0a7cfeb?page=153"> UNDER THE HOOD ASTEROPE’S PREMIUM CABLES By D</a> <a title="2013 Vol. 30, No. 1-3 page 154" href="http://viewer.zmags.com/publication/c0a7cfeb?page=154"> </a> <a title="2013 Vol. 30, No. 1-3 page 155" href="http://viewer.zmags.com/publication/c0a7cfeb?page=155"> NewsWave Monthly Online Newsletter</a> <a title="2013 Vol. 30, No. 1-3 page 156" href="http://viewer.zmags.com/publication/c0a7cfeb?page=156"> MUSIC & SOUND AWARDS WINNERS ISSUE March 15, 201</a> <a title="2013 Vol. 30, No. 1-3 page 157" href="http://viewer.zmags.com/publication/c0a7cfeb?page=157"> </a> <a title="2013 Vol. 30, No. 1-3 page 158" href="http://viewer.zmags.com/publication/c0a7cfeb?page=158"> Saying Farewell To NYC’s ‘Music Row’ </a> <a title="2013 Vol. 30, No. 1-3 page 159" href="http://viewer.zmags.com/publication/c0a7cfeb?page=159"> Inside VOLUME 30 NO. 3 FEATURES ON THE COVER</a> <a title="2013 Vol. 30, No. 1-3 page 160" href="http://viewer.zmags.com/publication/c0a7cfeb?page=160"> yorkville.com · traynoramps.com · apexele</a> <a title="2013 Vol. 30, No. 1-3 page 161" href="http://viewer.zmags.com/publication/c0a7cfeb?page=161"> DITORIAL E The Winner’s Circle Now that the </a> <a title="2013 Vol. 30, No. 1-3 page 162" href="http://viewer.zmags.com/publication/c0a7cfeb?page=162"> Scalable Hardware</a> <a title="2013 Vol. 30, No. 1-3 page 163" href="http://viewer.zmags.com/publication/c0a7cfeb?page=163"> L ATEST Alfred’s New Web Site Al</a> <a title="2013 Vol. 30, No. 1-3 page 164" href="http://viewer.zmags.com/publication/c0a7cfeb?page=164"> School Of Rock Drives U.S., Global Expansion </a> <a title="2013 Vol. 30, No. 1-3 page 165" href="http://viewer.zmags.com/publication/c0a7cfeb?page=165"> ATEST L Peavey Receives Blues Trail Marker Mi</a> <a title="2013 Vol. 30, No. 1-3 page 166" href="http://viewer.zmags.com/publication/c0a7cfeb?page=166"> TRUSST Trussing Used By Miami Dolphins Prior </a> <a title="2013 Vol. 30, No. 1-3 page 167" href="http://viewer.zmags.com/publication/c0a7cfeb?page=167"> P EOPLE Harman Makes Major Appointments Ha</a> <a title="2013 Vol. 30, No. 1-3 page 168" href="http://viewer.zmags.com/publication/c0a7cfeb?page=168"> Selmer Receives Honor For his stori</a> <a title="2013 Vol. 30, No. 1-3 page 169" href="http://viewer.zmags.com/publication/c0a7cfeb?page=169"> ADVERTORIAL • MARCH 2013 </a> <a title="2013 Vol. 30, No. 1-3 page 170" href="http://viewer.zmags.com/publication/c0a7cfeb?page=170"> Take </a> <a title="2013 Vol. 30, No. 1-3 page 171" href="http://viewer.zmags.com/publication/c0a7cfeb?page=171"> P RODUCTS DrDumrsu&mPesrcu&ssionPercussion Fl</a> <a title="2013 Vol. 30, No. 1-3 page 172" href="http://viewer.zmags.com/publication/c0a7cfeb?page=172"> PRODUCT Miscellaneous On The Case Overvie</a> <a title="2013 Vol. 30, No. 1-3 page 173" href="http://viewer.zmags.com/publication/c0a7cfeb?page=173"> P Meet Me In St. Louis Over view: Alvar</a> <a title="2013 Vol. 30, No. 1-3 page 174" href="http://viewer.zmags.com/publication/c0a7cfeb?page=174"> Guitars & Amps V For Vendetta Over </a> <a title="2013 Vol. 30, No. 1-3 page 175" href="http://viewer.zmags.com/publication/c0a7cfeb?page=175"> P RODUCTS DrPumrso&APeurcudssion Pass Th</a> <a title="2013 Vol. 30, No. 1-3 page 176" href="http://viewer.zmags.com/publication/c0a7cfeb?page=176"> DJ & Lighting Real…Or The Matrix? O</a> <a title="2013 Vol. 30, No. 1-3 page 177" href="http://viewer.zmags.com/publication/c0a7cfeb?page=177"> DEALER WINNE RS MULTI-STORE DEALER WINNERS </a> <a title="2013 Vol. 30, No. 1-3 page 178" href="http://viewer.zmags.com/publication/c0a7cfeb?page=178"> Alto Music SINGLE-STORE DEALER WINNERS Guitars</a> <a title="2013 Vol. 30, No. 1-3 page 179" href="http://viewer.zmags.com/publication/c0a7cfeb?page=179"> MANUFACTURER WINNERS Bob Taylor </a> <a title="2013 Vol. 30, No. 1-3 page 180" href="http://viewer.zmags.com/publication/c0a7cfeb?page=180"> Hal Leonard Orange Amps </a> <a title="2013 Vol. 30, No. 1-3 page 181" href="http://viewer.zmags.com/publication/c0a7cfeb?page=181"> SEVENTY-SECOND EDITION St. Louis Music D’Addario </a> <a title="2013 Vol. 30, No. 1-3 page 182" href="http://viewer.zmags.com/publication/c0a7cfeb?page=182"> Here’s To Hopi Lane In Perryville MO, Hopi </a> <a title="2013 Vol. 30, No. 1-3 page 183" href="http://viewer.zmags.com/publication/c0a7cfeb?page=183"> FIVE MINUTES WITH JEREMY PAYNE OSS Sales & Ma</a> <a title="2013 Vol. 30, No. 1-3 page 184" href="http://viewer.zmags.com/publication/c0a7cfeb?page=184"> </a> <a title="2013 Vol. 30, No. 1-3 page 185" href="http://viewer.zmags.com/publication/c0a7cfeb?page=185"> Sharon, John and Jim Hennessey. Cables, Drumfire </a> <a title="2013 Vol. 30, No. 1-3 page 186" href="http://viewer.zmags.com/publication/c0a7cfeb?page=186"> GO OLD SCHOOL Since 1924</a> <a title="2013 Vol. 30, No. 1-3 page 187" href="http://viewer.zmags.com/publication/c0a7cfeb?page=187"> these lines generate. The complement to OSS sales</a> <a title="2013 Vol. 30, No. 1-3 page 188" href="http://viewer.zmags.com/publication/c0a7cfeb?page=188"> tal approach to business? Payne: We turn to o</a> <a title="2013 Vol. 30, No. 1-3 page 189" href="http://viewer.zmags.com/publication/c0a7cfeb?page=189"> MI SPY THE ROAD TO RHODE ISLAND It wa</a> <a title="2013 Vol. 30, No. 1-3 page 190" href="http://viewer.zmags.com/publication/c0a7cfeb?page=190"> </a> <a title="2013 Vol. 30, No. 1-3 page 191" href="http://viewer.zmags.com/publication/c0a7cfeb?page=191"> pronounce it, “Tarjzay.”) Some- speaker an</a> <a title="2013 Vol. 30, No. 1-3 page 192" href="http://viewer.zmags.com/publication/c0a7cfeb?page=192"> my gut reaction was confirmed. The glow of the win</a> <a title="2013 Vol. 30, No. 1-3 page 193" href="http://viewer.zmags.com/publication/c0a7cfeb?page=193"> SHINE A LIGHT A LIVING LEGEND By Michelle Loe</a> <a title="2013 Vol. 30, No. 1-3 page 194" href="http://viewer.zmags.com/publication/c0a7cfeb?page=194"> </a> <a title="2013 Vol. 30, No. 1-3 page 195" href="http://viewer.zmags.com/publication/c0a7cfeb?page=195"> SALES GURU AFFIRMATIONS By Gene Fresco Al</a> <a title="2013 Vol. 30, No. 1-3 page 196" href="http://viewer.zmags.com/publication/c0a7cfeb?page=196"> This com capt vo “ a a w usi</a> <a title="2013 Vol. 30, No. 1-3 page 197" href="http://viewer.zmags.com/publication/c0a7cfeb?page=197"> BUSINESS & MARKETING An Introduction To BRANDI</a> <a title="2013 Vol. 30, No. 1-3 page 198" href="http://viewer.zmags.com/publication/c0a7cfeb?page=198"> The 27th ANNUAL</a> <a title="2013 Vol. 30, No. 1-3 page 199" href="http://viewer.zmags.com/publication/c0a7cfeb?page=199"> V E D D AT O R I A L THE O’REILLY FACTOR By</a> <a title="2013 Vol. 30, No. 1-3 page 200" href="http://viewer.zmags.com/publication/c0a7cfeb?page=200"> MULTISELECTOR 4X Four in, to one out. bidirection</a> <a title="2013 Vol. 30, No. 1-3 page 201" href="http://viewer.zmags.com/publication/c0a7cfeb?page=201"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 202" href="http://viewer.zmags.com/publication/c0a7cfeb?page=202"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 203" href="http://viewer.zmags.com/publication/c0a7cfeb?page=203"> TheRetailer's Mall </a> <a title="2013 Vol. 30, No. 1-3 page 204" href="http://viewer.zmags.com/publication/c0a7cfeb?page=204"> THE CLASS OF 2013 of the company’s products are </a> <a title="2013 Vol. 30, No. 1-3 page 205" href="http://viewer.zmags.com/publication/c0a7cfeb?page=205"> NAMM,” Enos remarked. “I want to continue making </a> <a title="2013 Vol. 30, No. 1-3 page 206" href="http://viewer.zmags.com/publication/c0a7cfeb?page=206"> Manager. “We’re seeing a lot of exhibitors and re</a> <a title="2013 Vol. 30, No. 1-3 page 207" href="http://viewer.zmags.com/publication/c0a7cfeb?page=207"> ON TOP OF THE WORLD nize how special the XW-P1 is</a> <a title="2013 Vol. 30, No. 1-3 page 208" href="http://viewer.zmags.com/publication/c0a7cfeb?page=208"> types of musicians, and this product is no dif- </a> <a title="2013 Vol. 30, No. 1-3 page 209" href="http://viewer.zmags.com/publication/c0a7cfeb?page=209"> UNDER THE HOOD BEYERDYNAMIC’S TG 1000 Digital</a> <a title="2013 Vol. 30, No. 1-3 page 210" href="http://viewer.zmags.com/publication/c0a7cfeb?page=210"> </a> <a title="2013 Vol. 30, No. 1-3 page 211" href="http://viewer.zmags.com/publication/c0a7cfeb?page=211"> NewsWave Monthly Online Newsletter</a>